Research on the Deep Integration of Cultural and Tourism Development in the Construction of the Bashu Cultural and Tourism Corridor

The Bashu Cultural and Tourism Corridor is a region centered on Chongqing's main city and Chengdu,with the high-speed railways,expressways,and cities(counties)along the Yangtze River system connecting the two places as important components.Sichuan and Chongqing,guided by the"Bashu Cultural and Tourism Corridor Construction Plan,"have issued a series of policies and systems for the development of Bashu cultural tourism,vigorously promoting the construction of the Bashu Cultural and Tourism Corridor.However,in the process of promoting the construction of the Bashu Cultural and Tourism Corridor,there are also many challenges,such as insufficient integration of the cultural and tourism industry,outdated development models for cultural tourism,imperfect coordination mechanisms within the industry,a large gap in professional talents in the cultural and tourism industry,and inadequate exploration of characteristic cultural tourism resources.Among these,the insufficient integration of the cultural and tourism industry is particularly prominent,manifested in the disappearance of regional culture,a significant loss of talent,and low-quality development of the tourism industry.Cultural and tourism integration is a deep-level integration in the fields of concepts,functions,resources,industries,and technologies.This topic focuses on the issue of deep integration of cultural and tourism development in the construction of the Bashu Cultural and Tourism Corridor,which has important theoretical and practical significance.