This paper examines the impacts of information about COVID-19 on pig farmers'production willingness by using endorsement experiments and follow-up surveys conducted in 2020 and 2021 in China.Our results show that,...This paper examines the impacts of information about COVID-19 on pig farmers'production willingness by using endorsement experiments and follow-up surveys conducted in 2020 and 2021 in China.Our results show that,first,farmers were less willing to scale up production when they received information about COVID-19.The information in 2020 that the second wave of COVID-19 might occur without a vaccine reduced farmers'willingness to scale up by 13.4%,while the information in 2021 that COVID-19 might continue to spread despite the introduction of vaccine reduced farmers'willingness by 4.4%.Second,farmers whose production was affected by COVID-19 were considerably less willing to scale up,given the access to COVID-19 information.Third,farmers'production willingness can predict their actual production behavior.展开更多
This study examined whether urban Chinese consumers with stronger environmental values have higher valuations for plastic beverage bottles that are made of post-consumer recycled material(rPET)or that come in large si...This study examined whether urban Chinese consumers with stronger environmental values have higher valuations for plastic beverage bottles that are made of post-consumer recycled material(rPET)or that come in large sizes that use plastic more efficiently.It also assesses the effectiveness of environmental information provision and green identity labeling in increasing consumer willingness to pay for environmentally-friendly packaging.The results suggest that urban Chinese consumers are willing to pay a premium for rPET bottles,indicating that there is a potential market for rPET food and beverage packaging in China that calls for manufacturing guidelines,safety standards,or regulations.Providing environmental information and attaching green identity labels increases consumer valuations of rPET bottles,with their joint use exerting the largest effect.Pro-environmental consumers are more responsive to environmental information and green identity labeling and thus are willing to pay a higher premium for rPET bottles.However,in terms of choosing large bottles as a means to reduce plastic use in product packaging,consumers were found to be indifferent about plastic bottle sizes even after receiving environmental information.It is suggested that the inconvenience of carrying or storing large bottles might have offset their perceived environmental benefits.展开更多
基金supported by the National Social Science Fund of China(23&ZD045)the Humanities and Social Sciences Youth Foundation of the Ministry of Education of China(21YJC790087)+1 种基金the Center for Social Welfare and Public Governance of Zhejiang University,Chinathe Fundamental Research Funds for the Central Universities,China。
文摘This paper examines the impacts of information about COVID-19 on pig farmers'production willingness by using endorsement experiments and follow-up surveys conducted in 2020 and 2021 in China.Our results show that,first,farmers were less willing to scale up production when they received information about COVID-19.The information in 2020 that the second wave of COVID-19 might occur without a vaccine reduced farmers'willingness to scale up by 13.4%,while the information in 2021 that COVID-19 might continue to spread despite the introduction of vaccine reduced farmers'willingness by 4.4%.Second,farmers whose production was affected by COVID-19 were considerably less willing to scale up,given the access to COVID-19 information.Third,farmers'production willingness can predict their actual production behavior.
基金supported by a research scholarship from the Guo Tingting Foundation.
文摘This study examined whether urban Chinese consumers with stronger environmental values have higher valuations for plastic beverage bottles that are made of post-consumer recycled material(rPET)or that come in large sizes that use plastic more efficiently.It also assesses the effectiveness of environmental information provision and green identity labeling in increasing consumer willingness to pay for environmentally-friendly packaging.The results suggest that urban Chinese consumers are willing to pay a premium for rPET bottles,indicating that there is a potential market for rPET food and beverage packaging in China that calls for manufacturing guidelines,safety standards,or regulations.Providing environmental information and attaching green identity labels increases consumer valuations of rPET bottles,with their joint use exerting the largest effect.Pro-environmental consumers are more responsive to environmental information and green identity labeling and thus are willing to pay a higher premium for rPET bottles.However,in terms of choosing large bottles as a means to reduce plastic use in product packaging,consumers were found to be indifferent about plastic bottle sizes even after receiving environmental information.It is suggested that the inconvenience of carrying or storing large bottles might have offset their perceived environmental benefits.
