Household behavior in practicing mental budgeting based on the theory of planned behavior

Ajzen’s theory of planned behavior(TPB)suggests that planned behavior is determined by behavioral intention.Despite extensive literature based on TPB,household mental budgeting behavior explained by TPB is underexplored.The current study empirically tested TPB factors in light of mental budgeting behavior.The hypothesized model was tested using partial least squares structural equation modeling(PLS-SEM).PLS-SEM was employed using a Likert-scaled questionnaire administered to 275 households.The results indicate that mental budgeting attitude and mental budgeting past behavior strongly predict mental budgeting intention,and mental budgeting intention predicts mental budgeting behavior.Further,mental budgeting intention partially mediates the relationship between mental budgeting attitude and mental budgeting behavior,and mental budgeting past behavior and mental budgeting behavior.This study contributes to the academic interest in theoretical progress in household behavior.

Investigation on the Concurrent-Business Behavior of Peasant Households during the Planting Structure Adjustment in Karst Mountainous Area

Based on the survey data of 150 peasant households in typical Karst mountainous area in the year 2009, causations, characteristics and influence factors of the concurrent-business behavior of peasant households during planting structure adjustment are analyzed. Result shows that there is significant positive correlation between the concurrent-business income and the household income of farmers. And the concurrent-business behavior has the tendency to be popular among the young farmers with the characteristics of relative concentration, strong will of farmers and the significant impact of education degree on the concurrent-business income. Information, capital, skill, and market awareness are the main factors affecting the concurrent-business behavior of peasant households. Countermeasures to optimize the concurrent-business behavior of peasant households are put forward, such as strengthening the skills training for farmers to improve the cultural quality of peasant households, establishing modern rural financial service system to offer capital support for the development of peasant households, setting up information base of rural labor force to provide more information and channels for the concurrent-business behavior of peasant households, and enhancing the cultivation of farmers' market awareness to improve their ability to adapt to market economy.

Rural Labor Migration and Households＇ Land Rental Behavior： Evidence from China

There has been growing debate about whether the changing demographic composition due to rural labor migration could potentially threaten China＇s agricultural productivity. The Chinese Government is promoting the ＂three rights separation system＂ to consolidate agricultural land through the land rental market with the explicit intention of fostering new agricultural management subjects and improving agricultural produetivity. The present paper estimates the effect of rural labor migration on households＇ participation in land renting in and renting out activities based on a unique dataset from three rounds of nationally representative surveys. Our results indicate that rural labor migration has a significant negative effect on households renting in land and has a positive effect on households renting out land in rural China. Therefore, the government should adopt targeted policies to effectively encourage farmers with higher agricultural capacity to rent in land to alleviate the negative effect of rural migration on households renting in land. Supporting policies should guarantee that rural migrants enjoy the same welfare services as urban residents.