The Application of the Emerging Market Score Model in China During the Global Crisis Period： A Countertrend

The global economic crisis that blew up at the end of 2006 in the United States has had extremely negative impacts on the social, political, and economic fields. The countries operating in the most affected macro areas---the United States and Europe---have put through the wringer the domestic trade relationships as well as the international ones, by injecting a chain reaction into the global economic scenario. However, there are countries that seem to be free from the economic and financial contagion overflowing over the past years, as they are moved by an ＂invincible projection toward the growth＂. The present study aims to analyze how much the main emerging market of China has been effectively involved in this vicious circle. More specifically, the study intends to propose an empirical analysis on the real connection between the macroecnnomic data and the strong structure of the Chinese publicly listed companies. This paper investigates the prediction of failure among 3,220 Chinese publicly traded companies （listed companies） during the global crisis period. By analysing the financial accounting data over the past seven years （2008 to 2014）, the emerging market score （EMS） has been adopted in order to investigate the impact of the crisis on financial distress in the main emerging market of China. The results confirm the following hypotheses： On one hand, the great majority of companies have not been suffering the downturn, since 71.93% of the entire samples present no risk of financial distress during the global crisis; on the other hand, only 6.18% have a reasonable risk of financial distress.

Inspiration of Successful Experience of U.S. and European Enterprises Leveraging Sports Marketing on ＂Going Global＂ of Chinese Enterprises

With the globalization of sports event, sports marketing has become a promotion strategy of more and more enterprises. Chinese enterprises have also gradually realized the commercial val^e of sports. Sports marketing has been paid increasing attention by enterprises as a means of brand promotion. Through the analysis of the sports marketing experience of five representative enterprises, Intel, Coca-cola, Herbalife, Omega and Babycare, this paper explores their successful experience, so as to assist Chinese enterprises in ＂going global＂ with the help of sports marketing.

E-Commerce Strategies for Chinese Clothing Enterprises

This paper studies the characteristics and consuming behaviors of the Chinese people. The difficulties in developing e-commerce for enterprises in China are discussed and the practical strategies suitable for China’s clothing enterprises are proposed.

Project Manager＇s Competencies in Czech Lottery Industry Enterprise

The presented paper analyses competencies of project manager of the enterprises operating on Czech lottery market. The contribution of the paper consists of two parts. The first part focuses on the basic terminology issues and anchors concepts such as project manager and competencies. The second part is dedicated to the analyzing and evaluation of the competencies of ideal project manager of the enterprises operating on Czech lottery market and subsequent presentation and verification. For the analyzing and evaluation of the competencies of ideal project manager, the questionnaire of the scale type with the grade valuation 1-6 was applied within the frame of 20 enterprises operating on the lottery market in Czech Republic. The respondents were from the AG CZ, Ltd. and the competitors of this enterprise. Analyzed data were after the evaluation worked up into the form of graphs. The final output of this paper is the definition of the competencies of ideal project manager operating on Czech lottery market. The paper arose thanks to the project supportted by The Ministry of Education, Slovakia （Project KEGA No. 001DTI-4/2015, proposal of behavior strategies in the difficult social situations in the management of secondary school using the innovative predictive software tools） in cooperation of Dubnicky, Technological lnstitut in Dubnica nad Vahom with AG CZ, Ltd. and The Institute of Technological and Business in Ceske Budejovice.

集中式三层B/S架构的企业市场营销信息系统设计

针对传统企业的人工营销信息管理的方式效率低下,操作过程中出错率较高,营销信息更新滞后,信息管理较为混乱的问题,建立企业市场营销信息系统。系统采用集中式三层B/S体系结构进行设计,主要包括用户接口层、功能层和数据库。为使系统具备数据挖掘的能力,对数据的预处理过程、聚类算法提取客户群体的特性以及Apriori关联规则算法挖掘潜在规则进行设计。为验证系统的性能,对其进行聚类和数据挖掘功能测试。试验结果表明该系统可以完成对客户的聚类,并挖掘出客户的购买习惯。

海尔市场链再造和SBU建设解析

海尔集团在其市场链流程再造过程中,不仅按市场化模式对其主、辅流程进行了重构,而且实施了旨在为每一位员工创造“经营自我”创新环境的市场链经营主体(SBU)建设,将海尔市场链流程再造的变革推向了一个新的高度。深入研究这一管理模式内在的机理及其产生的影响,对推进我国企业制度变革和管理创新具有重要意义。

基于B/S模式的酒企业营销管理信息系统的设计与实现

从实践出发,分析了酒企业营销中的远程管理和信息沟通、收集、利用中存在的问题,并指出自主开发该系统的必要性,然后对系统各部分的功能加以说明,最后总结了使用后的效果。

Executive turnover in China's state-owned enterprises:Government-oriented or market-oriented?

Executive turnover is important in the governance of state-owned enterprises(SOEs). Herein, we focus on the executive turnover of China's SOEs, and the implementation of related evaluation mechanisms under different levels of government intervention. We collect executive turnover data of listed Chinese SOEs from 1999 to 2012, and find that about half of the SOE executives leave office within two terms, which is in line with government recommendations. Moreover, we find that more than a third of executives leave after less than one term, and nearly 20% after more than two terms, highlighting the uncertainty and unpredictability of executive appointments in SOEs. We also find that the executive evaluation mechanism for SOEs is implemented differently under different levels of government intervention. SOEs under weak intervention, such as those controlled indirectly by governments, controlled with low shareholdings, from non-regulated industries or in the Eastern regions, prefer the market-oriented evaluation method, which places more weight on executives' economic performance. In contrast, those under strong intervention prefer the government-oriented evaluation method, which is characterized by policy burden.

Some Neglected Causes of the Global Financial Crisis and Their Implications for Effective Crisis Governance

The essay analyzes in a sociological and political science perspective several key aspects of the global economic-financial crisis which have either been neglected or not sufficiently analyzed in most scientific and media accounts. It focuses on two basic aspects： a） the coguitive framework prevailing among U. S. corporate, governmental and intellectual elites, i.e. the neodiberal conception of the self-regulating market, which deeply influenced their behaviour both in the market and in the political arena and b ） the mechanisms of pressure politics and political lobbying in the US Congress that managed to influence key decisions concerning de-regulation policy, in so far as to weaken the existing systems of institutional controls and to prevent new rules for new financial products. The last section evaluates President Obama＇s economic strategy and regulation policy in the light of the two basic aspects analysed in the first two sections, i.e. the action of lobbies and the influence of mainstream neo-hberal economics. The aim of the essay is to integrate the economic literature with a sociological and political analysis in order to gain clearer knowledge of the complex mechanisms of the crisis, which in turn can contribute to identifying key obstacles in implementing pohcies aimed at enforcing new forms of regulation of global markets.

There Is No Food Crisis in China

During the Great Faminein China in the early1960s, almost thirtymillion lives were lost. Asa result, Chineseleadershavebeen especially afraid offood shortages, which hasled to a misguided food policy and caused great economic losses. The argument given by Mr. Lester R. Brown is misleading, and there isno food crisis in China. Food supply on the world markets is ample, and food prices have been declining over the past fifty years. For China, the cost of imported foodstuffs is less than one percent of its foreign exchange earnings. Maintaining a freefood marketismoreimportantthan having atotallyindependent domesticfood supply.

市场环境、企业家能力与企业的绩效表现——转型期中国民营企业绩效表现影响因素的实证研究

本文探讨转型期中国民营企业发展中的环境与企业家角色。文章利用中国大陆28个省份1996—1999年的分省面板数据,对有关中国民营企业发展的几种流行观点进行了检验。研究的主要发现是(1)以企业家学历刻画的企业家能力的贡献并不显著,表明以往研究中企业家私人活动的作用可能被高估,民营企业发展的“先天不足论”缺乏合理的经验基础;(2)地区市场规模、地方政府行为等市场环境构成因素与民营企业发展绩效之间存在显著相关关系。本文的研究结论间接支持了韦伯的“只有在拥有了一套恰当的制度安排后企业家才能变得活跃起来”的假说。

企业营销危机管理新思路——事中管理

营销危机是指一个会引起潜在负面影响的具有不确定性的事件。通过对禽流感危机的分析 ,可以归纳出营销危机管理的特点和发展阶段。企业营销危机管理的新思路是事中管理 ,即可在危机发展的早期、中期、后期始终如一地执行争取主动的策略 ,使危机得到及时有效的解决。

产学研结合技术创新的市场机制与联合模式

产学研结合技术创新的市场机制与本质特征不同于计划经济时代工厂、学校与科研单位大协作,文章结合湖南的企业技术创新、高校科技产业发展和大学科技园区建设对产学研结合创新体系的作用、进展与联合模式进行分析讨论。

科技型企业产权交易市场体系创新研究

产权交易市场对建构多层次资本市场的科技金融体系具有举足轻重的作用。完善科技型企业产权交易市场,需不断推进非上市公司股权登记托管、私募股权投资基金交易、资产证券化交易、碳排放权和排污权交易、融资租赁收益权交易等产权市场业务创新,从法律、产权交易规范和规则完善,以及做市商制度与竞价交易方式有效结合方面创新交易制度,从而加大政策扶持力度、改进产权交易配套服务,更好地发挥政府监管作用。

面向离散型制造企业的销售管理系统设计

结合某电机股份公司实施CIMS工程的实际情况,介绍了CIMS环境下面向离散型制造企业构建的销售管理系统·在分析离散型制造企业特点的基础上,结合该企业生产销售的4个主要特点,确定了以合同订单为核心的销售管理系统的功能组成,根据企业实际的合同订单处理流程进行了设计·采用了C/S和B/S相结合的体系结构,介绍了销售网站的功能组成,分析了销售管理系统主要模块功能和关键技术,并介绍了销售管理系统的信息集成设计方案·

中国航空自由化探索的机遇分析——基于后金融危机时代并购热潮的思考

随着经济全球化和区域一体化的不断推进,世界航空自由化成为中国航空产业发展的未来趋势。在梳理世界航空自由化内容形式及其发展效应的基础上,对后金融危机时代背景下国际航空并购热潮演进和中国航空联盟并购的探索进行了总结和对比。研究发现,后金融危机时代的重组并购热潮为中国航空进行自由化探索提供了良好条件,世界航空自由化和国际金融市场动荡的双重背景为中国民航企业走出去进行国际扩张带来了难得的市场机遇。为抓住这一有利时机,具有实力的中国民航企业应在思想观念、发展意识和实践探索等方面先行先试,借助多元化的海外并购拓展中长距离的国际航空市场,从而在世界航空自由化的推进过程中探索"飞出去"的跨越发展之路。

新形势下煤炭市场国际贸易格局的变动及其影响研究

通过对金融危机背景下我国煤炭行业面临的新形势进行分析,同时展望煤炭市场的国际贸易格局的可能变化;指出我国政府和煤炭企业必须认清形势,积极应对,政府应该为煤炭企业应对金融危机提供政策支持,企业应该做好安全工作,认真分析市场形势,加强创新与管理,相互协作和多元化经营,提高综合竞争力。

后金融危机时期黑龙江出口企业的发展对策

由于国际金融危机致使世界贸易明显下滑,中国产品出口也受到了冲击。随着各国政府采取的经济刺激政策逐步取得成效,许多国家经济指标正在逐步企稳,这预示着世界经济逐步进入"后危机时期",也意味着全球经济复苏已为时不远,产品出口将迎来新的发展时期,这将给包括黑龙江省在内的中国出口企业带来新的发展机会。因此,黑龙江产品出口营销企业应充分认清形势,做好充分准备,蓄势待发,以迎接产品出口稳步发展的新的历史时期的到来。

乡镇企业的重组:理论、实践与创新

文章首先从重组理论入手,在总结现有重组理论的基础上,提出了动态协同效应理论,认为企业重组是一个动态协同的过程,重组的效果取决于企业规模、企业文化、企业技术特点与技术素质、业务或企业的结合形式、企业经营环境等现象或因素的动态协同。然后通过对乡镇企业的规模和结构特点及其所处环境变化趋势的分析,阐述了乡镇企业重组的战略意义。并在对乡镇企业的重组进行案例分析的基础上,总结了乡镇企业重组的经验和教训。在本文的最后,提出了可供乡镇企业重组参考的相关战略思路。

全球金融危机下我国物流企业营销能力分析与建议

随着改革开放的进一步深入、我国经济发展步入新的阶段以及国际经济的一体化,我国物流企业不可避免的面临着国际竞争压力;而始发于美国的全球金融危机也呼啸而至,更造成了整个物流行业都陷入困境。在这种挑战与机遇并存的情况下,我国物流企业自身的营销能力将成为决定其成败的关键性因素。在深入分析当前我国物流企业内外部环境和营销能力现状的基础上,提出了改进问题、增强核心竞争能力的几点策略建议。