Exploring the features and translation of movie titles within the framework of Nida’s functional equivalence theory,this paper mainly aims to discuss the application and limitations of this theory and in the end prop...Exploring the features and translation of movie titles within the framework of Nida’s functional equivalence theory,this paper mainly aims to discuss the application and limitations of this theory and in the end proposes some methods in producing good translations of movie titles.展开更多
Based on Nida’s Functional Equivalence theory,this article makes an analysis of the problems in C-E translations ofsigns in China.The author will discuss respectively the problematic C-E translations from two respect...Based on Nida’s Functional Equivalence theory,this article makes an analysis of the problems in C-E translations ofsigns in China.The author will discuss respectively the problematic C-E translations from two respects:1)not being equivalent tosource-language message,and 2)not being natural for target language.If translators work hard with the help of Nida’s functionalequivalence theory,the defects and imperfections will be discovered,and standard signs in English will be read more and more inpublic places.展开更多
Exploring the features and translation of movie titles within the framework of Nida's functional equivalence theory, this paper mainly aims to discuss the limitations of this theory and in the end proposes some me...Exploring the features and translation of movie titles within the framework of Nida's functional equivalence theory, this paper mainly aims to discuss the limitations of this theory and in the end proposes some methods in producing good translations of movie titles.展开更多
Different countries and different nationalities have different cultures.There are differences between them as each culture has its characteristics.Therefore,as their different value,aesthetic taste,region and custom,d...Different countries and different nationalities have different cultures.There are differences between them as each culture has its characteristics.Therefore,as their different value,aesthetic taste,region and custom,different cultures assign different meanings to words.According to Tytler,the translation of cultural terms should follow the three principles of translation and adopt reasonable translation methods:retention method,transference translation method,transliteration method,hybrid method,approximation method,interpretation method and implication presentation method,to overcome the translation barriers caused by cultural differences and achieve the translation effect of functional equivalence proposed by Nida.展开更多
The good translation of trademarks should be accepted by most customers, which is the purpose of the trademarks translation. It arouses people's attention to the problems existing in trademark translation. This paper...The good translation of trademarks should be accepted by most customers, which is the purpose of the trademarks translation. It arouses people's attention to the problems existing in trademark translation. This paper probes two main problematic aspects in trademark translation: the problems in the aspect of the culture and the problems in the aspect of the language. Based on the main translating rule of "equivalence principle", it attempts to focus on the solutions to tackle the problems.展开更多
Eugene Nida's Translation Theory has a profound influence both on global and Chinese translation circle.Although this theory is widely used,it also become a controversial topic in a certain extent.Through the movi...Eugene Nida's Translation Theory has a profound influence both on global and Chinese translation circle.Although this theory is widely used,it also become a controversial topic in a certain extent.Through the movie MuLAN and some applications in useful areas to discuss whether Nida's Translation Theory is still applicable within translating field.展开更多
文摘Exploring the features and translation of movie titles within the framework of Nida’s functional equivalence theory,this paper mainly aims to discuss the application and limitations of this theory and in the end proposes some methods in producing good translations of movie titles.
文摘Based on Nida’s Functional Equivalence theory,this article makes an analysis of the problems in C-E translations ofsigns in China.The author will discuss respectively the problematic C-E translations from two respects:1)not being equivalent tosource-language message,and 2)not being natural for target language.If translators work hard with the help of Nida’s functionalequivalence theory,the defects and imperfections will be discovered,and standard signs in English will be read more and more inpublic places.
文摘Exploring the features and translation of movie titles within the framework of Nida's functional equivalence theory, this paper mainly aims to discuss the limitations of this theory and in the end proposes some methods in producing good translations of movie titles.
文摘Different countries and different nationalities have different cultures.There are differences between them as each culture has its characteristics.Therefore,as their different value,aesthetic taste,region and custom,different cultures assign different meanings to words.According to Tytler,the translation of cultural terms should follow the three principles of translation and adopt reasonable translation methods:retention method,transference translation method,transliteration method,hybrid method,approximation method,interpretation method and implication presentation method,to overcome the translation barriers caused by cultural differences and achieve the translation effect of functional equivalence proposed by Nida.
文摘The good translation of trademarks should be accepted by most customers, which is the purpose of the trademarks translation. It arouses people's attention to the problems existing in trademark translation. This paper probes two main problematic aspects in trademark translation: the problems in the aspect of the culture and the problems in the aspect of the language. Based on the main translating rule of "equivalence principle", it attempts to focus on the solutions to tackle the problems.
文摘Eugene Nida's Translation Theory has a profound influence both on global and Chinese translation circle.Although this theory is widely used,it also become a controversial topic in a certain extent.Through the movie MuLAN and some applications in useful areas to discuss whether Nida's Translation Theory is still applicable within translating field.