Linguistic landscape and its impacts on place-making in mountain destination:A case of Mogan Mountain Town of Huzhou City,China

The place and placeness are believed to be a crucial perspective for comprehending the transformative dynamics of tourist destinations in the context of globalization and the rapid development of the tourism industry.As the material carrier of language,linguistic landscape is an intermediary for people to endow emotions and personalities into the place,becoming an effective path for exploring the place-making in a certain area.Mogan Mountain is a famous national tourist resort,which is located in Mogan Mountain Town,Deqing County,Huzhou City,China.This is a good case area for studying the relationship between linguistic landscape and placemaking in tourist destinations.There are two theories that form the theoretical foundation of the study,namely the place and the geosemiotics.Firstly,the results showed the overall style of the linguistic landscape.Multilingual labelling(52.7%),official signs(55.3%),and standardized Chinese characters predominantly shaped the linguistic landscape,with English and other languages being complementary.Secondly,from the perspective of three dimensions of the geosemiotics framework,such as inscription,language preference,and placement position,we conduct a comprehensive semiotic analysis of the linguistic landscape,which encompasses diverse facets such as fonts,materials,shifts in state,text vectors,and symmetrical arrangements.Finally,we explore the influence of linguistic landscapes on the place-making of Mogan Mountain through the dimensions of location,locale,and sense of place.The information on linguistic landscapes indicates the geographical location.These linguistic landscapes play an important role in constructing the language order,nostalgic atmosphere,exotic atmosphere,and elegant and tasteful lifestyle of the public space in Mogan Mountain.Readers of linguistic landscapes,including tourists and residents,generate and identify with the unique sense of place in Mogan Mountain.These linguistic landscapes construct the destination placeness of Mogan Mountain that combines both foreign and nostalgic styles,and the integration of Chinese and Western cultures.It will help promote the image positioning of tourism destinations and have practical guiding significance for the tourism planning,landscape-making,language management,and other aspects of tourism destinations.

The Impact of Destination Image on Tourist Willingness to Revisit:A Case Study of Nanning Garden Expo

The researcher aims to examine the impact of destination image of Nanning Garden Expo on tourist willingness to revisit.In this study,Nanning Garden Expo,a famous comprehensive park in Nanning,Guangxi,is selected as the research object.Based on previous literature and theories,the author analyzes and explores the relationship between the destination image of Nanning Garden Expo and tourist willingness to revisit.The research tool is questionnaire and the sample size of the survey data is calculated by Cochrane formula,and the data collection volume is 385.The statistics used in the data analysis are descriptive statistics including frequency distribution,percentage,mean,standard deviation,and inferential statistic for testing hypothesis.The researcher applies multiple regression analysis models to examine which independent variables have strong or weak relationships with dependent variables.Hypothesis test indicates that destination image has a significant positive impact on tourist willingness to revisit.Based on the results of the empirical study,relevant suggestions are proposed for how to enhance tourist willingness to revisit for Nanning Garden Expo and promote the healthy and sustainable development of tourism.

Construction of Ecological Tourist Destinations for Health Preservation

The approaches of constructing ecological tourist destinations for health preservation are introduced from 8 aspects,that is,resources,environment,cultures,services,facilities,management,marketing and education.Meanwhile,this study states that the key of building such tourist destinations is the health-preservation environment system,including ecological environment,cultural environment and social environment.

CORRESPONDENCE ANALYSIS ON IMAGES OF JIANGXI PROVINCE AS A TOURIST DESTINATION

This paper delineates the images of Jiangxi Province as tourist destination perceived by about 2000 sample visitors at Lushan Mountain and other 3 famous resorts (Jinggangshan Mountains, Longhushan Mountain, and Sanqingshan Mountain), with a result that the most common image is the famous scenic mountain image with partial attribute of image of religious culture destination. In order to reveal the similarities and dissimilarities of images among the four destinations, a correspondence analysis on 16 image attributes was employed. The results indicate that the tourists’ images on Longhushan Mountain, Sanqingshan Mountain and Lushan Mountain are very similar: having a lot of good tourist sites, famous mountain scenery, being close to nature and having good guide service, and others, but religious culture and good shopping facilities having not made deep impression on tourist, while Jinggangshan Mountains is famous for its red culture. The correspondence analysis visualizes the strengths and weaknesses of the destinations, which is useful for market positioning among the competitive places. Finally, some marketing suggestions for the four destinations were provided.

Influence of Tourists′ Environmental Tropisms on Their Attitudes to Tourism and Nature Conservation in Natural Tourist Destinations: A Case Study of Jiuzhaigou National Park in China

People′s environmental tropism has an effect on their understanding of tourism-nature relationship,and also influences their attitudes to natural resources utilization and environmental protection.Taking Jiuzhaigou National Park of China as a study case,the authors conducted some quantitative analyses with the tools of SPSS 16.0 and LISREL 8.7,to explore the influence of tourists′ environmental tropism on their attitudes to tourism and nature conservation in the natural tourist destination.Three hypotheses and the theoretic model of influences of tourists′ environmental tropism on their attitudes to tourism and nature conservation have been tested and accepted based on the Structural Equation Model analysis on survey data collected in Jiuzhaigou National Park of China.Some conclusions were drawn as follows: 1) tourists′ human-prioritized concept influences their cognition to tourism-nature relationship.This concept has a positive influence on their supportive attitudes to tourism,but a negative influence on their attitudes to nature conservation;2) tourists′ human-nature coordination concept has a positive influence on their supportive attitudes to both tourism and nature conservation,especially to the latter.This paper generally proves that human′s environmental tropism does have an influence on their attitudes to tourism and nature conservation in natural tourist destinations.

Tourism Waste Management in the European Union: Lessons Learned from Four Popular EU Tourist Destinations

From a sustainability perspective, achieving greater efficiencies in environmental waste management is at the heart of current academic discussion on climate change science. Over the last few decades the tourism industry has developed exponentially and is now considered one of the most dynamic economic activities worldwide. Solid waste is a commonly identified and ever increasing aspect of tourism;the improper management of which can lead to substantial and irreversible direct and indirect environmental, economic and social impacts. However, the management of solid waste in tourism dominated island communities is particularly problematic due to climatic conditions, topography, financial restraints, planning issues, changing consumption patterns, transient population, and seasonal variations in solid waste quantity and composition. In addition, there is often a lack of momentum to implement new initiatives and programs as stakeholders involved in the design, construction and operation of tourist resorts have conflicts of interest. Using information gathered from key informant interviews, participation observations and literature reviews, this article appraises current waste management practices in four European tourist destinations, namely: Mallorca, Tenerife, Kefalonia and Rhodes. Findings indicate that, although there are signs of compliance with global best practice, a variety of locally-based measures need to be implemented to enhance sustainability.

Analysis on Behavior Characteristics of Tourists under Perspective of Sustainable Development of Tourism Destinations: A Case Study of Mugecuo Scenic Area in Kangding City of Sichuan Province

Tourists are the subject of tourism activity,and it is conducive to promoting sustainable development of tourism destination by studying their behavior characteristics and tourism perception.Mugecuo Scenic Area in Kangding City,Ganzi Tibetan Autonomous Prefecture,Sichuan Province is taken as research case,and visitors and managers in the scenic area are surveyed by using semi-structured interview method.Based on survey data,the research aims to put forward corresponding policy suggestions for sustainable development of Mugecuo Scenic Area by deeply analyzing tourists’ access to information of scenic area,tourists’ travel purpose,tourists’ satisfaction with services of scenic area and willingness to revisit.

Driving Effect of Theme Cultural Tourist Destination Attributes on Tourists' Place Attachment: A Case Study of Yancheng City in Changzhou

From the perspective of man–land relationship, Yancheng City(ruins of Yancheng in the Spring and Autumn Period) as a typical theme tourist destination is selected to construct the structural model of driving effect of tourist destination attributes on tourists' place attachment, and carry out the empirical research. The results show that attributes of Yancheng City contain 4 dimensions, and tourists' perception of the attributes declines in the sequence "recreational and entertainment attribute→ attribute of culture of the Spring and Autumn Period→ attribute of landscapes and ruins→ attribute of humanistic concern"; the four-dimension attributes vary greatly in driving tourists' place attachment, recreational and entertainment attribute and attribute of culture of the Spring and Autumn Period have obvious positive driving effect, attribute of landscapes and ruins and attribute of humanistic concern have poorer driving effect; generally speaking, driving effect of tourist destination attributes on tourists' place attachment is demonstrated as "highlighted value functions of tourist destination attributes→‘predominant area' of tourists' perceptual experience→ obvious driving effect on tourists' place attachment" and "hysteretic value functions of tourist destination attributes→‘vulnerable area' of tourists' perceptual experience→ weakened driving effect on tourists' place attachment"; driving effect of the overall attributes of tourist destination on tourists' place attachment is to be further improved and optimized.

An Analysis of Spatial Distribution Differences in Rural Leisure Tourist Destination Resources in Liaoning Province

From the perspective of tourism resources elements,we use abundance and geographic concentration methods to analyze the spatial distribution differences in the resources of 149 rural leisure tourist destinations in Liaoning Province. The results show that most of Liaoning's rural leisure tourist destination resources are mainly concentrated in the central,southern and eastern regions of Liaoning Province; in the main category of rural leisure tourism resources,water scenery,geological landform and mountain ecosystem concentrate,while agricultural resources and rural scenic view present balanced distribution; rural leisure tourism resources are highly concentrated in Shenyang,Dalian,Anshan,Benxi,Liaoyang and Dandong.

What Are the Attractiveness Factors That Influence the Choice of a Tourist Destination A Study of Brazilian Tourist Consumer

This paper results from an exploratory investigation regarding the tourist consumer behavior identifying which attractiveness factors from tourist destination define tourist consumer capacity and have importance in his choice In this investigation, a model elaborated based on a detailed situational analysis considering different aspects related with offering and demand that compose the tourist activity dimensions, such as infra structure, tourism potential, geographical factors, climate, economy, cultural and environmental resources public policies and sustainability was adopted. The competitive environment also was analyzed, once tourists have different destinations to their disposal which is attracted for destinations that offer optimum value and the greatest number of benefits. To reach the proposed objectives, an exploratory research through in depth personal interviews with 20 individuals was carried on using snow ball technique aims to identify the possible factors of attractiveness and related degree of importance of each of these possible factors in the tourist consumer behavior. After that, a confirmatory research was conducted with 150 individuals. The sampling process was done using convenience sample and data which were collected between November and December, 2009, through direct proportionally survey divided between man and woman

IPA Analysis of First-time Tourists＇ Perceptions on the Image of the Tourist Destination Take Hainan International Tourism Islands for Example

Nowadays, the image construction of Hainan International Tourism Islands has been vigorously promoted. The research is going to make an empirical analysis of Hainan tourism image, adopting IPA analysis method. Generally speaking, there is a big gap between the Hainan tourist destination and tourists＇ expectations. The Hainan Tourist Destination image is mainly built on natural-advantage-resource projects such as natural sceneries, air quality, and climate, etc., meanwhile, the relatively insufficient constructions of soft-wares such as tourism-related facilities, as well as the quality of tourism services, etc., are the focus of future efforts.

Tour Guides and Destination Image： Evidence From Portugal

Tourist guides as front-line professionals, information-givers, and interpreters act as destination representatives and ＂ambassadors＂ in the eyes of tourists （Raboti6, 2010）. This paper, using an empirical analysis of coach tour foreign tourists travelling in Portugal, intends to determine how tourist destination image （TDI） is modified and enhanced through the influence of tourist guide performance and tourist satisfaction with the guided tour. A survey questionnaire of first-time package tour travellers to Portugal revealed a positive change in attitude to image components such as monuments/museums, tourist information, landscape, and gastronomy and wines, confirming that the tourist guide＇s attributes in communication skills and scholar knowledge （history, art, and popular culture） together with highly rated tourist satisfaction with the guided tour concerning the professional competence of a bus driver were critical in enhancing Portugal destination image. Marketing implications for senior coach tour in Portugal are drawn.

Harbin,China's must Visit Winter Destination

A variety of different builds and ice-artwork can be seen throughout the park.One of China’s largest winter tourist resorts,Harbin,is my favourite winter destination in China.Harbin is the capital city of China’s Northeastern Heilongjiang province.The city’s main attraction at this time of year is the magnificent Harbin Ice and Snow Festival that runs annually throughout the months of January and February.The festival is

中国山区旅游地农户生计韧性评价指标体系的构建与实证——以湖北省恩施州为例

山区旅游地兼具旅游资源丰富、生态环境脆弱、贫困人口集聚等多重特性,对中国山区旅游地农户生计韧性的科学评价有助于守护脱贫攻坚成果.本研究在农户生计韧性理论认知的基础上,结合区域特征构建了中国山区旅游地农户生计韧性评价指标体系,采用均值法对恩施州18个旅游村进行实证分析.研究结果表明:①以Speranza为代表的生计韧性评价指标体系较好地表达了农户应对冲击、实现更好结果的特性,但存在评价对象不明晰、指标选取不够严谨、评价体系构建不完整及本土适应性不够等问题;②结合中国山区旅游地特性对Speranza的评价指标进行了在地优化,通过Ω系数检验发现优化后的评价指标体系具有合理性;③恩施州旅游地农户的生计韧性总体处于低水平.从3大维度来看,除缓冲能力处于中等水平之外,学习能力和自组织能力均处于低水平,自组织能力水平最低.从地域分布来看,农户的生计韧性水平在不同地区或者同一地区的不同村落间都存在较大差异,其中宣恩县的农户生计韧性水平整体最低.

乡村旅游地社会-生态系统恢复力演化差异及影响机理——基于长三角核心-边缘区比较实证

基于适应性循环理论和核心-边缘理论,利用集对分析法、向量自回归、系统动力学仿真等多元集成方法,对比分析核心-边缘区乡村旅游地社会-生态系统恢复力演化机理和路径差异。研究发现:①旅游业能够推动核心-边缘区乡村旅游地恢复力一体化均衡发展,恢复力差距呈逐渐缩小趋势。②核心-边缘区乡村旅游地恢复力系统内部复杂交互、协同有序发展。社会、经济和生态子系统互为非线性动态因果关系,在此非线性复杂自组织力作用下子系统之间的耦合协调度呈良好发展趋势。③通过复杂系统多情景模拟,核心区乡村旅游地发展路径以协调发展型或生态保护型为主,边缘区以旅游优先型为主。④驱动核心-边缘区乡村旅游地恢复力演化的要素系统具有差异性。在系统层面,生态系统对核心区影响程度最高,社会系统对边缘区的影响程度最高;在因素层面,生态因素是影响核心-边缘区乡村旅游地的共同要素,核心区能够通过生态修复提升生态韧性,边缘区能够利用生态优势转化为发展优势,进而均能显著提升乡村旅游地恢复力。

网红经济时代旅游地意象塑造演化的过程机制研究——以“淄博烧烤”为例

聚焦网红旅游地淄博,参照网络文本分析法,探究旅游地和游客多主体间互动推动旅游地意象持续塑造演化过程机制。结果显示:(1)网红经济时代“淄博烧烤”意象是在旅游地和游客互动耦合下被塑造并不断叠加演化;(2)意象演化经历了网络发酵期、政府主导期、游客自发期和意象回稳期,各阶段意象驱动力分别是网络媒介、政府主体、游客行为和稳固意象,且演化过程类似旅游地生命周期理论,但因网红经济特性,其生命周期时长及演化速度有所不同;(3)居民以积极参与和热情态度一改“主客”不平衡关系,勾勒出良好意象的清晰事实,凸显其在意象塑造中的地位和作用。

旅游者风险感知对目的地信任影响研究——政府信任的中介作用

旅游者风险感知与信任密切相关,各种风险所带来的不确定性会改变社会互动并造成信任危机,而旅游者目的地信任是影响旅游者满意度与忠诚度的重要因素。以安东尼·吉登斯关于风险感知和信任的论述为理论依据建立分析框架,通过网络问卷对326名风险经历者进行调查,并以政府信任为中介变量,以风险沟通、应急处置为调节变量,重点探讨了公共卫生事件情境下旅游者风险感知对其目的地信任的作用机制与效应。结果显示:风险感知对旅游者政府信任具有显著负向影响,而风险感知对旅游者目的地信任无显著影响;政府信任对旅游者目的地信任具有显著正向影响;风险沟通在风险感知与政府信任中不存在调节作用,应急处置在风险感知与政府信任中存在调节作用。

基于内容分析法的福建红色旅游形象感知研究

游客文化感知和旅游目的地形象的研究为红色景区形象塑造提供学理基础。以福建省5个代表性红色景区为调查对象,从几大在线旅游服务平台上获得网络游记和在线评论等网络文本,进行数据爬取,并利用ROST Content Mining软件做文本内容的挖掘与分析。经高频词分析,可得红色文化氛围、物质文化、革命故事、文化景观和服务体验等5个游客文化感知维度;经语义网络分析和情感分析,可知游客的旅游预期和情感反应主要来自景区的独特文化蕴涵,因此应以游客需求为导向和突出“升华维度”核心来塑造福建红色景区形象。

目的地依恋研究述评:理论框架与研究展望

文章对国内外986篇目的地依恋相关文献进行综述,在文献统计分析的基础上梳理了目的地依恋的相关理论演进、概念界定和研究主题等。在消费关系导向下,文章构建了旅游者视角的目的地依恋研究框架,揭示了目的地依恋的基本影响因素、形成逻辑与结果效应,并提出6个未来值得研究的主题:1)完善旅游者视角的目的地依恋研究框架;2)探索非惯常情境下目的地依恋的形成过程与规律;3)揭示旅游者自我概念变化对目的地依恋的影响;4)动态描述目的地依恋形成的阶段特征;5)探讨旅游者对不同目的地类型的感知差异及目的地依恋的形成机理;6)开展数字时代的目的地依恋研究。该研究将有助于深入理解目的地依恋的本质和影响因素,为旅游目的地提供管理和决策参考。

媒体朝圣与网红旅游目的地的形成机制——基于淄博和哈尔滨的扎根理论分析

文章综合使用双案例研究和扎根理论方法对淄博和哈尔滨进行探索式理论建构,发现:第一,淄博作为一个老工业城市,其旅游资源相对匮乏,构建旅游品牌相对困难,此次走红完全是游客在社交媒体自发传播的产物,属于自发型走红,具有很大的偶然性。第二,哈尔滨旅游资源丰富且具有一定的旅游发展基础,当地相关部门凭借资源优势,主动策划并提前准备预热,属于“设计型+自发型”走红。第三,网红旅游目的地作为信息传播、文化表达和消费趋势的交汇点,其走红初期必然遵循“自组织”或“建构型”的流量撬动模式。然而随着旅游目的地的出圈以及游客群体的不断增长,初期以旅游者或目的地参与主体的单方流量撬动型不足以维系网红旅游目的地的生命力。相反,旅游者和目的地参与主体双方共同在媒介空间中进行“多向度、发散式”的互动传播才是旅游目的地持续走红的关键。