The objectives of research are:(1)to determine the satisfaction data of K9 and K12 parents to the training institutions of Guangxi Dongfang Yixue Education Group;(2)to determine the quality of K9 and K12 teachers thro...The objectives of research are:(1)to determine the satisfaction data of K9 and K12 parents to the training institutions of Guangxi Dongfang Yixue Education Group;(2)to determine the quality of K9 and K12 teachers through PDCA theory;(3)through personal information survey,to compare parents’satisfaction with the marketing strategy of Guangxi Dongfang Yixue Education Group training institution;(4)through the investigation of teachers’work situation among the parents of the third year of junior high school and the third year of senior high school,the teachers who use PDCA theory in the training institutions of Guangxi Dongfang Yixue Education Group will be compared;(5)to provide guidelines for developing marketing strategies.On the basis of a large number of relevant literature,this paper investigates the factors that affect the marketing strategy of training institutions of Guangxi Dongfang Yixue education group,determines the objectives,constructs a model,and puts forward assumptions.Finally,descriptive statistical analysis,hypothesis test analysis and inferential statistical analysis are carried out through SPSS software.The study found that K9 and K12 parents have no differences in 7PS marketing strategies in terms of gender,age,education and income,and there are certain differences in their careers.K9 and k12 teachers have certain differences in the PDCA management system in terms of working hours,teaching ability and expression ability,but there are no differences in professional titles and education levels.展开更多
The effects of price leadership strategies and branding strategies on the export performance of indigenous Chinese exporters with a focus on developing country markets and developed country markets are examined based ...The effects of price leadership strategies and branding strategies on the export performance of indigenous Chinese exporters with a focus on developing country markets and developed country markets are examined based on the principles of strategy-environment co-alignment and marketing segmentation theory. Findings suggest that when focusing on developing country markets, the use of a branding strategy is more likely to enhance export performance. When focusing on developed country markets, neither the use of a price leadership strategy nor the use of a branding strategy enhances export performance. Finally, theoretical and managerial implications of the findings are discussed.展开更多
研究供电公司在两个交易市场中的购电分配策略问题。鉴于机会约束规划是一类随机优化方法,该方法允许在观测到随机变量的实现之前做出决策,只要该决策使得约束条件成立的概率高于某一给定的置信水平,并且能够给决策所引起的风险以显式...研究供电公司在两个交易市场中的购电分配策略问题。鉴于机会约束规划是一类随机优化方法,该方法允许在观测到随机变量的实现之前做出决策,只要该决策使得约束条件成立的概率高于某一给定的置信水平,并且能够给决策所引起的风险以显式的描述,提出基于机会约束规划的供电公司购电分配策略模型,采用M on te-C arlo模拟结合基因算法求解。算例仿真表明,该研究工作为构造考虑风险管理的供电公司购电分配策略问题提供了一个途径。展开更多
文摘The objectives of research are:(1)to determine the satisfaction data of K9 and K12 parents to the training institutions of Guangxi Dongfang Yixue Education Group;(2)to determine the quality of K9 and K12 teachers through PDCA theory;(3)through personal information survey,to compare parents’satisfaction with the marketing strategy of Guangxi Dongfang Yixue Education Group training institution;(4)through the investigation of teachers’work situation among the parents of the third year of junior high school and the third year of senior high school,the teachers who use PDCA theory in the training institutions of Guangxi Dongfang Yixue Education Group will be compared;(5)to provide guidelines for developing marketing strategies.On the basis of a large number of relevant literature,this paper investigates the factors that affect the marketing strategy of training institutions of Guangxi Dongfang Yixue education group,determines the objectives,constructs a model,and puts forward assumptions.Finally,descriptive statistical analysis,hypothesis test analysis and inferential statistical analysis are carried out through SPSS software.The study found that K9 and K12 parents have no differences in 7PS marketing strategies in terms of gender,age,education and income,and there are certain differences in their careers.K9 and k12 teachers have certain differences in the PDCA management system in terms of working hours,teaching ability and expression ability,but there are no differences in professional titles and education levels.
基金The National Natural Science Foundation of China (No.70672005,70632003,70372001)
文摘The effects of price leadership strategies and branding strategies on the export performance of indigenous Chinese exporters with a focus on developing country markets and developed country markets are examined based on the principles of strategy-environment co-alignment and marketing segmentation theory. Findings suggest that when focusing on developing country markets, the use of a branding strategy is more likely to enhance export performance. When focusing on developed country markets, neither the use of a price leadership strategy nor the use of a branding strategy enhances export performance. Finally, theoretical and managerial implications of the findings are discussed.
文摘研究供电公司在两个交易市场中的购电分配策略问题。鉴于机会约束规划是一类随机优化方法,该方法允许在观测到随机变量的实现之前做出决策,只要该决策使得约束条件成立的概率高于某一给定的置信水平,并且能够给决策所引起的风险以显式的描述,提出基于机会约束规划的供电公司购电分配策略模型,采用M on te-C arlo模拟结合基因算法求解。算例仿真表明,该研究工作为构造考虑风险管理的供电公司购电分配策略问题提供了一个途径。
