Empirical research on impacted factor of farmer＇s willingness for purchasing information Based on the survey data of Hebei province

Farmer＇s willingness for purchasing information, an important factor of farmer＇s information demand, was analyzed by logit model, according to the survey data of 535 farmers from eleven cities in Hebei province. The result showed that 6 factors had a significant influence on it, that is, education of farmers, per capita income of farmers, the affordability of information risk, the proportion of agricultural labor households, the type of agricultural production and the rural information service stations. On the basis of these, the related policy recommendations were proposed.

Willingness of farmers to participate in food traceability systems:improving the level of food safety

In order to solve frequently emerging food safety problems and adapt to the developing trends in the international food safety field, the Chinese government is establishing and developing food traceability systems. Whether or not food traceability sys- tems can guarantee food safety is a problem well worth discussing. Hence, we constructed a theoretical model to explore the effect of incentives in a food traceability system in order to improve food safety levels. The following results were obtained： enhancing the ef- fectiveness of a food traceability system, increasing the payment to farmers who supply safe agricultural products and strengthening the penalty for unsafe food supply actions are necessary conditions to improve the level of food safety. How to encourage farmers to use food traceability systems is another problem explored in our investigation. Based on a field survey on the willingness of vegetable growers to participate using a vegetable traceability system in Beijing, the first city in China to develop such a system, we used a de- scriptive statistics and a binary logistic regression model to investigate the factors which dominate the decision on the part of farmers to participate in a food safety system. The results indicate that i： younger farmers are more likely to get involved in a food traceability system than older farmers, ii： income from non-agricultural activities decreases the willingness of farmers to participate, iii： the high- er the cost-benefit ratio of growing vegetables, the more likely for farmers to engage in a food traceability system, iv： farmers with a great concern for food safety information have a high propensity to participate and v： increased penalties against unsafe food supply actions and high-risk expectation are adverse incentives. In contrast, high-price expectation is a positive incentive for farmers to par- ticipate, while agricultural training, government subsidies and being part of an industrial organization will significantly strengthen the confidence of farmers to participate in a food safety system.

Influence Factors of Farmers' Willingness to Poverty Alleviation Relocation in South Shaanxi Province

In southern Shaanxi,far from the core areas of politics and economy,the conditions are inconvenient and farmers have been threatened by geology,floods for many years,resulting in a large population of poor people.The relocation of poverty alleviation project in southern Shaanxi is helpful for improving living standards of people in disaster-stricken areas.Based on the field survey,this paper analyzed 274 valid questionnaires and established a Logistic Regression Analysis Model.The result shows that the health status of head of household,road type before relocation,annual loss of disasters,and changes in the family income after relocation have a greater influence on the relocation willingness of farmers,while the educational level of householder,the distance from the original place of residence to the town and market,the condition of household electricity before relocation and other factors have a little influence on the relocation willingness of farmers.

Willingness of Farmers Joining Professional Cooperatives——Based on the Questionnaire Survey of Nanjing

Based on the questionnaire survey of farmers in Nanjing City,the research analyzes the influencing factors of farmers' willingness joining professional cooperatives with Binary Logistic model.Results show that variable factors such as:labors,degrees of education,levels of awareness,development of judgments,have positive relation to the willingness of farmers joining professional cooperatives;gender and financial demands are negative related to willingness of farmers joining professional cooperatives;variable factors,such as ages,degrees of education,numbers of farmers,scale of land,generation experience,specific investment and fluctuations of prices,the estimated parameters of which are not significant.At last,the paper points out that the 2 important ways in accelerating the development of professional cooperatives are:the first is to accelerate the capital accumulation of advanced farmers and strengthen the scaled degrees of agricultural management.The second is to promote the information and techniques accumulation speed of professional farmers to strengthen people's awareness and confidence.

Factors Influencing Farmers' Willingness to Participate in the New Vocational Training

Probit model is applied to analyze some key factors influencing farmers' willingness to participate in the new vocational training for farmers based on 683 questionnaires from 8 districts in Chongqing. The results show that individual and family factors significantly affect farmers' participation will. These factors are age,family scale and years of education. Age is the most important factor,family scale is of secondary importance and years of education are the third one. Meanwhile,years of education positively affect farmers' participation willingness;there is a negative correlation among age,family scale and this willingness. Organizer,rural economic development level and training experience have no significant influence on this willingness.

Study on the Influence of Farmer Social Capital on Cooperative Supply Willingness of Agricultural Disaster Reduction Public Goods——Based on the Investigation on 515 Farmers

Based on social capital theory,related factors of three dimensions( structure dimension,cognition dimension and relation dimension) of farmer social capital are taken as independent variables,and famer's willingness to cooperatively supply agricultural disaster reduction public goods is taken as dependent variable. Taking 515 farmers in 27 villages of Hubei Province as investigation objects,the influence of farmer social capital on cooperative supply willingness of agricultural disaster reduction public goods is explored by Logistic regression model. Research results show that social solidarity,common value concept,social trust and reciprocal content have positive impact on farmer's willingness of cooperative supply,while annual household income,number of agricultural disaster reduction public goods and social network have negative impact on farmer's willingness of cooperative supply.

Factors Influencing Willingness and Ability of Farmers to Adopt New Technologies:A Case Study of Guanzhong Area

Based on data of 248 rural households in Pucheng County and Huxian County,we established the Two-Level Logit Model to analyze the willingness of farmers to adopt new technologies,its influence factors,and probability of successful adoption of new technologies.Results show that the willingness has positive correlation with whether the farmer is head of household,the educational level,occupation,agricultural loan,the number of family labor,and information dissemination channel,while it has negative correlation with non-agricultural employment proportion and whether the farmer is village cadre.In the model of the probability of farmers'successfully adopting new technologies,occupation,agricultural loan,planting area,gender and educational level are positively correlated,while age and non-agricultural employment proportion are negatively correlated.Largescale flow of rural labor plays a negative role in popularization of technologies in rural areas through influencing factors,including number of family labor,non-agricultural employment proportion,educational level,gender,and whether the farmer is village cadre.Finally,on the basis of results of empirical study,we put forward countermeasures and suggestions for strengthening ability of farmers to adopt new technologies.

Investigation on Farmers'Willingness to Participate in Rural Non-point Source Pollution Control in Nantong and Analysis of Its Influencing Factors

Based on the questionnaire survey of 337 farmers in 8 villages in Rugao City,Jiangsu Province,the gender,age and educational level of the main able-bodied people of farm households,the characteristics of farmers’production and living behaviors,farmers’cognition of rural non-point source pollution,and farmers’willingness to pay for rural non-point source pollution control and its influencing factors were studied.The results show that to protect the rural ecological environment,most farmers are willing to participate in rural non-point source pollution control,but the annual cost of rural non-point source pollution control is low,and the number of volunteer days is small.Rural grass-roots party organizations should stimulate farmers’willingness to participate in rural non-point source pollution control,give full play to the role of the branch as a fighting fortress,and build a mechanism for Party building to lead rural non-point source pollution control.

集体经营性建设用地入市农户满意度影响因素研究——基于Logistic-ISM模型的分析

农户满意程度可以反映政策改革成效,探究农户集体经营性建设用地入市满意度影响因素,有助于评价政策实施效果,同时对提升农村发展和农民幸福感也有一定的现实意义.采用问卷调查和访谈的方式,选取重庆市大足区作为研究区域,基于Logistic模型确定农户满意度的影响因素,结合ISM模型分析各影响因素之间的层次关系,对农民的政策实施满意度影响因素进行实证分析.研究结果显示:(1)针对入市实施效果,绝大部分农户持满意态度,不满意的地方集中在收益分配不及时和环境污染方面;(2)家中是否有村干部、生态环境变化情况、是否参与表决、分配公平性、入市实际收益、程序透明性、入市风险存在情况、对入市土地所有者的认知对入市农户满意度有显著影响.其中对入市土地所有者的认知、入市风险存在情况、入市实际收益为表层直接因素,中层间接因素有生态环境变化情况、是否参与表决、分配公平性以及程序透明性,家中是否有村干部为深层根源因素.应进一步完善土地产权制度,明晰入市到期后土地权属问题;健全监督管理机制,建立集体经营性建设用地入市单位的产业目录和准入标准制度;完善收益分配机制,制定集体土地入市指导性分配意见;将村集体负责人纳入政府基层领导队伍体系,提高程序透明性.

Purchase willingness of new energy vehicles: A case study in Jinan City of China

Speeding up the promotion of new energy vehicles is an important measure to optimize the energy structure,promote energy conservation and emission reduction,and develop the economy sustainability.The research uses a questionnaire survey to analyze the residents’willingness to purchase new energy vehicles in Jinan Gty of China,and utilizes the binomial logistic regression model and Global Moran's I to explain the impact of three factors(including responden ts'personal characteristics and subjective cognition,products,and social environment)on the purchase willingness of new energy vehicles.According to the survey,75.12%of the responden ts consider buying new energy vehicles in the future,but only 11.66%of the respondents know new energy vehicles well.It can be seen that the respondents in Jinan City generally have an insufficient understanding of new energy vehicles.It may lead to a decline in residents’trust in new energy vehicles,which will in turm affect their purchase willingness.Based on the survey,we find that women who live far from the city center enjoy high incomes and have a low-carbon awareness,generally exhibit a higher willingness to purchase new energy vehicles.Spatial distribution of the purchase willingness has certain aggregation characteristics,showing a positive spatial correlation pattern.Purchase willingness has a certain positive diffusion effect in space,and areas with a higher purchase willingness have a positive driving effect on their surrounding regions.Spatial distribution of the purchase willingness can be used as one of the breakthroughs in promoting new energy vehicles.In addition,safety,price,after-sales service,and infrastruicture of new energy vehicles are important determinants of people's purchase willingness.Among the types of subsidies,financial subsidy is most effective on the residents’purchase wilingness.Our research provides an impor tant information for the promotion of new energy vehicles in the region.

A Comparison Between Male and Female in Their Willingness to Communicate and Use of Socio-cognitive Strategies

Willingness to communicate illustrates anyone’s tendency and wish to commence a communication.Besides,socio-cognitive strategies are used when people want to interact with others and face some difficulties.The aim of this study was twofold.The first aim was to investigate the difference in willingness to communicate between Iranian male and female.The second aim was to distinguish the frequency of socio-cognitive strategies used by Iranian advance students based on their gender.To these ends,32 advance learners(16 males and 16 females)were given the willingness to communicate questionnaire developed by MacIntyre,Baker,Clément,and Conrod(2001)and the socio-cognitive strategy use questionnaire.The range of the participants’age was 17-23 in both males and females.To analyze the result of the socio-cognitive strategies use,frequencies were counted.The result showed that although there were some similarities and differences between males and females while using socio-cognitive strategies,the differences were more in social strategies than cognitive ones.After collecting the data from the questionnaires and calculating the means of the two groups,an independent sample T-test was run to compute the significant differences between the two groups.The result of the willingness to communicate questionnaire revealed that males had more tendency in communication than females.Also,the result of the socio-cognitive strategy questionnaire showed that both groups are similar in cognitive strategy use,but they are different in social strategy use.

消费者使用绿色快递包装的意愿研究:基于S-O-R框架的综合分析

消费者受到内外部刺激之后会影响其对绿色快递包装的使用意愿。选取S-O-R模型为主要框架,整合TPB(计划行为理论)模型和顾客满意度模型的关键变量,探讨了绿色快递包装相关的内外部刺激对消费者内部状态的影响。采用结构方程模型对在线调查问卷进行了实证检验分析。研究结果表明:消费者使用绿色快递包装的意愿受到态度和知觉行为控制的显著正向影响;内部刺激(感知价值和感知质量)和外部刺激(主观规范、媒体宣传和便利性)正向影响消费者使用绿色快递包装的态度和知觉行为控制。要提高消费者对绿色快递包装的使用意愿,需要加大对绿色快递包装的宣传力度,引导消费者形成积极的态度,强化绿色快递包装的实用功能,增强消费者行为控制信心。

Empirical Analysis on Rural Financial Development and Farmers' Income Increase in China

The growth of farmer＇s incomes is cIoseIy reIated to rural finance. The research analyzed the dynamic reIationship of rural financial deveIopment, efficiency and farmer＇s incomes based on VAR modeI, and the resuIts indicated that the ex-pansion of rural finance wouId stimuIate farmer＇s incomes in a Iong term, and the growth of rural financial efficiency significantIy improves farmer＇s incomes in a short term, instead of a Iong term. Hence, it is necessary to introduce more credit funds and social funds to rural areas, deepen rural financial system reform and acceIerate use rate of Ioan capital and enhance guidance for farmers and township enterprises in use of Ioan capitals.

Creation of "Regional Characteristic" in Planning and Design of Farmers' Residential Area at the South of Lower Reaches of the Yangtze River

After analysis of location feature of the south of lower reaches of Yangtze River and its construction of urban and rural integration,the paper pointed out harmonious combination between natural and artificial factors had been neglected in planning and design of farmers' residential area at the south of lower reaches of Yangtze River,"regional characteristic" losing,residential area in the form of "city community" and buildings in European style.In view of these problems,relevant planning and design thoughts and methods had been proposed as to how to create "regional characteristic" from the perspective of planning,architecture and landscape design.It discussed with emphasis the importance of construction base type and combination of environment with residential area construction;inspirations and design methods obtained from traditional architectures;and the content of landscape overall planning and specific design.It was hoped to enlighten designers to shoulder social and historical responsibility,make exploration unremittingly,and construct beautiful homelands for people.

乡村振兴背景下农户参与新型职业农民培训意愿研究——基于Logistic回归模型的实证分析

培育新型职业农民是实现乡村振兴战略的必然要求。探讨农户参与新型职业农民培训意愿的影响因素有助于引导和激励农户参与培训,推动培训工作有效开展。在实地调查的基础上,运用logistic回归模型检验个体因素、培训因素、政策因素等对农户参与新型职业农民培训意愿的影响,结果显示:性别、教育水平、兼业情况等个体因素,培训内容、形式、评估等培训因素以及各项扶持政策的制定与宣传等对农户参与培训的意愿具有显著影响。优选培训对象、优化培训流程、完善政策制度,有助于增强农户参与培训的意愿。

The Impact of China's Fiscal Expenditure in Agriculture on Farmer's Income

Based on the account of the vital role which the national finance played in supporting agriculture,the thesis presents the current situation of financial support for agriculture in China,in terms of the limited scale and irrational structure of financial support expenditure in agriculture.On the basis of the brief introduction of the current level of Chinese farmers' income,the thesis discusses the effects of scale and irrational structure of financial support expenditure in agriculture on the farmers' income,according to the related data of financial support expenditure in agriculture and rural per capita net income.The results indicate that the calculating regression equation has a remarkable explanation power,reflecting the positive role of financial support expenditure in agriculture played by national finance in increasing the farmers' income.As regards the structure of financial support expenditure in agriculture at present,according to the proportion from high to low,the expenditure primarily consists of three parts from high to low in sequence as follows:productive expenditure and funds for public undertakings,capital construction expenditure,and rural relief expenditure plus science and technology funds.Such sequence deviates from the marginal production effects of financial support expenditure in agriculture and the correlation of farmers' income,which demonstrates the severe irrationality of the structure of financial support expenditure in agriculture.Corresponding countermeasures are put forward as follows:on one hand,we should continue intensifying the efforts to support agriculture financially in order to form a regular increase mechanism;on the other hand,we should adjust and optimize the structure of financial support expenditure in agriculture,and further crystallize the investment flows.

The Current Situation and Development of Grain Storage Technologies and Facilities for Chinese Farmers

In China, the quantity of farmer＇s grain storage covers about 40% of the total grain yield every year. While, the losses of farms＇ grain storage are up to 8%, which is due to the lack of grain storage facility and technology. The losses of farmer＇s grain storage could reach nearly 20 million tons every year. In this paper, the current situation and development of grain storage technology and facility for Chinese farmers were presented. And a series of policy and research work for reducing the losses of farms＇ grain storage was introduced. The large scale farmers are now developing quickly in China, the new storage warehouse and mechanized facility should be developed adaptively. So, the new storage technology and policy to meet the need of large scale farmers were also introduced in this paper.

The Function,Future and Support Elements of Farmer Cooperative Economy Organization

The nature of farmer cooperative economy organization( known as FCEO) determines the fact that the economic effects of farmer cooperative economy organization are as important as its social effects. Many experts,however,now would only focus on its economic function, and either neglect or weaken its social influence. Therefore,this paper introduces the theoretical foundation of the farmer cooperative economy organization,and studies the nature of cooperative economics. Based on those typical cases,the future of cooperative organization and four supporting elements were put forward in this paper.

Study on Influence of Farmers' Relational Network on Their Undertaking Process

We elaborate relevant theories of farmers' relational network,including the Differential Model of Association,the Strength of Weak Tie,Strength of Strong Tie and Favor and Face.The farmers' relational network in the Differential Model of Association can be divided into three layers:strong tie,weak tie and irrelative relationship according to Granovetter theory.These three layers have deep influence on opportunity selection during the undertaking,financing and enterprise development.With rational knowledge of these layers,farmers may exploit undertaking resources.On the basis of these,we made detailed analysis on farmers' selection of relations in the opportunity selection,financing and enterprise development stages.

A Study of Farmers' Rationality Based on Maslow's Hierarchy of Needs

In this paper,on the basis of analyzing farmers' dominant position in society and explanation of farmers' rationality,we make use of Maslow's hierarchy theory of needs to divide farmers' needs into three levels in accordance with the different stages: survival needs,interpersonal harmony and social responsibility,which are the needs hierarchies for farmers to satisfy themselves. We combine Maslow's hierarchy theory of needs and farmers' rationality and confirm that farmers do have rationality and it is in a dynamic condition.