On the basis of analyzing defi nitions and signifi cance of cultural soft power, signifi cant value of brand culture marketing of Chinese tourism destinations was clarified. Basic contents of cultural soft power-based...On the basis of analyzing defi nitions and signifi cance of cultural soft power, signifi cant value of brand culture marketing of Chinese tourism destinations was clarified. Basic contents of cultural soft power-based brand culture marketing of tourism destinations were explored from two perspectives: resource characteristics and marketing strategies of brand culture of tourism destinations.展开更多
Culture has been exerting an even greater influence on China’s image construction and nation branding in today’s globalizing world.As“culture”is the core of Chinese soft power strategy,the concept of“soft power”...Culture has been exerting an even greater influence on China’s image construction and nation branding in today’s globalizing world.As“culture”is the core of Chinese soft power strategy,the concept of“soft power”has been redefined as“cultural soft power”in the Chinese context.Cultural instruments,including the Chinese language as well as traditional and popular cultures,are widely implemented as the“charm”tools to wield and project China’s soft power.Cultural diplomacy is also viewed as an effective way to promote an understanding of China’s ideals,support Chinese economic goals and enhance Chinese national security in subtle,wide-ranging,and sustainable ways.Although Chinese soft power is still in its“embryonic phase”,partly due to its close link to the country’s economic performance and huge market attraction as well as the disadvantages generated by the political and ideological issues,it has contributed greatly to expand China’s international influence and create a circle of like-minded allies on its periphery,in which process its increasing importance shall not be neglected.展开更多
Since the 1980s and 1980s, a new trend in the discipline of Translation Studies has emerged beyond the boundaries of Europe. Scholars from post-colonial nations like Canada, India, China, Africa, and Latin America hav...Since the 1980s and 1980s, a new trend in the discipline of Translation Studies has emerged beyond the boundaries of Europe. Scholars from post-colonial nations like Canada, India, China, Africa, and Latin America have argued that translation was used in the past as a means of depriving the colonised people of their voice. In the colonial structure, the hegemonic culture used to dominate, making the others subservient. Translation in the colonial period reflected that hierarchy. In this light, decades after the independence of India, translation from a reverse direction, that is, rendering popular English texts in minority languages, may be seen as a process of"writing back". Even if the original text concerned is not a "political" writing, and the translation is apparently meant for "safer-zones" such as "young students' literature", a tendency of claiming cultural equality, overlapping the translator's own cultural and literary heritage with the original author's, can be discovered. This paper attempts to focus on these issues in a particular text—the 1995 Bengali translation of Marie Corelli's 1921 science-fiction, The Secret Power. The purpose of this paper is to explore how Sudhindranath Raha has intermingled Biblical references and Western contexts with allusions to Indian culture and Sanskrit literature, thereby claiming a space for mutual understanding and respect between two cultures.展开更多
With the emergence of the Cultural School in the 1990s, researchers began to deem that translation is inevitably associated with political tendencies and aspirations of social groups, and the relationship between sour...With the emergence of the Cultural School in the 1990s, researchers began to deem that translation is inevitably associated with political tendencies and aspirations of social groups, and the relationship between source language and target language has never gone beyond politics and are always entangled with power. From political perspective, this thesis will take the popularity of Yu Hua’s works in US into account to analyze and explore how cultural soft power, has impacts on translation activities, especially translation direction and source text selection.展开更多
The purpose of this research is about the soft power of Chinese culture,taking Li Ziqi as a case.Li Ziqi’s videos has been recognized and appreciated by the government for its shaping of China’s national image in th...The purpose of this research is about the soft power of Chinese culture,taking Li Ziqi as a case.Li Ziqi’s videos has been recognized and appreciated by the government for its shaping of China’s national image in the cultural dimension,judging from the attitude of official media such as People’s Daily and CCTV to its reporting.China also explores more possibilities for shaping its national image and presents a more diversified,richer,and wonderful China.With“high-speed rail”,“China C919 Plane”,and other aspects,Li Ziqi is also a manifestation of China’s cultural soft power.展开更多
The outbreak of COVID-19 in late 2019 is still spreading all over the world.This sudden epidemic has not only led to a devastating disaster,but also triggered the psychological panic of all mankind.This psychological ...The outbreak of COVID-19 in late 2019 is still spreading all over the world.This sudden epidemic has not only led to a devastating disaster,but also triggered the psychological panic of all mankind.This psychological panic is mainly embodied at ontological level of life morality panic,and its essence is the panic which might end individual’s hope for freedom.However,when ontological thinking of life morality comes to practical level,some digital narratives that pay too much attention to“user experience”will cause panic at the level of moral practice in audience,and then arouse populist feelings hidden in people.The increasingly updated digital technology not only enhances independent expression and communication ability of social individuals,but also leads to a gradually enlarged vicious circle between digital production mechanism and feelings of“moral panic populism”.The rational implementation of cultural power through digital media may appropriately solve this problem.展开更多
As a form of urban culture,urban reading plays an important role in the improvement of the citizens’quality,urban quality,and urban spirit.In the new era,there are imbalances in the supply and demand,content construc...As a form of urban culture,urban reading plays an important role in the improvement of the citizens’quality,urban quality,and urban spirit.In the new era,there are imbalances in the supply and demand,content construction,regional structure,and ecological structure of urban reading.It is necessary to analyze and grasp its development trend,optimize the development path of urban reading,and promote the improvement of urban cultural soft power.展开更多
The concept of"cultural soft power"originates fromthe concepts of"soft power"and"cultural power".Based on the definition and connotation of"cultural soft power",this essay analy...The concept of"cultural soft power"originates fromthe concepts of"soft power"and"cultural power".Based on the definition and connotation of"cultural soft power",this essay analyzes the current status of China’s cultural soft power construction,including both its achievements and weak points and tries to give some suggestions on how to further i prove China’s cultural soft power.展开更多
Due to the intermittency and instability of Wind-Solar energy and easy compensation of hydropower, this study proposes a Wind-Solar-Hydro power optimal scheduling model. This model is aimed at maximizing the total sys...Due to the intermittency and instability of Wind-Solar energy and easy compensation of hydropower, this study proposes a Wind-Solar-Hydro power optimal scheduling model. This model is aimed at maximizing the total system power generation and the minimum ten-day joint output. To effectively optimize the multi-objective model, a new algorithm named non-dominated sorting culture differential evolution algorithm(NSCDE) is proposed. The feasibility of NSCDE was verified through several well-known benchmark problems. It was then applied to the Jinping Wind-Solar-Hydro complementary power generation system. The results demonstrate that NSCDE can provide decision makers a series of optimized scheduling schemes.展开更多
This paper proposes a new power grid investment prediction model based on the deep restricted Boltzmann machine(DRBM)optimized by the Lion algorithm(LA).Firstly,two factors including transmission and distribution pric...This paper proposes a new power grid investment prediction model based on the deep restricted Boltzmann machine(DRBM)optimized by the Lion algorithm(LA).Firstly,two factors including transmission and distribution price reform(TDPR)and 5G station construction were comprehensively incorporated into the consideration of influencing factors,and the fuzzy threshold method was used to screen out critical influencing factors.Then,the LA was used to optimize the parameters of the DRBM model to improve the model’s prediction accuracy,and the model was trained with the selected influencing factors and investment.Finally,the LA-DRBM model was used to predict the investment of a power grid enterprise,and the final prediction result was obtained by modifying the initial result with the modifying factors.The LA-DRBMmodel compensates for the deficiency of the singlemodel,and greatly improves the investment prediction accuracy of the power grid.In this study,a power grid enterprise was taken as an example to carry out an empirical analysis to prove the validity of the model,and a comparison with the RBM,support vector machine(SVM),back propagation neural network(BPNN),and regression model was conducted to verify the superiority of the model.The conclusion indicates that the proposed model has a strong generalization ability and good robustness,is able to abstract the combination of low-level features into high-level features,and can improve the efficiency of the model’s calculations for investment prediction of power grid enterprises.展开更多
Literary translation is not merely the transformation of words,but it is a cross-cultural activity from cultural perspective.The paper mainly explores the concept of cultural context and the relationship between cultu...Literary translation is not merely the transformation of words,but it is a cross-cultural activity from cultural perspective.The paper mainly explores the concept of cultural context and the relationship between cultural context and literary translation,and analyzes explanatory function and restrictive function of cultural context in literary translation.If these functions can be involved in the literary translation,it is necessary for translators to resort to different translation strategies according to the different target cultural context.The selection of translation strategies is never random,but constrained by the cultural context.展开更多
People with different cultural backgrounds would inevitably encounter contradictions and conflicts in their communication due to their different values and lifestyles.This paper draws on the research findings of high-...People with different cultural backgrounds would inevitably encounter contradictions and conflicts in their communication due to their different values and lifestyles.This paper draws on the research findings of high-low context and high-low power distance theories to analyze the cultural contradictions and conflicts in The Joy Luck Club.The result shows that mutual respect and understanding are needed in intercultural communication and to achieve cultural fusion,people should absorb new culture on the basis of inheriting their traditional culture.展开更多
The essay consists of two parts: the first part is devoted to demonstrating the power of metaphor in language and cognition. The second part deals with the cultural value of metaphor, in which investigation generation...The essay consists of two parts: the first part is devoted to demonstrating the power of metaphor in language and cognition. The second part deals with the cultural value of metaphor, in which investigation generation and interpretation of metaphor are involved.展开更多
Based on the current situation of urbanization development in West China, this paper analyses main factors responsible for sluggish urbanization in West China as follows: impact of environment factor, impact of popula...Based on the current situation of urbanization development in West China, this paper analyses main factors responsible for sluggish urbanization in West China as follows: impact of environment factor, impact of population quality and quantity, lagging of public product service, stagnancy of technological development, backwardness of slow growth, and rigidity of system building. And then this paper analyses the restriction mechanism of urbanization in West China: at the superficial level, the constraints of urbanization in West China arise from the shortage of capital; at the profound level, the backward culture contributes to the constraints of urbanization in West China. The thread of resolving restriction mechanism of urbanization in West China is put forward from system, economy and culture. On the basis of this thread, we construct the power system for the development of urbanization in West China. The power system for urbanization in West China should be propelled by "four forces", namely, pull of external forces, cohesive strength of regional market environment, expansion power inside countryside, traction of industrial structure adjustment. Innovation is the engine of impetus for urbanization in West China; spatial clustering and modernization of industry is the major driving force for urbanization; the government behaviour, driving of foreign investment, great projects and other forces are supplementary power. Via the main power, we should take the market as medium to achieve the role of power in promoting urbanization.展开更多
Through the development of marine culture to enhance the national cultural soft power, speed up the construction of marine power, has become a strategic choice for the future development of the ocean in China. Based o...Through the development of marine culture to enhance the national cultural soft power, speed up the construction of marine power, has become a strategic choice for the future development of the ocean in China. Based on elaboration on the connotations of the marine culture and marine power, we respectively analyze the relationship between marine culture and marine power construction from the relationships between marine culture and development level of the marine economy, development level of the marine science and technology, the protection ability of the marine environment, international competitiveness of the marine industry, regulation and management of marine affairs and maritime national defense abili- ty. We put forward the countermeasures and suggestions of marine power construction, such as strengthening marine culture propaganda, vigorously developing marine power industry, enhancing the marine cultural safety construction and adhering to development mode of the marine culture with Chinese characteristics.展开更多
The paper seeks to examine the cultural aspects of the two initiatives to justify the fact that enhancing cultural connections is a two way process and would certainly enable both civilizations to learn from each othe...The paper seeks to examine the cultural aspects of the two initiatives to justify the fact that enhancing cultural connections is a two way process and would certainly enable both civilizations to learn from each other. B&R's people-to-people bond strategy and Mausam's initiative to revive cultural linkages are not contradictory in nature but supplement each other. In the backdrop of Doklam Stand-off, the shaken mutual trust between the two neighbors can be healed by further increasing cultural and people-to-people contacts.展开更多
Even if the act of pederasty is considered as a heinous crime, if we look into the ancient South Asian history, we will find evidences where pederasty has been widely a common practice. The folk-tales, literature, mus...Even if the act of pederasty is considered as a heinous crime, if we look into the ancient South Asian history, we will find evidences where pederasty has been widely a common practice. The folk-tales, literature, music, and other cultural evidences of ancient South Asia provide us numerous references of institutionalized pederasty. This research will investigate on the causes and effects of pederasty of ancient South Asia and will probe into the matter how this necessitated the minors to lem-n about sexuality展开更多
基金Sponsored by Key Projects of National Social Sciences Fund(12&ZD024)"985-III"Overall Promotion of Social Science Research Program of Fudan University(2012SHKXYB002)National Natural Science Fund(71373054,71073029)
文摘On the basis of analyzing defi nitions and signifi cance of cultural soft power, signifi cant value of brand culture marketing of Chinese tourism destinations was clarified. Basic contents of cultural soft power-based brand culture marketing of tourism destinations were explored from two perspectives: resource characteristics and marketing strategies of brand culture of tourism destinations.
文摘Culture has been exerting an even greater influence on China’s image construction and nation branding in today’s globalizing world.As“culture”is the core of Chinese soft power strategy,the concept of“soft power”has been redefined as“cultural soft power”in the Chinese context.Cultural instruments,including the Chinese language as well as traditional and popular cultures,are widely implemented as the“charm”tools to wield and project China’s soft power.Cultural diplomacy is also viewed as an effective way to promote an understanding of China’s ideals,support Chinese economic goals and enhance Chinese national security in subtle,wide-ranging,and sustainable ways.Although Chinese soft power is still in its“embryonic phase”,partly due to its close link to the country’s economic performance and huge market attraction as well as the disadvantages generated by the political and ideological issues,it has contributed greatly to expand China’s international influence and create a circle of like-minded allies on its periphery,in which process its increasing importance shall not be neglected.
文摘Since the 1980s and 1980s, a new trend in the discipline of Translation Studies has emerged beyond the boundaries of Europe. Scholars from post-colonial nations like Canada, India, China, Africa, and Latin America have argued that translation was used in the past as a means of depriving the colonised people of their voice. In the colonial structure, the hegemonic culture used to dominate, making the others subservient. Translation in the colonial period reflected that hierarchy. In this light, decades after the independence of India, translation from a reverse direction, that is, rendering popular English texts in minority languages, may be seen as a process of"writing back". Even if the original text concerned is not a "political" writing, and the translation is apparently meant for "safer-zones" such as "young students' literature", a tendency of claiming cultural equality, overlapping the translator's own cultural and literary heritage with the original author's, can be discovered. This paper attempts to focus on these issues in a particular text—the 1995 Bengali translation of Marie Corelli's 1921 science-fiction, The Secret Power. The purpose of this paper is to explore how Sudhindranath Raha has intermingled Biblical references and Western contexts with allusions to Indian culture and Sanskrit literature, thereby claiming a space for mutual understanding and respect between two cultures.
文摘With the emergence of the Cultural School in the 1990s, researchers began to deem that translation is inevitably associated with political tendencies and aspirations of social groups, and the relationship between source language and target language has never gone beyond politics and are always entangled with power. From political perspective, this thesis will take the popularity of Yu Hua’s works in US into account to analyze and explore how cultural soft power, has impacts on translation activities, especially translation direction and source text selection.
文摘The purpose of this research is about the soft power of Chinese culture,taking Li Ziqi as a case.Li Ziqi’s videos has been recognized and appreciated by the government for its shaping of China’s national image in the cultural dimension,judging from the attitude of official media such as People’s Daily and CCTV to its reporting.China also explores more possibilities for shaping its national image and presents a more diversified,richer,and wonderful China.With“high-speed rail”,“China C919 Plane”,and other aspects,Li Ziqi is also a manifestation of China’s cultural soft power.
文摘The outbreak of COVID-19 in late 2019 is still spreading all over the world.This sudden epidemic has not only led to a devastating disaster,but also triggered the psychological panic of all mankind.This psychological panic is mainly embodied at ontological level of life morality panic,and its essence is the panic which might end individual’s hope for freedom.However,when ontological thinking of life morality comes to practical level,some digital narratives that pay too much attention to“user experience”will cause panic at the level of moral practice in audience,and then arouse populist feelings hidden in people.The increasingly updated digital technology not only enhances independent expression and communication ability of social individuals,but also leads to a gradually enlarged vicious circle between digital production mechanism and feelings of“moral panic populism”.The rational implementation of cultural power through digital media may appropriately solve this problem.
基金This study was supported by the Humanities and Social Sciences Project of Chongqing Education Commission(Item Number:21SKSZ092).
文摘As a form of urban culture,urban reading plays an important role in the improvement of the citizens’quality,urban quality,and urban spirit.In the new era,there are imbalances in the supply and demand,content construction,regional structure,and ecological structure of urban reading.It is necessary to analyze and grasp its development trend,optimize the development path of urban reading,and promote the improvement of urban cultural soft power.
文摘The concept of"cultural soft power"originates fromthe concepts of"soft power"and"cultural power".Based on the definition and connotation of"cultural soft power",this essay analyzes the current status of China’s cultural soft power construction,including both its achievements and weak points and tries to give some suggestions on how to further i prove China’s cultural soft power.
基金supported by the National Key R&D Program of China (2016YFC0402209)the Major Research Plan of the National Natural Science Foundation of China (No. 91647114)
文摘Due to the intermittency and instability of Wind-Solar energy and easy compensation of hydropower, this study proposes a Wind-Solar-Hydro power optimal scheduling model. This model is aimed at maximizing the total system power generation and the minimum ten-day joint output. To effectively optimize the multi-objective model, a new algorithm named non-dominated sorting culture differential evolution algorithm(NSCDE) is proposed. The feasibility of NSCDE was verified through several well-known benchmark problems. It was then applied to the Jinping Wind-Solar-Hydro complementary power generation system. The results demonstrate that NSCDE can provide decision makers a series of optimized scheduling schemes.
基金the National Key Research and Development Program of China(Grant No.2020YFB1707804)the 2018 Key Projects of Philosophy and Social Sciences Research(Grant No.18JZD032)Natural Science Foundation of Hebei Province(Grant No.G2020403008).
文摘This paper proposes a new power grid investment prediction model based on the deep restricted Boltzmann machine(DRBM)optimized by the Lion algorithm(LA).Firstly,two factors including transmission and distribution price reform(TDPR)and 5G station construction were comprehensively incorporated into the consideration of influencing factors,and the fuzzy threshold method was used to screen out critical influencing factors.Then,the LA was used to optimize the parameters of the DRBM model to improve the model’s prediction accuracy,and the model was trained with the selected influencing factors and investment.Finally,the LA-DRBM model was used to predict the investment of a power grid enterprise,and the final prediction result was obtained by modifying the initial result with the modifying factors.The LA-DRBMmodel compensates for the deficiency of the singlemodel,and greatly improves the investment prediction accuracy of the power grid.In this study,a power grid enterprise was taken as an example to carry out an empirical analysis to prove the validity of the model,and a comparison with the RBM,support vector machine(SVM),back propagation neural network(BPNN),and regression model was conducted to verify the superiority of the model.The conclusion indicates that the proposed model has a strong generalization ability and good robustness,is able to abstract the combination of low-level features into high-level features,and can improve the efficiency of the model’s calculations for investment prediction of power grid enterprises.
文摘Literary translation is not merely the transformation of words,but it is a cross-cultural activity from cultural perspective.The paper mainly explores the concept of cultural context and the relationship between cultural context and literary translation,and analyzes explanatory function and restrictive function of cultural context in literary translation.If these functions can be involved in the literary translation,it is necessary for translators to resort to different translation strategies according to the different target cultural context.The selection of translation strategies is never random,but constrained by the cultural context.
文摘People with different cultural backgrounds would inevitably encounter contradictions and conflicts in their communication due to their different values and lifestyles.This paper draws on the research findings of high-low context and high-low power distance theories to analyze the cultural contradictions and conflicts in The Joy Luck Club.The result shows that mutual respect and understanding are needed in intercultural communication and to achieve cultural fusion,people should absorb new culture on the basis of inheriting their traditional culture.
文摘The essay consists of two parts: the first part is devoted to demonstrating the power of metaphor in language and cognition. The second part deals with the cultural value of metaphor, in which investigation generation and interpretation of metaphor are involved.
基金Supported by the National Natural Science Foundation (51178372)
文摘Based on the current situation of urbanization development in West China, this paper analyses main factors responsible for sluggish urbanization in West China as follows: impact of environment factor, impact of population quality and quantity, lagging of public product service, stagnancy of technological development, backwardness of slow growth, and rigidity of system building. And then this paper analyses the restriction mechanism of urbanization in West China: at the superficial level, the constraints of urbanization in West China arise from the shortage of capital; at the profound level, the backward culture contributes to the constraints of urbanization in West China. The thread of resolving restriction mechanism of urbanization in West China is put forward from system, economy and culture. On the basis of this thread, we construct the power system for the development of urbanization in West China. The power system for urbanization in West China should be propelled by "four forces", namely, pull of external forces, cohesive strength of regional market environment, expansion power inside countryside, traction of industrial structure adjustment. Innovation is the engine of impetus for urbanization in West China; spatial clustering and modernization of industry is the major driving force for urbanization; the government behaviour, driving of foreign investment, great projects and other forces are supplementary power. Via the main power, we should take the market as medium to achieve the role of power in promoting urbanization.
文摘Through the development of marine culture to enhance the national cultural soft power, speed up the construction of marine power, has become a strategic choice for the future development of the ocean in China. Based on elaboration on the connotations of the marine culture and marine power, we respectively analyze the relationship between marine culture and marine power construction from the relationships between marine culture and development level of the marine economy, development level of the marine science and technology, the protection ability of the marine environment, international competitiveness of the marine industry, regulation and management of marine affairs and maritime national defense abili- ty. We put forward the countermeasures and suggestions of marine power construction, such as strengthening marine culture propaganda, vigorously developing marine power industry, enhancing the marine cultural safety construction and adhering to development mode of the marine culture with Chinese characteristics.
文摘The paper seeks to examine the cultural aspects of the two initiatives to justify the fact that enhancing cultural connections is a two way process and would certainly enable both civilizations to learn from each other. B&R's people-to-people bond strategy and Mausam's initiative to revive cultural linkages are not contradictory in nature but supplement each other. In the backdrop of Doklam Stand-off, the shaken mutual trust between the two neighbors can be healed by further increasing cultural and people-to-people contacts.
文摘Even if the act of pederasty is considered as a heinous crime, if we look into the ancient South Asian history, we will find evidences where pederasty has been widely a common practice. The folk-tales, literature, music, and other cultural evidences of ancient South Asia provide us numerous references of institutionalized pederasty. This research will investigate on the causes and effects of pederasty of ancient South Asia and will probe into the matter how this necessitated the minors to lem-n about sexuality