Discussion on the Problems Faced by Film and Television Education and the Development Trends in the New Media Environment

With the development of the economy,film and television education has gradually received more and more attention.With the rapid development of new media technologies,there are still some problems in film and television education in the new media environment.This paper mainly analyzes the problems faced by film and television education in the new media environment,and the development direction of film and television education in the new media era,and explores the forms of film and television education and film industry integration.

The Current Situation, Problems, and Suggestions of Film and Television Education in Primary and Middle Schools

This study investigates the current situation of the film and television education in primary and secondary schools in China. The purpose is to find out the problems existing in the current film and television education in primary and secondary schools, and give improvement measures. A questionnaire was designed in this study and teachers in 89 primary and secondary schools in Liaocheng City, Shandong Province filled in the questionnaires. A total of 355 valid questionnaires were collected. This study analyzed the survey data, and drawn a series of conclusions about the current situation of film and television education in primary and secondary schools on the basis of data analysis. Based on the results of the survey, some suggestions are given to provide reference for the development of film and television education in primary and secondary schools.

Content Creation and Production Choice： Film, Television and Related Production Enterprises

The main purpose of this paper looks to examine notable inconsistencies in language and practice between production practices in film, television, Internet and related production models. The disconnect between actual production practices and how they are describedis notably affected by advances in technology. Furthermore, practitioners insider language usage, and a lack of understanding between process verses exhibition contributes to the divide within theory and practice of these models. By inspecting how traditional entertainment content is physically produced, making comparisons with the most common production models, the realms of production practices and terminology bring clarity and consistency. The language distinction illuminates any production process and is certainly critical for the producer responsible for putting together an experienced crew to shoot the project and vice versa concerning anyone looking for a job in those communities. Content creation for public consumption is expensive to produce, thus requires experienced people who must perform specific tasks on time and on budget, achieving entertainment goals and bringing in a profitable return. Understanding this information about production models is vital to the student or anyone preparing to be a part of the entertainment community.

On the Challenge to Traditional Film and Television Cultural ＆ Creative Industry from the Fourth Media

The emergence and development of the "fourth media" will become the focal competition power in the subsequent development of the film and television cultural & creative industry.This paper,on the one hand,will illustrate the characteristics of the "fourth media" in the terms of history;on the other hand,it will emphasize that the economic benefits of the traditional media have been replaced by social contact media.The advantages of the "fourth media" are obvious and it will keep developing.We hope that the "fourth media" market in China could improve constantly with strategic vision and integrate into the world market.

Research on the Developmental Trend of CG Technology in Hollywood and the Influence on Chinese Film and Television Production

In this paper, we conduct basic research on the developmental trend of CG technology in Hollywood and the influence on Chinese film and the television production. The film＇ s real, this should not be true of physical reality, and should be a real art. Under the real line of art, is the creation subject, communicators, accepts the main body of the social era, cultural environment and its moral conscience and the humanities. Virtual reality technology in the development of today, no we can＇ t do, only we believe technology as a means of implementation, not only need theory to guide, also need the discretion of moral criterion. Which is involved in the film wonders of all, need thoughtful, measure the questions very carefully. In the angle of modern CG illustration artistic creation, it is the creation of raw materials, inspiration and the material. It can go, deformation, transplantation, restructuring, and so on, finally achieve the goal of creating a new illustration works. Our research proposes the new paradigm for the Chinese film and the television production that is innovative.

Analysis on the Influence of Drama Virtual Technique on the Creation of Film and Television Animations

The virtual technique in Chinese drama makes the aesthetic feeling of the audiences enriched in enjoying the art of stage performance to their heart＇s content when the reality of life is reflected by drama. Also, the position of the animation art has been promoted by the expression and extension of the drama art spirit and expression technique in the creation of film and television animations to be greatly improved. In this paper, the characteristics of the virtual technique in drama are briefly introduced, and also the influence of the virtual technique on the creation offihn and television animations is analyzed.

On international distribution strategy of Chinese film & television works

Nowadays,with the rapid development of economy and technology,Chinese film&television industry has made great advancement,owning a prosperous domestic market and gaining a lot of profits.However,the overseas market of Chinese film&television works is still lagging behind.As the economic globalization has fastened the free trade in the world,its international distribution is important for it could represent Chinese cultural values and help to spread Chinese"soft power".Therefore,some strategies would be proposed in the essay,in order to solve the existing problems in the international distribution of Chinese film&television works,such as box-office deficits,cultural discounts and trade barriers,etc.

Development Opportunities and Challenges of Film and Television Industry in the Post-Epidemic Era

The sudden outbreak of COVID-19 in 2020 has not only caused a serious impact on the development of China's economy,but also on China's cultural industry,especially the film and television industry,which is now entering the post-epidemic era.This paper explains the impact of the epidemic on domestic and foreign film and television industry and the three major impacts on the film industry,and then interprets the response measures of the film and television industry in the post-epidemic era.

Large Area Flat-screen Liquid Crystal Television(continued 1 )

A modular flat-screen liquid crystal television display is described. The picture elements of the modules may be emissive, reflective or transmissive. The flat-screen liquid crystal television also comprised of an electrical control circuit capable of categorizing incoming television picture signals corresponding to the modules in the array and directing the electrical signals to the drive circuits of each module according to the portion of the television picture to be reproduced by the picture elements of that module. The picture elements are preferably formed in a light modulating film composed of a liquid crystal dispersion in a polymeric binder. A color display was also produced by placing a patterned red-green-blue filter adjacent the active matrix so that each picture element could also be coordinated with the color components of a color video signal.

Large Area Flat-screen Liquid Crystal Television

A modular flat-screen liquid crystal television display is described.The picture elements of the modules may be emissive,reflective or transmissive.The flat-screen liquid crystal television also comprised of an electrical control circuit capable of categorizing incoming television picture signals corresponding to the modules in the array and directing the electrical signals to the drive circuits of each module according to the portion of the television picture to be reproduced by the picture elements of that module.The picture elements are preferably formed in a light modulating film composed of a liquid crystal dispersion in a polymeric binder.A color display was also produced by placing a patterned red-green-blue filter adjacent the active matrix so that each picture element could also be coordinated with the color components of a color video signal.

民族志动画中的跨越“在场”与记忆“再现”——基于湘西苗族仙娘仪式影像的实践反思

文化记忆是一个民族凝聚群体、实现文化认同的重要内核,其中族群仪式作为一种具体的文化行为深嵌于特定的社会情景场域,对集体记忆和文化记忆的构筑起到关键作用,一直是人类学研究的重要议题。民族志动画通过一套特别的视觉媒介符号体系进行知识生产与意义呈现,在表达回忆、经历等抽象经验方面可跨越“在场”时空屏障,为新时代的影视人类学提供新的范式实验和新的模态可能。基于湘西苗族仙娘仪式影像实践,通过与文化持有者开展互为主体性合作和反身性对话,可生成饱含原住民真切情感的民族志动画影像文本,在影像志的“抒写”中实现仪式记忆的“再现”与族群文化记忆的表达。

湖州三维虚拟影视产业基地发展路径研究

湖州具有发展三维虚拟影视产业基地的区位优势、产业优势和政策优势,在虚拟影视产业的基础设施建设、技术水平提升、产业链完善等方面已取得了显著进展。但是,在当前,湖州该产业的发展还存在一些问题,面临诸多挑战,包括技术创新能力不足、人才结构单一、投资规模有限等。基于上述问题,发展湖州三维虚拟影视产业基地应以三维虚拟影视系统为切入点,打造网红剧本杀基地;打造三维虚拟影视产业基地的湖州样板,创造具有较高组织度的数字虚拟人设;培育具有湖州特色的影视文化产业核心基地。这样,才能使该产业发展得更快更好。

2023年中国影视剧研究现状与前沿议题

本文对2023年中国影视剧研究主要学术议题进行了分析、综述。相关议题既有影视剧基础理论研究,包括影视剧本体、美学、文化等;也有影视剧创作与传播研究,包括叙事风格、类型结构、人物塑造、地域形象、对外传播等;还有影视剧产业与运营以及影视剧与新媒体等研究。不过,相关研究在研究方法、理论与视野方面尚存在一定局限性,需要进一步创新。

文本与IP:改编活动的当代认知

本文系统探讨了影视创作中IP改编从古典美学认知到现代美学认知的转换,强调古典改编理论主要关注原始文本在特定艺术门类中的不同演绎和跨艺术门类的内容转化,而现代改编理论则强调尊重不同艺术形式的主体性和开放性。通过对具体案例的分析,文章展示了从原始文本到现代IP建设的转化路径,体现了IP改编在数字时代的独特价值。最终得出结论,认为IP改编不仅是对原著的忠实再现,更是一种具备现代美学态度的扩展性再创造。随着数字时代的发展,改编活动将在新的文化语境中获得更大的学术关注和实践意义。

雾中风景:影视改编实践的几个核心命题

在多元共生的文化语境下,如何将文学的精英化表达与影视的商业化、市场化运作相结合,是改编的重要使命。在二者之间对接、转换和生成的动态过程中,影视创作呼应着文学作品中的主题意涵、文化趣味,又在还原、补缀、重构、再生的改编策略中重新缔造着诗意。在文学与影视之间若隐若现的关联中,笔者试图以实践经验廓清隐藏在迷雾中的风景。从媒介转译之“镜”到意识形态之“灯”,影视创作正在戏剧化、动作化和形象化的情境叙事中探寻着自身的出路。

影视服装语言的特点与功能

影视服装作为一种视觉语言,具备鲜明的象征性、审美性与流行性,在叙事中扮演着至关重要的角色,不仅是角色外在形象的呈现,更蕴含着丰富的文化内涵和深层的象征意义,对情节发展、人物塑造以及主题表达都有着不可忽视的作用。介绍了影视服装语言的特征,分析了影视服装语言的功能性,及其功能与价值的实现路径。为充分发挥服装语言在影视作品中的作用,要根据人物形象进行服装设计,并基于剧情借助服装进行铺垫设计,突出人物的情绪变化,与剧情、人物、场景等元素相互交织,共同构建起影片的叙事空间,促进影视作品中的人物塑造、氛围渲染与主题表达。

数字化与工业化背景下浙江影视产业的机遇与挑战

浙江在历史上一直是中国电影的重镇,其影视产业有着深厚的历史底蕴。在影视产业化改革的推动下,浙江根据自身发展的特点,提升影视产业的整合性和集中度,积极探索影视产业工业化转型之路,提高生产效率,实现规模经济,取得了积极成效。在数智化背景下,生成式人工智能对影视生产的创意、策划、制作环节以及美学观念都将产生重要影响。浙江的影视产业在数字资产、大模型、算法等方面都已开始布局,未来将继续保持科技之翼与文学之翼同频共振,进一步整合数字技术与传统影视制作工艺,推动科技与内容的深度融合,通过优化资源配置和提高生产效率,实现高质量发展。

多模态语境重构与中国影视文化的传播——以影片《我和我的祖国》字幕翻译为例

数字媒体技术的发展使得影视文化已逐步成为具有重大影响力的传播方式。鉴于此,本研究以影片《我和我的祖国》为例,在量化分析软件ELAN的技术支持下,通过整合语境重构理论与三维语境分析模式,分析并总结了字幕翻译在影视文化传播中的多模态语境重构过程与原则。研究表明:多模态语境重构涉及各个模态之间的交互融合与意义构建,具体表现为要素添加、要素删减、要素替代和要素转换;此外,在多模态语境重构过程中,译者须遵循灵活筛选、准确输出、动态对等、有效传递和即时反馈的原则,以进一步提高字幕翻译质量并促进影视文化的传播。本文旨在探索多模态语境重构在字幕翻译中的运用,以期为推动影视文化传播的应用研究领域提供可借鉴路径。