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Combination of light-emitting diode positioning identification and time-division multiplexing scheme for indoor location-based service 被引量:3
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作者 刘翔 杨爱英 +1 位作者 王雨 冯立辉 《Chinese Optics Letters》 SCIE EI CAS CSCD 2015年第12期12-17,共6页
A combination of light-emitting diode(LED) identification and a time-division multiplexing scheme is proposed in this Letter for indoor location-based service. With the scheme, the arrangement of white LED lamps and... A combination of light-emitting diode(LED) identification and a time-division multiplexing scheme is proposed in this Letter for indoor location-based service. With the scheme, the arrangement of white LED lamps and the structure of a data frame are designed to realize high-accuracy indoor positioning and location-based payload data transmission simultaneously. The results of the experiment demonstrate that the indoor positioning accuracy is 10 cm and 2 Mb/s data transmission with high signal quality is realized. 展开更多
关键词 Data communication systems Data transfer indoor positioning systems LOCATION Location based services MULTIPLEXING Telecommunication services Time division multiplexing
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Expanding the SDI environment:comparing current spatial data infrastructure with emerging indoor location-based services 被引量:1
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作者 David J.Coleman Abbas Rajabifard Kris W.Kolodziej 《International Journal of Digital Earth》 SCIE EI CSCD 2016年第6期629-647,共19页
The authors compare key elements of the emerging field of Indoor Location-Based Services(Indoor LBS)to those currently found in spatial data infrastructure(SDI)programs.After a brief review of SDIs and Location-Based ... The authors compare key elements of the emerging field of Indoor Location-Based Services(Indoor LBS)to those currently found in spatial data infrastructure(SDI)programs.After a brief review of SDIs and Location-Based Services,the corresponding drivers,characteristics and emerging issues within the field of Indoor LBS are introduced and discussed.A comparative framework relates the two in terms of the criteria‘People’,‘Data’,‘Technologies’,‘Standards’and‘Policies/Institutional Arrangements’.After highlighting key similarities and differences,the authors suggested three areas–definition of common framework datasets in Indoor LBS,more effective use of volunteered geographic information by SDI programs and development of appropriate privacy policies by both communities–that may benefit from sharing‘lessons learned’. 展开更多
关键词 Spatial data infrastructure location-based services indoor POSITIONING mapping GEOSPATIAL
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User location privacy protection mechanism for location-based services 被引量:6
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作者 Yan He Jiageng Chen 《Digital Communications and Networks》 SCIE CSCD 2021年第2期264-276,共13页
With the rapid development of the Internet of Things(IoT),Location-Based Services(LBS)are becoming more and more popular.However,for the users being served,how to protect their location privacy has become a growing co... With the rapid development of the Internet of Things(IoT),Location-Based Services(LBS)are becoming more and more popular.However,for the users being served,how to protect their location privacy has become a growing concern.This has led to great difficulty in establishing trust between the users and the service providers,hindering the development of LBS for more comprehensive functions.In this paper,we first establish a strong identity verification mechanism to ensure the authentication security of the system and then design a new location privacy protection mechanism based on the privacy proximity test problem.This mechanism not only guarantees the confidentiality of the user s information during the subsequent information interaction and dynamic data transmission,but also meets the service provider's requirements for related data. 展开更多
关键词 Internet of things location-based services Location privacy Privacy protection mechanism CONFIDENTIALITY
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Location Privacy in Device-Dependent Location-Based Services:Challenges and Solution 被引量:1
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作者 Yuhang Wang Yanbin Sun +4 位作者 Shen Su Zhihong Tian Mohan Li Jing Qiu Xianzhi Wang 《Computers, Materials & Continua》 SCIE EI 2019年第6期983-993,共11页
With the evolution of location-based services(LBS),a new type of LBS has already gain a lot of attention and implementation,we name this kind of LBS as the Device-Dependent LBS(DLBS).In DLBS,the service provider(SP)wi... With the evolution of location-based services(LBS),a new type of LBS has already gain a lot of attention and implementation,we name this kind of LBS as the Device-Dependent LBS(DLBS).In DLBS,the service provider(SP)will not only send the information according to the user’s location,more significant,he also provides a service device which will be carried by the user.DLBS has been successfully practised in some of the large cities around the world,for example,the shared bicycle in Beijing and London.In this paper,we,for the first time,blow the whistle of the new location privacy challenges caused by DLBS,since the service device is enabled to perform the localization without the permission of the user.To conquer these threats,we design a service architecture along with a credit system between DLBS provider and the user.The credit system tie together the DLBS device usability with the curious behaviour upon user’s location privacy,DLBS provider has to sacrifice their revenue in order to gain extra location information of their device.We make the simulation of our proposed scheme and the result convince its effectiveness. 展开更多
关键词 Location privacy device-dependent location-based service location-based service credit system location privacy preserving mechanism shared bicycle
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Design and implementation of user information sharing system using location-based services for social network services
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作者 Donsu Lee Junghoon Shin Sangjun Lee 《Journal of Measurement Science and Instrumentation》 CAS 2012年第2期169-172,共4页
Internet takes a role as a place for communication between people beyond a space simply for the acquisition of information.Recently,social network service(SNS)reflecting human’s basic desire for talking and communica... Internet takes a role as a place for communication between people beyond a space simply for the acquisition of information.Recently,social network service(SNS)reflecting human’s basic desire for talking and communicating with others is focused on around the world.And location-based service(LBS)is a service that provides various life conveniences like improving productivity through location information,such as GPS and WiFi.This paper suggests an application combining LBS and SNS based on Android OS.By using smart phone which is personal mobile information equipment,it combines location information with user information and SNS so that the service can be developed.It also maximizes sharing and use of information via twit based on locations of friends.This proposed system is aims for users to show online identity more actively and more conveniently. 展开更多
关键词 android OS social network service(SNS) location-based service(LBS) Google maps TWITTER Open API
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Toward Seamless Indoor-Outdoor Applications:Developing Stakeholder-Oriented Location-Based Services 被引量:2
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作者 Kohei OGAWA Edward VERBREE +2 位作者 Sisi ZLATANOVA Naohiko KOHTAKE Yoshiaki OHKAMI 《Geo-Spatial Information Science》 2011年第2期109-118,共10页
Location-Based Services (LBS),an emerging new business based on smartphone and mobile networks,are becoming more and more popular.Most of these LBSs,however,only offer non-seamless indoor/outdoor applications and simp... Location-Based Services (LBS),an emerging new business based on smartphone and mobile networks,are becoming more and more popular.Most of these LBSs,however,only offer non-seamless indoor/outdoor applications and simple applications without giving stakeholders the chance to play an active role.Our specific aim is to solve these issues.This paper presents concepts to solve these issues by expanding the Open Location Services Interface Standard (OpenLS) to allow seamless indoor/outdoor positioning and to extend the content of the services to include information recommended by stakeholders. 展开更多
关键词 location based services OpenLS STAKEHOLDER SEAMLESS indoor OUTDOOR APPLICATIONS standardized IMES
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基于地理不可区分性且WiFi可灵活部署的室内定位安全方案
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作者 杜昊睿 张应辉 李琦 《信息安全研究》 北大核心 2025年第2期107-114,共8页
在室内定位服务中,WiFi指纹技术因其覆盖面积广、定位精度高而受到人们的广泛关注.然而,对于在线阶段的位置查询,用户的个人敏感信息容易受到恶意攻击而造成位置隐私泄露.现有基于WiFi指纹的室内定位技术仅考虑室内单一空旷平面,这使得W... 在室内定位服务中,WiFi指纹技术因其覆盖面积广、定位精度高而受到人们的广泛关注.然而,对于在线阶段的位置查询,用户的个人敏感信息容易受到恶意攻击而造成位置隐私泄露.现有基于WiFi指纹的室内定位技术仅考虑室内单一空旷平面,这使得WiFi部署的灵活性受到限制.而当WiFi部署在多维场景时,空间位置隐私问题亟待解决.提出了一种基于地理不可区分性的WiFi指纹室内定位隐私保护方案,用户利用自身接收信号强度生成一个新的接收信号强度向量,并通过加噪混淆将得到的数据发送给位置服务提供商,同时引入数字签名技术,在混淆位置被发送给位置服务提供商实现定位之前确保客户端身份不被伪造.基于模拟实验平台的实验结果表明,该方案支持WiFi的灵活部署,能够在保护位置隐私的同时,首次实现12个WiFi接入点灵活部署情况下的高精度定位,保证定位误差小于1 m. 展开更多
关键词 WiFi指纹室内定位 位置服务 隐私保护 差分隐私 地理不可区分性
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Providing Location-Aware Location Privacy Protection for Mobile Location-Based Services 被引量:6
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作者 Yu Wang Dingbang Xu Fan Li 《Tsinghua Science and Technology》 SCIE EI CAS CSCD 2016年第3期243-259,共17页
Location privacy has been a serious concern for mobile users who use location-based services provided by third-party providers via mobile networks. Recently, there have been tremendous efforts on developing new anonym... Location privacy has been a serious concern for mobile users who use location-based services provided by third-party providers via mobile networks. Recently, there have been tremendous efforts on developing new anonymity or obfuscation techniques to protect location privacy of mobile users. Though effective in certain scenarios, these existing techniques usually assume that a user has a constant privacy requirement along spatial and/or temporal dimensions, which may be not true in real-life scenarios. In this paper, we introduce a new location privacy problem: Location-aware Location Privacy Protection (L2P2) problem, where users can define dynamic and diverse privacy requirements for different locations. The goal of the L2P2 problem is to find the smallest cloaking area for each location request so that diverse privacy requirements over spatial and/or temporal dimensions are satisfied for each user. In this paper, we formalize two versions of the L2P2 problem, and propose several efficient heuristics to provide such location-aware location privacy protection for mobile users. Through extensive simulations over large synthetic and real-life datasets, we confirm the effectiveness and efficiency of the proposed L2P2 algorithms. 展开更多
关键词 location privacy K-ANONYMITY cloaking algorithm location-based service mobile networks
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Privacy Quantification Model Based on the Bayes Conditional Risk in Location-Based Services 被引量:6
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作者 Xuejun Zhang Xiaolin Gui +2 位作者 Feng Tian Si Yu Jian An 《Tsinghua Science and Technology》 SCIE EI CAS 2014年第5期452-462,共11页
The widespread use of Location-Based Services (LBSs), which allows untrusted service providers to collect large quantities of information regarding users' locations, has raised serious privacy concerns. In response... The widespread use of Location-Based Services (LBSs), which allows untrusted service providers to collect large quantities of information regarding users' locations, has raised serious privacy concerns. In response to these issues, a variety of LBS Privacy Protection Mechanisms (LPPMs) have been recently proposed. However, evaluating these LPPMs remains problematic because of the absence of a generic adversarial model for most existing privacy metrics. In particular, the relationships between these metrics have not been examined in depth under a common adversarial model, leading to a possible selection of the inappropriate metric, which runs the risk of wrongly evaluating LPPMs. In this paper, we address these issues by proposing a privacy quantification model, which is based on Bayes conditional privacy, to specify a general adversarial model. This model employs a general definition of conditional privacy regarding the adversary's estimation error to compare the different LBS privacy metrics. Moreover, we present a theoretical analysis for specifying how to connect our metric with other popular LBS privacy metrics. We show that our privacy quantification model permits interpretation and comparison of various popular LBS privacy metrics under a common perspective. Our results contribute to a better understanding of how privacy properties can be measured, as well as to the better selection of the most appropriate metric for any given LBS application. 展开更多
关键词 location-based services Bayes decision estimator privacy metric adversarial mode
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Location-based instant satellite image service: concept and system design 被引量:2
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作者 Jianbo Liu Jin Yang +2 位作者 Fu Chen Qin Dai Jing Zhang 《International Journal of Digital Earth》 SCIE EI CSCD 2015年第2期91-101,共11页
This paper presents various limitations of the current remote sensing data distribution models and proposes a new concept called the location-based instant satellite image service for a new generation of remote sensin... This paper presents various limitations of the current remote sensing data distribution models and proposes a new concept called the location-based instant satellite image service for a new generation of remote sensing image distribution system.The essential feature of the service is that customers can subscribe to data based on the location of interest and satellite image data received by antenna will be distributed to customer’s terminal devices instantly after imaging over the subscribed area.The workflow,architecture,and key technologies of the new generation data distribution system are described.The system is composed of four parts:data comprehensive processing component,data management component,product distribution component,and data display component.Based on this,a prototype system is developed,which demonstrates the promising service model with great potential for increased usage in many applications. 展开更多
关键词 remote sensing data distribution model location-based service instant service
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DPPS: A novel dual privacy-preserving scheme for enhancing query privacy in continuous location-based services 被引量:1
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作者 Long LI Jianbo HUANG +3 位作者 Liang CHANG Jian WENG Jia CHEN Jingjing LI 《Frontiers of Computer Science》 SCIE EI CSCD 2023年第5期197-205,共9页
Since smartphones embedded with positioning systems and digital maps are widely used,location-based services(LBSs)are rapidly growing in popularity and providing unprecedented convenience in people’s daily lives;howe... Since smartphones embedded with positioning systems and digital maps are widely used,location-based services(LBSs)are rapidly growing in popularity and providing unprecedented convenience in people’s daily lives;however,they also cause great concern about privacy leakage.In particular,location queries can be used to infer users’sensitive private information,such as home addresses,places of work and appointment locations.Hence,many schemes providing query anonymity have been proposed,but they typically ignore the fact that an adversary can infer real locations from the correlations between consecutive locations in a continuous LBS.To address this challenge,a novel dual privacy-preserving scheme(DPPS)is proposed that includes two privacy protection mechanisms.First,to prevent privacy disclosure caused by correlations between locations,a correlation model is proposed based on a hidden Markov model(HMM)to simulate users’mobility and the adversary’s prediction probability.Second,to provide query probability anonymity of each single location,an advanced k-anonymity algorithm is proposed to construct cloaking regions,in which realistic and indistinguishable dummy locations are generated.To validate the effectiveness and efficiency of DPPS,theoretical analysis and experimental verification are further performed on a real-life dataset published by Microsoft,i.e.,GeoLife dataset. 展开更多
关键词 location-based services PRIVACY-PRESERVING hidden Markov model K-ANONYMITY query probability
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A Scalable Testing Framework for Location-Based Services 被引量:1
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作者 Jiang Yu Andrew Tappenden +1 位作者 James Miller Michael Smith 《Journal of Computer Science & Technology》 SCIE EI CSCD 2009年第2期386-404,共19页
A novel testing framework for location based services is introduced. In particular, the paper showcases a novel architecture for such a framework. The implementation of the framework illustrates both the functionality... A novel testing framework for location based services is introduced. In particular, the paper showcases a novel architecture for such a framework. The implementation of the framework illustrates both the functionality and the feasibility of the framework proposed and the utility of the architecture. The new framework is evaluated through comparison to several other methodologies currently available for the testing of location-based applications. A case study is presented in which the testing framework was applied to a typical mobile service tracking system. It is concluded that the proposed testing framework achieves the best coverage of the entire location based service testing problem of the currently available methodologies; being equipped to test the widest array of application attributes and allowing for the automation of testing activities. 展开更多
关键词 location based applications location-based services M-COMMERCE software testing
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Research Status and Trends of Indoor Positioning and Navigation Technology in China 被引量:2
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作者 Baoguo YU Lu HUANG +3 位作者 Yachuan BAO Haonan JIA Shuang LI Chong CHEN 《Journal of Geodesy and Geoinformation Science》 CSCD 2023年第3期87-101,共15页
As an essential component of future comprehensive Positioning,Navigation,and Timing(PNT)system,indoor positioning technology has extensive application demands,making it a focal point of attention in both academia and ... As an essential component of future comprehensive Positioning,Navigation,and Timing(PNT)system,indoor positioning technology has extensive application demands,making it a focal point of attention in both academia and industry.This article comprehensively reviews the research status of indoor positioning technology in China,with a focus on highlighting representative achievements and application validations from major research institutions in recent years.It addresses the challenges and issues faced in promotion and application of large-scale,high-precision indoor positioning.Furthermore,a universal and seamless indoor-outdoor positioning system architecture is proposed,along with a technical roadmap and key technologies to achieve this architecture.Finally,an analysis and outlook on future technological trends are presented. 展开更多
关键词 indoor positioning location services integrated PNT
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A Privacy-Preserving Scheme for Location-Based Services in the Internet of Vehicles 被引量:1
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作者 Jiaqi Huang Yi Qian Rose Qingyang Hu 《Journal of Communications and Information Networks》 EI CSCD 2021年第4期385-395,共11页
Ubiquitous information exchange is achieved among connected vehicles through the increasingly smart environment.The concept of conventional vehicular ad hoc network is gradually transformed into the Internet of vehicl... Ubiquitous information exchange is achieved among connected vehicles through the increasingly smart environment.The concept of conventional vehicular ad hoc network is gradually transformed into the Internet of vehicles(IoV).Meanwhile,more and more locationbased services(LBSs)are created to provide convenience for drivers.However,the frequently updated location information sent to the LBS server also puts user location privacy at risk.Thus,preserve user location privacy while allowing vehicles to have high-quality LBSs is a critical issue.Many solutions have been proposed in the literature to preserve location privacy.However,most of them cannot provide real-time LBS with accurate location updates.In this paper,we propose a novel location privacy-preserving scheme,which allows vehicles to send accurate real-time location information to the LBS server while preventing being tracked by attackers.In the proposed scheme,a vehicle utilizes the location information of selected shadow vehicles,whose route diverge from the requester,to generate multiple virtual trajectories to the LBS server so as to mislead attackers.Simulation results show that our proposed scheme achieves a high privacy-preserving level and outperforms other state-of-the-art schemes in terms of location entropy and tracking success ratio. 展开更多
关键词 location privacy location-based service internet of vehicles vehicular networks
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HGeoHashBase: an optimized storage model of spatial objects for location-based services
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作者 Jingwei ZHANG Chao YANG +2 位作者 Qing YANG Yuming LIN Yanchun ZHANG 《Frontiers of Computer Science》 SCIE EI CSCD 2020年第1期208-218,共11页
Many location-based services need to query objects existing in a specific space,such as location-based tourism resource recommendation.Both a large number of spatial objects and the real-time object access requirement... Many location-based services need to query objects existing in a specific space,such as location-based tourism resource recommendation.Both a large number of spatial objects and the real-time object access requirements of location-based services pose a big challenge for spatial object storage and query management.In this paper,we propose HGeoHashBase,an improved storage model by integrating GeoHash with key-value structure,to organize spatial objects for efficient range queries.GeoHash is responsible for spatial encoding and key-value structure as underlying data storage.Both the similarity of the encodings for objects in the close geographical locations and the multi-version data mechanism are blended into the proposed model well.Considering the tradeoff between encoding precision and query performance,a theoretical proof is presented.Extensive experiments are designed and conducted,whose results show that the proposed model can gain significant performance improvement. 展开更多
关键词 location-based serviceS DISTRIBUTED STORAGE model STORAGE and ACCESS OPTIMIZATION
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The digital‘connected’earth:open technology for providing location-based services on degraded communication environments
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作者 Ramón Piedrafita Rubén Béjar +2 位作者 Rubén Blasco Alvaro Marco F.Javier Zarazaga-Soria Aragón 《International Journal of Digital Earth》 SCIE EI 2018年第8期761-782,共22页
n the current world,it is easy to listen that everybody and everything is connected.Over this connected world,the concept of location-based services has grown in order to provide digital services in everyplace and at ... n the current world,it is easy to listen that everybody and everything is connected.Over this connected world,the concept of location-based services has grown in order to provide digital services in everyplace and at every time.Nevertheless,this is not 100%true because the connection is not guaranteed for many people and in many places.These are the Degraded Communications Environments(DCE),environments where the availability of high-speed communications is not guaranteed in at least the 75%of the time.This paper works over the experience of a previous work in developing light protocols that do not need broadband for communication.This work provides an extension of these protocols for the inclusion of mobile devices as elements of the communication process and a set of libraries to allow the development of applications in DCE.The work done has involved the development of two frameworks:an Android framework that makes the incorporation of Android devices easier and a server-based framework that provides the server side for the development of the referred applications.A use case that uses these two frameworks has been developed.Finally,all technology developed is available throw a public Git repository. 展开更多
关键词 location-based services degraded communications environments open technology
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Enhanced Map-Based Indoor Navigation System of a Humanoid Robot Using Ultrasound Measurements
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作者 Iivari Back Jouko Kallio Kari Makela 《Intelligent Control and Automation》 2012年第2期111-116,共6页
During recent years, walking humanoid robots have gained popularity from wheeled vehicle robots in various assistive roles in human’s environment. Self-localization is a necessary requirement for the humanoid robots ... During recent years, walking humanoid robots have gained popularity from wheeled vehicle robots in various assistive roles in human’s environment. Self-localization is a necessary requirement for the humanoid robots used in most of the assistive tasks. This is because the robots have to be able to locate themselves in their environment in order to accomplish their tasks. In addition, autonomous navigation of walking robots to the pre-defined destination is equally important mission, and therefore it is required that the robot knows its initiate location precisely. The indoor navigation is based on the map of the environment used by the robot. Assuming that the walking robot is capable of locating itself based on its initiate location and the distance walked from it, there are still factors that impair the map-based navigation. One of them is the robot’s limited ability to keep its direction when it is walking, which means that the robot is not able to walk directly from one point to another due to a stochastic error in walking direction. In this paper we present an algorithm for straightening the walking path using distance measurements by built-in sonar sensors of a NAO humanoid robot. The proposed algorithm enables the robot to walk directly from one point to another, which enables precise map-based indoor navigation. 展开更多
关键词 indoor Navigation Humanoid Robot service Robot
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基于策略图的三维位置隐私发布算法研究
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作者 尹春勇 贾续康 《信息网络安全》 CSCD 北大核心 2024年第4期602-613,共12页
随着移动智能终端的普及,基于位置服务(Location-Based Services,LBS)的应用迎来了爆发式增长,高层室内建筑是位置服务的重要应用场景之一。然而现有的位置隐私保护算法大多适用于二维位置数据,面向大型室内三维场景的位置隐私保护研究... 随着移动智能终端的普及,基于位置服务(Location-Based Services,LBS)的应用迎来了爆发式增长,高层室内建筑是位置服务的重要应用场景之一。然而现有的位置隐私保护算法大多适用于二维位置数据,面向大型室内三维场景的位置隐私保护研究尚且不足,并且缺乏可个性化定制的三维隐私策略。针对该问题,文章提出了一种基于策略图的三维位置隐私发布算法。首先,设计一种基于可定制策略图的位置隐私保护框架,可根据具体场景需求动态定制适合的隐私策略;其次,设计两种面向三维的差分隐私变体机制,结合定制策略图,实现三维场景下的位置隐私保护;最后,在三维数据集上进行仿真实验,实验结果表明,与其他三维位置隐私保护算法相比,文章所提算法具有更好的稳定性和效用性。 展开更多
关键词 高层室内场景 三维位置隐私 策略图 差分隐私 基于位置服务
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Free-walking:Pedestrian inertial navigation based on dual foot-mounted IMU 被引量:1
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作者 Qu Wang Meixia Fu +6 位作者 Jianquan Wang Lei Sun Rong Huang Xianda Li Zhuqing Jiang Yan Huang Changhui Jiang 《Defence Technology(防务技术)》 SCIE EI CAS CSCD 2024年第3期573-587,共15页
The inertial navigation system(INS),which is frequently used in emergency rescue operations and other situations,has the benefits of not relying on infrastructure,high positioning frequency,and strong real-time perfor... The inertial navigation system(INS),which is frequently used in emergency rescue operations and other situations,has the benefits of not relying on infrastructure,high positioning frequency,and strong real-time performance.However,the intricate and unpredictable pedestrian motion patterns lead the INS localization error to significantly diverge with time.This paper aims to enhance the accuracy of zero-velocity interval(ZVI)detection and reduce the heading and altitude drift of foot-mounted INS via deep learning and equation constraint of dual feet.Aiming at the observational noise problem of low-cost inertial sensors,we utilize a denoising autoencoder to automatically eliminate the inherent noise.Aiming at the problem that inaccurate detection of the ZVI detection results in obvious displacement error,we propose a sample-level ZVI detection algorithm based on the U-Net neural network,which effectively solves the problem of mislabeling caused by sliding windows.Aiming at the problem that Zero-Velocity Update(ZUPT)cannot suppress heading and altitude error,we propose a bipedal INS method based on the equation constraint and ellipsoid constraint,which uses foot-to-foot distance as a new observation to correct heading and altitude error.We conduct extensive and well-designed experiments to evaluate the performance of the proposed method.The experimental results indicate that the position error of our proposed method did not exceed 0.83% of the total traveled distance. 展开更多
关键词 indoor positioning Inertial navigation system(INS) Zero-velocity update(ZUPT) Internet of things(IoTs) location-based service(LBS)
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粤港澳大湾区室内滑雪场服务质量评价与提升方略
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作者 袁雨成 高颖 《冰雪运动》 2024年第3期22-31,共10页
粤港澳大湾区作为我国“带动三亿人参与冰雪运动”目标实现的重要时空载体,在滑雪消费需求升级和室内滑雪场高质量供给导向下,服务质量有待进一步提升。运用问卷调查、数理统计、修正IPA分析等研究方法,构建雪上设施、配套设施、定价收... 粤港澳大湾区作为我国“带动三亿人参与冰雪运动”目标实现的重要时空载体,在滑雪消费需求升级和室内滑雪场高质量供给导向下,服务质量有待进一步提升。运用问卷调查、数理统计、修正IPA分析等研究方法,构建雪上设施、配套设施、定价收费、接待服务、指导服务五个维度33项指标的评价体系,并绘制修正IPA矩阵图,从滑雪消费者视角分析大湾区室内滑雪场的服务质量。得出滑雪消费者对大湾区室内滑雪场服务质量总体上比较满意;五个维度中,予以优势保持的是雪上设施、配套设施服务,其次是接待服务和指导服务,定价收费服务满意度较低。建议继续贯彻因地制宜的建设理念和以人为本的服务宗旨,为滑雪游客提供精准化信息和定制化服务;积极承担生态环保责任,助推室内滑雪场的可持续运营;注重打造大湾区特色滑雪品牌,以数字科技和文化内涵提升市场竞争力。 展开更多
关键词 粤港澳大湾区 室内滑雪场 服务质量 修正IPA分析
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