国外翻译理论著述汉译中的失范现象探析——以The Scandals of Translation汉译本为例

关于翻译质量的论述是当下国内外译学热点话题之一。与此同时,对于翻译研究自身著述的翻译质量,译学却鲜有论及。本文以The Scandals of Translation汉译本为例,通过对The Scandals of Translation汉译本进行抽样和比较研究,辅以问卷调查,兼顾翻译产品与翻译过程,基于翻译规范理论探析责任规范、交际规范和关系规范方面的失范现象。本文认为,为了保障国外翻译理论著作的汉译质量,译者需要增强翻译规范意识,认真履行翻译责任,尽力促进交际的成功,合理构建译文和原文的关系。

Celebrities Acting up: A Speech Act Analysis in Tweets of Famous People

Twitter has become very popular among celebrities. It is the main platform used by them to publish press releases and, especially, to reach out to their fans. Given the pervasiveness of celebrities on the site, people with related interests may be especially likely to start using the service due to the perception of direct access to a famous person. As for the celebrities, it is a way of being close to the public and giving them an insight in to the life of a celebrity. Although most celebrity Twitter accounts are only used for promotion purposes, many celebrities use their personal accounts for the purpose of communicating with their fans, friends and other celebrities. These celebrities tweet personal photos and share their inner thoughts for various reasons and to different audiences. Thus in this study I ask: What are celebrity speech patterns on Twitter? Are they talking mostly to fans, and if not, who are they talking to? How are they talking to these different audiences? I address these questions by analyzing the tweets publicly available on four active celebrities’ Twitter timelines. The findings support that these celebrities indeed address different audiences on Twitter, including fans, friends, family and other celebrities. The findings further reveal that celebrities tend to communicate using different speech acts when talking to these different audiences. In light of this evidence, I attempt to highlight patterns that may be relevant with regards to the celebrities’ gender.

Accounting Scandals:Beyond Corporate Governance

Accounting scandals are becoming perpetual in nature.They range from the ancient Mesopotamia,to the South Sea Bubble of 1720,to the famous Enron of 2001,down to Parmalat,Tesco,and Toshiba of today.The series of accounting scandals that have occurred in the last two decades calls for a greater concern by the accounting profession.The accounting scandals that have occurred in this 21st century alone have shown that there is a need to look beyond corporate governance in the fight against financial deception.In this paper,we argue that even in the face of the Sarbanes-Oxley Act(SOA)of 2002 and other regulations around the world that are targeted towards effective corporate governance,accounting scandals have never ceased to occur.Most of the legislations that have been passed in recent times were targeted at corporate governance,forgetting the crucial role that audit plays within the agency relationship.And whenever there is any revelation of fraudulent financial reporting,investors do not ask who are the directors,but the first question they ask is who are the auditors?Hence,there is a need to improve audit quality by approaching it from a forensic accounting perspective in order to reduce the incidence of financial statement frauds in this era of information revolution,thus restoring investors’confidence back in the financial reporting process and corporate governance.In this paper,we propose a forensic accounting paradigm as a viable option for reducing accounting scandals,since this will compliment corporate governance systems.

Physician-scientists or celebrities?Kardashian-index of gastroenterologists

BACKGROUND The coronavirus disease 2019 pandemic unleashed a flood of untrustworthy information on social media platforms,resulting in the unfortunate consequence of expert scientists'opinions getting lost amidst the chaotic sea of misinformation.The question of how much influence these esteemed scientists hold on social media platforms remains elusive.To address this scientific quandary,we sought to explore the concept of the Kardashian index(K-index),a term introduced by Hall in 2014.This metric provides a rudimentary means of evaluating whether a physician scientist's popularity on social media aligns with their significant scientific contributions.AIM To evaluate if a Gastroenterologist physician's popularity on social media is at par with their scientific contributions(research articles and publications).METHODS We conducted an extensive search to identify all gastroenterologists actively practicing and associated with the top 100 hospitals as reported by the United States News.We collected specific data on a sub-group including their names,affiliations,degrees,and sub-specializations.To gauge their social media popularity,we utilized the K-index calculation which is determined by dividing the actual number of Twitter followers by the number of researcher’s citations.The expected number of followers(F)is calculated using the formula F=43.3 C^0.32,where C represents the number of citations.RESULTS Physicians affiliated with the Mayo Clinic emerged as the most prominent presence on Twitter,constituting 16%of the total.They were followed closely by physicians from Mount Sinai Hospital(9%)and the University of Michigan Hospital(9%).Surprisingly,76%of the physicians evaluated exhibited a low K-index,falling within the range of 0 to less than 2.This suggests that a significant number of highly influential physician-scientists are not receiving due recognition,as indicated by their relatively low number of followers.On the other hand,24%of the physicians had an inflated K-index,exceeding 5,which positioned them as the"Kardashians".These individuals enjoyed greater social media popularity than their actual scientific contributions.Interestingly,our analysis revealed no discernible association between sex and K-index(P value of 0.92).CONCLUSION In the gastroenterology field,our study estimated that a majority(76%)of highly researched physicians are undervalued despite their significant scientific contributions.

ZTE's View on HR Management——A summary of the Interview with Hou Weigui,CEO of ZTE,by Business Celebrities,CCTV

Anchorman:Today, being people-oriented has become acommon concern in manybusiness organizations.What does“being peo-ple-oriented”mean? Fora product,it meansbringing maximum satis-faction to the customer.

WORLD STANDARDS DAY 2024 celebrated in Xi’an

The theme activity of the World Standards Day 2024 in China was held in Xi'an, Shaanxi province, on October 14. Zhang Xiaogang, former ISO President, read the congratulatory message from IEC, ISO, and ITU for this year's World Standards Day(WSD), the theme of which is “Shared vision for a better world”. Sergio Mujica, ISO Secretary-General, and Jo Cops, IEC President, addressed the event via videos.

Black,Fat,Famous,and Loved:The Body That Transgresses and Fissures the Representations of the Celebrity Woman

What happens when a fat black woman shows up(or is exhibited)in environments with the highest media visibility?What are the relationships built between these bodies and viewers whose eyes are accustomed to consuming more homogeneous and controlled images?In this article,we see,through the analysis of famous women of modest social origin,among them the Brazilian singer MC Carol and the American presenter Oprah Winfrey,how the presence of dark skin and fat bodies,besides the markers of poverty,is still seen as faults that disorganize the idealized scenario of celebrities.In this sense,it is noticed that there is a hierarchy of celebrities,and that getting to the pulpit of high visibility and staying there are more dramatic tasks for those who do not belong to the subjective and imaginary repertoire of celebrities.This paper examines this question drawing on the concept of Weberian status as it is used in celebrity studies,at the same time that indicates the limitations of such approach.

乡村全面振兴背景下数字农业节庆新路径探析——以广州市花都区数字农业直播节为例

在乡村全面振兴的背景下,文章着眼于数字农业节庆新路径对广州市花都区数字农业直播节进行了研究,基于区域、企业和产品这三个维度分析数字农业直播节的运行机理,并指出了数字农业直播节的不足,最后建议花都区数字农业直播节围绕“广东盆景花卉之都”来打造IP形象,从区域形象、企业形象和产品形象三个方面更好地体现出来,打造特色产业和乡土特色品牌,助推产业融合发展和乡村全面振兴。

A Time to Rejoice

The Spring Festival is the most cherished occasion in China when people gather with their families to celebrate the traditional New Year.A“special gift”this year has given them an additional reason to celebrate.On 4 December 2024,the Spring Festival was inscribed onto the Representative List of the Intangible Cultural Heritage of Humanity by UNESCO.

Analysis of Celebrity Effect

随着市场经济的发展，品牌已成为市场营销的重要手段。企业聘请明星作为广告代言人的现象日益普遍，“明星效应”这个词应运而生。同时，明星效应带来的负面影响也成为颇受争议的话题。本文从明星效应现象的形成及其在日常生活中的普遍性展开分析，探讨了明星效应的积极作用及其存在的弊端，并从法律及道德层面为这些弊端提出相应的对策，以达到全面解读明星效应现象的目的。

Organ transplantation scandal influencing corneal donation rate

~ In the majority of countries, there is a shortage of donor corneas for corneal transplantations. This study investigated the impact of organ transplantation scandals on corneal donation rate at the University Hospital T/ibingen. Each deceased patient was considered as a potential corneal donor. An ophthalmic resident handled with stable methods of procedures the corneal donor procurement from 2009 to 2015. The rates of corneal donation were examined and analyzed. Among the 5712 hospital deaths, consent for corneal donation was obtained in 711 cases. The mean annual corneal donation rate was 12.4%. Since 2009, the donation rate per year could be increased with exception of 2013 and 2015. In the end of 2012 and 2014 two huge organ donation scandals were known in Germany. In the following years 2013 and 2015 corneal donation rate decreased significantly （P=0.0181 and P=0.0006）. We concluded that transplantation scandals have a significant impact on corneal donation rate. Improving professional＇s performance through full transparency and honesty is very important to earn trust of potential donors and their families.

Study on the Expression of Historic Celebrity Theme Landscapes:A Case Study of Wangxian Park in Yongchuan,China

Against the background of rapid economic development of cities in China,high-grade and diversified construction of spiritual civilization,development conditions of urban theme park were analyzed.It was proposed that exploring cultural differences of cities and diversity of landscape taste are important factors for constructing characteristic urban theme parks.Historical celebrities are spiritual connotations of the local areas because of their special regional backgrounds,so the construction of urban theme park is to explore achievements and stories of local historical celebrities,and demonstrate these achievements and stories in landscapes.It is a new approach for breaking through the standard image of urban parks,creating a leisure space with regional characteristics,and building a park that can reflect continuity of time and strike a chord in the heart of visitors.In this sense,historic celebrities are excellent materials and standing points for designing urban parks.Meanwhile,positive spiritual pursuits are integrated in designing spaces for cultivating tourists' temperament,providing a vivid educational mode of cultivating quality of the contemporaries.This attempt is to offer an innovative approach to the construction of urban theme park.

A Content Analysis of the Image Repair Discourses of OSI Group in China's Food-safety Scandal

Food safety is one of the top issues for Chinese consumers. In the summer of 2014,Shanghai-based Husi Food Co Ltd was mired in a food-safety scandal. OSI Group responded to this situation by releasing statements and holding China press conference. This study focused on OSI Group's image repair strategies employed in the scandal in Chinese context. A content analysis revealed that OSI Group's image repair relied primarily on six strategies: defeasibility( appalled by the event),bolstering( factory in Henan is state-of-art),minimization( it was an isolated event),corrective action( thorough internal investigation),and mortification( sincerely apologized),and attacking the accuser( launched OSI Food Safety Education Campaign). Basically,OSI Group's mortification without compensation doomed its efforts to failure.Implications for implementing image repair strategies with the combination of crisis types are addressed.

International Conference on Sustainable Rice Production - Policy, Technology and Extension Celebration Activity for International Year of Rice and World Food Day 2004

Rice is the staple food of more than half of the world’s Population.The production,processing and management of paddy rice have provided the basic conditions for the living of mankind.The production of rice has not only created

Image Repair Strategies in the Pricey Prawn Scandal of Qingdao

The pricey prawn scandal of Qingdao in the 2015 National Day Holiday,not only violates the principle of integrity management,but also seriously damages the image of Qingdao—World Famous Tourist City.This study applies image repair strategies to Qingdao municipal government departments' attempt to restore its damaged image in crisis communication.Through a discourse analysis,it is found that the government departments mainly adopt the following strategies: denial,evasion of responsibility(defeasibility),reduction of offensiveness(bolstering,compensation),corrective action and mortification.Then we evaluate the effectiveness of this image repair effort.

Preface to Special Issue on Celebrating the 100th Anniversary of Nankai University

The day of October 17,2019 is the 100th birthday of Nankai University.In order to celebrate the grand 100th anniversary,we organized this special issue of Chinese Journal of Catalysis to present some recent advances in the discipline of catalysis at Nankai University.

Preface to the Special Issue on A Celebration of the 100th Birthday of Prof. Kun Huang

September 2^nd,2019 is the 100^th birthday of Prof.Kun Huang,a world-famous physicist and one of the founders of solid state physics and semiconductor physics in China.Prof.Kun Huang has made outstanding achievements in the field of solid state physics during his study in the UK.

The Large Symposiumon Celebrating the 40th Anniversary of the Founding of JNUAA Was Grandly Held

The Large Symposium on Celebrating the 40th Anniversary of the Founding of Journal of Na njing U-niversity of Aeronautics&Astronautics was successfully held in“Huicui Building”in NUAA on 29 Oct,1996.Wang Rongjue,the Party vice-secretary,Prof Guo Rongwei,the vice-President,1leaders of various departments and the experts and scholars of NUAA,and other guests both in and outside the university,more than 100 participated this symposium.

利用思维导图有效促进学生写作发展——“Let’s celebrate!Task”课堂教学实录

一、课题概述本节课是牛津译林版英语教材7A Unit5 Let’s celebrate!第八课时Task的内容。这节课,教材中首次出现了writing plan这样的思维导图,因此对于初一的学生来说,显得尤为重要。教师要引导学生正确地制作和利用writing plan来organize ideas和develop writing skills。