More than just a drink, tea embodies social, cultural, economic and political meanings through time and across cultures. There is an essential tie between media and this meaning-making process. Media often create and ...More than just a drink, tea embodies social, cultural, economic and political meanings through time and across cultures. There is an essential tie between media and this meaning-making process. Media often create and carry the visions of health, nature, tranquility, and prosperity offered by tea. This mediated imaginary seems to persist even in the face of vast human inequalities and suffering and irreversible negative environmental impacts through the current practice of tea production under global conglomerates. Through textual analysis of media narratives of Teavana, a well-known tea brand, this project explores how media＇s mythic narratives potentially naturalize and celebrate the current production practice and the conspicuous consumption of tea, and silence the human suffering and environmental destruction endured, in order to gratify the very practice and consumption promoted by media.展开更多
Redressive strategy plays an important role in talk show. This paper attempts to analyze the application of PP （Politeness Principle） and its redressive strategies in Oprah Winfrey＇s Talk Show from the pragmatic pe...Redressive strategy plays an important role in talk show. This paper attempts to analyze the application of PP （Politeness Principle） and its redressive strategies in Oprah Winfrey＇s Talk Show from the pragmatic perspective This paper employs two theories, the PP and its redressive strategies （especially redressive strategies）. The analytical data for the present study are collected from Oprah Winfrey＇s Talk Show. In order to understand the PP and its redressive strategies better, this paper will analyze and investigate Oprah Winfrey＇s Talk Show from different perspectives by means of qualitative approach. The purpose of this study is the application of these two theories in the daily talk, and the analysis of how they do FTAs （Face-Threatening Acts）. The success of Oprah Winfrey＇s Talk Show lies in her super language skill and her ability of dealing with some problems. In her talk show Oprah often adopts redressive strategy to save the guest＇s face and keep a congenial atmosphere. The author hopes that this study can help the audience better enjoy and understand talk show program, and maintain the stable and harmonious relationship in real human interaction. The analytical work in the present paper is just a tiny part of politeness, and it is hoped that further studies can be conducted to make more contributions to politeness展开更多
文摘More than just a drink, tea embodies social, cultural, economic and political meanings through time and across cultures. There is an essential tie between media and this meaning-making process. Media often create and carry the visions of health, nature, tranquility, and prosperity offered by tea. This mediated imaginary seems to persist even in the face of vast human inequalities and suffering and irreversible negative environmental impacts through the current practice of tea production under global conglomerates. Through textual analysis of media narratives of Teavana, a well-known tea brand, this project explores how media＇s mythic narratives potentially naturalize and celebrate the current production practice and the conspicuous consumption of tea, and silence the human suffering and environmental destruction endured, in order to gratify the very practice and consumption promoted by media.
文摘Redressive strategy plays an important role in talk show. This paper attempts to analyze the application of PP （Politeness Principle） and its redressive strategies in Oprah Winfrey＇s Talk Show from the pragmatic perspective This paper employs two theories, the PP and its redressive strategies （especially redressive strategies）. The analytical data for the present study are collected from Oprah Winfrey＇s Talk Show. In order to understand the PP and its redressive strategies better, this paper will analyze and investigate Oprah Winfrey＇s Talk Show from different perspectives by means of qualitative approach. The purpose of this study is the application of these two theories in the daily talk, and the analysis of how they do FTAs （Face-Threatening Acts）. The success of Oprah Winfrey＇s Talk Show lies in her super language skill and her ability of dealing with some problems. In her talk show Oprah often adopts redressive strategy to save the guest＇s face and keep a congenial atmosphere. The author hopes that this study can help the audience better enjoy and understand talk show program, and maintain the stable and harmonious relationship in real human interaction. The analytical work in the present paper is just a tiny part of politeness, and it is hoped that further studies can be conducted to make more contributions to politeness
