EVRARD Ndayikeje is a Burundian agricultural technician. Since November 2015, he works shoulder to shoulder with Chinese experts based in his country on various projects aimed at improving Burundi＇s agricultural sect...EVRARD Ndayikeje is a Burundian agricultural technician. Since November 2015, he works shoulder to shoulder with Chinese experts based in his country on various projects aimed at improving Burundi＇s agricultural sector, including rice cultivation.展开更多
The 19th World Congress of the International Federation of Translators(FIT) was held in San Francisco from August 1-4. Huang Youyi,Vice President of China International Publishing Group,has just completed a term as FI...The 19th World Congress of the International Federation of Translators(FIT) was held in San Francisco from August 1-4. Huang Youyi,Vice President of China International Publishing Group,has just completed a term as FIT vice president.At the conference site on August 1,Huang spoke to ChinAfrica on展开更多
In an interview with Beijing Review reporter Tang Yuankai, Cai Wu, Minister of the Information Office of the State Council, gives an overall review of the development of the Chinese Government's information releas...In an interview with Beijing Review reporter Tang Yuankai, Cai Wu, Minister of the Information Office of the State Council, gives an overall review of the development of the Chinese Government's information release system. Cai said press conferences and the spokesperson system are important means to promote the transparency of government and Party affairs and to meet the people's demand for information.展开更多
The rapid growth of blogging in China provides an important channel for public expression The first thing that entered Chen Mei’s mind when she heard about the Sichuan quake on May 12 was how she could help. "I ...The rapid growth of blogging in China provides an important channel for public expression The first thing that entered Chen Mei’s mind when she heard about the Sichuan quake on May 12 was how she could help. "I hoped to be a volunteer in the disaster- affected areas at that time, so I tried my best to get information on how to go about it," said Chen, 37, who works at a Beijing-based website.展开更多
In recent months, China has been subjected to a lot of unfair and completely groundless criticism. Western newsmakers appear to be deriving some kind of sadistic pleasure out of the horrifying negative reports that po...In recent months, China has been subjected to a lot of unfair and completely groundless criticism. Western newsmakers appear to be deriving some kind of sadistic pleasure out of the horrifying negative reports that portray Chinese展开更多
改革开放以来,人们对广告的心态已经走过了“感觉新鲜→相信→半信半疑→怀疑→感觉讨厌”的路程。 阅读报刊,观看电视,走街逛市,扑面而来的是广告。朋友说:电视节目播紧要关头,插播广告,搅了观众的好心情,观众还会买帐吗！这也许不全...改革开放以来,人们对广告的心态已经走过了“感觉新鲜→相信→半信半疑→怀疑→感觉讨厌”的路程。 阅读报刊,观看电视,走街逛市,扑面而来的是广告。朋友说:电视节目播紧要关头,插播广告,搅了观众的好心情,观众还会买帐吗！这也许不全是戏言。 Economists assume that people know what they want. Advertisers assume thatthey do not. Who is right? 对这个问题的探讨贯穿了全文: In the economist's view of the world there is little need for firms to spend so muchmoney cajoling (劝诱) consumers into buying their wares. 经济学家们对于广告的要求想不到竟如此“实在”:So advertising a product’sfeatures, ite price, or even its existence can provide genuine value. 现在的电视广告有几个是打上价格的?奇哉怪也,要别人买你的货,又不告诉别人价钱。下面这句颇讲广告辩证法: If consumers are rational, they should ignore such obvious gimmicks(花招). Ifproducers are rational, they should not waste money on ads that consumers will ignore. 然而,企业家们一掷“万”金作广告,并非他们有钱无处花,并非他们的智商低于那些经济学家们。他们是这样打“算盘”的。 Those clever展开更多
文摘EVRARD Ndayikeje is a Burundian agricultural technician. Since November 2015, he works shoulder to shoulder with Chinese experts based in his country on various projects aimed at improving Burundi＇s agricultural sector, including rice cultivation.
文摘The 19th World Congress of the International Federation of Translators(FIT) was held in San Francisco from August 1-4. Huang Youyi,Vice President of China International Publishing Group,has just completed a term as FIT vice president.At the conference site on August 1,Huang spoke to ChinAfrica on
文摘In an interview with Beijing Review reporter Tang Yuankai, Cai Wu, Minister of the Information Office of the State Council, gives an overall review of the development of the Chinese Government's information release system. Cai said press conferences and the spokesperson system are important means to promote the transparency of government and Party affairs and to meet the people's demand for information.
文摘The rapid growth of blogging in China provides an important channel for public expression The first thing that entered Chen Mei’s mind when she heard about the Sichuan quake on May 12 was how she could help. "I hoped to be a volunteer in the disaster- affected areas at that time, so I tried my best to get information on how to go about it," said Chen, 37, who works at a Beijing-based website.
文摘In recent months, China has been subjected to a lot of unfair and completely groundless criticism. Western newsmakers appear to be deriving some kind of sadistic pleasure out of the horrifying negative reports that portray Chinese
文摘改革开放以来,人们对广告的心态已经走过了“感觉新鲜→相信→半信半疑→怀疑→感觉讨厌”的路程。 阅读报刊,观看电视,走街逛市,扑面而来的是广告。朋友说:电视节目播紧要关头,插播广告,搅了观众的好心情,观众还会买帐吗！这也许不全是戏言。 Economists assume that people know what they want. Advertisers assume thatthey do not. Who is right? 对这个问题的探讨贯穿了全文: In the economist's view of the world there is little need for firms to spend so muchmoney cajoling (劝诱) consumers into buying their wares. 经济学家们对于广告的要求想不到竟如此“实在”:So advertising a product’sfeatures, ite price, or even its existence can provide genuine value. 现在的电视广告有几个是打上价格的?奇哉怪也,要别人买你的货,又不告诉别人价钱。下面这句颇讲广告辩证法: If consumers are rational, they should ignore such obvious gimmicks(花招). Ifproducers are rational, they should not waste money on ads that consumers will ignore. 然而,企业家们一掷“万”金作广告,并非他们有钱无处花,并非他们的智商低于那些经济学家们。他们是这样打“算盘”的。 Those clever
