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Development of Rural Tourism Industry under the Background of New Rural Construction : A Case Study of Henghe of Boluo County in Huizhou City
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作者 Jialing DENG Yanping ZHONG Xiulian LIN 《Asian Agricultural Research》 2024年第3期14-17,共4页
Henghe Town in Boluo County of Huizhou is taken as the research object for analysis.The research and analysis on the tourism industry in Henghe Town of Boluo County are conducted,and the basic situation of rural touri... Henghe Town in Boluo County of Huizhou is taken as the research object for analysis.The research and analysis on the tourism industry in Henghe Town of Boluo County are conducted,and the basic situation of rural tourism construction in Henghe Town is sorted out.The forms of tourism industry in Henghe Town and the problems in rural tourism development are identified,and some targeted suggestions and countermeasures are proposed.It hopes to provide ideas and references for the construction of beautiful rural areas in mountainous areas of Guangdong Province,and theoretical reference and practical significance for the development of rural tourism in mountainous areas of Guangdong Province. 展开更多
关键词 New COUNTRYSIDE rural tourism Henghe TOWN in Boluo COUNTY
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A study on the influencing factors of rural tourism promoting households'shared prosperity in Yinan County of Shandong Province
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作者 YU Feng XIE Ai-liang 《Ecological Economy》 2024年第1期72-84,共13页
This study examines the influencing factors of rural tourism in promoting shared prosperity among households,using the case study of Yinan County in Shandong province,China.The research aims to provide insights into t... This study examines the influencing factors of rural tourism in promoting shared prosperity among households,using the case study of Yinan County in Shandong province,China.The research aims to provide insights into the economic benefits experienced by low-income households in the context of rural tourism development.Based on field research conducted from April 8,2023,to May 17,2023,including interviews and site visits,the study constructs an evaluation index system to assess the influencing factors.Through expert scoring and the application of a weighted set-valued mathematical statistical model,the importance and quantification of each factor are determined.The results indicate that the current stage of promoting shared prosperity through rural tourism in Yinan County is primarily influenced by the scale of tourist consumption of external visitors.This factor outweighs others such as the participation capacity and willingness of low-income households,the capacity of investment enterprises,and the policies and financial allocation of the local government.The findings emphasize the significance of external visitor spending and highlight the need to address the obstacles faced by low-income households in accessing economic benefits.The evaluation index system and measurement model presented in this study offer a scientific basis for assessing and improving the income situation of low-income households in rural tourism development initiatives.However,it is crucial to note that the importance of these influencing factors may evolve with the lifecycle of the tourism destination.Future research should include long-term tracking and consider a broader range of indicators to deepen our understanding of their mechanisms and significance.Furthermore,alternative approaches and theories may provide valuable perspectives for further exploration in this field. 展开更多
关键词 rural tourism households shared prosperity influencing factors economic benefits
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Ethnic Customs and Rural Tourism Development in Xinbin Manchu Autonomous County of Fushun City
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作者 Siyu WANG Liang ZHAO 《Asian Agricultural Research》 2024年第5期8-10,共3页
The development of ethnic minority tourism is currently a hot topic in domestic tourism development.As an important component of Chinese civilization,the Manchu people have created brilliant culture in the long river ... The development of ethnic minority tourism is currently a hot topic in domestic tourism development.As an important component of Chinese civilization,the Manchu people have created brilliant culture in the long river of historical development.As the hometown of the Manchu people,Fushun has unique folk cultural tourism resources and a strong ethnic flavor.Nowadays,under the promotion of the rural revitalization strategy,the construction of new rural areas is constantly developing,and rural tourism is gradually becoming a new industry.Therefore,in the context of the increasingly prosperous rural tourism industry,it has become increasingly important to combine the ethnic customs of Manchu culture with rural tourism.Taking the ethnic customs and integrated development of rural tourism in Xinbin Manchu Autonomous County of Fushun City,Liaoning Province as the research object,this paper mainly sorts out the current situation and characteristics of rural tourism development in the region,systematically explores the problems in development and how to further optimize development,and proposes new models suitable for the development of folk tourism in Xinbin of Fushun,in order to achieve maximum economic and social benefits and provide a reference for promoting the development of tourism in the region. 展开更多
关键词 Xinbin Manchu Autonomous County Manchu ethnic customs rural revitalization rural tourism development
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Research on Evaluation of Spatial Vitality and Influencing Factors of Guesthouses Public Areas Based on Rural Tourism Development
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作者 ZHAO Peng YANG Xin 《Cultural and Religious Studies》 2024年第6期356-369,共14页
In recent years,China has continued to promote the strategy of rural revitalization.The rural tourism industry has developed rapidly in the context of rural revitalization.Now the rural B&B industry has become an ... In recent years,China has continued to promote the strategy of rural revitalization.The rural tourism industry has developed rapidly in the context of rural revitalization.Now the rural B&B industry has become an important pillar in solving the problem of rural tourism accommodation.Most of the villages in China have begun to carry out the construction of rural lodging,for example,there are residents who use idle houses to carry out construction on their own initiative and projects developed by village collectives,so the rural lodging industry has been vigorously developed.The vitality of supporting industries and landscape resources around the distribution of rural lodging has become a hot spot of rural issues research in recent years.Therefore,we can use the method of data analysis to analyze the industry and function of the public area around the distribution of rural B&B.Through the comparison of data and the interpretation of related cases,the core elements affecting the spatial vitality of B&B public areas can be identified.We will analyze and improve the related elements to find a reasonable way to enhance the spatial vitality value.Finally,the article will put forward suggestions to improve the related spatial vitality as a way to promote the development of rural B&B industry and the progress of rural tourism. 展开更多
关键词 rural tourism rural lodging public areas spatial vitality value data analysis
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Comparative Study on Energy Consumption Structure of Ordinary Rural Households and Rural Tourism Households in Zhejiang Province, China
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作者 Bingxin Fan Wenxuan Li +2 位作者 Zilu Yin Meiyan Wang Chen Chen 《Energy and Power Engineering》 CAS 2023年第1期52-72,共21页
With the rapid development of rural tourism in China, more and more rural households operate a rural tourism business. The purpose of this study is to understand the energy consumption characteristic of ordinary rural... With the rapid development of rural tourism in China, more and more rural households operate a rural tourism business. The purpose of this study is to understand the energy consumption characteristic of ordinary rural households (ORHs) and rural tourism households (RTHs) in the mountainous area and islands area in Zhejiang province. 225 households were surveyed, including 185 ORHs and 40 RTHs, based on a field survey in Quzhou (mountainous area) and Zhoushan (islands area). Results reveal that energy consumption of ORHs is low, but energy comsumption of RTHs is high, about 3 to 5 times higher than that of ORHs. Given the results, the government and RTHs should pay more attention to take measures to reduce energy comsumption. Meanwhile, the factors affecting households’ energy consumption are also analyzed. Energy consumption of ORHs is affected by frequently used area, family income level and permanent population. Then energy consumption of RTHs is mainly related to the total building area, number of air conditioner (AC), number of guestrooms and family income level. 展开更多
关键词 rural tourism Ordinary rural Households rural tourism Households Energy Consumption Energy Structure
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Rural Landscape Promotion Strategy from the Perspective of All-for-one Tourism:A Case Study of Luyuan Village,Yuan'an County
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作者 WANG Zhitong ZHU Guicai 《Journal of Landscape Research》 2023年第1期20-25,共6页
Al-for-one tourism plays an increasingly important role in the development of national tourism,and rural landscape is endowed with multiple functions in all-for-one tourism pattern.After Yuan'an County was listed ... Al-for-one tourism plays an increasingly important role in the development of national tourism,and rural landscape is endowed with multiple functions in all-for-one tourism pattern.After Yuan'an County was listed as the second batch of national all-in-one tourism demonstration zones,the establishment of al-in-one tourism puts forward higher requirements for the planning and promotion of rural landscape in Yuan'an County.By analyzing the status quo of rural landscape construction through landscape cultural characteristics,landscape differentiation and landscape management mechanism,combined with the current style of Luyuan Village in Yuan'an County,the paper discusses the promotion strategy and implementation approach of rural landscape in the perspective of all-region tourism from natural ecological landscape,settlement life landscape and economic production landscape,in order to bring new thinking for the improvement of rural landscape in China. 展开更多
关键词 rural landscape Landscape enhancement All-for-one tourism Luyuan Village
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Characteristics and Development Strategies of Mountainous Villages under the Influence of Rural Tourism:A Case Study of Guajiayu Village of Pinggu District of Beijing City
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作者 WANG Pengyu PAN Mingshuai 《Journal of Landscape Research》 2023年第1期44-47,共4页
With the promotion of rural revitalization strategy,as an important way to build mountainous vil ages,rural tourism directly affects the development pattern of village space.Guajiayu Village of Pinggu District of Beij... With the promotion of rural revitalization strategy,as an important way to build mountainous vil ages,rural tourism directly affects the development pattern of village space.Guajiayu Village of Pinggu District of Beijing City is taken as research object,and research is conducted from road system,residential space characteristics and other aspects.It puts forward the rural development planning strategy under the influence of rural tourism industry,making rural tourism become a powerful engine of rural development,re-inspiring the vitality of other rural industries including agriculture,and promoting the development of rural construction. 展开更多
关键词 rural tourism Mountainous village Guajiayu Village
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乡村旅游在缩小城乡差距中的作用——以Pro-Poor Tourism(PPT)为核心 被引量:10
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作者 王铁 张全景 《云南师范大学学报(哲学社会科学版)》 CSSCI 2010年第5期152-156,共5页
基于缩小城乡差距是减少我国贫富差距和社会矛盾主要工作的认识,本研究首先提出了开展乡村旅游以缩小我国城乡差距的观点,并探讨了其可能性和可行性,同时从国内外理论和实践多个方面论证了以PPT(有利于贫困人口的旅游)为核心在推行乡村... 基于缩小城乡差距是减少我国贫富差距和社会矛盾主要工作的认识,本研究首先提出了开展乡村旅游以缩小我国城乡差距的观点,并探讨了其可能性和可行性,同时从国内外理论和实践多个方面论证了以PPT(有利于贫困人口的旅游)为核心在推行乡村旅游以缩小城乡差距上的重要性和必要性,最后就乡村旅游与PPT的整合在制度设计、区域选择、政府职能等方面提出了建议。 展开更多
关键词 乡村旅游 城乡差距 PPT 制度设计
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Systematic Analysis on Factors Affecting the Development of Rural Tourism: A Case Study of Chengdu 被引量:8
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作者 He Jing-ming,Li Hui-xiaInstitute of Mountain Hazards and Environment, Chinese Academy of Sciences, Chengdu 610041, Sichuan, China School of Resources and Environmental Sciences, Southwest China Normal University, Chongqing 400715, China 《Wuhan University Journal of Natural Sciences》 CAS 2003年第03B期919-925,共7页
Based on field survey, the thesis analyzes the key factors affecting development of rural tourism systematically, taking Chengdu as an example. These factors include regional e-conomic development level & leisure ... Based on field survey, the thesis analyzes the key factors affecting development of rural tourism systematically, taking Chengdu as an example. These factors include regional e-conomic development level & leisure tradition, tourist market & traffic, tourist resource, spatial agglomeration and competition of rural tourism, and decision-making behavior. Among them, regional economic development level & leisure tradition and tourist market & traffic are prerequisites for the development of rural tourism which have an impact on tourist' s consumption level, consumption custom, operator's investment ability, tourist destination distribution and scale; Tourist resource, spatial agglomeration and competition of rural tourism are restrictive conditions affecting character and distribution of rural tourism; Government's decision-making behavior is of importance for expansion of scale and popularity of regional rural tourism, meanwhile, operators' decision-making behavior includes investment scale and operational strategies, and for operators from the outside, location selection is included additionally. All these decision-making behaviors are subjective conditions for the development of rural tourism. 展开更多
关键词 rural tourism affecting factors Nongjiale
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Research on the Marketing of Rural Tourism on the Basis of Market Segmentation 被引量:9
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作者 XIAO Xiao Collge of Tourism and Urban-rural Planning, CDUT, Chengdu 610059, China 《Asian Agricultural Research》 2011年第8期1-4,7,共5页
With the development of modern agriculture and the further improvement in balancing urban and rural development, rural tourism ushered in a new opportunity for development. However, due to lack of market segmentation,... With the development of modern agriculture and the further improvement in balancing urban and rural development, rural tourism ushered in a new opportunity for development. However, due to lack of market segmentation,rural tourism in China is facing many problems.The rural tourists will be classified based on the market segmentation in this article,and then put forward four aspects from the use of different target market strategy, develop network marketing, Implements the region brand strategy and international marketing strategy.The aim is to offer advices and suggestions to the sustainable development of the rural tourism. 展开更多
关键词 rural tourism MARKET segmentation The region CHARA
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The Discussion on the Interaction and Integration of Modern Agriculture and Rural Tourism Sustainable Development 被引量:7
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作者 XIAO Xiao1,SONG Peng2 1.School of Business,Chengdu University of Technology,Chengdu 610059,China 2.College of Earth Sciences,Chengdu University of Technology,Chengdu 610059,China 《Asian Agricultural Research》 2010年第5期49-52,共4页
The thesis summarizes the connotation of rural tourism and divides it into six types,including rural sight-seeing,rural body-building activity,rural folk culture,rural experience of farm work,rural business affairs,an... The thesis summarizes the connotation of rural tourism and divides it into six types,including rural sight-seeing,rural body-building activity,rural folk culture,rural experience of farm work,rural business affairs,and study and development.It outlines the theory of sustainable development of rural tourism and points out that what sustainable development of tourism concerns is the coordination of ecology,economy,and society centering on human and nature.On the basis of introducing the connotation of modern agriculture,it divides modern agriculture into six types,including sightseeing agriculture,leisure agriculture,green agriculture,characteristic agriculture,factory agriculture,and three-dimensional agriculture.And by concluding,it obtains the combination model of modern agriculture and rural tourism.Based on the introduction of the above related theories,the thesis discusses the interaction and integration model of the sustainable development of modern agriculture and rural tourism.It emphatically analyzes the integration model of modern agriculture and rural tourism,including pastoral agriculture tourism model(sightseeing village,leisure farm,citizen farm),and science education tourism model(agricultural science and technology education base,tourism and leisure education agricultural park,children's,agricultural education base,agricultural exposition).Based on the interaction and integration relationship between modern agriculture and rural tourism,the thesis puts forward corresponding countermeasures so as to promote their positive development and realize the maximum of ecological,social and economic benefits. 展开更多
关键词 MODERN AGRICULTURE rural tourism SUSTAINABLE devel
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Spatial Distribution Characteristics of Rural Tourism Attractions in Yangzhou City 被引量:6
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作者 TANG Hongjiu PENG Jianwei 《Journal of Landscape Research》 2016年第6期129-134,共6页
By using geography quantitative methods and Arc GIS,the spatial distribution characteristics,types,rules and influencing factors of 20 representative rural tourism attractions in Yangzhou City were analyzed.The result... By using geography quantitative methods and Arc GIS,the spatial distribution characteristics,types,rules and influencing factors of 20 representative rural tourism attractions in Yangzhou City were analyzed.The results show that the traffic accessibility of various regions in Yangzhou City correlated positively with the spacial distribution of rural tourist attractions in quantity in these regions.The rural tourist attractions were dense in regions 10-20 km away from the center of the city;there was only one rural tourist attraction in regions 40-70 km away from the center of the city;some big rural tourist attractions were distributed in regions 70-90 km away from the center of the city;market orientation influenced the spatial distribution of the rural tourist attractions obviously.In regions 0-30 km away from the center of the city,most rural tourist attractions mainly provided recreation and entertainment services for tourists;in regions more than 70 km away from the center of the city,most rural tourist attractions mainly provided health and recuperation services for tourists;in regions 30-50 km away from the center of the city,the service functions of the rural tourist attractions were compound and diversified. 展开更多
关键词 rural tourism attractions Spatial distribution Yangzhou
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Evaluation of Tourism Status in Sustainable Rural Development by Reynard Model (Case Study: Pa Ghaleh Village, Mamasani County, Iran) 被引量:2
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作者 Ali Shamsoddini 《Open Journal of Ecology》 2015年第3期80-85,共6页
The greatest service industry and income gainer throughout the world occupies a special role and position in developing geographical areas. This study attempts to use “Reynard” model to investigate the role of touri... The greatest service industry and income gainer throughout the world occupies a special role and position in developing geographical areas. This study attempts to use “Reynard” model to investigate the role of tourism and its effects on the development of rural settlements with emphasis on Pa Ggaleh Village, which is one of the environs in Mamasani, Iran. Due to its historical and religious attractions and natural and cultural landscapes, this village is highly significant and has the potential to become a tourism hub and attract tourists. The methodology applied in this research is cross-sectional. Tourism potentials of Pa Ghaleh village are identified and evaluated in this study. Geological maps, topographies and field data are used to evaluate the district attractions. Their tourism potentials are also evaluated and rated using Reynard model. According to the sub-criteria of rarity and historical geography, the research results indicate that scientific value has the highest rank. In other words, tourism places in Pa Ghaleh village include 72% of scientific value, 0.59% of added value and 0.57% of compound value. 展开更多
关键词 rural tourism SUSTAINABLE rural Development Reynard Model PA Ghaleh VILLAGE
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How to Develop Chinese Rural Tourism in the Context of New Urbanization? 被引量:2
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作者 Bingbing LIU Chenghao REN 《Asian Agricultural Research》 2016年第5期27-28,32,共3页
With economic development,the type and form of tourism products are constantly innovated,and rural tourism has become one of the main travel choices of contemporary Chinese people. In 2014,China formulated National Ne... With economic development,the type and form of tourism products are constantly innovated,and rural tourism has become one of the main travel choices of contemporary Chinese people. In 2014,China formulated National New Urbanization Plan,providing a new opportunity for development of rural tourism. In this paper,we first summarize the development situation and connotation of new urbanization and rural tourism,then discuss the mutually reinforcing interaction between the two,analyze the main problems in Chinese rural tourism under new urbanization,and finally put forth the recommendations,in order to better meet the needs of new urbanization,and strive to create a new model of tourism urbanization. 展开更多
关键词 New URBANIZATION rural tourism INTERACTION tourism URBANIZATION
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Authenticity Protection of Agricultural Landscapes in Rural Tourism Development 被引量:2
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作者 SU Qiaolan 《Journal of Landscape Research》 2019年第3期59-62,66,共5页
With the rapid development of the economy, people’s living standards have been improved constantly. As people’s material life has been gradually improved, people pay more attention to the pursuit of high-quality spi... With the rapid development of the economy, people’s living standards have been improved constantly. As people’s material life has been gradually improved, people pay more attention to the pursuit of high-quality spiritual life, and the flourishing development of rural tourism just meets people’s pursuit about returning to nature that is far away from the hustle and bustle of the city, and about experiencing funny and quiet life in the countryside. The development of rural tourism relies on agricultural landscape resources, and the correct understanding and protection of the original value of agricultural landscape resources can effectively ensure the sustainable use of agricultural landscape resources. If land for agricultural landscape resource is occupied for developing blindly without reasonable planning and construction, it will lead to the distortion of the authentic value of agricultural landscape, which in turn affects the sustainable development of rural tourism. 展开更多
关键词 rural tourism AGRICULTURAL LANDSCAPE AUTHENTICITY PROTECTION
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Multifunctional Landscape Actor-Network Construction from the Perspective of Rural Tourism Experiences 被引量:2
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作者 ZHENG Liaoji WANG Huanyu +1 位作者 LUO Yunyan ZHOU Xiaoli 《Journal of Landscape Research》 2019年第1期79-86,共8页
During the construction of multifunctional landscape(MFL) actor-network, economic, social, and ecological functions presented significant differences, which resulted from the different roles and effects of various het... During the construction of multifunctional landscape(MFL) actor-network, economic, social, and ecological functions presented significant differences, which resulted from the different roles and effects of various heterogeneous actors according to the tourism experience. In Hekou Village at the border area between China and North Korea, the roles and effects of heterogeneous actors during the MFL actor-network construction were analyzed by means of the analytic network process(ANP), which verified the Groundings-Entrepreneurship-Markets(GEM) theoretical framework of the MFL actor-network that assumed tourism experiences were core actors, and economic, social, and ecological landscape actors acted as support. Research results showed that in the MFL actornetwork construction, social and economic functions of landscapes were strong, while ecological and tourism experience functions were weak and that folk customs and land utilization were key actors of the MFL actor-network construction. In the MFL actor-network construction, actors played different roles and had different effects on the network. Intelligence facilities and rurality were critical to drive the MFL actor network translation process and pass through "obligatory passage point". By changing the interaction mode and intensity of the actors, the MFL actor-network could be promoted. 展开更多
关键词 MULTIFUNCTIONAL landscape(MFL) ACTOR-NETWORK theory(ANT) rural tourism Groundings-Entrepreneurship-Markets(GEM) Analytic network process(ANP) Hekou Village
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Spatial Evolution of Tourism-Oriented Rural Residential Space: A Case Study of Xiaochuanfangyu Village, Dongshuichang Village and Maojiayu Village in Jizhou District, Tianjin 被引量:1
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作者 ZHANG Yu FAN Yue DONG Li 《Journal of Landscape Research》 2019年第2期28-31,40,共5页
Currently, rural residential space can't continue to meet the growing demand for tourism receptions because of the development of rural tourism, resulting in the evolution and reconstruction of residential space i... Currently, rural residential space can't continue to meet the growing demand for tourism receptions because of the development of rural tourism, resulting in the evolution and reconstruction of residential space in rural areas. In the past decade, rural tourism has become the main driving force for industrial transformation and economic growth in rural areas of China. Taking three tourism-oriented villages in Jizhou District, Tianjin, namely Xiaochuanfangyu Village, Dongshuichang Village and Maojiayu Village, as the objects of the research, this paper analyzed the influence of rural tourism on the evolution of rural residential space from the perspectives of the spatial pattern and architectural style at the microscopic scale. 展开更多
关键词 rural tourism rural RESIDENTIAL space ARCHITECTURAL style Spatial evolution
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Integrated Development of Rural Tourism and Rural Poverty Alleviation in the Context of Rural Revitalization:A Case Study of Enshi Prefecture,Hubei Province 被引量:1
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作者 Ziqiang XIANG Hong WEI Ai MA 《Asian Agricultural Research》 2019年第9期9-11,16,共4页
As a good mode of getting rid of poverty,poverty alleviation through tourism can transform the advantages of local resources into industrial advantages,mobilize the local economic vitality,and effectively improve the ... As a good mode of getting rid of poverty,poverty alleviation through tourism can transform the advantages of local resources into industrial advantages,mobilize the local economic vitality,and effectively improve the income of farmers.Through the investigation and study of rural poverty alleviation through tourism in Enshi Prefecture,Hubei Province,this paper analyzes the model of poverty alleviation through tourism formed in Enshi Prefecture,and puts forward the corresponding recommendations according to the problems encountered in the process of poverty alleviation through tourism. 展开更多
关键词 rural tourism rural POVERTY alleviation Integrated Development Enshi Prefecture
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Development Strategies for Rural Tourism in Mountainous Areas under the Background of Rural Revitalization:Taking Xujia Village,Meiling Town,Nanchang City as an Example 被引量:2
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作者 Qiang LIU Xulin LIU 《Asian Agricultural Research》 2020年第11期46-48,共3页
Rural tourism industry is a new typical tourism industry in China to promote the strategic integration and linkage development of secondary and tertiary industries,and has developed into a new path to promote the stra... Rural tourism industry is a new typical tourism industry in China to promote the strategic integration and linkage development of secondary and tertiary industries,and has developed into a new path to promote the strategic integration and development of rural major projects and revitalize industries[1].At present,China's rural cultural tourism is developing rapidly,but there are also some problems,such as single construction mode,accurate product positioning,lack of cultural connotation,etc.,facing the development dilemma of high quality[2].Under the background of rural revitalization strategy,the overall development of eco-tourism is an important direction of rural tourism development[3].Meiling town is located in the present Xinjian District of Nanchang City(the former Wanli District).As the central garden of Nanchang City,Meiling town has a good tourism foundation and rich eco-tourism resources,with good prospects of eco-tourism development.Taking Xujia Village in Meiling town as an example,this article analyzes the favorable and unfavorable factors of rural tourism development,and puts forward a new rural tourism development road with rural tourism as the center,ecological civilization construction as the core and rural reconstruction as the guiding concept. 展开更多
关键词 rural revitalization rural tourism Mountainous area Development strategy
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Influence of Social Capital on Rural Tourism Development 被引量:2
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作者 Xiu LI Yuguo WANG 《Asian Agricultural Research》 2020年第11期41-45,共5页
In order to explore the relationship between social capital and rural tourism development effect and improve the development of rural tourism,this study takes Liutai Village in Shandong Province,9 villages of Mangxin ... In order to explore the relationship between social capital and rural tourism development effect and improve the development of rural tourism,this study takes Liutai Village in Shandong Province,9 villages of Mangxin Township and Yuanyi Village in Xinjiang as examples and conducts empirical research.The result of exploratory factor analysis shows that social capital is divided into bonding type and bridging type,which have different characteristics and functions.The result of multiple regression analysis shows that social capital of both the two types has a significant positive impact on the development of rural tourism.In the current process of rural tourism development,the positive influence of bonding social capital is greater than that of bridging social capital.Based on the results of the empirical analysis,this paper puts forward the countermeasures and suggestions for the development of rural tourism. 展开更多
关键词 rural tourism Social capital rural tourism development achievement
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