The School of Business Administration

The year of 1956 saw the establishment of the Department of Industrial Economics, predecessor of the School of Business Administration of China University of Petroleum （Beijing）, at former Beijing Petroleum Institute. Currently, the School consists of Department of Management, Department of Applied Economics, Department of Accounting and Finance, a Research Institute of Petroleum Economics and Business Experiment Center. It offers students academic programs for doctoral degree in petroleum engineering management, for master degree in industrial economics, engineering economics, management science and engineering, business management, accounting, project management, and industrial engineering, and for bachelor degree in accounting, business management, financial management, information management and information system, international economics and trade, and marketing.

Cultivate Talents with Both Noble Qualities and Knowledge of Chinese and Western Culture——Exclusive Interview with Professor Yin Meiqun, Dean of the Business School of Beijing International Studies University

Although it was frigid outside mid-winter, classrooms in the Business School of Beijing International Studies University are still as warm as spring,because of the passionate teachers and students. Professors were conducting lectures in English, as the students listen carefully and occasionally answered the questions posed in fluent English.If hearing their voices only, audiences might easily mistake that they were in a university in an English-speaking country.'

Is Business School Performance Impacted by Market Orientation Toward Students, Employers of Students, and Parents of Students？ Views from Accounting Department Chairpersons, Business School Deans, and Academic Vice-Presidents of AACSB Business Schools

This paper is part of a continuing research stream dealing with organizational behavior and performance in higher education, specifically within AACSB-Intemational business schools. Using responses to a national survey sent to AACSB-International members schools located in the United States, we report market orientation levels toward students, parents of students, and employers of students as well as levels of organizational performance reported by accounting department chairpersons, business school deans, and academic vice-presidents. Theory and empirical research suggest that higher levels of market orientation result in higher levels of organizational performance. Comparisons of the various input scores for each customer group （students, parents of students, and employers of students） submitted by the survey respondents are made against a benchmark established for businesses in the marketing literature and then scores are compared by administrative groups against one another. Finally, regression analysis is used to determine if the reported levels of organizational performance are impacted by the levels of reported market orientation. Altogether, 101 accounting department chairpersons, 130 business school deans, and 110 academic vice-presidents responded. The paper presents details of the research process, findings, statistical inferences, and discusses the implications of the research for schools of business and academic accounting departments.

Visualization Analysis for China’s Business Schools Accreditation Studies Based on Knowledge Mapping

The aim of the paper is to identify and explore leading thematic areas within the research field related to Business Schools Accreditation in China.Based on data from the China National Knowledge Infrastructure(CNKI)database,the keywords frequency was analyzed,and the theory of mapping knowledge domain was used to visualize the keywords co-occurrence network to make further research of the heated issues.The findings indicate that the research scope involved in business school accreditation research is broad,and research content focus on teaching,management,talent cultivation.According to the results of keywords co-occurrence analysis of different stages,AACSB,AACSB Accreditation,international accreditation,business school,AOL,internationalization,accreditation are the most important issues to business school research in China,given their position and role in the research network.The paper generates the added value mainly from the point of view of theory development.

Research Hotspot and Frontier Analysis of Business School International Accreditation

International accreditation is the only way for the internationalization of colleges and universities.This article takes 380 articles in the field of business schools international accreditation in the Web of Science database as the research object,and uses the method of scientometrics and VOS viewer knowledge map analysis software to perform co-occurrence analysis on keywords,and finally reveals the research hotspot and development trend of business school international accreditation.

Study on Education Model of Innovation An Entrepreneurship Based on School-Enterprise Cooperation Platform——Take business administration as an example

Innovation requires education to further deepen reform.Facing the market demand,the college business administration specialty needs the teaching reform,enhances the specialized talented person's comprehensive quality.By analyzing the character istics of education in colleges and universities,this paper innovatively puts forward the school-enterprise cooperation mode to pro vide reference for the reform of higher education.

Sustainability as an Ethical Aspect of the Theory-Practice Gap in Business Schools

This paper aims to reframe sustainability as an ethical aspect of the theory-practice gap in business and management education for sustainable development,which should be viewed as an integral part of knowledge produced and disseminated in business schools.The paper adopts a narrative approach to review the relevant literature on two streams of research,namely,the theory-practice gap and sustainability in reforming business schools.The synthesis and discussion of the existing literature suggest that while sustainability is frequently viewed with an ethical sentiment,the existing research overlooks its significance in bringing together knowledge and practice in business schools.This paper highlights the potential of sustainability as a theoretical lens in bridging the theory-practice gap in business schools;proposing to rethink the conceptual space that lies in ethics for further theoretical developments.The author urges business and management scholars to engage in burgeoning debates on business school reforms relating to the theory-practice gap and sustainability with an emphasis on ethics.The author contends that the neglected theoretical linkages between the theory-practice gap and sustainability provide fruitful directions for future research.Through a moral lens,business schools can move toward responsible management education for a more sustainable future.

Enhancing Partnership Between Rural Schools and Communities for Geoheritage Conservation—A Case Study of Taiwan

Academics in Taiwan have been working on geo-conservation for 20 years.Numerous studies focus on investigation,assessment,monitoring and education of special scientific important geoheritages. However,few researches have been done on the issues of local stakeholder participation and community development.The authors choose one of the national-level geoheritages,the Lichi Badland

Business Opportunities for the Food Industry in Emerging Markets

World demographics change with growing populations mainly in Asia and Africa.Along this malnutrition including stunting,wasting,low brain capacity,obesity,diabetes present huge challenges and costs for these societies.The food industry has a great opportunity to focus their growth and sustainability strategies to these geographies and at the same time develop into solution providers for these health issues—this as a business case.These companies will be attractive employers.We need to think of new ways in doing business,change management becomes key,managing complexity and having the ability for a horizontal view and possible solutions.We require discussion groups that provide innovative ideas,even competitor need to meet and define social impact investments.Partnerships are essential between the public and the private sectors.

Research on Innovative and Entrepreneurial Ability of Business English Students Based on“Internet+”

This research focuses on the teaching reform of business English professional innovation and entrepreneurship under the background of "Internet +". Mainly through two platforms outside the campus, the school takes the classroom teaching mode innovation, the school entrepreneurship practice and the extracurricular research in the enterprise as the grasp, and aims to improve the students' comprehensive ability, so as to improve the innovative and entrepreneurial skills and prepare for the future employment.

Noise Exposure Levels in Basic School Environments in a City in Ghana

Basic schools that are located in heavily populated residential and commercial areas in Ghana are exposed to environmental noise that can have detrimental effects on the academic attainments of children. Limited studies have been conducted on noise level in basic schools to date in Ghana. The objective of the study was to assess noise levels in and around learning spaces in basic schools in Ghana with a focus on Kumasi. A survey employing the use of interviews and an empirical monitoring of noise levels in and around learning spaces in four selected basic schools were adopted. The study revealed that mean outdoor and indoor noise levels exceed the World Health Organisation permissible limits by 30 - 40 percent and 90 - 107 percent respectively for schools in the commercial zones and schools that are located near highways. The school that is sited in an educational environment with a setback from the highway attained mean noise levels ranging from 1.2 percent below to 3.7 percent above the permissible limits for outdoor and between 64 - 105 percent for indoor. The outcome of the study is expected to engender the design of environmental noise resilient buildings to facilitate teaching and learning in basic schools in Ghana.

高职院校基于PPP模式的校企共建项目的合作策略及挑战——以传统文化教学实践基地的建设为例

为落实多元办学,高职院校运用PPP合作模式共建书院式传统文化教学实践基地。通过签订合作协议引入社会资源,设置专项机构进行类产业学院的双重管理,校企合作开发并实施“理论-实践-社团”三进阶、“必修-选修”双结合的美育课程体系,初步形成校企双主体协同育人机制。

中国PPP项目商业模式创新的阻碍因素及对策研究——基于社会网络分析的视角

推动我国政府和社会资本合作模式(public-private-partnership,PPP)项目的商业模式创新的关键在于发现其阻碍因素并制定相应的破解对策。基于文献分析设计访谈提纲,通过对访谈资料的三级编码识别出PPP项目商业模式创新的20个阻碍因素;运用社会网络分析构建阻碍因素间的联动网络,并分析了节点度数、中间性中心度、亲密中心度等阻碍因素的联动网络特征,确定了7个关键阻碍因素:社会资本-项目运营经验不足,项目公司-合同设计欠完善、高管的作风保守、合作关系恶劣,政府部门-态度保守、过度干预、缺少政策支撑;据此提出了3条破解对策:完善PPP项目商业模式创新的政策环境、公私双方在PPP项目采购阶段做好相互选择、以按照贡献进行利益分配为核心原则设计合同。

中国情境下PPP项目商业模式创新意愿影响因素的系统动力学分析

新发展格局下,商业模式创新对推动政府和社会资本合作模式(public-private-partnership,PPP)可持续发展具有重要作用,因此,对其影响因素的分析具有重要意义。基于文献分析设计访谈提纲,通过对访谈资料的三级编码识别出PPP项目商业模式创新意愿的22个影响因素;采用系统动力学方法(system dynamics,SD)探究了PPP项目商业模式创新意愿的影响关系及路径,构建了SD模型并仿真模拟,确定了4个关键影响因素:创新政策、政府部门创新自由度、社会资本自身实力、项目公司运营维护能力;据此提出了3条管理启示:完善PPP项目商业模式创新的政策环境、公私双方在PPP项目采购阶段做好相互选择、提升项目公司运营维护水平。

职业学校跨境电商精品课建设探研——以“商务数据分析”课程为例

职业学校跨境电商精品课建设对于满足行业需求、提升学生综合素质、促进产教融合、推动专业建设和促进创新创业发展都具有重要意义。文章以“商务数据分析”课程为例,结合北京市职业教育在线精品课程遴选建设工作的通知,从课程选择、团队组建、课程设计、课程建设、课程实施、应用效果、特色创新和后续建设计划等方面对职业学校跨境电商精品课建设策略进行深入探讨,旨在为职业学校开展精品课建设提供借鉴。

基于校企协三位一体模式的大学生电子竞技赛事组织与引导研究——以中国大学生电竞联赛为例

电子竞技作为本世纪迅速崛起的世界性文化现象,现已演变为一项新兴主流体育运动。本文以当前中国大学生电竞联赛(以下简称“CUEA”)为研究对象,运用文献资料、专家访谈、案例研究等研究方法,对该赛事发展现状进行研究。通过研究该赛事现有的组织模式,分析其现存的主要问题有:(1)知识版权保护不足,规范监管严重缺失;(2)IP运营能力不强,专业性人才匮乏;(3)活动周期短,宣传持续影响弱;(4)科技型和虚拟运动类项目欠缺,过度依赖游戏项目本身;(5)高校间未形成有效联动,教育文化交流功能单一等。基于此,结合传统大学生体育赛事特点和经验,创新提出“官方协会主导、高校参与、第三方企业支持”的大学生电竞赛事组织模式,构建全国大学生电子竞技赛事组织路径,即:(1)以产教融合IP化运营,协同培养复合型人才;(2)实行分级分区,构建“大学+职业”链路体系;(3)加大“数字技能+体能”融合办赛;(4)加强校园电竞运动内涵建设,营造“绿色电竞+红色电竞”校园正能量。

“合伙人制”视角下乡村学校督导的“困”与“破”

乡村学校督导不仅是教育督导的重要内容,更是推进乡村教育现代化的重要手段。随着“合伙人制”治理理论的丰富和发展,为乡村学校督导质量改进的研究提供了新视角。基于“合伙人制”视角对乡村学校督导的困境观照,督导价值冲突异化、督导机制合力缺失、督导职能重督轻导、督导标准整齐划一是乡村学校督质量提升的掣肘因素。因之,乡村学校督导质量改进需要处理好几个转向:督导理念由“局外人”转向“合伙人”;督导立场由关注教学现象转向促进人的发展;督导机制由“点状孤岛”转向“网状一体”;督导职能由“有督无导”转向“督导并重”;督导标准由“一把尺子”转向“多把尺子”;督导方式由“被督导”转向“要督导”。

俄罗斯家校合作“社会伙伴关系”模式探索

当今世界各国家校合作的深度和广度不断拓展,但同时也面临一些新情况、新问题、新挑战,“家庭、学校和社区多方教育主体之间的新型合作伙伴关系尚未真正激活”。[1]本文从“如何有效实现家校合作”这一话题切入,探察俄罗斯家校合作的有效实践和新型互动模式,旨在为深化我国新时期中小学家校合作的改革和实践指明方向,提供参考。

从AACSB认证指标体系看商学院战略变革的实现路径

AACSB国际认证因其卓越的品质和广泛的影响力一直被视为商学院提供高品质商学教育的象征。近年来,越来越多的国内商学院开始积极申请成为AACSB国际认证的会员单位,并努力改进以期获得这一殊荣。本文通过介绍AACSB国际认证产生的历史背景、内在价值和国际影响力,解读AACSB国际认证指标体系的内容和框架体系,据此分析AACSB认证体系的底层逻辑;结合我国商学院战略管理的特点和不足,探讨我国商学院通过AACSB认证实现战略变革的有效路径,旨在为我国商学院的高质量发展提供切实可行的策略。