A Study of the Negative Influence of English Loan Words from Chinese Origin on the Image of Chinese People——Taking “Tuhao”“Dama” and “Guanxi” for examples

With the increasing Chinese influence on the international language English, words like "tuhao" and "dama" have been included into the Oxford Dictionary. Some loan words from China have undermined the image of Chinese people. This paper, by taking"tuhao","dama"and"guanxi"for examples, analyzes the impact of these new loan words in English on the image of Chinese people. The result shows these words have negative influence on the image of Chinese people. Therefore, countermeasures should be taken to strengthen the spread of China's positive image.

Investigation on the Regional Branding Mode of Modern Agriculture in Guanzhong-Tianshui Economic Zone——From the Perspective of Country-of-origin Image

The theory of the country-of-origin image is discussed and the natural relations between county-of-origin image and the regional brand are explored.The paper points out that the dispersion of agriculture has intensified the natural relations to a large extent.The paper probes into the branding status of agriculture in Guanzhong-Tianshui economic zone and points out the problems of it.In the first place,the agricultural industrial system is complete but there is no unified agricultural regional brand;in the second place,the weak awareness on protecting brand leads to the irrational behaviors on damaging brand.From the perspective of the image of the country of origin,the branding mode of agriculture is established and the countermeasures on improving the competitiveness of agricultural products are put forward.Firstly,the leading role of the government should be fully displayed;secondly,the image protection of original production place and regional brand promotion of the agricultural region should be intensified;thirdly,the functions of local pillar industries in protecting image and regional branding should be fully made use of.

Waterfront Place Design Based on Landscape Image of Urban Waterfront Area

After the illustration of the concept of waterfront place and the construction situation of urban waterfront landscape in China, the paper has introduced design methods for waterfront environment. By taking the comprehensive improvement of the environment of Xinxu River in Nanning City for example, the paper has analyzed the current situation of place image, interpreted the spirit of place, and considered that the place design should be based on characteristic and recognizable image, unified and diversified image, general and continuous image, accessible and humanistic image and ecological protective image of landscape sensitive area. And then, the planning and design idea for the place has been proposed, functional zones have been divided, and furthermore, landscape organization of waterfront spatial environment has been described in detail. It aims to create a humanistic, ecological, characteristic and recognizable waterfront landscape place with native spatial culture.

Impact of country-of-origin image of Guizhou province on brand trust of green agricultural products

Brand building of agricultural products is the key for agricultural enterprises to gain competitive advantage and occupy the market. Guizhou province is rich in green agricultural products resources and has superior natural resources, but it is at a disadvantage in the market competition. The constraint factor is that the brand is not enough to obtain consumer trust. In order to provide countermeasures and suggestions for Guizhou provincial government and agricultural enterprises to shape green agricultural products brand, this paper explores the influence path of country-of-origin image of Guizhou province on brand trust of green agricultural products. Therefore, based on the theory of Country-of-origin effects this study conducts an empirical research. Taking the country-of-origin image, including natural conditions,technological conditions, brand supervision norms, technology input, government marketing promotion and government policies as antecedent variables, and green agricultural brand trust, including brand competence trust and brand quality trust as dependent variables, the structural equation model was constructed. Through data collection and empirical analysis by using structural equation model, this study found that natural conditions have a positive impact on brand competence trust, and technical conditions have a positive impact on brand quality trust. The brand supervision norms, technology input, government marketing promotion and government policy will all promote consumers to have a positive impact on brand trust in green agricultural products.

Ontological Foundation of Chinese Philosophy on the Implicit Beauty of Images

The Chinese philosophy on the implicit beauty of images is based on the idea that the whole world is very much like an infinite crisscrossing web, in which everything is an intersection point, and the infinite world around it serves as the origin. Discerning the implicit beauty means that you must watch the intersection-point-composed "images" and figure out the original "meaning" beyond them. Such a process of experiencing and reflection is what we call "the aesthetic consciousness." Therefore, the implicit beauty of images in our daily life also reminds us that we can both face and transcend reality.

"Love" Is the Origin of All Dances

The art of dance comes from life;it is a reflection and portrayal of life. It is based on people's ambitions for a better life and carries beautiful wishes. These beautiful roots are ultimately derived from "love", in the dance based on the image of people. Dance art expresses the love between people, the love of human and nature, the love of human and society;in the dance works based on the object, the intrinsic connection between nature and the natural world is also reflected. This paper expounds the cognition of dance in terms of children's dance enlightenment, limb development, aesthetic education, etc., and promotes the continuous development of the dance cause, cultivates more outstanding dancers, and creates more excellent dance works.

Dose reconstruction with Compton camera during proton therapy via subset-driven origin ensemble and double evolutionary algorithm

Compton camera-based prompt gamma(PG) imaging has been proposed for range verification during proton therapy. However, a deviation between the PG and dose distributions, as well as the difference between the reconstructed PG and exact values, limit the effectiveness of the approach in accurate range monitoring during clinical applications. The aim of the study was to realize a PG-based dose reconstruction with a Compton camera, thereby further improving the prediction accuracy of in vivo range verification and providing a novel method for beam monitoring during proton therapy. In this paper, we present an approach based on a subset-driven origin ensemble with resolution recovery and a double evolutionary algorithm to reconstruct the dose depth profile(DDP) from the gamma events obtained by a cadmium-zinc-telluride Compton camera with limited position and energy resolution. Simulations of proton pencil beams with clinical particle rate irradiating phantoms made of different materials and the CT-based thoracic phantom were used to evaluate the feasibility of the proposed method. The results show that for the monoenergetic proton pencil beam irradiating homogeneous-material box phantom,the accuracy of the reconstructed DDP was within 0.3 mm for range prediction and within 5.2% for dose prediction. In particular, for 1.6-Gy irradiation in the therapy simulation of thoracic tumors, the range deviation of the reconstructed spreadout Bragg peak was within 0.8 mm, and the relative dose deviation in the peak area was less than 7% compared to the exact values. The results demonstrate the potential and feasibility of the proposed method in future Compton-based accurate dose reconstruction and range verification during proton therapy.

Spatiotemporal switching signals for cancer stem cell activation in pediatric origins of adulthood cancer:Towards a watch-and-wait lifetime strategy for cancer treatment

Pediatric origin of cancer stem cell hypothesis holds great promise and potential in adult cancer treatment, however; the road to innovation is full of obstacles as there are plenty of questions left unanswered. First, the key question is to characterize the nature of such stem cells (concept). Second, the quantitative imaging of pediatric stem cells should be implemented(technology). Conceptually, pediatric stem cell origins of adult cancer are based on the notion that plasticity in early life developmental programming evolves local environments to cancer. Technologically, such imaging in children is lacking as all imaging is designed for adult patients. We postulate that the need for quantitative imaging to measure space-time changes of plasticity in early life developmental programming in children may trigger research and development of the imaging technology. Such quantitative imaging of pediatric origin of adulthood cancer will help develop a spatiotemporal monitoring system to determine cancer initiation and progression. Clinical validation of such speculative hypothesis-that cancer originates in a pediatric environment-will help implement a wait-andwatch strategy for cancer treatment.

Spatial Structure of Central Places in Jilin Central Urban Agglomeration, Jilin Province, China

Using the radius of gyration from fractal theory, this paper describes the calculation of fractal dimensions for the four tiers of central places in the Jilin Central Urban Agglomeration(JCUA), Jilin Province, China and the structural characteristics of each tier: 1) the 1st tier central place, Changchun Proper(not including Shuangyang District), provides the most service functions and has the most stable primate position; 2) the 2nd tier central places, Jilin Proper, Siping Proper, Liaoyuan Proper and Songyuan Proper have unclear statuses and do not provide certain functions; 3) the 3rd tier central places comprise 23 county-level cities, counties and urban districts(including Shuangyang District of Changchun), exhibiting a dense spatial structure that agrees with theory; 4) the 4th tier contains the largest number of central places(248 designated towns), but they are loosely distributed. In this study, a spatial image of the JCUA was created, based on vectorized data of the urban settlement distribution, which was then modified and abstracted to create a hexagonal network covering the JCUA. Compared to the traditional central place model, the modified spatial image conforms to the K = 3 principle. In reality, however, the growth of some 3rd tier central places should be increased with the cities being upgraded to the 2nd tier so as to overcome that tier′s functional deficiency. The loose distribution in the 4th tier should also be changed. This apparent anomaly can be explained by the fact that the classic hexagon model used to describe the way market areas layout does not exist in the real world. However, this should not be viewed as an obstacle to using central place theory. If its assumptions are properly applied, it can still assist research into the spatial structure of regions.

The Brand ＂Made in China＂ as a Part of the Growth of the China＇s Competitive Advantage

In the eyes of consumers, each product has some kind of origin （its country, region, and continent）. The image of the place of origin influences the assessment of products and brands （brand image） they come from. Traditionally, consumers extrapolate the characteristics of the country and its inhabitants on the characteristics of the product. Chinese products are very common and they can be purchased almost anywhere. The consumer does not have to take any special efforts to acquire products ＂made in China＂. Many of these products do not have specific characteristics that allow them to be considered as the unique. Products, whose names indicate the place of origin, are witnessing an increasing popularity. In the case of products ＂made in China＂, the matter is different. Often, consumers do not admit that they purchase goods produced in China. Research on consumer behaviour in the market of chines products, conducted among Polish citizens, indicated that these products are readily bought. This article presents the results of the research on consumers＇ attitudes towards regional ＂made in China＂ which was conducted in April 2015 among Polish citizens. Furthermore, the article will include the comparison of attitudes towards Chinese products between consumers from Poland and other European countries.

The Avenue of Sphinxes： Restoration of a Legend

The redevelopment of historic cities is often challenged by intricate--and in many cases contradictory--missions. From one side, there is the urge to comprehensively preserve cultural resources. At the same time, opportunities of economic growth should be made available and needs of contemporary living maintained and nourished. The main aim of this paper is to reconcile probable incompatibilities between such missions through promoting ＂sensitive＂ redevelopment approaches in historic cities. The paper focuses on the city of Luxor, Egypt with its immensely capturing yet quite undermined legend： the Avenue of Sphinxes. In Luxor, the injection of nonintrusive interventions presents itself as a highly potential candidate in protecting and enhancing the experience of the avenue while meeting contemporary needs of living. Adopting less sensitive development approaches can lead the quality of experiencing the whole city to be worsened for the increasing numbers of tourists and locals.

Fraunhofer全息图无透镜再现中的傍轴几何光学理论

运用相因子判断法，全面研究了Ｆｒａｕｎｈｏｆｅｒ全息图无透镜再现像的物像共轭关系、放大率关系；在傍轴条件下，针对各种形态的记录方式，分析了记录和再现的各种因素对成像规律的影响，确切完整地给出了傍轴几何光学理论的数学表达和物理解释，并在实验上进行了验证。

Review of surfactant-assisted chemical enhanced oil recovery for carbonate reservoirs: challenges and future perspectives

A significant fraction of the conventional oil reserves globally is in carbonate formations which contain a substantial amount of residual oil. Since primary and secondary recovery methods fail to yield above 20%-40%of original oil in place from these reserves, the need for enhanced oil recovery（EOR） techniques for incremental oil recovery has become imperative. With the challenges presented by the highly heterogeneous carbonate rocks,evaluation of tertiary-stage recovery techniques including chemical EOR（c EOR） has been a high priority for researchers and oil producers. In this review, the latest developments in the surfactant-based c EOR techniques applied in carbonate formations are discussed, contemplating the future direction of existing methodologies. In connection with this, the characteristics of heterogeneous carbonate reservoirs are outlined. Detailed discussion on surfactant-led oil recovery mechanisms and related processes, such as wettability alteration, interfacial tension reduction, microemulsion phase behavior, surfactant adsorption and mitigation, and foams and their applications is presented. Laboratory experiments, as well as field study data obtained using several surfactants, are also included.This extensive discussion on the subject aims to help researchers and professionals in the field to understand the current situation and plan future enterprises accordingly.

中国跨国公司OFDI中的困境研究——基于母国形象和企业形象视角

中国跨国企业进入国外市场时,会由于负面的母国形象和企业形象被东道国消费者排斥。为了应对跨国企业对外投资中的困境,该文选取华为公司作为研究对象,并运用扎根理论方法构建了母国形象、企业形象影响东道国消费者购买意愿的作用机制模型。研究发现,母国形象和企业形象会影响东道国消费者对产品质量和情感态度两方面的感知,进而影响他们的购买意愿。在东道国消费者对企业和产品具有低熟悉度的情况下,母国形象具有晕轮效应,在消费者感知和购买决策中起着决定性作用;而随着熟悉度的上升,企业形象会调节母国形象的影响。

明代三边总督喻时生平著述考

喻时(1507—1571),明嘉靖十七年(1538)进士,历官嘉靖、隆庆两朝,前后三十余年间,曾任吴江县令、监察御史、山西巡抚、三边总督等职,官至兵部右侍郎。嘉靖后期,喻时临危受命,总督三边军务,功绩卓然,有力地维护了西北边地和平。其宦迹遍及南北,政绩斐然,声名远播,时有“喻青天”之美誉。喻时一生勤于著述,今有《吴皋先生文集》《海上老人别集》及其它散著存世。

农产品原产地形象对消费者购买意愿的影响研究——电商直播情境下心理距离的调节作用

基于SOR理论及心理距离理论模型,以愉悦和唤醒为中介变量,以心理距离为调节变量,探讨直播情境下农产品原产地形象对消费者购买意愿的影响机制。结果表明:电商直播情境下,农产品原产地形象对消费者的购买意愿具有显著的正向影响;农产品原产地形象显著正向影响消费者的愉悦和唤醒情绪;愉悦和唤醒在农产品原产地形象与购买意愿之间起中介作用;愉悦和唤醒在原产地形象对购买意愿的影响中起链式中介作用;心理距离调节原产地形象与唤醒之间的关系,且心理距离越近,原产地形象对唤醒的影响越强。研究结论丰富了电商直播情境下农产品原产地形象和消费者购买意愿的实证研究,为农产品直播经营决策提供依据。

零期临床助力中国原创药研发新范式迭代

新药研发是一项耗时长且风险高的系统工程,需要投入大量资源。由于药物的安全性很难预料,药物开发失败花费的75%左右都在早期临床阶段。零期临床研究主要通过“微剂量”研究快速获得人体药代动力学及药效学等重要信息,为后期的药物临床试验节约资源,提高成功率。但在我国零期临床研究尚处于起步阶段,没有相应的法规和指导原则,缺乏合理的研究设计和专业的研究人员。本文就创新药物零期临床研究的内涵、目前存在的问题及解决策略与如何在中国有效开展零期临床等作一概述,以期为我国的原创药研发提供新范式参考。

感知原真性对游客情感形成的影响机制研究以开平碉楼为例

游客在遗产地感知原真性后是否以及怎样引发情感的形成,有关研究相对缺乏。同时,地方依恋与亲密关系理论是研究情感的重要理论,二者存在许多交叉域,但少有研究结合二者进行探讨。在文化遗产旅游背景下,文章以地方依恋和亲密关系理论为基础,选取情感体验、情感形象和情感依恋这一系列反映情感形成过程的构念,探究感知原真性如何影响游客情感的形成(内在作用机制),并对比有形文化遗产与无形文化遗产的感知原真性在机制中的不同表现。结果表明:(1)情感体验、情感形象在感知原真性与情感依恋之间发挥链式中介作用;(2)情感体验在感知原真性与情感形象之间发挥完全中介作用;(3)相较于有形文化遗产,无形文化遗产的感知原真性对游客情感形成的正向影响更强烈。

豫西黄河流域古地名源流及其文化内核

豫西黄河流域既是一个地理概念,也是一个文化范畴。在这一区域,黄河及其支流的自然山水、人文因素,催生了不少古地名。丰厚的历史文化积淀,使这一区域的地名源头,从遥远的上古时期延续到漫长的奴隶社会、封建社会乃至近代。地名作为历史的活化石,记载着这一区域的朝代更迭、历史变迁,记载着风云人物、风物传奇,也同样记载着民间百姓的生活和生存状态。豫西黄河流域古地名丰富的历史文化底蕴,主要生发于该区域文化内核——仰韶文化、殷商文化、秦汉文化、唐宋文化等,也得益于黄河这一华夏文明的摇篮。

论译者的“有形可见”

文章对历史上的译者角色从“隐形”到“显形”的嬗变过程进行描述,继而提出“有形可见”的说法,阐释其内涵,并阐明其与韦努蒂“有形可见”观点的区别,然后进一步论述译者“有形”而“可见”的观点,认为翻译总是译者能动的创造性行为。译作反映着译者的才识与能力,总会在一定程度上是译者的“有形投射”。