Taking Xiao Mausoleum of the Ming Dynasty in Nanjing City for example,IPAT conceptual model of the system dynamics was introduced to construct the ROMCPE living development mode suitable for monument parks centering o...Taking Xiao Mausoleum of the Ming Dynasty in Nanjing City for example,IPAT conceptual model of the system dynamics was introduced to construct the ROMCPE living development mode suitable for monument parks centering on protection of the authenticity.Through estimating tourist resources,tourism originality,evaluation of living market,capital investment for living development,policy guarantee for the living development,and environmental quality for living development of the Xiao Mausoleum,it was found that the overall resources of the scenic area are in good conditions,but its living development remains in an average level.In view of this,it was suggested that the living development of the Xiao Mausoleum of the Ming Dynasty can be promoted by improving creativity of high-and middle-level management staff,using resource advantages,distributing capital investment reasonably,and applying suitable marketing modes.展开更多
基金Sponsored by Jiangsu Provincial Key Training Program of University Students’ Practicing Innovation(201311122007Z)
文摘Taking Xiao Mausoleum of the Ming Dynasty in Nanjing City for example,IPAT conceptual model of the system dynamics was introduced to construct the ROMCPE living development mode suitable for monument parks centering on protection of the authenticity.Through estimating tourist resources,tourism originality,evaluation of living market,capital investment for living development,policy guarantee for the living development,and environmental quality for living development of the Xiao Mausoleum,it was found that the overall resources of the scenic area are in good conditions,but its living development remains in an average level.In view of this,it was suggested that the living development of the Xiao Mausoleum of the Ming Dynasty can be promoted by improving creativity of high-and middle-level management staff,using resource advantages,distributing capital investment reasonably,and applying suitable marketing modes.