Don＇t be surprisod if someone tolls you that you can win a world championship by playing online games.Competitive online gaming,or eSports,has debuted as a demonstration sport at the 18th Asian Games held in Jakarta.
Mediatic sporting events are increasingly used in the geopolitical arena to gain consensus, at the same time emerging as platforms for the discussion of social issues, such as human rights and sustainability. This art...Mediatic sporting events are increasingly used in the geopolitical arena to gain consensus, at the same time emerging as platforms for the discussion of social issues, such as human rights and sustainability. This article presents an investigation into the role of mediatic sporting events and digital platforms in sparking political debate and social engagement to bring about change, including discussions on global and local interests and the performances of activist fans to promote debate on specific issues. The investigation employs a quantitative methodology. The initial inductive analysis uses a matrix of cultural key-frames of the empowerment and protest that accompany media sporting events, verifying their presence and effectiveness in different communication milieus. An analysis of the representation of protests on social media was performed through content analysis. The results of the investigation show that mediatic sporting events are to be understood as a diverse range of generators of multiple political effects: from the exercise of power to mass mobilization and media criticism.展开更多
How are the winners determined in most of the events that make up the Olympic Games? Theyare,of course,the athletes who run or swim faster,jump higher,lift heavier,throw further.But how is their prowess measured? By t...How are the winners determined in most of the events that make up the Olympic Games? Theyare,of course,the athletes who run or swim faster,jump higher,lift heavier,throw further.But how is their prowess measured? By the SI (Système inter-national) International System of Units,which展开更多
文摘Don＇t be surprisod if someone tolls you that you can win a world championship by playing online games.Competitive online gaming,or eSports,has debuted as a demonstration sport at the 18th Asian Games held in Jakarta.
文摘Mediatic sporting events are increasingly used in the geopolitical arena to gain consensus, at the same time emerging as platforms for the discussion of social issues, such as human rights and sustainability. This article presents an investigation into the role of mediatic sporting events and digital platforms in sparking political debate and social engagement to bring about change, including discussions on global and local interests and the performances of activist fans to promote debate on specific issues. The investigation employs a quantitative methodology. The initial inductive analysis uses a matrix of cultural key-frames of the empowerment and protest that accompany media sporting events, verifying their presence and effectiveness in different communication milieus. An analysis of the representation of protests on social media was performed through content analysis. The results of the investigation show that mediatic sporting events are to be understood as a diverse range of generators of multiple political effects: from the exercise of power to mass mobilization and media criticism.
文摘How are the winners determined in most of the events that make up the Olympic Games? Theyare,of course,the athletes who run or swim faster,jump higher,lift heavier,throw further.But how is their prowess measured? By the SI (Système inter-national) International System of Units,which
