English and Chinese Euphemisms and Cross Cultural Communication

As a linguistic phenomenon, euphemism exists in all kinds of languages, so it is widely used by various circles of society. It is not only a linguistic phenomenon, but also a kind of social phenomenon, which is a reflection of the social culture in the language. Euphemism has already penetrated into all aspects of daily life, and reflected different national psychologies and cultural differences. As the development of the society and human civilization and the accelerated process of economic globalization, the role euphemism plays in human communication especially in cross-cultural communication has been increasingly prominent. Here a comparative study on English and Chinese euphemisms is made to help to be familiar with similarities and differences of the use of euphemism in English and Chinese languages so as to reduce errors resulting in cross- culture communication, and improve cross-cultural communicative competence.

A Study of the Teaching Effects of Case Analysis in Cross-Cultural Communication Class-Taking Individualism-Collectivism Cultural Dimension Class as an Example

This study introduces the individualism-collectivism dimension of the cultural dimension of cross-cultural communication initiated by Geert Hofstede.Different cultures must develop a way of correlating that strikes a balance between caring for themselves and showing concern for others.Individualist culture encourages uniqueness and independence while collectivist culture emphasizes conformity and mutual assistance.This article introduces how to use case analysis method to effectively carry out classroom teaching in this cultural dimension.

Why Is It Important Awareness of Cross Culture Differences in Cultural Communi cation——Awareness of Cross Culture Differences Influences Cultural Communication

No matter you agree or not,the world is in a fast developing time.The communication between people contributes to this de velopment.However,during these communications,people find out the culture difference between countries and the realized the impor tance of develop awareness of cross culture differences.In my point of view,there are some reasons why it is important to develop aware ness of cross culture differences.

A Study of Pragmatic Failure in Cross-cultural Communication

Nowadays cross-cultural communication plays a more and more important role.It is obvious that English teachers' respon? sibility is to cultivate the students' communicative ability in English teaching. But in communicationmany students have various kinds of problems of pragmatic failure. This article will focus on the study of pragmatic failure in term of verbal communication fail? ure, which mainly includes two kinds of pragmatic failures;one is pragmalinguistic failure and the other is sociopragmatic failure.

Cross Culture Communication--in Our Daily Life

Since the late 1960s, culture has been considered tighter with communication. Culture is based on the community of communication. Communication involves people and their environment. Thus culture is an important factor in communication. Today with modern economic and technological development, intercultural communication is more important than ever before. When people from different cultural background communicate with each other, their social stereotype pattern of behavior, their habits of language and thought differ from one another, because these are the possible factors that affect intercultural communications. Culture norms also change, culture may be transferred as signs but we have to study and understand the above carefully.

Positivism and Variation： Literary Communication and Propagation at Heterogeneous Cultural Context

The study of the international literary relations in comparative literature includes not only the positivistic relations of different nations and different literary systems, but also the relations of variation among different literatures when it comes to the cross-civilization heterogeneity. Therefore, the positivistic approach and that of variation in the study of international literary relations constitute the two indispensable pillars in this field.

Probing into the Sino-American Cross-National Marriage Failures:An Intercultural Perspective

With China’s opening to the outside world, Chinese people’s attitude toward marriage has been undergoing great changes. Cross National marriages(CNMs) emerge as a result of economic development, social progress, cultural exchanges and freedom of marriage. However, according to statistics, CNMs are not always successful and satisfactory as they look: the divorce rate is reported to be on the increase. The paper studies several Sino American CNM cases which ended in failure from an intercultural perspective, and on that bases it points out that it is not cultural differences but people’s attitudes toward cultural differences that lead to the breakdown of the CNMs. In this paper, ethnocentrism is specially discussed as a major barrier to successful intercultural communication. And suggestions such as developing empathy, learning about cultural adaptation are offered to improve the quality of the CNMs and the competence of intercultural communication.

Developing students＇ cultural awareness through foreign language teaching

We live in an age of changes. And these changes in science, technology, economy, political systems, and immigration patterns, especially the emergence of Internet, have created a world in which we increasingly interact with people from different cultures. The levels of students＇ cultural awareness toward the target language （English） have a profound influence on the foreign language teaching （English） practice and performance. Obviously linguistic knowledge alone is not enough to secure successful interactions with native speakers in cross cultural communications. Cultural mistakes are worse than linguistic ones because they tend to cause misjudgments, or ill feelings between native and foreign speakers. Therefore, this paper mainly discusses the relationship between culture and language, explaining cultural awareness, providing some principles of cultural knowledge teaching and some techniques to develop students＇ cultural awareness through foreign language （English） teaching in high schools.

A Systematic Review of Cultural Preferences for Receiving Medical “Bad News” in the United States

According to the dominant models of medical ethics in the United States and many Western countries, physician disclosure of information such as diagnosis, treatment options, and prognosis is considered an essential precondition for patient informed consent. While being consistent with the principle of patient autonomy stressed in many Western healthcare systems, full disclosure—particularly of life-threatening diagnoses and poor prognoses—is inconsistent with the cultural values of many ethnic communities within the United States. A systematic review of research examining cultural preferences for disclosure of medical “bad news” was conducted. Results suggested that cultural preferences are more heterogeneous than has often been portrayed. Particularly when communicating with patients and families from culturally and ethnically diverse backgrounds, health care professionals should ask about preferences for receiving medical information and making treatment decisions.