Analysis on the Building of Chengdu's City Brand as“Three Cities and Three Capitals”-Taking Jiezi Ancient Town as an Example

"Three Cities and Three Capitals"is a city brand that Chengdu has been vigorously building.Based on the analysis of the brand construction background,the brand building of Jiezi Ancient Town,and the problems existing in the current brand building of Jiezi Ancient Town,this paper puts forward suggestions,including reconstruction of cultural resources,building an industrial framework,and giving full play to the role of market entities,so as to provide guidance for the cultivation of the brand characteristics in the ancient town and better shape the city brand of"Three Cities and Three Capitals"in Chengdu.

三国街亭战场故址辨析

关于蜀将马谡失守的街亭在何处,目前学界集中为两派意见,传统观点认为在汉街泉城,即今甘肃秦安县陇城镇附近。后起的意见主张街亭在天水市东南的街子镇,认为蜀军作战主要在祁山地区,街亭当在其间,马谡领兵远赴街泉有违用兵常理。双方争议的焦点,是魏将张郃的援兵走的是渭水以北的陇山道,还是渭水以南的陈仓狭道,这会决定街亭的位置。笔者综合诸说,提出了魏国分兵两路救援陇右、张郃率万余精兵走陈仓狭道先行救急,马谡在今街子镇迎敌,大队魏军翻越陇山到达天水、南安等郡的看法,既能支持“街子镇街亭说”,也能协调历史记载、学界争论间的矛盾。