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Strategies for Chinese Engineering Enterprises in International Publicity from the Perspective of Domesticating Translation——Case Study of CRCC
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作者 Fang Shu Shan Huang 《Journal of Finance Research》 2020年第2期67-70,共4页
With the expanding overseas markets to Chinese enterprises,the international publicity has showed its significance.A high-quality translation helps to shape an outstanding international image and boost the internation... With the expanding overseas markets to Chinese enterprises,the international publicity has showed its significance.A high-quality translation helps to shape an outstanding international image and boost the international publicity,vice versa.This paper studies the case of CRCC to analyze and explore the translation strategy from domesticating translation perspective,aiming to offer some insights to Chinese engineering enterprises in their international publicity promotion. 展开更多
关键词 Domesticating translation Chinese engineering enterprises International publicity translation
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