Research on the Development Strategy of Panxi Sunshine Health and Wellness Homestays and Hotels Based on Traditional Chinese Medicine Health Preservation

This study is the first phase of research results from the student innovation project“Yunqiao Sunshine Health and Wellness Homestay”group at Chengdu Normal University.By analyzing the current state of the Sunshine Health and Wellness Tourism Area economy in the Panxi region of Sichuan,local policies,and the current state of Sunshine Health and Wellness homestays and hotels,this paper proposes the possibility of developing Sunshine Health and Wellness homestays and hotels through traditional Chinese medicine(TCM)health preservation methods.It also proposes development strategies for such hotels through a market survey SWOT analysis.

Medicinal Plant of Sasambo as a Traditional Health Tourism Alternative Post COVID-19

The province of West Nusa Tenggara, which consists of Lombok Island and Sumbawa Island, has a stunning natural panoramic beauty, making it one of the main tourist destinations in Indonesia. The COVID-19 outbreak has had an impact on the sluggishness of the tourism sector. This problem requires a solution. One alternative is to use the medicinal plant Sasambo (Sasak, Samawa, Mbojo) as an alternative to traditional health tourism. Data from community records, results of questionnaire responses, and scientific articles related to Sasambo traditional medicine show that there are various types of Sasambo medicinal plants that have the potential as an alternative to traditional health tourism with details, Lombok (Sasak) 43 species, Sumbawa (Samawa) 25 species, and Bima (Mbojo) 35 species. Some of these plant species are used for the treatment of diseases caused by viruses. The islands of Lombok and Sumbawa have abundant medicinal plants, making the two islands a potential destination for traditional health tourism.

Health and Wellness Tourism in China: Concept and Development

Based on literature analysis and market investigation, the definition of health and wellness tourism was clarified and China’s health and wellness tourism policy was explored. That the current health and wellness tourism market is mainly composed of the elderly, sub-healthy people, sick people and people pursuing quality of life was analyzed. From the resource point of view, health and wellness tourism products can be divided into forest health and wellness, climate health and wellness, ocean health and wellness, hot spring health and wellness and traditional Chinese medicine health and wellness. It is judged that health tourism in China is in the fledging period and will gradually become the trend of the development of China’s tourism industry in the future.

Discussion of Construction of Hainan International Tourism Island and Psychological Health of Tourism Area Residents

In the ongoing construction of an international tourism island in Hainan, China, the research on the mental health of the residents in the tourism destination is one of the main contents of the research on tourism development. Tourism area is the cell of Hainan International Tourism Island. The mental health service of the residents in the tourism area is an important part of the health work construction of the international tourism island and the basic way to realize the health care for everyone. Nowadays, people’s demand for mental health services is far greater than the current supply. In view of the current situation of the limited mental health services provided, we put forward higher requirements and directions for the future development of mental health services in tourist areas. It is planned to carry out the first large-scale publicity and education on mental health of residents in Hainan tourism area in China, and evaluate the effect;carry out a large-scale investigation on mental health of residents in the tourism area, and carry out professional intervention and treatment for patients with mental diseases. Finally, the mental health service network and service institutions covering the tourism areas of Hainan Province were established to provide scientific support for the harmonious and healthy development of the international tourism island in Hainan Province.

Rural Health Tourism Planning and Design Based on Tea Travel Experience-Take Huanghuaxi Village in Anhua County as an Example

In the context of rural revitalization era,more and more villages choose tourism as the direction of development,and the primary link of rural tourism development is to combine the characteristics of different villages,mining tourism resources suitable for their own characteristics and development direction.For villages with tea culture,how to develop rural health tourism from the perspective of tea travel experience has become a new focus.Taking Huanghuaxi in Anhua County as an example,the paper evaluates and analyzes the planning methods and key points of rural health tourism based on tea tourism experience from the perspective of development potential,and makes clear the foothold and feasibility of health tourism development.Secondly,from the perspective of tea culture activation and inheritance and health tourism design,this paper discusses how to effectively integrate the functions of tea culture and health tourism.Through the spatial layout,road traffic,landscape and construction and operation of Huanghuaxi Village in Anhua County,a series of construction strategies are proposed to make tea culture and health industry promote each other.At the same time,there are two kinds of theme tour lines for people with different needs,namely,the leisure vacation theme tour line and the tea travel health theme tour line,which provide new ideas for the planning and design research of rural recreation projects related to the tea travel experience.

Environmental Assessment for Health Tourism in Baños de Agua Santa, Ecuador

The aim of this study is to apply the methodology for assessment of environmental impact of the heritage town with health tourism interest that is assessed. Health tourism is based on the appropriate employment of natural resources, landscapes and the natural and cultural heritage of a place. In order to carry out the study, a set of both theoretical and empirical methods were used to analyze the case of Ba?os de Agua Santa. The theoretical methods include the analysis and synthesis employed throughout the research process, as well as in the bibliographic study and the evaluation of the information obtained. In addition, the inductive-deductive method was employed to analyze, process, and treat the information and data that were used frequently in this work. As for the empirical methods, the researchers employed participatory techniques with community stakeholders, in order to gather information through interviews. Also, researchers conducted direct observation of community activities. The automated method software is used which requires a baseline study of the environment assessment in Tungurahua, Ecuador, to be prepared. In addition, the analysis of the social perception on tourism of the local people from the course work of students at the UIDE shall be applied. The conclusions of the case studies undertaken allow for strategic proposals and recommendations to be prepared so that they can be incorporated into the management plans for health tourism in the town with natural heritage value.

聚焦脆弱人群的旅游疗愈——相关议题与研究展望

当前,旅游与健康的融合发展迎来新机遇和挑战。已有研究聚焦健康旅游或医疗旅游等话题,对旅游如何发挥其健康效益,尤其是如何惠及脆弱人群的作用机制讨论不足。基于此,文章聚焦脆弱人群,系统回顾了旅游疗愈所涉及的主体、动机、空间和效益。发现相关重要议题包括:旅游研究中所关注的固有型、情境型和致病型脆弱人群及其特征;脆弱人群在抵抗命运、促进发展和维系社交等方面的独特旅游动机;物理空间、社交空间、象征空间与虚拟空间中的疗愈潜力;“生理-心理-社会”3个层面的疗愈效益。文章在此基础上总结出涵盖“人群-动机-空间-效益”四维度的聚焦脆弱人群的旅游疗愈框架,并提出未来相关研究方向:关注脆弱人群的本质性特征,旅游作为替代性疗法载体的跨学科探索,生活方式(如旅游)与健康效益可能发生的根本性转变。

国内康养旅游研究特征、重点领域与未来展望

康养旅游是我国旅游业和大健康产业相融合发展的新业态,也是实现“健康中国”和提升公众整体健康水平的重要抓手。以中国知网(CNKI)和万方数据库中收录的2016-2023年康养旅游相关研究的207篇期刊文献为基础数据库,采用知识图谱分析法和CiteSpace6.2.6R软件,绘制作者、研究机构和关键词等相关知识图谱,对国内康养旅游研究的总体特征进行分析;通过对康养旅游的旅游者、康养旅游产业、康养旅游目的地等文献梳理,进一步揭示康养旅游的重点研究领域;最后提出未来研究展望,以期为康养旅游领域的深入研究有所助益。

四川省区域康养旅游发展的动因、现状与对策

康养旅游的异军突起和强劲发展,是康养业与旅游业深度融合发展的必然结果,凸显了社会大众对健康生活的追求。我国地大物博、人口众多,有发展康养旅游的优越资源条件和强大的现实需求。目前来看,我国康养旅游还是一片蓝海,有着巨大的发展潜力和发展前景。以四川省康养旅游发展为主线,探讨区域康养旅游发展的动因、现状,因地制宜提出了几大策略:顶层设计持续发力,提高康养旅游产业发展的政策供给效率;深挖区域特色资源,不断创新开发特色康养旅游的品牌产品;强化医疗技术创新,提高康养旅游医疗服务供给水平;加快信息化技术运用,探索构建智慧康养旅游产业的新模式。以期为区域经济发展和康养旅游的发展注入新活力。

基于RMP分析法的成都市康养旅游产业高质量发展路径研究

随着成都市“三城三都”战略规划的持续推进,康养旅游已然迈入了新型支柱产业行列,成为新的经济增长点。文章基于RMP分析法,结合实地调研,探析了成都市康养旅游资源(R)、市场(M)和产品(P)。研究发现:成都市康养旅游资源独特且丰富,产品可塑性强,市场空间巨大,康养旅游产业有较广阔的发展空间。根据RMP分析结果,从政府主导、需求牵引、要素驱动的视角提出了成都市康养旅游产业高质量发展构想,以期助推成都市康养旅游健康、持续、优质发展。

文旅融合背景下安康地域文化传承创新研究

“旅游是文化的重要载体和平台,文化乃旅游之灵魂。”丰富多样的地域文化是旅游文化的重要组成部分之一。为更好地彰显“以文兴旅、以旅彰文”理念,该文以安康地域文化的传承为研究内容,采用文献查阅法、调查研究法,系统梳理了安康地域文化的独特魅力,归纳总结了安康地域文化的内涵,认识到文旅融合背景下传承创新安康地域文化乃塑造旅游文化的灵魂,并提出从“生态+文旅”“毛绒玩具+文旅”“非遗+文旅”“美食+文旅”等模式多层面提升安康文旅品牌效应,传承创新地域文化,深化文旅融合发展,为经济社会发展赋能,推动文化繁荣、坚定文化自信。

乡村振兴背景下的林业产业融合发展路径探索——基于“森林康养+”的林下经济新业态分析

在国家推进乡村全面振兴的背景下,“森林康养+”模式在林下经济发展中迅速占据了重要位置。这一林下经济新业态不仅为传统的林业产业带来了新的发展机遇,而且为乡村振兴战略提供了一种创新和可持续的发展路径。通过对“森林康养+中医养生+生态旅游”融合的内在逻辑及发展要素分析,为“森林康养+”模式提出了建立配套产业协调发展联盟、打造个性化健康与养生定制服务、系统完成产业融合功能区设计和建立并推动林下生态旅游认证体系的对策建议,旨在为林下产业融合发展和乡村产业振兴提供一定的理论与实践路径参考。

大健康时代咸宁市康养旅游发展对策研究

大健康背景下发展康养旅游是促进社会经济和文化发展的重要途径,其“健康、养生”的特点越来越受到人们的青睐。本文以咸宁市为例,从咸宁市旅游资源分析出发,探究咸宁市康养旅游发展现存的问题,并提出相应的发展对策。咸宁市旨在打造“中国桂花城,华中康养地”的城市品牌,从空间布局上来说,也融入了湖北省“十四五”时期全力打造“一主一江三区六山九湖”和“一核两翼三区”的全域新发展格局。最后,通过分析同类型康养旅游项目的成功经验,为咸宁市康养旅游高质量发展提供借鉴。

乡村振兴背景下森林康养特色旅游高质量发展探讨

乡村振兴战略,其根本在于推进乡村产业发展,森林康养特色资源的挖掘,为解决乡村发展难题提供了有效路径。作为新型旅游业态,森林康养品牌的打造,要坚持高质量发展规划,将产业资源整合、保护与开发衔接起来,挖掘地方资源禀赋,优化完善相关配套设施,重视现代康养医疗技术与旅游产业链的跨界发展,促进森林康养产业成为推动乡村经济转型升级的新的增长点。

江西省中医药康养旅游SWOT分析及发展策略研究

在健康中国及人们健康需求不断提高的背景下,发展中医药康养旅游产业已成为旅游经济的新亮点。江西省中医药文化悠久,中医药资源和旅游资源丰富,具有发展中医药康养旅游的天然优势。本文利用SWOT方法,分析江西省发展中医药康养旅游的优势、劣势、机会和威胁,提出发展策略,为江西省中医药康养旅游产业的发展提供参考。

康养旅游背景下高职酒店管理与数字化运营专业人才培养探索

康养旅游产业的快速发展对康养旅游从业人才素养提出了新的需求,加快康养旅游人才培养步伐迫在眉睫。文章通过梳理酒店业态康养方向的发展现状,剖析市场对康养旅游人才的需求,从明确人才培养目标、形成学校内部协同培养机制、重构课程体系、开拓多元化的专业实践教学基地四个方面,探索酒店管理与数字化运营专业(康养方向)人才培养的实现路径,以期为温州康养旅游业的发展储备人才。

健康中国战略下陇东南康养旅游发展的理论逻辑与实现路径

在健康中国战略下,康养旅游作为集健康理念、健康消费、健康行为于一体的旅游形式,对大众追求健康具有积极响应作用,其从健康和旅游两大维度满足大众开展健康活动的诉求和对健康生活的美好向往,是大众健康生活的重要组成部分。探究陇东南康养旅游产业发展基础、核心业态和演进逻辑,构建其康养旅居环境体系、服务体系、人才体系和覆盖全生命周期的有效供给,将陇东南打造成“康养旅居西北名区”为健康产业加码动力,对陇东南地区把握时代先机、培育区域战略型新兴产业、加快经济转型和财富增长具有深远意义。