The meteoric rise of cross-border e-commerce has become one of the pillars of our foreign trade, while the lack of quali-fied talents in the industry may restrict its benign development. This paper analyzes the major ...The meteoric rise of cross-border e-commerce has become one of the pillars of our foreign trade, while the lack of quali-fied talents in the industry may restrict its benign development. This paper analyzes the major problems existing in the BusinessEnglish talents cultivation in university, and offers advice for the construction of training modal for Business English talents basedon the cross-border e-commerce.展开更多
The purpose of this study is to explore the business model for a cross-border watch company in the virtual market.The virtual market in this research focuses on mobile app devices and social communities.In the e-comme...The purpose of this study is to explore the business model for a cross-border watch company in the virtual market.The virtual market in this research focuses on mobile app devices and social communities.In the e-commerce market,the company uses community marketing and cross-border e-commerce to enhance its merchandise sales.In-depth interviews are applied to e-commerce platform experts.The findings suggest that the successful business model includes a clear brand positioning,exposure to social media channels,enhance of the webpage experience,and optimization of global cross-border e-commerce purchasing platform.展开更多
The business environment is an important index for measuring the international competitiveness of a country or region.Improving the business environment not only helps the logistics industry reduce costs and increase ...The business environment is an important index for measuring the international competitiveness of a country or region.Improving the business environment not only helps the logistics industry reduce costs and increase efficiency but also promotes the transformation and upgrading of the logistics sector.This paper focuses on the business environment of cross-border logistics enterprises in Harbin New District as the research object.It constructs the business environment index system of logistics enterprises in Harbin New District through empirical research using the subjective weighting method.The research data are then analyzed to identify the shortcomings in optimizing the business environment of cross-border logistics in Harbin New District.The paper proposes countermeasures and suggestions,aiming to provide a decision-making reference for promoting the high-quality development and all-round revitalization of Harbin New District.展开更多
The rapid development of the“Internet+”has ushered in a new era of global digital technology innovation.Concurrent with the deepening trends of economic globalization and integration,international trade is progressi...The rapid development of the“Internet+”has ushered in a new era of global digital technology innovation.Concurrent with the deepening trends of economic globalization and integration,international trade is progressively undergoing extensive digitization,with cross-border e-commerce emerging as a significant manifestation of this transformation.Within this landscape,the cross-border e-commerce B2B platform is anticipated to become a pivotal driver for China’s cross-border trade growth,representing a strategic opportunity for trade transformation.This paper provides a comprehensive examination of the concepts,characteristics,and development status of cross-border e-commerce and B2B platforms,considering both global and Chinese perspectives.Focusing on a prominent case study,Alibaba International Station,a B2B cross-border e-commerce platform,the paper delves into its business model and core competencies,offering a thorough analysis of its role in the intricacies of international e-commerce and its contribution to the field.Drawing on insights gained,the paper concludes by presenting targeted recommendations from both the platform and government perspectives.These suggestions are informed by a nuanced understanding of the development opportunities and challenges facing China’s cross-border e-commerce B2B platforms.展开更多
文摘The meteoric rise of cross-border e-commerce has become one of the pillars of our foreign trade, while the lack of quali-fied talents in the industry may restrict its benign development. This paper analyzes the major problems existing in the BusinessEnglish talents cultivation in university, and offers advice for the construction of training modal for Business English talents basedon the cross-border e-commerce.
文摘The purpose of this study is to explore the business model for a cross-border watch company in the virtual market.The virtual market in this research focuses on mobile app devices and social communities.In the e-commerce market,the company uses community marketing and cross-border e-commerce to enhance its merchandise sales.In-depth interviews are applied to e-commerce platform experts.The findings suggest that the successful business model includes a clear brand positioning,exposure to social media channels,enhance of the webpage experience,and optimization of global cross-border e-commerce purchasing platform.
基金Heilongjiang Province Philosophy and Social Science Planning Project“Study on the Construction and Operation of Government Credit Evaluation System to Optimize the Business Legal Environment”(Project Number 21FXD260)。
文摘The business environment is an important index for measuring the international competitiveness of a country or region.Improving the business environment not only helps the logistics industry reduce costs and increase efficiency but also promotes the transformation and upgrading of the logistics sector.This paper focuses on the business environment of cross-border logistics enterprises in Harbin New District as the research object.It constructs the business environment index system of logistics enterprises in Harbin New District through empirical research using the subjective weighting method.The research data are then analyzed to identify the shortcomings in optimizing the business environment of cross-border logistics in Harbin New District.The paper proposes countermeasures and suggestions,aiming to provide a decision-making reference for promoting the high-quality development and all-round revitalization of Harbin New District.
文摘The rapid development of the“Internet+”has ushered in a new era of global digital technology innovation.Concurrent with the deepening trends of economic globalization and integration,international trade is progressively undergoing extensive digitization,with cross-border e-commerce emerging as a significant manifestation of this transformation.Within this landscape,the cross-border e-commerce B2B platform is anticipated to become a pivotal driver for China’s cross-border trade growth,representing a strategic opportunity for trade transformation.This paper provides a comprehensive examination of the concepts,characteristics,and development status of cross-border e-commerce and B2B platforms,considering both global and Chinese perspectives.Focusing on a prominent case study,Alibaba International Station,a B2B cross-border e-commerce platform,the paper delves into its business model and core competencies,offering a thorough analysis of its role in the intricacies of international e-commerce and its contribution to the field.Drawing on insights gained,the paper concludes by presenting targeted recommendations from both the platform and government perspectives.These suggestions are informed by a nuanced understanding of the development opportunities and challenges facing China’s cross-border e-commerce B2B platforms.
