Development Strategy of Sichuan Sports Museum under the Background of Cultural and Tourism Integration

Through conducting a SWOT analysis of the Chengdu Sports Institute Museum,and utilizing the 4M management,5W display,and 4P marketing theoretical models,this study explores effective strategies suitable for Sichuan sports museums in terms of functionality,display,and marketing.

An integrated spatial planning of the mountainous landscapes for ski sports in a case area at the eastern Türkiye

Mountainous regions have disadvantages in economic development because of harsh physical and climatic conditions.However,winter tourism activities are one of the key components for supporting economic development in the highlands.Establishing a ski resort area supports direct and indirect employment in a region,and it stops immigration from mountainous regions to other places.This research aimed to assess the potential ski areas using a multi criteria evaluation technique in the Van region which is located in the eastern part of Türkiye.In this context,snow cover duration,sun effect,slope,slope length,elevation,population density,distance from main roads and lake visibility were used as input factors in the decision making process.Each factor was standardized using a fuzzy technique based on existing well-known ski centers in Türkiye.The weight of inputs was defined by applying a survey to the professional skiers.The most important factors were detected as transportation opportunities and snow covers whereas,the least important factors were elevation and population density.Additionally,lake visibility was very important to make a difference from other existing facilities in the region.Therefore,it was included as constraints and lake visible areas were extracted at the final stage of the research.Potential ski areas were mapped in three levels as professional,intermediate and beginner skiers.One of the suitable areas was selected as a sample projection and for the 3D simulation of the ski investment area.Potential costs and benefits were discussed.It was found that a ski tourism area investment can be amortized in 3 years in the region.

The Essence of Sport and Tourism-Commonplace and Philosophical Interpretation

The paper is aimed at presentation of the two basic ways of human cognition,which have been used for ages to get to the essence of the human phenomenon of sport and tourism.The first of them is connected mainly with the commonplace standpoint on sport,which is considerably more popular and known by modern people than the second-the philosophical one.The latter is usually used as a point of departure for objective,methodical,and purposeful attempts at getting to the very essence of sport through systematic research,various ideological disputes,various publications,etc.Hence the basic aim of the paper is an attempt at answering the question:which of the abovementioned ways-if any-leads to the final explanation of the essence of sport and tourism?It requires however further philosophical research,further comparative studies,detailed systematic analyses,etc.,and the presented paper is only an initial contribution to them.

Research Frontiers and Visualization Analysis of Sports Tourism Based on CiteSpace

By using literature content analysis method,the knowledge map was made via CiteSpace software,with the core literature of China National Knowledge Infrastructure (CNKI) as the data source,and the following conclusions were drawn.(1) The development course of sports tourism research can be divided roughly into 4 stages:initial germination stage,preliminary development stage,high-speed development stage and stable development stage.(2) The National Social Science Foundation,the Sports Research Project of the State General Administration of Sport,and the Soft Science Research Plan of Henan Province were the main sources of funds for sports tourism research,while the national and provincial funds were dominant.(3) Among the published journals of sports tourism,the publication types had unbalanced distribution,with more literatures published in sports journals and less in tourism journals.(4) In terms of authors of sports tourism articles,there were mainly three core teams led by Yu Sumei,Liu Shaoying and Lu Yuanzhao.Sports Tourism Market Characteristics and Product Development written by scholar Wang Degen had the strongest intensity of academic influence with the highest cited frequency.(5) In terms of research institutions of sports tourism,Henan University was an important institution for publishing sports tourism literature,but academic research links on sports tourism among institutions had not been established.(6) At present,the key research directions of sports tourism include sports tourism economy,sports tourism development,sports tourism industry development,etc.

Current Situation and Prospect of Sports Tourism Research Based on CiteSpace Bibliometric Analysis

Based on CNKI database,the paper takes journal literatures with the theme of “sports tourism” as the research objects to draw knowledge map through bibliometrics method and CiteSpace software.Moreover,the paper draws knowledge map and analyses for 1,208 periodical literatures with the theme of “sports tourism” in CNKI from 2002 to 2022.The results show that the sports tourism research from 2002 to 2022 can be divided into three stages:The first is the accelerated development stage,which focuses on the industrialization development of sports tourism;The second is the rapid prosperity stage,which focuses on how to promote economic development,and constantly deepen and enrich the connotation of sports tourism industry;The third is the rising stage of fluctuation,which begins to explore new development opportunities of sports tourism from multiple perspectives.Based on keywords co-occurrence analysis and cluster analysis,the research hotspots and changes of sports tourism in China are obtained.Five key research hotspots and three main directions are extracted to provide reference for the development of sports tourism research hotspots in the future.

The Coordinated Development of Sports Industry and Tourism under the Perspective of Soft Power: A Case Study of Henan Province

As an industry representing soft power,the coordinated development between sports industry and tourism plays an important role in promoting economic growth. Using the cointegration theory,we carry out empirical test of economic growth,the output value of sport and tourism income; using the coordination theory,we carry out the evaluation of the coordinated development between sports industry and tourism.It is found in the study that there is a long-term stable dynamic equilibrium relationship among economic growth,the output value of sport and tourism income. The sports industry and tourism in Henan Province have undergone six stages( imbalance-on the verge of imbalance- barely coordinated-primarily coordinated- moderately coordinated- well coordinated). In the process of coordinated development,sports industry significantly lags behind tourism,so it is necessary to strengthen the sports industry personnel's quality,and optimize the coordination between the sports industry and tourism,so as to promote economic development level.

Salt Culture and Sports Leisure Tourism Landscape Design

The modern value of salt culture was analyzed firstly, and then the relationship between salt culture and sports leisure tourism landscape design was discussed. Afterwards, the cultural elements of sports leisure tourism landscape in salt culture were analyzed, and the examples of applying salt culture to sports leisure tourism landscape design were enumerated to explain how to spread salt culture through sports leisure tourism landscape.

A research on the Sports Tourism Special Project In Hainan International Tourism Island

At the background of the constrictions of international tourist island, this paper applies the methods of literature review, the interview, in-site investigation to analyze the current development of the sports tourism in Hainan with a benchmark of the construction plan of the Hainan international tourist island and the combination of the world's four famous tourism Islanders. It makes a planning assumption of the development of the sports tourism in accordance with the characteristics of sports tourism resources in Hainan. The tourism resources in Hainan are rich and unique. It aims to set up the development planning guidelines and objectives of sports tourism in Hainan, to clarify the spatial layout of resources, the distribution of different sports tourism zones and the tourism routes, to propose the project plans of the sports tourism in Hainan with a combination of the construction of international tourism island, to establish a sports tourism industry in cooperation with large enterprises in a new concept of society development. The sports tourism development project makes a combination among the tourism products, tourism program and tourist routes. It strengthens the cooperation in different bureaus in the sports and tourism management, to accelerate the construction and sport tourism personnel training, to standardized the management, other safeguards and construct the camp for self-driving tourists, the motel , the auto theater and launch the Hainan Card to increase the "migratory birds" economic and promote the development of the tourism in Xisha Island, Nansha Island.

A Study of Sports Hospitality at the Rugby World Cup 2019 for a Tourism Experience Product: A Consideration from the Viewpoint of Eliminating Overtourism in Spectator Sports

In this research project,we focus on sports hospitality at the Rugby World Cup 2019 as a practical example of the qualitative pursuit of sports tourism in the Japanese tourism industry.STH Japan K.K.,Japan’s first company specializing in sports hospitality,hosted the first mega sports event held in Japan.A similar spectator service will next be implemented at the Tokyo Olympics and Paralympics.Sports hospitality is a new way to enjoy watching sports by adding a meal and entertainment before and after the match to the event ticket.Positioning and using sports hospitality as a tourism experience product,we can use qualitatively designed creative and effective methods that professional human resources could provide to tourists.This research project provides an overview of tourism experience products,looks at their economic effects at the Rugby World Cup 2019,and the sales results of the sports hospitality at the event.I conducted an observation survey at the Rugby World Cup 2019 Scotland vs.Samoa match held at Misaki Park Stadium(Kobe,Hyogo)on September 30,2019 focusing only on tourism products in that framework.I also conducted a qualitative survey on March 18,2020 in a semi-structured interview format with STH Japan K.K.senior advisors.The research results revealed the possibility of eliminating overtourism in spectator sports and the lack of sports hospitality spaces in Japan.Usually,when watching a sports match where many spectators gather,the uniform start and end times cause crowding and overtourism.The conventional challenge has been to create tourism products that reduce congestion and provide an enjoyable tourism experience.Sports hospitality is effective for relieving the stress caused by overtourism in spectator sports.In order to solve the shortage of sports hospitality spaces,one issue to consider is the deregulation by the government.

Mathematical Statistics and Spatial Aggregation Characteristics Analysis of Culture, Sports, and Tourism Resources in the Yellow River Basin Based on POI Data

As a priority of China’s regional development strategy in recent years, promoting the ecological protection and high-quality development of the Yellow River Basin is one of the important tasks to boost the country’s economy and also the key to the development strategy in the central region at this stage. High-quality development of the Yellow River Basin based on the perspective of culture, sports, and tourism integration is significant for the regional ecological protection and economic revitalization. In order to measure the development of culture, sports, and tourism resources in the basin, the study applied the CRITIC model in Mathematical Statistics, the fuzzy comprehensive evaluation model, and the entropy weight TOPSIS analysis model. The results indicated that the development of the three resources in the basin varies from region to region, among which Shaanxi, Shandong, and Henan provinces have developed outstandingly while western provinces in China haven’t. In addition, this study identified the spatial geographic extent and analyzed the POI (points of interest) of culture, sports, tourism, and mixed resource based on the data analysis to explore the spatial distribution characteristics and trend of changes in the Yellow River Basin. The study also made suggestions for the development of culture, sports, and tourism resources in the basin from different perspectives based on the developed theoretical model, aiming to promote high-quality development of the area.

Development and Research on Rural Regional Characteristic Sports Tourism Industry: A Case Study of Southern Jiangxi Province

With the hope of providing basis for sound development of rural sports tourism industry in economic less-developed region and the establishment of macro industry policy,this paper demonstrated the selection of development way,space frame and product system of rural sports tourism industry in southern Jiangxi Province by consulting document literature and conducting field research and based on the analysis of social background for the rise of rural sports tourism.

The Strategy on the Development of the Silk Road Sport Tourism in Yunnan By

Yunnan, the southwest part of China, is one of the birthplaces of humanity. It has beautiful sceneries, mysterious religious and national color, therefore, Yunnan is the assembly point for scholars and merchants since ancient times. Because of adjacent to Vietnam, Burma and Laos, the traditional culture of Yunnan is exotic as well. Its tourism is more developed than ever, although some parts of it are still in poverty. We should lay the key point of construction in Yunnan if we want to balance the developments of regions. Based on Yunnan’s geographic features, and then strengthen the investment to Yunnan region, the development of Yunnan will be improved. It is wise to choose the Silk Road to promote the development of sport tourism in Yunnan. In the ancient, there was East European and Eurasian Silk Road that lay the China’s economic development of the tone. Today, with the rapid development of China’s economic, the southwest Silk Road could improve its development, which will achieve the multiple developments in economy, culture and society. This article will elaborate on the related strategies on how to improve the development of sport tourism by developing the Silk Road in Yunnan province, and to sum up the effective strategies of it.

场景理论视域下乡村体育旅游融合的理论逻辑、发展困境与纾解路径

乡村体育旅游作为落实乡村振兴战略的重要组成部分,已成为推动乡村文化、生态、产业等发展的主要内容。运用文献资料法、逻辑分析法等研究方法,从场景理论的真实性、戏剧性、合法性维度探究乡村、体育、旅游三要素融合的理论逻辑、发展困境与纾解路径。构建“新场景—新行为—新价值”乡村体育旅游融合的理论逻辑,阐释乡村体育旅游融合的乡村表达性、符号感知性、融合生产性等多维度困境,并提出场景理论视域下乡村体育旅游融合的纾解路径:深挖文化内涵与乡土特色,感知乡村体育空间;提升具身体验与品牌设计,彰显乡村体育价值;强化创新意识与产业实力,完善乡村体育产业链。

体育文化资本对我国体育旅游经济的影响研究——基于31个省(区、市)的面板数据分析

在推动文旅融合、提高文化附加值、促进旅游市场繁荣的背景下,探讨体育文化资本对体育旅游经济的影响具有重要意义。该研究基于我国31个省(区、市)的面板数据,采用空间可视化对省域体育文化资本的存量与体育旅游经济发展的时空关联特征进行分析,并借助空间杜宾模型及空间效应分解方法探讨了体育文化资本各维度对体育旅游经济的影响作用。研究发现,我国体育文化资本存量与体育旅游经济发展之间存在明显的空间分异现象与稳定的时空关联特征。其中,固体化体育文化资本对本地区体育旅游经济具有正向促进作用,对邻近地区体育旅游经济呈现负向溢出效应;而产品化、能力化和制度化体育文化资本对本地区和邻近地区体育旅游经济都呈现正向促进和正向空间溢出效应。基于上述分析,该研究提出了相应的促进建议:提高产品化体育文化资本质量,塑造体育文化IP;加强人才培养与交流活动,为体育旅游提供可持续动力;完善体育文化支持与管理政策,营造良好的体育旅游发展环境;加强省域间体育事业合作,发挥空间溢出效应。