The paper firstly discussed the strategic implication of the establishment of China Xinhua News Network Co. Ltd. （referred to as CNC in the paper）. Then, the paper explored the opportunity and threat in the CNC＇s c...The paper firstly discussed the strategic implication of the establishment of China Xinhua News Network Co. Ltd. （referred to as CNC in the paper）. Then, the paper explored the opportunity and threat in the CNC＇s competitive environment, and evaluated the news TV competitiveness of CNC compared with world main news network media based on Delphi method. Based on the strategic management framework of SWOT （strength, weakness, opportunity, and threat）, the paper proposed the developmental strategies of transnational business operation for CNC from the following three area： further expand the coverage and the number of countries entered by CNC, enhance brand effects across the world, and build more new technology experience in the world.展开更多
This paper explores network sports news reporting from a communication studies perspective,analyzing its impact,challenges,and future prospects.It highlights the influence of digital tools,multimedia content,and socia...This paper explores network sports news reporting from a communication studies perspective,analyzing its impact,challenges,and future prospects.It highlights the influence of digital tools,multimedia content,and social media on sports news dissemination.The study also delves into audience engagement,content analysis,and ethical concerns.Ultimately,it emphasizes the need for technological adaptation,media education,and policy development to ensure the continued evolution of network sports news reporting in the digital era.展开更多
文摘The paper firstly discussed the strategic implication of the establishment of China Xinhua News Network Co. Ltd. （referred to as CNC in the paper）. Then, the paper explored the opportunity and threat in the CNC＇s competitive environment, and evaluated the news TV competitiveness of CNC compared with world main news network media based on Delphi method. Based on the strategic management framework of SWOT （strength, weakness, opportunity, and threat）, the paper proposed the developmental strategies of transnational business operation for CNC from the following three area： further expand the coverage and the number of countries entered by CNC, enhance brand effects across the world, and build more new technology experience in the world.
文摘This paper explores network sports news reporting from a communication studies perspective,analyzing its impact,challenges,and future prospects.It highlights the influence of digital tools,multimedia content,and social media on sports news dissemination.The study also delves into audience engagement,content analysis,and ethical concerns.Ultimately,it emphasizes the need for technological adaptation,media education,and policy development to ensure the continued evolution of network sports news reporting in the digital era.
