Internet buzzwords,as distinct forms of language,consist of short sentences yet carry rich meanings and spread rapidly.To better study this intriguing and unique linguistic phenomenon,this paper employed conceptual in...Internet buzzwords,as distinct forms of language,consist of short sentences yet carry rich meanings and spread rapidly.To better study this intriguing and unique linguistic phenomenon,this paper employed conceptual integration theory for its powerful explanatory capabilities to analyze the origins,composition,and emergence of meanings of internet buzzwords over the past four years.These 40 internet buzzwords can be categorized into five types:semantic derivation,generalization,abbreviation,metonymy,and compounding.Furthermore,this paper conducted cognitive analysis from different conceptual integration network perspectives,elucidating specific cognitive operations involved in the construction of meanings and revealing the emergence process of layered meanings in recent internet buzzwords over the past four years.展开更多
Packages in Chinese cross talk are the origin of cross talk humor.By using the literature investigation method,the paper find the effect of humor when create the packages and unpack the packages,which is the process t...Packages in Chinese cross talk are the origin of cross talk humor.By using the literature investigation method,the paper find the effect of humor when create the packages and unpack the packages,which is the process that audiences construct mental spaces and create mappings between mental spaces,but the detail process of mental spaces and the mappings of mental spaces is uncertain.Thus,the paper uses literature investigation and illustration as the main research methods.This paper means to make a better understanding of the humor of cross talk and can help to create more humor discourse.展开更多
The Conceptual Integration Theory was first formally put forward in 1997 by Fauconnier and Turner. According to it, there is a conceptual blending network comprised of four mental spaces： Input space Ⅰ, Input space ...The Conceptual Integration Theory was first formally put forward in 1997 by Fauconnier and Turner. According to it, there is a conceptual blending network comprised of four mental spaces： Input space Ⅰ, Input space Ⅱ, generic space, and blended space. In the process of blending, common information or structures from input spaces are projected to the ＂generic space＂. Meanwhile, through partially cross-space mapping, those structures are selectively projected to the ＂blended space＂. By means of composition, completion, and elaboration, consequently ＂emergent structure＂ comes into being from the development of blending. This theory instantly became a fresh power in cognitive research field. With the rapid development of network technology and the popularization of the internet, network language makes tremendous progresses and spreads quickly, which reflects the social and cultural development. The uniqueness and effectiveness of network language creation, to a great extent, relies on various rhetorical devices, among which parody is frequently used and plays an important role. In recent years, studies about network language somehow concentrate a lot on the construction, word transformation, and features of network vocabulary, and cognitive analysis on the mechanism of parody in network language is rather limited and requires further exploration. This paper tends to probe into the motivation and the reasons ofparody＇s popularity in network language through some examples in light of Conceptual Integration Theory in hope of a better comprehension, appreciation, and application of parody in network language展开更多
In e-commerce the multidimensional data analysis for OLAP (on-line analytical processing) based on the web data needs integrating various data sources such as XML (extensible markup language) data and relational data ...In e-commerce the multidimensional data analysis for OLAP (on-line analytical processing) based on the web data needs integrating various data sources such as XML (extensible markup language) data and relational data on the conceptual level. A conceptual data description approach of multidimensional data model was presented in order to conduct multidimensional data analysis of OLAP for multiple subjects. The UML (unified modeling language) galaxy diagram, describing the multidimensional structure of the conceptual integrating data at the conceptual level, was constructed. The approach was illuminated using a case of 2__roots UML galaxy diagram that takes one retailer and several suppliers of PC products into consideration.展开更多
In e-commerce the multidimensional data analysis based on the Web data needs integrating various data sources such as XML data and relational data on the conceptual level. A conceptual data description approach to mul...In e-commerce the multidimensional data analysis based on the Web data needs integrating various data sources such as XML data and relational data on the conceptual level. A conceptual data description approach to multidimensional data model the UML galaxy diagram is presented in order to conduct multidimensional data analysis for multiple subjects. The approach is illuminated using a case of 2_roots UML galaxy diagram that takes marketing analysis of TV products involved one retailer and several suppliers into consideration.展开更多
This article takes the perspective of cognitive linguistics and applies the semantic cognitive mechanism of English idioms to analyze the motivation between the generation and meaning of idioms.It explores the teachin...This article takes the perspective of cognitive linguistics and applies the semantic cognitive mechanism of English idioms to analyze the motivation between the generation and meaning of idioms.It explores the teaching of English idioms based on motivation analysis and proposes several suggestions and strategies for idiom teaching,hoping to benefit English idiom teaching.展开更多
Chinese Folk Wisecrack （CFW） is a special language form which is invented by the Chinese people out of their life experience and has been widely used for a long history. In China, the previous studies on it are main...Chinese Folk Wisecrack （CFW） is a special language form which is invented by the Chinese people out of their life experience and has been widely used for a long history. In China, the previous studies on it are mainly stay on its surface, such as relation between CFW and culture, rhetoric and grammar; scholars scarcely note the meaning construction of CFW. This paper aims to study the process of meaning construction of CFW through the Conceptual Blending Theory （CBT） of the cognitive linguistics.展开更多
In the actual idioms teaching, most students feel that idioms are difficult to comprehend, memorize and make actual application just because the overall meanings of idioms are unpredictable. Since cognitive linguistic...In the actual idioms teaching, most students feel that idioms are difficult to comprehend, memorize and make actual application just because the overall meanings of idioms are unpredictable. Since cognitive linguistics is based on embodiment, it can change the abstract things into comparatively concrete things, which provides a shortest way to grasp these idioms. Actually, most idioms are based on conceptual metaphor and metonymy composed of conceptual mappings between the source domain and the target one. Therefore, this paper is trying to probe into the role of cognitive principles in idioms teaching, especially animal idioms from the contrastive analysis on Chinese ＂hu＂ idioms and English ＂lion＂ idioms.展开更多
A range of multimodal form-meaning pairs has arisen to prompt for the generic integration template called blended classic joint attention(BCJA).This article presents examples and principles.
文摘Internet buzzwords,as distinct forms of language,consist of short sentences yet carry rich meanings and spread rapidly.To better study this intriguing and unique linguistic phenomenon,this paper employed conceptual integration theory for its powerful explanatory capabilities to analyze the origins,composition,and emergence of meanings of internet buzzwords over the past four years.These 40 internet buzzwords can be categorized into five types:semantic derivation,generalization,abbreviation,metonymy,and compounding.Furthermore,this paper conducted cognitive analysis from different conceptual integration network perspectives,elucidating specific cognitive operations involved in the construction of meanings and revealing the emergence process of layered meanings in recent internet buzzwords over the past four years.
文摘Packages in Chinese cross talk are the origin of cross talk humor.By using the literature investigation method,the paper find the effect of humor when create the packages and unpack the packages,which is the process that audiences construct mental spaces and create mappings between mental spaces,but the detail process of mental spaces and the mappings of mental spaces is uncertain.Thus,the paper uses literature investigation and illustration as the main research methods.This paper means to make a better understanding of the humor of cross talk and can help to create more humor discourse.
文摘The Conceptual Integration Theory was first formally put forward in 1997 by Fauconnier and Turner. According to it, there is a conceptual blending network comprised of four mental spaces： Input space Ⅰ, Input space Ⅱ, generic space, and blended space. In the process of blending, common information or structures from input spaces are projected to the ＂generic space＂. Meanwhile, through partially cross-space mapping, those structures are selectively projected to the ＂blended space＂. By means of composition, completion, and elaboration, consequently ＂emergent structure＂ comes into being from the development of blending. This theory instantly became a fresh power in cognitive research field. With the rapid development of network technology and the popularization of the internet, network language makes tremendous progresses and spreads quickly, which reflects the social and cultural development. The uniqueness and effectiveness of network language creation, to a great extent, relies on various rhetorical devices, among which parody is frequently used and plays an important role. In recent years, studies about network language somehow concentrate a lot on the construction, word transformation, and features of network vocabulary, and cognitive analysis on the mechanism of parody in network language is rather limited and requires further exploration. This paper tends to probe into the motivation and the reasons ofparody＇s popularity in network language through some examples in light of Conceptual Integration Theory in hope of a better comprehension, appreciation, and application of parody in network language
文摘In e-commerce the multidimensional data analysis for OLAP (on-line analytical processing) based on the web data needs integrating various data sources such as XML (extensible markup language) data and relational data on the conceptual level. A conceptual data description approach of multidimensional data model was presented in order to conduct multidimensional data analysis of OLAP for multiple subjects. The UML (unified modeling language) galaxy diagram, describing the multidimensional structure of the conceptual integrating data at the conceptual level, was constructed. The approach was illuminated using a case of 2__roots UML galaxy diagram that takes one retailer and several suppliers of PC products into consideration.
基金This project was supported by China Postdoctoral Science Foundation (2005037506) and the National Natural ScienceFoundation of China (70472029)
文摘In e-commerce the multidimensional data analysis based on the Web data needs integrating various data sources such as XML data and relational data on the conceptual level. A conceptual data description approach to multidimensional data model the UML galaxy diagram is presented in order to conduct multidimensional data analysis for multiple subjects. The approach is illuminated using a case of 2_roots UML galaxy diagram that takes marketing analysis of TV products involved one retailer and several suppliers into consideration.
文摘This article takes the perspective of cognitive linguistics and applies the semantic cognitive mechanism of English idioms to analyze the motivation between the generation and meaning of idioms.It explores the teaching of English idioms based on motivation analysis and proposes several suggestions and strategies for idiom teaching,hoping to benefit English idiom teaching.
文摘Chinese Folk Wisecrack （CFW） is a special language form which is invented by the Chinese people out of their life experience and has been widely used for a long history. In China, the previous studies on it are mainly stay on its surface, such as relation between CFW and culture, rhetoric and grammar; scholars scarcely note the meaning construction of CFW. This paper aims to study the process of meaning construction of CFW through the Conceptual Blending Theory （CBT） of the cognitive linguistics.
文摘In the actual idioms teaching, most students feel that idioms are difficult to comprehend, memorize and make actual application just because the overall meanings of idioms are unpredictable. Since cognitive linguistics is based on embodiment, it can change the abstract things into comparatively concrete things, which provides a shortest way to grasp these idioms. Actually, most idioms are based on conceptual metaphor and metonymy composed of conceptual mappings between the source domain and the target one. Therefore, this paper is trying to probe into the role of cognitive principles in idioms teaching, especially animal idioms from the contrastive analysis on Chinese ＂hu＂ idioms and English ＂lion＂ idioms.
文摘A range of multimodal form-meaning pairs has arisen to prompt for the generic integration template called blended classic joint attention(BCJA).This article presents examples and principles.
