Digital services interfaced with mobile phone lines are gradually being regarded as a core product in this modern age due to the high transmission speed of mobile technology.The research in this paper is based on the ...Digital services interfaced with mobile phone lines are gradually being regarded as a core product in this modern age due to the high transmission speed of mobile technology.The research in this paper is based on the concept of product inter-dependence and actively explores the different consumptive motivations between the consumers' behavior of phone-call users and those who use digital services.This study also attempts to use a modifi ed diffusion model to estimate the consumers' collective behavior with a longitudinal approach.In this study,it can be inferred that psychological consumer motivations should dominate marketing policies.Thus,it was found that digital service users have more self-motivation and autonomy when adopting a new product because they have significantly higher innovative at-tributes than the segment of phone-call users.With these findings,we claim that we have discovered an unprec-edented concept for marketing managers who welcome the challenges of mobile digital services in the future.展开更多
To implement the computation of AHP (Analytic Hierarchy Process) automatically, make the implementation independence on the platform, and to convenient the service composition and service computation, this study imp...To implement the computation of AHP (Analytic Hierarchy Process) automatically, make the implementation independence on the platform, and to convenient the service composition and service computation, this study implemented AHP model as a Web service and stored the evaluation information as XML form. This paper introduces the overall demands of AHP evaluation system firstly, and then presents some key technologies to implement AHP evaluation system, including mainly AHP evaluation index architecture based on XML, the class of AHP model, the Web service encapsulation of AHP, the publication and invocation of AHP and the client application. At last, the system is used to analyze the impact factors of online consumption behavior.展开更多
The cloud service level agreement(SLA)manage the relationship between service providers and consumers in cloud computing.SLA is an integral and critical part of modern era IT vendors and communication contracts.Due to...The cloud service level agreement(SLA)manage the relationship between service providers and consumers in cloud computing.SLA is an integral and critical part of modern era IT vendors and communication contracts.Due to low cost and flexibility more and more consumers delegate their tasks to cloud providers,the SLA emerges as a key aspect between the consumers and providers.Continuous monitoring of Quality of Service(QoS)attributes is required to implement SLAs because of the complex nature of cloud communication.Many other factors,such as user reliability,satisfaction,and penalty on violations are also taken into account.Currently,there is no such policy of cloud SLA monitoring to minimize SLA violations.In this work,we have proposed a cloud SLA monitoring policy by dividing a monitoring session into two parts,for critical and non-critical parameters.The critical and non-critical parameters will be decided on the interest of the consumer during SLA negotiation.This will help to shape a new comprehensive SLA based Proactive Resource Allocation Approach(RPAA)which will monitor SLA at runtime,analyze the SLA parameters and try to find the possibility of SLA violations.We also have implemented an adaptive system for allocating cloud IT resources based on SLA violations and detection.We have defined two main components of SLA-PRAA i.e.,(a)Handler and(b)Accounting and Billing Manager.We have also described the function of both components through algorithms.The experimental results validate the performance of our proposed method in comparison with state-of-the-art cloud SLA policies.展开更多
The concept of collaborative consumption has been developed in consumer studies to define new consumption opportunities which are facilitated by information systems.Accordingly,novel services such as the ridesharing s...The concept of collaborative consumption has been developed in consumer studies to define new consumption opportunities which are facilitated by information systems.Accordingly,novel services such as the ridesharing service Uber,for transport,and the hospitality-brokering service Airbnb,for accommodation,successfully employ collaboration in consumption and provide consumers with novel types of access to services.Yet while the identification of this new characteristic of consumption is of great merit,less attention has been paid in consumer studies to how it challenges existing market arrangements.It is against this background that this article examines collaborative consumption as a source of market disruption.The article applies the concept to the empirical case of a pilot scheme in collaborative public transport(Kutsuplus),which essentially consisted of a taxi-like bus service in Helsinki,Finland.It argues that collaborative consumption may tend to contribute premium rather than standard quality in public services,which is apt to disrupt both public and private service markets.The analysis further affirms that the concept of collaborative consumption is well suited to the assessment of novel services and their disruptive characteristics.展开更多
Since reform and opening-up in 1978, the service sector has become the largest industry in China's economy. Compared with developed countries, however, China's service sector, especially modern services, remai...Since reform and opening-up in 1978, the service sector has become the largest industry in China's economy. Compared with developed countries, however, China's service sector, especially modern services, remains rather undeveloped in terms of its aggregate size and internal industrial structure. The underlying reason is that the international OEM model under an export-oriented strategy created both technology spillovers and crowdingout effects on domestic service firms. With the deepening global division of work, such a market crowding-out effect is outweighing the technology spillover effect. This paper suggests that China's service sector must shift towards a domestic consumption-based strategy, utilize domestic and foreign production factors, and promote service sector innovation and development in differentiated monopolistic competition.展开更多
文摘Digital services interfaced with mobile phone lines are gradually being regarded as a core product in this modern age due to the high transmission speed of mobile technology.The research in this paper is based on the concept of product inter-dependence and actively explores the different consumptive motivations between the consumers' behavior of phone-call users and those who use digital services.This study also attempts to use a modifi ed diffusion model to estimate the consumers' collective behavior with a longitudinal approach.In this study,it can be inferred that psychological consumer motivations should dominate marketing policies.Thus,it was found that digital service users have more self-motivation and autonomy when adopting a new product because they have significantly higher innovative at-tributes than the segment of phone-call users.With these findings,we claim that we have discovered an unprec-edented concept for marketing managers who welcome the challenges of mobile digital services in the future.
基金the National Natural Science Foundation of China(70772073)the Natural Science Foundation of Shanghai (07ZR14003)+1 种基金the Social Science Programming Foundation of Shanghai(2007BZH001)Excellent Young Teachers Follow-Up Scientific Research Foundation of Shanghai Fisheries University(A-0212-07-0132)
文摘To implement the computation of AHP (Analytic Hierarchy Process) automatically, make the implementation independence on the platform, and to convenient the service composition and service computation, this study implemented AHP model as a Web service and stored the evaluation information as XML form. This paper introduces the overall demands of AHP evaluation system firstly, and then presents some key technologies to implement AHP evaluation system, including mainly AHP evaluation index architecture based on XML, the class of AHP model, the Web service encapsulation of AHP, the publication and invocation of AHP and the client application. At last, the system is used to analyze the impact factors of online consumption behavior.
文摘The cloud service level agreement(SLA)manage the relationship between service providers and consumers in cloud computing.SLA is an integral and critical part of modern era IT vendors and communication contracts.Due to low cost and flexibility more and more consumers delegate their tasks to cloud providers,the SLA emerges as a key aspect between the consumers and providers.Continuous monitoring of Quality of Service(QoS)attributes is required to implement SLAs because of the complex nature of cloud communication.Many other factors,such as user reliability,satisfaction,and penalty on violations are also taken into account.Currently,there is no such policy of cloud SLA monitoring to minimize SLA violations.In this work,we have proposed a cloud SLA monitoring policy by dividing a monitoring session into two parts,for critical and non-critical parameters.The critical and non-critical parameters will be decided on the interest of the consumer during SLA negotiation.This will help to shape a new comprehensive SLA based Proactive Resource Allocation Approach(RPAA)which will monitor SLA at runtime,analyze the SLA parameters and try to find the possibility of SLA violations.We also have implemented an adaptive system for allocating cloud IT resources based on SLA violations and detection.We have defined two main components of SLA-PRAA i.e.,(a)Handler and(b)Accounting and Billing Manager.We have also described the function of both components through algorithms.The experimental results validate the performance of our proposed method in comparison with state-of-the-art cloud SLA policies.
文摘The concept of collaborative consumption has been developed in consumer studies to define new consumption opportunities which are facilitated by information systems.Accordingly,novel services such as the ridesharing service Uber,for transport,and the hospitality-brokering service Airbnb,for accommodation,successfully employ collaboration in consumption and provide consumers with novel types of access to services.Yet while the identification of this new characteristic of consumption is of great merit,less attention has been paid in consumer studies to how it challenges existing market arrangements.It is against this background that this article examines collaborative consumption as a source of market disruption.The article applies the concept to the empirical case of a pilot scheme in collaborative public transport(Kutsuplus),which essentially consisted of a taxi-like bus service in Helsinki,Finland.It argues that collaborative consumption may tend to contribute premium rather than standard quality in public services,which is apt to disrupt both public and private service markets.The analysis further affirms that the concept of collaborative consumption is well suited to the assessment of novel services and their disruptive characteristics.
文摘Since reform and opening-up in 1978, the service sector has become the largest industry in China's economy. Compared with developed countries, however, China's service sector, especially modern services, remains rather undeveloped in terms of its aggregate size and internal industrial structure. The underlying reason is that the international OEM model under an export-oriented strategy created both technology spillovers and crowdingout effects on domestic service firms. With the deepening global division of work, such a market crowding-out effect is outweighing the technology spillover effect. This paper suggests that China's service sector must shift towards a domestic consumption-based strategy, utilize domestic and foreign production factors, and promote service sector innovation and development in differentiated monopolistic competition.