Wellness Tourism in the Qin Mountains Based on Influencing Factors

For wellness tourism destinations,the spatial distribution pattern is influenced by economy,natural environment,as well as other social factors.This study used questionnaire survey to investigate and count the factors influencing the spatial distribution of wellness tourism destination,and tried to analyze the effect of social and natural factors on the benefits of health care center and personnel rehabilitation through Excel.The result showed that the rehabilitation influences of wellness tourism destinations with different spatial distribution advantages on psychiatric patients are significantly different;if there is more investment in material resources,the rehabilitation of patients is comparatively better.The natural environment and humanistic environment have the best effect on the convalescence of psychiatric patients.Therefore,the humanistic factors and natural environment should be given priority during the construction of rehabilitation center,improving the rehabilitation efficiency of patients and reducing the investment cost of rehabilitation center.

Destination Branding： Brand Management and Brand Engagement of Health and Wellness Tourism in Thailand and the ASEAN Region

The 10 ASEAN CAssociation of Southeast Asian Nations） countries in Southeast Asia have been united for ASEAN community in 2015. Thailand is one of the members who take health and wellness tourism responsibility about tourism and product information, and health and wellness tourism standardization. Therefore, the researcher has studied in health tourism image in Thailand and ASEAN, because the image is significant cost to promote health and wellness tourism. They are factors that influence image management and also image attributes about health and wellness tourism in Thailand and ASEAN countries. In this study, the author aimed at the examination of influenced factors and the attributes for Thailand＇s and ASEAN＇s images of health and wellness tourism management and finding out the relations among cognitive, affective, and brand engagement in Thailand and ASEAN. This research could be used as guideline information for creation of plans and governmental policies of health and wellness tourism of Thailand and ASEAN region as well. The data obtained in this study included overall image and destination brand engagement, or personal engagement through way of life and daily life of Southeast Asian people. Southeast Asia has its uniqueness according to its slogan ASEAN Southeast Asia： Feel the Warmth. This is considered as one of unique activities in health and wellness tourism. Tourists can have their direct experiences with unique tradition of each nation.

Planning for Wellness Tourism Center in Isfahan Province, Iran

In today’s life, because of industrial cities with long time of work, environmental pollutions and the aging of the population demanding to have leisure, recreation and outdoor recreations for every group of population, the necessity of construction a place for health outdoor recreation is obvious. Such a place would provide both entertaining in a happy family atmosphere and enjoying from fresh air, healthy food and nature cures like hydrotherapy, fish spa, herbs, acupuncture etc. for all the people from a kid to elderly guy and healthy to sick. This project was aimed to introduce and make a plan for constructing this site, known as wellness tourism center in Isfahan province, Iran. For reaching this purpose with taking advantage of original and second hand text, library resources, filed observations, specialist opinion on questionnaire, SPSS software and analysis and evaluation of statistical models with 2-square test, the best plan for this site has been suggested.

Research on the Development Strategy of Panxi Sunshine Health and Wellness Homestays and Hotels Based on Traditional Chinese Medicine Health Preservation

This study is the first phase of research results from the student innovation project“Yunqiao Sunshine Health and Wellness Homestay”group at Chengdu Normal University.By analyzing the current state of the Sunshine Health and Wellness Tourism Area economy in the Panxi region of Sichuan,local policies,and the current state of Sunshine Health and Wellness homestays and hotels,this paper proposes the possibility of developing Sunshine Health and Wellness homestays and hotels through traditional Chinese medicine(TCM)health preservation methods.It also proposes development strategies for such hotels through a market survey SWOT analysis.