A Study of the Residents’Perception on the Socio-cultural Impact of Coastal Tourism

In the process of tourism development,destination residents,as an important interest group,their perception and attitude towards the impact of tourism has a vital significance to the success of the development of coastal tourism industry.This research studies the perception and attitude to the socio-cultural impact of community residents who live in coastal tourism destination Qingdao through an empirical case study.The results of the study draw that residents’perception of positive influences produce positive effects on their attitude while perception of negative impact generates negative effects.Cluster analysis and descriptive statistical analysis were used to divide Qingdao community residents into four types,namely optimistic supporters,pessimistic opponents,rational supporters,and neutral.Through the different categories of demographic analysis and logistic regression model analysis,the influence degree of residents’subjective factors posed on tourism effect perception has been explored.The research adds a new applied case study for a comprehensive understanding of impacts of coastal tourism destinations.

Image Perception and Emotional Evaluation of Zhuhai Coastal Tourism Destination Based on Network Big Data Analysis

By capturing the online evaluation data of tourists on Zhuhai coastal tourist attractions in the two domestic OTA platforms Ctrip and Mafengwo, word cloud and word frequency statistics and complex semantic network analysis are used to carry out the research of image perception and emotional evaluation. The results show that:① Zhuhai City is the main body of the composition of tourists' image perception of Zhuhai coastal tourism, showing the 3S(seafood, sand, scenery) coastal tourism image of Zhuhai characteristics, and the rapid development of Zhuhai City is an important driving force for the transformation of the city's image perception.② The single core and two wings is the hierarchical pattern of tourists' image perception of Zhuhai's coastal tourism, namely Zhuhai as the centre and sand and seafood as the two wings.③ After evaluating the emotions of tourists in Zhuhai's coastal area, it is found that overall the tourists' perceived image is relatively good, with a large proportion of positive emotions, but there are also some negative and neutral emotions.

A Comparative Study on the Development of Coastal Tourism Cities in China and Foreign Countries:A Case Study of Qingdao and Hawaii Island

Coastal tourism has become a pillar industry in the economic and social development of China’s coastal areas and an important part of the national Marine strategy.It has a huge development potential and broad space for improvement.There is still a big gap between the development of domestic coastal tourism cities and that of foreign countries.This paper made a comparison between Qingdao and Hawaii Island based on the analysis of Qingdao and Hawaii Island in economy,industry,location,tourism,culture,management system and marketing methods,aiming to provide theoretical suggestions for the development of urban tourism in China.

A Study on Brand Personality of Coastal Tourism Destinations:Text Mining Approach

As the core element of the brand,brand personality is closely related to the personality of tourists.Unique and distinctive brand personality has become an important means for tourism destinations to enhance their core competitiveness.Through text analysis,the content of the online review content of three coastal tourist destinations in Yalong Bay,Silver Beach,and Gulangyu Islet were analyzed.The brand personality of coastal tourist destinations was identified from the perspective of tourist perception,and the selected 3 coastal tourist destinations were identified by correspondence analysis.Comparative analysis on a case-by-case basis.The research results show that the brand personality of coastal tourism destinations perceived by tourists is mainly concentrated in the two dimensions of“elegance”and“benevolence”,but different coastal tourism destinations have their own distinct and unique brand personalities.On this basis,directional suggestions for the development of brand personality in coastal tourism destinations are given.

Climate Change and Its Impacts on Coastal Tourism

This study assessed the impacts of climate change on coastal tourism in coastal area of Tanzania.The coastal areas of Bagamoyo district have become an important area for tourist activities.The main interests include cultural and natural attractions,archaeological sites,historical sites,old buildings and ruins such as Kaole built in 13th century to the attractive

A study of Qinzhou coastal tourism culture based on the development of Beibu Gulf Economic Zone

The 21 st century is the ocean century. The coastal tourism resource is an important part of marine resources. Coastal tourism has already been one of the fi elds with the fastest developing speed in modern tourism. Qinzhou, as one of the three coastal cities of Beibu Gulf Economic Zone in Guangxi Province, China, is very rich in the coastal tourism resources with greatly potential development. It has been developing rapidly these years. But there are still some problems. Firstly, the author gives an overview to the status of coastal tourism resources in Qinzhou and points out the existing problems; then the other uses the SWOT analysis method to briefl y analyze the advantages, disadvantages, opportunities and challenges for the development of the coastal tourism culture of Qinzhou; fi nally, the paper puts forward suggestions for sustainable development of coastal tourism culture to promote the sustainable development of Qinzhou tourism industry.

The Study on Strategy of Sustainable Development in Coastal Tourism Resources from the Global Change Perspective

Global change is induced by human activities and these changes impact tourism development. The transportation system especial y aviation consumed by tourists and accommodation facilities in coastal destinations release massive greenhouse gases and contribute to global change. The ocean is very important to the society and the economy, and coastal tourism is one of the main human activities in the coastal zone. Coastal tourism resources are rich in China, and coastal tourism plays a decisive role in the marine economy. Here, we analyze problems and chal enges during the development of coastal tourism resources from the global change perspective, and identify key factors for the future and ecologically friendly coastal tourism resource development and management under the framework of sustainable development. Based on our ifndings we recommend changing the pattern and products of coastal tourism to develop low carbon coastal tourism based on the idea of“green thinking”;more attention on developments of creative tourism products such as ecotourism and alternative tourism;changes to coastal tourism resource utilization by developing low carbon coastal tourism, advocating carbon emission reduction, promoting carbon compensation and carbon economy, and encouraging new energy saving technology application. Stakeholders also need to be considered. All these measures should be implemented and optimized during the process of planning-management-monitoring-evaluation in the dynamic model. Due to limited data on coastal tourism resource development and management in the global change perspective, part of our reference data is from whole tourism research results and this is a shortcoming of our approach.

国内外滨海湿地旅游资源保护利用研究进展与展望

近年来滨海湿地资源的保护和利用逐渐被各界所关注,但作为重要的利用方式,缺乏旅游视角的系统性梳理和总结。论文通过检索Web of Science、Science Direct、Springer数据库和中国知网中相关文献,借助Cite Space文献计量工具,总结国内外滨海湿地旅游资源保护与利用研究的阶段特征、研究热点和研究内容。研究发现:国内外滨海湿地旅游资源保护与利用研究分为探索阶段、起步阶段和快速发展阶段。国内研究限于资源评价、资源开发、资源环境承载力、价值评估等方面,处于描述性分析和定量分析的初级阶段。国外研究内容较为全面,除对资源开发、资源管理、资源保护等领域进行广泛探讨外,更在气候变化影响、综合效益等领域取得系列成果。论文在总结分析研究理论和方法的基础上,着重从资源调查与评价、资源开发与利用、生态环境影响、资源管理、综合效益分析方面进行了系统梳理,并提出下一阶段应当重视调查评估与可持续利用、气候变化响应机制、社区参与和利益机制、价值转化机制和路径、创新研究手段和方法五个方面。

基于ISOOC模型的广东滨海体育旅行社群营销策略

广东省滨海体育旅游业发展迅猛,市场发展潜力巨大,但还存在目标市场选择与市场定位不明确、“IP+旅游”营销推广意识不足、社会化媒体整合利用不充分、企业与客户缺乏“强关系”连接等问题。本文以ISOOC模型为理论基础,从同好、结构、输出、运营、复制五个维度,探索广东滨海体育旅游的社群营销策略。

中国26个沿海城市文旅融合水平提升的组态路径

文旅融合是旅游高质量发展的必经之路。基于“推力-拉力-系泊”理论,对中国沿海经济带26个城市的文旅融合水平进行模糊定性比较集分析,归纳沿海城市文旅融合发展的主要影响因素和提升路径。研究结果表明:城市文旅融合影响因素可概括为市场需求体现的推力,经济水平、资源禀赋、环境质量体现的拉力,科技赋能、信息赋能体现的系泊因素;任一因素都不是构成城市高文旅融合水平的必要条件,却是核心条件;城市文旅融合水平提升一共有6条组态路径,这6条路径可简化为多核心发展型、资源-科技协调型、经济-市场联动型3种类型,其中多核心发展型城市在经济、市场、科技要素上呈现明显的阶梯分布。研究结论对各沿海城市加快文旅融合进程,逐步实现文-旅价值耦合具有一定的理论价值和现实意义。

基于网络文本的河北省滨海旅游地吸引力比较分析

在竞争的环境下旅游吸引力对目的地发展具有重要意义。文章从马蜂窝、同程旅游、携程网采集网络游记文本数据,采用文本挖掘和综合指数模型对河北省滨海旅游目的地形象感知和旅游吸引力进行分析。结果显示,(1)在目的地感知方面,秦皇岛以自然资源和滨海度假活动为核心形象,唐山以自然资源和历史文化为核心形象,沧州以武术和杂技文化为核心形象;游客对三市的情感态度均以正面情绪为主。(2)旅游吸引物以资源型为主,自然和人文旅游资源吸引力较强,而设施与服务、旅游活动体验性吸引力较弱。(3)旅游吸引力空间差异显著,秦皇岛目的地吸引力最高,唐山次之,沧州最低。

中国沿海省份海洋旅游竞争力测度与评价研究

在海洋旅游高质量可持续发展的背景下,关注、测算并细致分析沿海地区海洋旅游竞争力逐渐成为学界的重要研究主题。以2015—2019年11个沿海省份海洋旅游相关数据为基础,基于现有研究与理论基础构建沿海省份海洋旅游竞争力评价指标体系,运用主客观相结合的方法确定其综合权重,并结合GIS进行处理与分析,使其更加直观准确地呈现海洋旅游竞争力结果。研究发现,海洋旅游竞争力评分较高的省份集中于山东、广东与浙江,其中山东整体发展较为均衡;部分省份海洋旅游发展前景较好,发展动力充足,但其基础设施与环境状况继续改善;海洋旅游竞争力评分较低的省份在资源、配套设施、环境状况及发展动力层面存在一个或多个短板。本研究基于竞争力理论探讨沿海省份海洋旅游竞争力,不仅为海洋旅游规划与发展提供理论支撑,而且为旅游目的地管理者提供新的管理视角。

我国滨海体育旅游产业图景构建与高质量发展路径

运用文献资料、逻辑分析等方法,分析我国滨海体育旅游产业现状、发展困境,并提出高质量发展路径。我国滨海体育旅游产业发展困境:项目布局不尽合理,经营服务质量有待提升,产业融合力度尚需加强,产业核心要素仍较稀缺。从核心要素、功能机制、内生动力方面构建我国滨海体育旅游产业发展图景。高质量发展路径:基于战略协同机制,持续优化项目布局;基于利益互惠机制,有效提升经营服务质量;基于产业共融和资源共享机制,加强跨界融合;基于环境共生机制,深度激发核心要素价值。

江苏海洋强省战略下连云港市打造国际旅游目的地的路径探索

“十四五”是连云港文旅融合发展的关键时期,在江苏海洋强省战略背景下,连云港滨海旅游业加快发展正当其时。本文以连云港打造国际旅游目的为研究目标,在对连云港市旅游资源和旅游发展现状分析的基础上,从探索景点、文化融合的角度出发,提出通过打造城市国际形象、开发全域旅游、聚焦重点市场、创新智慧旅游、改善旅游环境等路径来加强连云港国际旅游目的地的打造。本研究对连云港建设国际化的港口城市、有效打造国际旅游目的地有一定的借鉴意义。

青岛市影视文化与滨海旅游业融合发展

青岛市影视产业发展快,但市场规模较小;滨海旅游业规模较大,但转型发展需求迫切。影视对文化滨海旅游发展具有重要推动作用,青岛市影视文旅融合发展潜力巨大。当前,青岛市以影视工业为发展重心,影视文化影响力小,文旅融合发展水平低,存在影视作品对青岛城市形象塑造贡献不足、对滨海旅游资源挖掘和滨海旅游产品开发助力偏弱等问题。应当转变发展思路,强化顶层设计;增加影视作品与青岛滨海城市形象的关联度,提升青岛曝光率;促进影视资源与滨海旅游资源融合开发;推动影视IP与青岛滨海旅游产品开发相结合;深化影视对青岛特色城市文化的表达和解读。同时,应在规划体系、管理体制、协调机制、硬件建设、政策支持等方面进一步加强工作。

海南省滨海型体育旅游项目发展的SWOT分析

《海南省国家体育旅游示范区发展规划(2020-2025)》指出“体育旅游化”和“融体于旅”两大路径,其中以滨海+体育的滨海型体育旅游项目为其重要组成部分。本文采用文献资料、SWOT分析、实地调查等方法,分析海南省滨海型体育旅游项目发展现状与特征,旨在为海南省滨海型体育旅游项目建设与发展提供理论支持与建议。结果表明:①海南省滨海型体育旅游项目优势(S)包括自然资源丰富、体育特色加持、政策支持显著。②劣势(W)包括基础设施建设欠佳、国内竞争力不足、缺乏老年体育项目。③机遇(O)包括国家政策支持、市场需求增加、旅游产业升级等。④威胁(T)包括自然灾害、环保压力、人才匮乏。通过SWOT分析矩阵,可以推演出扭转型、增长型、多元发展型和防御型四种发展策略,据此建议:充分利用政策红利,打造精品项目,优化基础建设,加大宣传力度,完善管理体系,提高旅游品质。

旅游型海岸区域土地利用变化·生态效应及驱动力分析——以三亚市海棠区为例

以三亚市海棠区为例,运用ArcGIS和ENVI软件对2002—2022年遥感影像进行处理,探索20年来土地利用变化趋势;计算人均生态足迹和生态承载力,分析土地利用变化产生的生态环境效应。结果表明:海棠区的土地利用状况发生了巨大的变化,其中变化较为显著的是耕地、林地、建设用地;耕地和林地的流向主要是建设用地。这一时期海棠区高速发展,人类活动对土地利用的影响加剧。海棠区土地利用生态效应不宜乐观,海棠区生态足迹与生态承载力供给呈反方向发展趋势,海棠区人口对自然资源的利用已逐渐接近自然生态系统的生态承载力饱和范围。

Applying the Travel Cost Approach for Valuing Recreation Benefits of Fthiotida Coastal Zone

Recreation and beach use constitute core aspects of coastal tourism development since they incorporate various stakeholders at different levels and diverse activities. This research investigates the economical recreational value of the coastal zone between Molos and Arkitsa, in prefecture of Fthiotida, in Sterea Ellada region, in Greece. The study area provides substantial benefits to host community and remains an advantageous natural setting for tourism sustainable development. An economic valuation of the benefits largely assists the efforts of the local authorities to establish viable tourism products and preferred destination attributes. The travel cost method was used to estimate recreation demand. Based on personal and on site interviews 1,433 questionnaires were collected. The consumer surplus per day enjoyed by the visitors is 22,352.28 （Euros）. The analysis assigned a considerable value to the coastal zone. Results shed light on core issues such as environmental management and proper resource allocation in view of finding areas for further improvement so as to increase consumer surplus by satisfying the needs and wants of coastal visitors.

基于创新型发展思路的滨海旅游度假区规划探索——以观音山滨海旅游度假区为例

以观音山滨海旅游度假区为例,研究基于创新型发展思路的滨海旅游度假区规划策略。规划面向度假区实施落地,将创新发展理念与地方实际相结合,从项目定位、产品业态、空间营造及运营模式四方面入手,保障项目开发建设的顺利推进。

基于UGC视角的滨海旅游地形象感知研究——以蓬莱阁风景区为例

滨海旅游起源于欧洲,并在二战后的地中海沿岸开始初步发展。我国滨海旅游资源丰富多样,文化底蕴深厚,强大的产业联动效应使其在旅游业中独树一帜。以山东蓬莱阁风景区为例,从用户生成内容(UGC)的视角出发,将携程网和同程网的网络评论文本作为数据来源,使用ROST Content Mining 6.0软件中的词频分析、语义网络分析以及情感分析等技术,对蓬莱阁风景区的旅游目的地形象进行了系统梳理。研究发现,高频词主要集中在旅游吸引物方面,主要表现在人文景观和自然景观两方面;网络文本的语义分析主要呈现“核心—次核心—外围”圈层结构;情感分析中游客以积极情绪为主。研究为蓬莱阁风景区的创新和发展,乃至滨海旅游地的形象塑造和品牌推广提供了新的思路和方法。