This article traces the shift in media theory from humanism to antihumanism,or from extensionism to assemblage theory and machinism.The suggestion is that the anti-humanistic orientation illuminates the human conditio...This article traces the shift in media theory from humanism to antihumanism,or from extensionism to assemblage theory and machinism.The suggestion is that the anti-humanistic orientation illuminates the human condition even better,especially in the post-industrial and digital ages when Kafkaesque absurdity characterizes human life.The article also points,if only in passing,to the relevance of interology to media-theoretic inquiry.展开更多
The report mainly analyzes whether the inverter system could improve the efficiency of converting new energy into factory electricity based on McLuhan’s laws of media theory.Firstly,the report asserts the significanc...The report mainly analyzes whether the inverter system could improve the efficiency of converting new energy into factory electricity based on McLuhan’s laws of media theory.Firstly,the report asserts the significance of using new energy and the importance of utilizing the inverter system to improve the power conversion of new energy in factories.Secondly,it mainly describes McLuhan’s theory from four different aspects.In addition,according to the four aspects of McLuhan’s theory,the rationality and feasibility of the inverter system solution are analyzed.Then,it is concluded that the inverter system can well improve the conversion efficiency of new energy generation in factories.Finally,this paper claims suggestions from two different perspectives to promote the development of the inverter system..展开更多
As the first father and leading prophet of the electronic age,Marshall McLuhan's media theory can present us a completely new approach towards the understanding of electronic dictionaries.In this paper,the author ...As the first father and leading prophet of the electronic age,Marshall McLuhan's media theory can present us a completely new approach towards the understanding of electronic dictionaries.In this paper,the author attempts to explore the interrelationship between major concepts of Marshall McLuhan's media theory and electronic dictionaries.展开更多
This paper conveys a cross-cultural understanding of the Chinese "Belt and Road Initiative"(BRI)using principles of western rhetoric as basis for inter- pretation.Thus,an American perspective is stressed.Mos...This paper conveys a cross-cultural understanding of the Chinese "Belt and Road Initiative"(BRI)using principles of western rhetoric as basis for inter- pretation.Thus,an American perspective is stressed.Most specifically,Kenneth Burke's Dramatistic Pentad is used for initial clarification along with the explana- tion of how further understanding can be realized via Fantasy Theme Analysis to better appreciate the expression of rhetorical vision.Recognition of how BRI can be understood differently,depending on the cultural context,is emphasized.This is couched in the contextual framing of mass media influences as explained by Marshall McLuhan.展开更多
文摘This article traces the shift in media theory from humanism to antihumanism,or from extensionism to assemblage theory and machinism.The suggestion is that the anti-humanistic orientation illuminates the human condition even better,especially in the post-industrial and digital ages when Kafkaesque absurdity characterizes human life.The article also points,if only in passing,to the relevance of interology to media-theoretic inquiry.
文摘The report mainly analyzes whether the inverter system could improve the efficiency of converting new energy into factory electricity based on McLuhan’s laws of media theory.Firstly,the report asserts the significance of using new energy and the importance of utilizing the inverter system to improve the power conversion of new energy in factories.Secondly,it mainly describes McLuhan’s theory from four different aspects.In addition,according to the four aspects of McLuhan’s theory,the rationality and feasibility of the inverter system solution are analyzed.Then,it is concluded that the inverter system can well improve the conversion efficiency of new energy generation in factories.Finally,this paper claims suggestions from two different perspectives to promote the development of the inverter system..
文摘As the first father and leading prophet of the electronic age,Marshall McLuhan's media theory can present us a completely new approach towards the understanding of electronic dictionaries.In this paper,the author attempts to explore the interrelationship between major concepts of Marshall McLuhan's media theory and electronic dictionaries.
文摘This paper conveys a cross-cultural understanding of the Chinese "Belt and Road Initiative"(BRI)using principles of western rhetoric as basis for inter- pretation.Thus,an American perspective is stressed.Most specifically,Kenneth Burke's Dramatistic Pentad is used for initial clarification along with the explana- tion of how further understanding can be realized via Fantasy Theme Analysis to better appreciate the expression of rhetorical vision.Recognition of how BRI can be understood differently,depending on the cultural context,is emphasized.This is couched in the contextual framing of mass media influences as explained by Marshall McLuhan.