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自助式商业智能工具综述
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作者 斯琴高娃 邓惠丹 +1 位作者 周召安 曹晓琳 《数字技术与应用》 2024年第2期43-46,共4页
商业智能(Business Intelligence,BI)是数字化转型与生俱来的事务,数字化转型的不同阶段对BI的应用深度和广度有不同要求。本文对国内具有代表性的几种自助式BI工具进行了对比综述,以期为众多企业选择适合自己的BI工具提供参考。
关键词 商业智能 数字化转型 自助式 BUSINESS BI 事务
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基于大数据BI技术的智慧工地数据可视化平台的设计与研究--以某大型建筑工程集团为例 被引量:1
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作者 谭晖涛 谢赞福 +1 位作者 陆小霞 钟山 《软件》 2024年第2期28-33,43,共7页
大数据BI(Business Intelligence)技术在数据挖掘、数据分析、数据可视化等方面的功能实现较成熟,已广泛应用在制造业、零售业等行业。将大数据BI技术融入智慧工地,建立数据可视化平台,可以解决智慧工地存在的局部“数据孤岛”等问题,... 大数据BI(Business Intelligence)技术在数据挖掘、数据分析、数据可视化等方面的功能实现较成熟,已广泛应用在制造业、零售业等行业。将大数据BI技术融入智慧工地,建立数据可视化平台,可以解决智慧工地存在的局部“数据孤岛”等问题,让智慧工地的海量数据得到最大价值体现。文章以某大型市政特级资质建筑工程集团为例,采用基于Hadoop+Spark的技术架构,以在建的大型地铁市政工程项目为实践,主要论述数据可视化平台架构选型、建立数据仓库、数据ETL、数据可视、Spark引擎框架与MapReduce在数据处理性能方面的对比等。构建基于大数据BI技术的智慧工地可视化数据平台,能有效推进智慧工地的开展,提升对工程项目在质量安全、绿色施工、成本管控等方面的管理。 展开更多
关键词 智慧工地 Extract-Transform-Load(ETL) 大数据BI(Business Intelligence) Spark 数据可视化
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Multi-Perspective Data Fusion Framework Based on Hierarchical BERT: Provide Visual Predictions of Business Processes
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作者 Yongwang Yuan Xiangwei Liu Ke Lu 《Computers, Materials & Continua》 SCIE EI 2024年第1期1227-1252,共26页
Predictive Business Process Monitoring(PBPM)is a significant research area in Business Process Management(BPM)aimed at accurately forecasting future behavioral events.At present,deep learning methods are widely cited ... Predictive Business Process Monitoring(PBPM)is a significant research area in Business Process Management(BPM)aimed at accurately forecasting future behavioral events.At present,deep learning methods are widely cited in PBPM research,but no method has been effective in fusing data information into the control flow for multi-perspective process prediction.Therefore,this paper proposes a process prediction method based on the hierarchical BERT and multi-perspective data fusion.Firstly,the first layer BERT network learns the correlations between different category attribute data.Then,the attribute data is integrated into a weighted event-level feature vector and input into the second layer BERT network to learn the impact and priority relationship of each event on future predicted events.Next,the multi-head attention mechanism within the framework is visualized for analysis,helping to understand the decision-making logic of the framework and providing visual predictions.Finally,experimental results show that the predictive accuracy of the framework surpasses the current state-of-the-art research methods and significantly enhances the predictive performance of BPM. 展开更多
关键词 Business process prediction monitoring deep learning attention mechanism BERT multi-perspective
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Automatic Rule Discovery for Data Transformation Using Fusion of Diversified Feature Formats
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作者 G.Sunil Santhosh Kumar M.Rudra Kumar 《Computers, Materials & Continua》 SCIE EI 2024年第7期695-713,共19页
This article presents an innovative approach to automatic rule discovery for data transformation tasks leveraging XGBoost,a machine learning algorithm renowned for its efficiency and performance.The framework proposed... This article presents an innovative approach to automatic rule discovery for data transformation tasks leveraging XGBoost,a machine learning algorithm renowned for its efficiency and performance.The framework proposed herein utilizes the fusion of diversified feature formats,specifically,metadata,textual,and pattern features.The goal is to enhance the system’s ability to discern and generalize transformation rules fromsource to destination formats in varied contexts.Firstly,the article delves into the methodology for extracting these distinct features from raw data and the pre-processing steps undertaken to prepare the data for the model.Subsequent sections expound on the mechanism of feature optimization using Recursive Feature Elimination(RFE)with linear regression,aiming to retain the most contributive features and eliminate redundant or less significant ones.The core of the research revolves around the deployment of the XGBoostmodel for training,using the prepared and optimized feature sets.The article presents a detailed overview of the mathematical model and algorithmic steps behind this procedure.Finally,the process of rule discovery(prediction phase)by the trained XGBoost model is explained,underscoring its role in real-time,automated data transformations.By employingmachine learning and particularly,the XGBoost model in the context of Business Rule Engine(BRE)data transformation,the article underscores a paradigm shift towardsmore scalable,efficient,and less human-dependent data transformation systems.This research opens doors for further exploration into automated rule discovery systems and their applications in various sectors. 展开更多
关键词 XGBoost business rule engine machine learning categorical query language humanitarian computing environment
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How Software Engineering Transforms Organizations: An Open and Qualitative Study on the Organizational Objectives and Motivations in Agile Transformations
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作者 Alonso Alvarez Borja Bordel Sánchez 《Computers, Materials & Continua》 SCIE EI 2024年第11期2935-2966,共32页
Agile Transformations are challenging processes for organizations that look to extend the benefits of Agile philosophy and methods beyond software engineering.Despite the impact of these transformations on orga-nizati... Agile Transformations are challenging processes for organizations that look to extend the benefits of Agile philosophy and methods beyond software engineering.Despite the impact of these transformations on orga-nizations,they have not been extensively studied in academia.We conducted a study grounded in workshops and interviews with 99 participants from 30 organizations,including organizations undergoing transformations(“final organizations”)and companies supporting these processes(“consultants”).The study aims to understand the motivations,objectives,and factors driving and challenging these transformations.Over 700 responses were collected to the question and categorized into 32 objectives.The findings show that organizations primarily aim to achieve customer centricity and adaptability,both with 8%of the mentions.Other primary important objectives,with above 4%of mentions,include alignment of goals,lean delivery,sustainable processes,and a flatter,more team-based organizational structure.We also detect discrepancies in perspectives between the objectives identified by the two kinds of organizations and the existing agile literature and models.This misalignment highlights the need for practitioners to understand with the practical realities the organizations face. 展开更多
关键词 Business agility AGILE agile transformations agile enterprises adaptive organizations ADAPTABILITY agile software development software engineering computer engineering
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Big data challenge for monitoring quality in higher education institutions using business intelligence dashboards
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作者 Ali Sorour Anthony S.Atkins 《Journal of Electronic Science and Technology》 EI CAS CSCD 2024年第1期25-41,共17页
As big data becomes an apparent challenge to handle when building a business intelligence(BI)system,there is a motivation to handle this challenging issue in higher education institutions(HEIs).Monitoring quality in H... As big data becomes an apparent challenge to handle when building a business intelligence(BI)system,there is a motivation to handle this challenging issue in higher education institutions(HEIs).Monitoring quality in HEIs encompasses handling huge amounts of data coming from different sources.This paper reviews big data and analyses the cases from the literature regarding quality assurance(QA)in HEIs.It also outlines a framework that can address the big data challenge in HEIs to handle QA monitoring using BI dashboards and a prototype dashboard is presented in this paper.The dashboard was developed using a utilisation tool to monitor QA in HEIs to provide visual representations of big data.The prototype dashboard enables stakeholders to monitor compliance with QA standards while addressing the big data challenge associated with the substantial volume of data managed by HEIs’QA systems.This paper also outlines how the developed system integrates big data from social media into the monitoring dashboard. 展开更多
关键词 Big data Business intelligence(BI) Dashboards Higher education(HE) Quality assurance(QA) Social media
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Research on Pathways of How Digital Transformation Affects the Business Performance of MEEC Enterprises in Chengdu
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作者 Zhu Yurong Luo Ziling 《Contemporary Social Sciences》 2024年第1期99-121,共23页
This paper aims to examine the impact of digital transformations on the business performance of the meetings,expositions,events,and conventions(MEEC)industry in Chengdu by conducting an empirical analysis of 68 MEEC e... This paper aims to examine the impact of digital transformations on the business performance of the meetings,expositions,events,and conventions(MEEC)industry in Chengdu by conducting an empirical analysis of 68 MEEC enterprises in the city.The study employed the fuzzy-set qualitative comparative analysis(fsQCA)method to explore the pathways and factors involved.Drawing on the theory of synergetics,nine condition variables were carefully selected from four dimensions:digital technologies,digital strategy,digital infrastructure,and digital innovation.The findings revealed that digital transformations were an intricate systematic process,whereby a single factor alone did not serve as a necessary condition for MEEC enterprises to achieve high business performance.The analysis identified five distinct pathways that would lead to high performance,which can be categorized into three distinct models:the“organization-human resources”dominated model,the“human resources-infrastructure”driven model,and the multi-factor coordination model.The analysis also identified two pathways that would result in low performance,categorized as the“basic condition absent”model.Notably,there was substantial heterogeneity observed in the configurational pathways in terms of the magnitude of the impact of digital transformation on business performance across MEEC enterprises of different sizes.This paper suggests that the government should assume the role of a platform,providing policy and financial support to MEEC enterprises to help guide them through the process of digital transformation and that MEEC enterprises themselves should seize the opportunities arising from digital transformation to strengthen their digital infrastructure construction,human resources development,and innovation in brand building.This study presents empirical evidence that contributes to the understanding of the transformation process of MEEC enterprises within the digital economy era,as well as valuable insights into understanding the channels and internal conditions involved in digital transformations. 展开更多
关键词 MEEC enterprises business performance fsQCA digital transformation
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Research on Innovation-Driven Expansion of Regional OFDI: New Evidence From a Business Environment Perspective
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作者 Duan Longlong Li Qingyi 《Contemporary Social Sciences》 2024年第1期75-98,共24页
This paper investigates the impact of provincial innovation-driven efficiency on the expansion of regional Outward Foreign Direct Investment(OFDI)flows within the context of China’s economy during the period 2011 to ... This paper investigates the impact of provincial innovation-driven efficiency on the expansion of regional Outward Foreign Direct Investment(OFDI)flows within the context of China’s economy during the period 2011 to 2020 by measuring the innovation-driven efficiency and business environment index using the DEA-Malmquist index and the combined CRITIC weighting method from the new perspective of business environment improvement.The findings reveal that:(a)There is an inverted U-shaped relationship between provincial innovation-driven efficiency and regional OFDI flows.This increase in innovation-driven efficiency can promote OFDI expansion of the region by improving its business environment.(b)The improvement of the business environments plays a significant intermediary and synergistic role in OFDI expansion driven by improved innovation efficiency.(c)The study of regional heterogeneity suggests that the central region enjoys the longest window period in terms of innovation-driven OFDI expansion,followed by the eastern region while the western region has the shortest window period.The improvement of the business environment in the western region is more effective in driving regional OFDI expansion.This conclusion remained true after the robustness test.In conclusion,this paper offers a few policy recommendations that can help Chinese capital of various kinds go global more effectively. 展开更多
关键词 innovation as a driver innovation efficiency OFDI expansion business environment
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Research on the Audio Publishing of Classical Books Based on the Theory of Business Model Canvas: Taking Romance of the Three Kingdoms in Digital Audio Platforms as an Example
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作者 Ding Qin Liu Mengzhi 《Contemporary Social Sciences》 2024年第1期58-74,共17页
Visual media have dominated sensory communications for decades,and the resulting“visual hegemony”leads to the call for the“auditory return”in order to achieve a holistic balance in cultural acceptance.Romance of t... Visual media have dominated sensory communications for decades,and the resulting“visual hegemony”leads to the call for the“auditory return”in order to achieve a holistic balance in cultural acceptance.Romance of the Three Kingdoms,a classic literary work in China,has received significant attention and promotion from leading audio platforms.However,the commercialization of digital audio publishing faces unprecedented challenges due to the mismatch between the dissemination of long-form content on digital audio platforms and the current trend of short and fast information reception.Drawing on the Business Model Canvas Theory and taking Romance of the Three Kingdoms as the main focus of analysis,this paper argues that the construction of a business model for the audio publishing of classical books should start from three aspects:the user evaluation of digital audio platforms,the establishment of value propositions based on the“creative transformation and innovative development”principle,and the improvement of the audio publishing infrastructure to ensure the healthy operation and development of the digital audio platforms and consequently improve their current state of development and expand the boundaries of cultural heritage. 展开更多
关键词 Romance of the Three Kingdoms audio publishing Business Model Canvas digital audio platforms
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The Rule of Law Builds the Best Business Environment
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作者 Liu Xinwei 《China's Foreign Trade》 2024年第5期11-12,共2页
The Global Business and Law Conference 2024 set up three parallel forums,one of which was based on the theme of"Compliance Construction and Business Environment Optimization".Yu Jianlong,Vice Chairman of the... The Global Business and Law Conference 2024 set up three parallel forums,one of which was based on the theme of"Compliance Construction and Business Environment Optimization".Yu Jianlong,Vice Chairman of the CCPIT,said at the forum,"In order to promote highlevel opening up,it is necessary to promote the optimization of the business environment through compliance construction,establish a compliance mechanism that is in line with international rules,and create a market-oriented,rule-based and international first-class business environment to provide effective protection for international cooperation in the industrial supply chain. 展开更多
关键词 BUSINESS Chairman COOPERATION
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Mitigating Carbon Emissions:A Comprehensive Analysis of Transitioning to Hydrogen-Powered Plants in Japan’s Energy Landscape Post-Fukushima
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作者 Nugroho Agung Pambudi Andrew Chapman +2 位作者 Alfan Sarifudin Desita Kamila Ulfa Iksan Riva Nanda 《Energy Engineering》 EI 2024年第5期1143-1159,共17页
One of the impacts of the Fukushima disaster was the shutdown of all nuclear power plants in Japan,reaching zero production in 2015.In response,the country started importing more fossil energy including coal,oil,and n... One of the impacts of the Fukushima disaster was the shutdown of all nuclear power plants in Japan,reaching zero production in 2015.In response,the country started importing more fossil energy including coal,oil,and natural gas to fill the energy gap.However,this led to a significant increase in carbon emissions,hindering the efforts to reduce its carbon footprint.In the current situation,Japan is actively working to balance its energy requirements with environmental considerations,including the utilization of hydrogen fuel.Therefore,this paper aims to explore the feasibility and implications of using hydrogen power plants as a means to reduce emissions,and this analysis will be conducted using the energy modeling of the MARKAL-TIMES Japan framework.The hydrogen scenario(HS)is assumed with the extensive integration of hydrogen into the power generation sector,supported by a hydrogen import scheme.Additionally,this scenario will be compared with the Business as Usual(BAU)scenario.The results showed that the generation capacities of the BAU and HS scenarios have significantly different primary energy supplies.The BAU scenario is highly dependent on fossil fuels,while the HS scenario integrates hydrogen contribution along with an increase in renewable energy,reaching a peak contribution of 2,160 PJ in 2050.In the HS scenario,the target of reducing CO_(2) emissions by 80%is achieved through significant hydrogen penetration.By 2050,the total CO_(2) emissions are estimated to be 939 million tons for the BAU scenario and 261 million tons for the Hydrogen scenario.In addition,the contribution of hydrogen to electricity generation is expected to be 153 TWh,smaller than PV and wind power. 展开更多
关键词 Business as usual(BAU)scenario hydrogen scenario CO_(2)emissions power generation sector
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Spatial Distribution Characteristics and Coverage Rate of Commercial Facilities in 15-minute Radius Livelihood Service Circles of Chunshu Street
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作者 HAN Qiqi YANG Kaitai 《Journal of Landscape Research》 2024年第1期17-21,共5页
Building a 15-minute radius livelihood service circle from the needs of residents is a topdown process of optimizing urban layout and promoting high-quality development implemented by the government.In September 2022,... Building a 15-minute radius livelihood service circle from the needs of residents is a topdown process of optimizing urban layout and promoting high-quality development implemented by the government.In September 2022,Xicheng District of Beijing served as a national pilot of the 15-minute radius livelihood service circle.Based on the data of POI,urban walking network and building outline,this paper studies the coverage of commercial service facilities in the 15-minute radius livelihood service circle of Chunshu Street by using kernel density analysis and urban network analysis tools.The research shows that the commercial facilities are concentrated in Zhuangsheng Square and Dazhalan commercial district.There are large gaps in housekeeping and couriers logistics facilities,which need to be further improved. 展开更多
关键词 Chunshu Street 15-minute radius livelihood service circle POI Historic urban areas Community business
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Building a Business and Strategic Intelligence Policy as a Strategy for Promoting Congolese Business Progress and Healthy Economic Development in Eastern DRC
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作者 Innocent Bora Uzima 《Intelligent Information Management》 2024年第2期77-103,共27页
The aim of this study was to verify the existence of business and strategic intelligence policies at the level of Congolese companies and at the state level, likely to foster progress and healthy development in the ea... The aim of this study was to verify the existence of business and strategic intelligence policies at the level of Congolese companies and at the state level, likely to foster progress and healthy development in the east of the DRC. The study was based on a mixed perspective consisting of objective analysis of quantitative data and interpretative analysis of qualitative data. The results showed that business and strategic intelligence policies have not been established at either company or state level, as this is an area of activity that is not known to the players in companies and public departments, and there are no units or offices in their organizational structures responsible for managing strategic information for competitiveness on the international market. In addition, there is a real need to establish strategic information management units within companies, upstream, and to set up a national strategic information management department or agency to help local companies compete in the marketplace, downstream. This reflects the importance and timeliness of building business and strategic intelligence policies to ensure economic progress and development in the eastern DRC. Business and strategic intelligence provides companies with an appropriate tool for researching, collecting, processing and disseminating information useful for decision-making among stakeholders, in order to cope with a crisis or competitive situation. The study suggests a number of key recommendations based on its findings. To the government, it is recommended to establish the national policy of business and strategic intelligence by setting up a national agency of strategic intelligence in favor of local companies;and to companies to establish business intelligence units in their organizational structures in favor of stakeholders to foster advantageous decision-making in the competitive market and achieve progress. Finally, the study suggests that studies be carried out to fully understand the opportunities and impact of business and strategic intelligence in African countries, particularly in the DRC. 展开更多
关键词 Business and Strategic Intelligence Strategic Information Congolese Companies Public Departments Decision-Making Information Management Business and Strategic Intelligence Policies PROGRESS Healthy Development Mining and Agriculture Sectors International Market Eastern DRC
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Harnessing the Market Potential of the Bamboo Industry in Central Luzon, Philippines: An Analysis of the Internal and External Environment
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作者 Edgelly Galvez Vitug Sarah Calma Alvarez 《Open Journal of Ecology》 2024年第5期395-418,共24页
The bamboo industry in Central Luzon holds significant promise for economic development and environmental sustainability. This study aims to analyze the internal and external factors influencing the bamboo industry in... The bamboo industry in Central Luzon holds significant promise for economic development and environmental sustainability. This study aims to analyze the internal and external factors influencing the bamboo industry in the region through SWOT and PESTLE analyses. Based on a focus group discussion involving key industry players, the study explores the industry’s strengths, weaknesses, opportunities, and threats, as well as political, economic, social, technological, legal, and environmental factors. Findings reveal the importance of comprehensive strategies that address political stability, economic growth, consumer awareness, technological advancement, legal compliance, and environmental sustainability. Recommendations include capacity-building for production and marketing, the establishment of bamboo treatment facilities, and advocacy for supportive policies. By addressing these factors, the bamboo industry in Central Luzon can realize its potential for socio-economic development and environmental stewardship. 展开更多
关键词 BAMBOO SWOT Analysis PESTLE Analysis Business Environment Value Addition SUSTAINABILITY Market Potential
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Energizing Yiwu with Language Learning Yiwu businesswomen are picking up more English as business booms
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作者 Chen Ke 《China Report ASEAN》 2024年第7期50-52,共3页
Recently,a video of a businesswoman in Yiwu practicing English received impressive views and comments.Many echoed sentiments like,“Yiwu businesswomen are so dedicated,”and“They are either making money or studying t... Recently,a video of a businesswoman in Yiwu practicing English received impressive views and comments.Many echoed sentiments like,“Yiwu businesswomen are so dedicated,”and“They are either making money or studying to make money.” 展开更多
关键词 MONEY BUSINESS WOMEN
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Socialization Development of ESG Business Models in Representative Asia-Pacific Countries:A State-of-the-Art Review and Recommendation
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作者 LIU Yanxin XUE Qianqiang 《Management Studies》 2024年第2期84-101,共18页
The integration of environmental,social,and governance(ESG)principles has become a pivotal factor in shaping sustainable and responsible corporate practices.The present study investigates the integration of ESG princi... The integration of environmental,social,and governance(ESG)principles has become a pivotal factor in shaping sustainable and responsible corporate practices.The present study investigates the integration of ESG principles within corporate governance models in Asia-Pacific countries,focusing on socialization.By examining the governance culture,legal frameworks,and corporate practices in these representative countries,the paper delineates a strategic framework for embedding social governance into corporate strategies.The study introduces a Cultural,Economic,Legal,and Political(CELP)framework to assess corporate social governance,investigating the correlation between business practices and social changes.Through a systematic literature review and detailed thematic analysis,this paper aims to offer actionable insights and recommendations,guiding corporations in their transition towards more sustainable and socially responsible business practices. 展开更多
关键词 ESG SOCIALIZATION business practice Asia-Pacific countries systematic literature review
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成都推进商务区可持续发展国际标准试点的经验
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作者 任雁 邓雯 +4 位作者 文萌川 黄浩 于乾靠 赵成虹 何华清 《China Standardization》 2024年第4期64-68,共5页
ISO 37108:2022,Sustainable cities and communities-Business districts-Guidance for practical local implementation of ISO 37101,is the first standard for the sustainable development management of business districts in t... ISO 37108:2022,Sustainable cities and communities-Business districts-Guidance for practical local implementation of ISO 37101,is the first standard for the sustainable development management of business districts in the world.Taking Fashion&Vigor Industrial Zone of Chunxi Road and Jiaozi Park Financial Business District in Chengdu as examples,this paper elaborates on the application of ISO 37108 and shares the distinctive experience of Chengdu.It offers a comprehensive evaluation of the effectiveness of standardization in promoting the sustainable development of business districts. 展开更多
关键词 Chengdu business districts sustainable development ISO 37108
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Business Community in East Asia Searching for a Win-win Cooperation
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作者 Liu Yusong Zhang Fan 《China's Foreign Trade》 2024年第3期11-13,共3页
Inaugurated in 2009,the China-Japan-ROK Business Summit serves as an important side event of the Trilateral Summit Meeting among China,Japan and the ROK.The 8th edition held on May 27 was co-hosted by the China Counci... Inaugurated in 2009,the China-Japan-ROK Business Summit serves as an important side event of the Trilateral Summit Meeting among China,Japan and the ROK.The 8th edition held on May 27 was co-hosted by the China Council for the Promotion of International Trade (CCPIT),the Korea Chamber of Commerce and Industry (KCCI),and the KEIDANREN (Japan Business Federation).Business people from the three countries congregated and discussed for future cooperation. 展开更多
关键词 TRADE BUSINESS WIN
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Significance of“Printing English”in the Curriculum Setting of Business English Majors(Publishing Direction)
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作者 LIN Xuecai 《Sino-US English Teaching》 2024年第4期177-181,共5页
With the development of the global economy and the quick growth of international exchanges,Business English major plays an increasingly important role in higher education.The training goal of Business English major(pu... With the development of the global economy and the quick growth of international exchanges,Business English major plays an increasingly important role in higher education.The training goal of Business English major(publishing direction)has gradually shifted from the improvement of studentslanguage abilities to the cultivation of more specialized business knowledge and publishing skills.As an important course for Business English majors(publishing direction),Printing English is of great significance for cultivating studentsprofessional quality,professional competitiveness,career development,and practical ability.From the perspective of curriculum setting,it is necessary to re-understand the importance of Printing English in the curriculum setting of Business English major(publishing direction),and put forward corresponding teaching methods and strategies. 展开更多
关键词 Business English major Printing English curriculum setting teaching strategies
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The Ethical Choice of Business English Interpreters under Chesterman’s Model of Translation Ethics
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作者 HUANG Li-hua 《Journal of Literature and Art Studies》 2024年第9期808-814,共7页
This paper explores the ethical challenges encountered by business English interpreters using Chesterman’s Model of Translation Ethics,set against the context of economic globalization and the“Belt and Road”initiat... This paper explores the ethical challenges encountered by business English interpreters using Chesterman’s Model of Translation Ethics,set against the context of economic globalization and the“Belt and Road”initiative.With the increasing demand for interpreters,the paper delves into the ongoing discussion about the role of AI in translation and its limitations,especially concerning cultural subtleties and ethical issues.It highlights the importance of human interpreters’cross-cultural understanding and the ethical principles that inform their work,such as the Ethics of Representation,Service,Communication,Norm-based Ethics,and Commitment.Moreover,the paper examines how these ethical models are applied in practical business situations,including business banquets,business negotiations,business talks and business visits,etc.,and investigates the cultural misunderstandings that may occur during these interactions.The study concludes that although AI provides efficiency and cost savings,human interpreters are essential for their capacity to handle the intricacies of cross-cultural communication with cultural awareness and ethical discernment. 展开更多
关键词 CHESTERMAN translation ethics model ethical choice business English interpreters
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