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Optimization and Innovation of the Operation Model of Mobile Social E-commerce under AI Empowerment:Taking the Female Community Platform“Little Red Book”as an Example
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作者 Mi Liu Jia Yu +1 位作者 Yan Li Jun Zheng 《Proceedings of Business and Economic Studies》 2024年第4期269-274,共6页
This article takes the female community platform“Little Red Book”as an example to explore the optimization and innovation of mobile community e-commerce operation mode under Artificial Intelligence(AI)empowerment.Fi... This article takes the female community platform“Little Red Book”as an example to explore the optimization and innovation of mobile community e-commerce operation mode under Artificial Intelligence(AI)empowerment.Firstly,the relevant concepts were defined,and then the unique attributes of mobile community e-commerce were analyzed.As a typical representative of mobile community e-commerce,Little Red Book introduces the background and characteristics of its platform,analyzes its mobile community operation mode,and focuses on exploring how to establish a mobile community e-commerce platform and effective operation mode under the empowerment of AI technology,to provide some reference and inspiration for the development and operation of Little Red Book and other e-commerce platform enterprises. 展开更多
关键词 Mobile social e-commerce Little Red Book Female community platform AI User experience UGC
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Predicting Purchasing Behavior on E-Commerce Platforms: A Regression Model Approach for Understanding User Features that Lead to Purchasing
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作者 Abraham Jallah Balyemah Sonkarlay J. Y. Weamie +2 位作者 Jiang Bin Karmue Vasco Jarnda Felix Jwakdak Joshua 《International Journal of Communications, Network and System Sciences》 2024年第6期81-103,共23页
This research introduces a novel approach to improve and optimize the predictive capacity of consumer purchase behaviors on e-commerce platforms. This study presented an introduction to the fundamental concepts of the... This research introduces a novel approach to improve and optimize the predictive capacity of consumer purchase behaviors on e-commerce platforms. This study presented an introduction to the fundamental concepts of the logistic regression algorithm. In addition, it analyzed user data obtained from an e-commerce platform. The original data were preprocessed, and a consumer purchase prediction model was developed for the e-commerce platform using the logistic regression method. The comparison study used the classic random forest approach, further enhanced by including the K-fold cross-validation method. Evaluation of the accuracy of the model’s classification was conducted using performance indicators that included the accuracy rate, the precision rate, the recall rate, and the F1 score. A visual examination determined the significance of the findings. The findings suggest that employing the logistic regression algorithm to forecast customer purchase behaviors on e-commerce platforms can improve the efficacy of the approach and yield more accurate predictions. This study serves as a valuable resource for improving the precision of forecasting customers’ purchase behaviors on e-commerce platforms. It has significant practical implications for optimizing the operational efficiency of e-commerce platforms. 展开更多
关键词 e-commerce platform Purchasing Behavior Prediction Logistic Regression Algorithm
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Study on the Characteristics of A New Hybrid Mooring System for DualPlatform Joint Operations 被引量:1
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作者 SHEN Zhong-xiang YUAN Zhao-jun +1 位作者 LI Hong-bin ZHU Chen-yang 《China Ocean Engineering》 SCIE EI CSCD 2023年第3期506-518,共13页
As the sustainable exploitation of marine resources develops,dual-platform joint operation has caught increasing attention.Dual-platform joint operation requires smaller relative motion between the two sub-platforms,w... As the sustainable exploitation of marine resources develops,dual-platform joint operation has caught increasing attention.Dual-platform joint operation requires smaller relative motion between the two sub-platforms,which is normally difficult to be satisfied by the traditional mooring system.Therefore,a new hybrid mooring system is developed and studied in this article.To ensure safety during platform movements,both the number of anchor chains and the relative motion between the two sub-platforms are reduced in the new hybrid mooring system.By performing numerical simulations based on three-dimensional potential flow theory in AQWA and physical experiments,the performances of both the new hybrid and traditional mooring systems under two different wave conditions(i.e.,working wave and freak wave conditions) are systematically investigated.Regarding the new hybrid mooring system,the relative stability between the two sub-platforms of the new system is better,and the platforms can restore stability faster when affected by freak waves. 展开更多
关键词 dual-platform joint operation platform relative stability hybrid mooring system freak wave
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PETROLEUM E-COMMERCE SERVICE PLATFORM TO BE OPERATED
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《China Oil & Gas》 CAS 2000年第3期47-47,共1页
关键词 CNPC BE PETROLEUM e-commerce SERVICE platform TO BE operATED
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Research on the Development Model ofE - commerce Finance: A Case Study of the Cross-border Cooperation in Finance between banks and E-commerce companies
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作者 Chen Lin Wu Jingjing Wang Jingjing 《International English Education Research》 2015年第4期15-17,共3页
This purpose of this article is to provide an overview of the research situation and the development model of the E-commerce finance. This article takes the cross-border cooperation in finance between banks and E-comm... This purpose of this article is to provide an overview of the research situation and the development model of the E-commerce finance. This article takes the cross-border cooperation in finance between banks and E-commerce companies. This paper introduces three development models of E-commerce finance. Banks set up their own E-commerce platform. The banks take advantage of E-commerce platform. The E-commerce companies run financial business. The theoretical findings reported in this paper pave the way for embarking on the promising and relevant future research. 展开更多
关键词 e-commerce finance e-commerce platform Internet finance
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Discussion on the Design of E-commerce Automatic Operation Module
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作者 Qian Wang Mingke Gao 《International English Education Research》 2014年第6期60-61,共2页
E-commerce refers to a kind of business and trade activities, which are conducted under the situation that buyers and sellers do not meet each other by using a fast, easy and low-cost way. Along with the promotion and... E-commerce refers to a kind of business and trade activities, which are conducted under the situation that buyers and sellers do not meet each other by using a fast, easy and low-cost way. Along with the promotion and application of computer office automation, it is necessary for e-commerce module to develop towards automation, in which the core lies in making a good design for operation module. In this paper, the promotion of e-commerce in the information age is reviewed by the authors, the unique characteristics of e-commerce functional modules are analyzed, and also the most important point of the design of e-commerce automatic operation module is discussed. Hopefully, helps can be provided for relevant follow-up studies in the future. 展开更多
关键词 e-commerce Automatic operation Module DESIGN
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Discussion on the Design of E-commerce Automatic Operation Module
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作者 Qian Wang Mingke Gao 《International English Education Research》 2014年第7期102-103,共2页
E-commerce refers to a kind of business and trade activities, which are conducted under the situation that buyers and sellers do not meet each other by using a fast, easy and low-cost way. Along with the promotion and... E-commerce refers to a kind of business and trade activities, which are conducted under the situation that buyers and sellers do not meet each other by using a fast, easy and low-cost way. Along with the promotion and application of computer office automation, it is necessary for e-commerce module to develop towards automation, in which the core lies in making a good design for operation module. In this paper, the promotion of e-commerce in the information age is reviewed by the authors, the unique characteristics of e-commerce functional modules are analyzed, and also the most important point of the design of e-commerce automatic operation module is discussed. Hopefully, helps can be provided for relevant follow-up studies in the future. 展开更多
关键词 e-commerce Automatic operation Module DESIGN
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On the Operation and Organization Mode of the Enterprise's E-commerce
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作者 Muyou Sun 《Chinese Business Review》 2005年第2期60-63,共4页
The E-business organization of enterprise comes into being due to the demand of era. With the development of the society, it has been developing from H type to U Mode, to the shape of matrix and then to the shape of t... The E-business organization of enterprise comes into being due to the demand of era. With the development of the society, it has been developing from H type to U Mode, to the shape of matrix and then to the shape of the network. The evolution of these modes is derived from the necessity to serve customers and society better. This is the current E-business organization mode. 展开更多
关键词 enterprises e-commerce operation organization mode
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Structural Stress Monitoring and FEM Analysis of the Cutting Operation of the Main Bracket of A Semi-Submersible Platform 被引量:1
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作者 KOU Yu-feng YANG Jian-min +3 位作者 XU Sheng-wen PENG Tao LIU Jun WU Zhuo-wei 《China Ocean Engineering》 SCIE EI CSCD 2019年第6期649-659,共11页
For a semi-submersible platform in repair, the eight old main brackets which connect columns with pontoons need to be replaced by new ones. In order to ensure the safety of the cutting operation of the old main bracke... For a semi-submersible platform in repair, the eight old main brackets which connect columns with pontoons need to be replaced by new ones. In order to ensure the safety of the cutting operation of the old main bracket and calculate the initial stress condition of new main bracket, the structural stress monitoring of eight key spots is carried out, and then the calibrated finite element model is established according to the field monitoring results. Before cutting the main bracket and all associated structures, eight rectangular rosettes were installed, and a tailored cutting scheme was proposed to release the initial stress, in which the main bracket and associated column and pontoon plates were partly cut. During the cutting procedure, the strains of the monitoring spots were measured, and then the structural stress of the monitored spots were obtained. The stress variation characteristics at different spots during the initial cutting operation were shown and the initial stress condition of the monitored spots was figured out. The loading and support conditions of the semi-submersible platform were calibrated based on the measured initial stress condition, which made the finite element model more credible. The stress condition with the main bracket and associated structures being entirely cut out is analyzed by the Finite Element Method (FEM), which demonstrates the cutting operation to be safe and feasible. In addition, the calibrated finite element model can be used to calculate the initial stress condition of the new main bracket, which will be very helpful for the long-term stress monitoring on the main bracket. 展开更多
关键词 semi-submersible platform main bracket cutting operation field stress monitoring FEM analysis
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Development and Application of Comprehensive Platform of Operation in Professional Meteorological Station 被引量:1
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作者 DANG Ying-na,GUO Qing-li,HUANG Ben-feng Yantai Meteorological Bureau,Yantai 264003,China 《Meteorological and Environmental Research》 CAS 2011年第7期5-8,46,共5页
[Objective] The aim was to study the development and application of operation in comprehensive platform of professional meteorological station.[Method] Taking the operation platform of professional meteorological stat... [Objective] The aim was to study the development and application of operation in comprehensive platform of professional meteorological station.[Method] Taking the operation platform of professional meteorological station in Yantai City as an example,and by dint of VB language and Mysql database technology,the ideas of comprehensive platform development of operation in professional meteorological station,main contents of the platform and its main functions were introduced.[Result] The platform mainly used VB language and Mysql database technology.Gathering together the forecast making,forecast inventory and check,surveillance of data uploading and machine operation and records of shifts,the interface was simple,visual and easy to handle.It reduced reporters’ workload,improved their work efficiency and was the favorite of majority reporters.[Conclusion] The study provided reference for the improvement of work efficiency of each professional meteorological station. 展开更多
关键词 operation comprehensive platform Professional meteorological station DEVELOPMENT APPLICATION China
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Dynamic Pricing Model of E-Commerce Platforms Based on Deep Reinforcement Learning 被引量:1
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作者 Chunli Yin Jinglong Han 《Computer Modeling in Engineering & Sciences》 SCIE EI 2021年第4期291-307,共17页
With the continuous development of artificial intelligence technology,its application field has gradually expanded.To further apply the deep reinforcement learning technology to the field of dynamic pricing,we build a... With the continuous development of artificial intelligence technology,its application field has gradually expanded.To further apply the deep reinforcement learning technology to the field of dynamic pricing,we build an intelligent dynamic pricing system,introduce the reinforcement learning technology related to dynamic pricing,and introduce existing research on the number of suppliers(single supplier and multiple suppliers),environmental models,and selection algorithms.A two-period dynamic pricing game model is designed to assess the optimal pricing strategy for e-commerce platforms under two market conditions and two consumer participation conditions.The first step is to analyze the pricing strategies of e-commerce platforms in mature markets,analyze the optimal pricing and profits of various enterprises under different strategy combinations,compare different market equilibriums and solve the Nash equilibrium.Then,assuming that all consumers are naive in the market,the pricing strategy of the duopoly e-commerce platform in emerging markets is analyzed.By comparing and analyzing the optimal pricing and total profit of each enterprise under different strategy combinations,the subgame refined Nash equilibrium is solved.Finally,assuming that the market includes all experienced consumers,the pricing strategy of the duopoly e-commerce platform in emerging markets is analyzed. 展开更多
关键词 Deep reinforcement learning e-commerce platform dynamic evaluation game model pricing strategy
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A Novel Named Entity Recognition Scheme for Steel E-Commerce Platforms Using a Lite BERT 被引量:1
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作者 Maojian Chen Xiong Luo +2 位作者 Hailun Shen Ziyang Huang Qiaojuan Peng 《Computer Modeling in Engineering & Sciences》 SCIE EI 2021年第10期47-63,共17页
In the era of big data,E-commerce plays an increasingly important role,and steel E-commerce certainly occupies a positive position.However,it is very difficult to choose satisfactory steel raw materials from diverse s... In the era of big data,E-commerce plays an increasingly important role,and steel E-commerce certainly occupies a positive position.However,it is very difficult to choose satisfactory steel raw materials from diverse steel commodities online on steel E-commerce platforms in the purchase of staffs.In order to improve the efficiency of purchasers searching for commodities on the steel E-commerce platforms,we propose a novel deep learning-based loss function for named entity recognition(NER).Considering the impacts of small sample and imbalanced data,in our NER scheme,the focal loss,the label smoothing,and the cross entropy are incorporated into a lite bidirectional encoder representations from transformers(BERT)model to avoid the over-fitting.Moreover,through the analysis of different classic annotation techniques used to tag data,an ideal one is chosen for the training model in our proposed scheme.Experiments are conducted on Chinese steel E-commerce datasets.The experimental results show that the training time of a lite BERT(ALBERT)-based method is much shorter than that of BERT-based models,while achieving the similar computational performance in terms of metrics precision,recall,and F1 with BERT-based models.Meanwhile,our proposed approach performs much better than that of combining Word2Vec,bidirectional long short-term memory(Bi-LSTM),and conditional random field(CRF)models,in consideration of training time and F1. 展开更多
关键词 Named entity recognition bidirectional encoder representations from transformers steel e-commerce platform annotation technique
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Digital Marketing and B2B Cross-Border E-Commerce: A Case Study of Alibaba International Station in China
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作者 Qianyu Li Jiaxuan Sun 《Proceedings of Business and Economic Studies》 2023年第6期76-80,共5页
The rapid development of the“Internet+”has ushered in a new era of global digital technology innovation.Concurrent with the deepening trends of economic globalization and integration,international trade is progressi... The rapid development of the“Internet+”has ushered in a new era of global digital technology innovation.Concurrent with the deepening trends of economic globalization and integration,international trade is progressively undergoing extensive digitization,with cross-border e-commerce emerging as a significant manifestation of this transformation.Within this landscape,the cross-border e-commerce B2B platform is anticipated to become a pivotal driver for China’s cross-border trade growth,representing a strategic opportunity for trade transformation.This paper provides a comprehensive examination of the concepts,characteristics,and development status of cross-border e-commerce and B2B platforms,considering both global and Chinese perspectives.Focusing on a prominent case study,Alibaba International Station,a B2B cross-border e-commerce platform,the paper delves into its business model and core competencies,offering a thorough analysis of its role in the intricacies of international e-commerce and its contribution to the field.Drawing on insights gained,the paper concludes by presenting targeted recommendations from both the platform and government perspectives.These suggestions are informed by a nuanced understanding of the development opportunities and challenges facing China’s cross-border e-commerce B2B platforms. 展开更多
关键词 Digital economy Cross-border e-commerce B2B platform 2.0 Business model analysis Alibaba International Station
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Effects of E-Commerce Platforms on Firm Export——Evidence from China’s Industrial Enterprises
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作者 Yue Yunsong Li Bing 《China Economist》 2019年第5期112-125,共14页
With deepening digital technology applications in international trade, e-commerce platforms have become a major avenue for firm export. Based on a multicountry, multi-product heterogeneous firms trade theory model, th... With deepening digital technology applications in international trade, e-commerce platforms have become a major avenue for firm export. Based on a multicountry, multi-product heterogeneous firms trade theory model, this paper investigates the firm export effects of e-commerce platforms, and empirically tests the inferences from the model using data from Alibaba China Station, China industrial enterprises data, and China customs data from 2000 to 2009. Our estimation result shows that overall, e-commerce platforms significantly increase firm export probability and volume;e-commerce platforms enable firms to export products of different types to more countries by reducing the cost of information and export markets threshold while raising trade efficiency. Further analysis of enterprise heterogeneity reveals that SMEs, firms in China's eastern region, and general exporters benefit more from e-commerce platforms than other types of firms do. 展开更多
关键词 e-commerce platform ALIBABA manufacturing FIRMS EXPORT
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Application of the E-commerce Platform in the International Trade
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作者 ZHOU Luzhao 《International English Education Research》 2019年第3期70-72,共3页
E-commerce is a new consumption mode, which develops rapidly and is welcomed by consumers. It also plays an important role in promoting the international trade. Through this analysis, we can understand that the influe... E-commerce is a new consumption mode, which develops rapidly and is welcomed by consumers. It also plays an important role in promoting the international trade. Through this analysis, we can understand that the influence of the e-commerce on the international market has both positive and negative aspects. We need to be aware of our shortcomings, understand the gap between them and the developed countries, and formulate the relevant policies. Let China's e-commerce continue to improve and innovate in the international trade, and find a suitable strategy for its own development. Relevant Chinese departments should actively and effectively participate in the construction of e-commerce. On the one hand, they can stabilize the status of e-commerce in the international trade, and on the other hand, they can expand the consumer groups and make the electronic goods better. 展开更多
关键词 e-commerce platform international TRADE APPLICATION system INNOVATION VALUE
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The Development and Operation Mechanism of the Colleges’E-class Network Ideological and Political Education Platform——Based on post-95 college students’social behavior characteristics
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《福建教育学院学报》 2016年第10期F0003-F0003,共1页
Based on the investigation and analysis of the social behavior characteristics of post-95undergraduates, this paper puts forward the principle of sharing and building e-class platform and analyzes thedevelopment of th... Based on the investigation and analysis of the social behavior characteristics of post-95undergraduates, this paper puts forward the principle of sharing and building e-class platform and analyzes thedevelopment of the functions of the four platforms such as the teacher-student service system, instant interactionsystem, SNS community system and vertical segmental pushing system and the realization of the function of modularoperation. Finally, in order to ensure the stable operation of the E-class platform, four measures are put forward suchas the systematic construction of the system, the innovation of team work, the assessment of key performances and thecomprehensive guarantee, thus providing an external guarantee for the stable operation of the E-class platform. 展开更多
关键词 college student network social interaction behavior CHARACTERISTICS development of E-CLASS platform operation GUARANTEE
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Assumption of E-commerce Platform of Agricultural Products Based on F2C2B Mode
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作者 KeweiZhu 《International Journal of Technology Management》 2017年第4期86-88,共3页
This paper proposes the assumption of E-commerce platform of the agricultural products based on the F2C2B mode. The whole e-commerce model is guided by the idea of the supply chain management from the perspective of t... This paper proposes the assumption of E-commerce platform of the agricultural products based on the F2C2B mode. The whole e-commerce model is guided by the idea of the supply chain management from the perspective of the modern system, and the e-commerce integration model from customer to supplier is implemented, and the whole is optimized. E-commerce to cloud computing as the basic environment, the construction of public cloud services and private cloud resources, based on public cloud to the SaaS way to provide services to customers, focus on business search and business collaboration, make full use of the lnternet, modern communications technology to provide the real- service. The development of agricultural economy, no longer depends only on the number of some traditional agricultural resources, but also depends on the modern technology, information access and use. Through the development of basic network technology, by virtue of some modern electronic information technology and some other means that can improve the intelligence of agricultural use of the information resources, the proposed model provides the new methodology of the solution. 展开更多
关键词 F2C2B Mode e-commerce platform Agricultural Products.
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Evolutionary game analysis of information service quality control of e-commerce platforms under information ecology 被引量:1
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作者 Xiaojun Xu Lu Wang Xiaoli Wang 《Journal of Management Analytics》 EI 2024年第1期135-159,共25页
Due to the information asymmetry and imperfect supervision system,the problem of information service quality of e-commerce platforms is becoming increasingly prominent.Based on the perspective of information ecology,t... Due to the information asymmetry and imperfect supervision system,the problem of information service quality of e-commerce platforms is becoming increasingly prominent.Based on the perspective of information ecology,this paper constructs a three-party evolutionary game model including merchants,e-commerce platforms and governments,and analyzes the dynamic process of the threeparty game under bounded rationality,thereby characterizing the behavior and optimal strategies of information service quality control.We carry out numerical simulation using data of the Pinduoduo platform.The results show that the cost of each party,control strength of e-commerce platforms,proportion of margin deducted and other factors are important factors affecting the quality of information service;Only when the sum of the costs of passive management of e-commerce platforms,penalties for merchants,and the additional revenue generated from the active management exceeds the cost of the active management of the e-commerce platforms,it ensures effective control over the quality of information service in a stable market environment.Finally,some suggestions are put forward to optimize the e-commerce information service quality control. 展开更多
关键词 e-commerce platforms information service quality control evolutionary game information ecology
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Price Masking Strategy of Cross-Border E-Commerce Platform Financing
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作者 LI Jianbin HANG Zhouxin +1 位作者 CHEN Zhiyuan XIAO Shan 《Journal of Systems Science & Complexity》 SCIE EI CSCD 2024年第2期668-691,共24页
E-commerce platform financing is a new service pattern of supply chain finance.However,this pattern may bring some new issues when considering the problem of cash flow shortage and financing difficulties of small and ... E-commerce platform financing is a new service pattern of supply chain finance.However,this pattern may bring some new issues when considering the problem of cash flow shortage and financing difficulties of small and medium-sized enterprises.When enterprises use this service,they worry about the leakage of preferential wholesale price when applying the full loan amount and providing the true transaction information.Based on the model consisting of a supplier,a retailer and a cross-border e-commerce platform,the authors design a price masking strategy to prevent the retailer’s preferential wholesale price information from leakage.The authors analyze the profit of the retailer and the platform before and after adopting the price masking strategy.The authors find that the price masking strategy always benefits the retailer.Besides,the optimal profit of the retailer and the platform are both affected by the loan interest rate.Moreover,there exists a range of loan interest rates that can benefit both the retailer and the platform if the price masking strategy is adopted.The research emphasizes that platform can expand the total business volume by allowing retailers to use price masking strategy.In other words,there will be more and more retailers attracted by the strategy,which benefits the long-term growth of cross-border e-commerce platform financing. 展开更多
关键词 Cross-border e-commerce e-commerce platform financing price masking supply chain finance
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Study on Operation of Arctic Offshore Complex by Means of Multicomponent Process-Based Simulation 被引量:1
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作者 Oleg V.Tarovik Alex Topaj +2 位作者 Andrey B.Krestyantsev Aleksander A.Kondratenko Dmitry A.Zaikin 《Journal of Marine Science and Application》 CSCD 2018年第4期471-497,共27页
We developed a detailed simulation model of the Arctic marine transport system(MTS) for oil platform Prirazlomnaya. The model has a multidisciplinary nature and involves: sub-models of various transport and technologi... We developed a detailed simulation model of the Arctic marine transport system(MTS) for oil platform Prirazlomnaya. The model has a multidisciplinary nature and involves: sub-models of various transport and technological processes; stochastic weather generator to obtain time series of 15 environmental parameters; and contextual planning algorithm to build voyage plan considering several types of ships and cargoes. We used a significant amount of real operational data to identify model parameters and to prove its statistical reliability. Our main scientific task is to investigate the interaction of various processes of a different nature, while the practical aim is to find a set of measures to increase the efficiency of MTS. The results of the study reveal many examples of the mutual interaction of various processes that need to be considered at the design stage to avoid technical mistakes.The study formed a basis for making managerial decisions at the top level of Gazprom Neft Shelf Company. 展开更多
关键词 Marine transport system Discrete event SIMULATION OFFSHORE oil platform Stochastic weather generator Vessel VOYAGE planning Supply VESSELS operation ARCTIC tankers
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