Research on Innovation of Rural Tourism Development Mode under New Situation

Through analysis on problems emerging during rural tourism development,the paper pointed out that the predicament of rural tourism development lied in aging,homogenization and initialization of tourist products.Then,it further analyzed reasons causing such predicament,and emphasized three aspects which were similarity and relative stability of tourist resources,dispersiveness and non-professionalization of development subjects,restriction and substitutability of industrial factors.On this basis,it discussed innovative strategies to solve these problems,and pointed out that innovation was the key to promote transformation and upgrading of rural tourism.The major tasks of rural tourism innovation were promoting villagers' innovative ability construction,building innovative agriculture and characteristic villages,exploring operation model of rural tourism cooperation,relying on leading enterprises and agricultural park,pushing land transfer and tourist land reform,and introducing large enterprises to development new programs.

Research on Development Mode of Rural Tourism Based on Experience

In view of the changes of tourism industry in the background of experience economy, and starting from the perspective that the emotional needs of tourists were boosting and they had paid increasing attention upon experience during the process of travelling, this research tried to find out a new development mode of rural tourism which took identification of tourism resource , subdivision of target market, designing of experience projects and personnel training into consideration. In the process of development, designing and implementation, it emphasized the definiteness of development direction, construction of unique theme, creation of experience atmosphere, showing tourists the charm of countryside in a full and deep way, and consequently highlighted the cultural, recreational and regional feature of rural tourism. What's more, it should satisfy tourists' emotional needs with emotional, interactive and personalized tourist products, leave tourists unique experience and good memories, prolong tourists' stay and enhance their loyalty, so as to generate higher economic benefits, promote rural economic growth and construct harmonious new countryside.

Construction of Tourism Development Mode for Guizhou Province Based on Sustainable Development

External environment for rural tourism development in Guizhou Province was analyzed from the perspectives of social economy,culture and ecology,and a sustainable mode was constructed.

A Study on Innovation Mode of Tourism Development in Minority Village

It was of vital significance for sustainable development of tourism in minority village to explore tourism development mode suitable for minority village.Based on comparison of development,characteristics,advantages and disadvantages of three modes which were Suoga mode,Shenzhen folk village mode and Langdeshang Village mode,it was considered that the contradiction between development of minority village economy,protection of national traditional culture and guarantee of villagers' benefits hadn't been radically eliminated in the three modes.In view of this,5Cs mode had been proposed which were culture,company,characteristics,community and concord;and running mechanism of 5Cs mode had been constructed,that is,environmental protection and cultural inheritance;government's guidance and company's leading;theme positioning and characteristic highlighting;community power-increasing and villagers' profit-obtaining;economic development and community harmony.

How can social enterprises contribute to sustainable pro-poor tourism development?

"Tourism-Assisting the Poor" has been an important approach in anti-poverty strategy. Studies suggest that the conventional tourism model fails to generate benefits for the poor and to some extent enlarges the gap between the poor and the rich, which subsequently causes more social problems. Pro-poor tourism(PPT) is regarded as an alternative model. Precisely targeted assistance to the poor is the key to initiating this model, while the institutional change and implementation mechanism are essential to run it successfully and sustainably. Social entrepreneurship focusing on social values while adopting modern business philosophy has been introduced recently as an instrument in helping disadvantage population. This paper takes the Smangus community in Taiwan as an example to explore the role of social entrepreneurship and social enterprises in PPT development. It also discusses their implications for the anti-poverty practice in other regions including ethnic areas in China.

Comparative Research of Residents' Effect Perception and Participation Capacity and Willingness on Pro-poor Tourism

In this article,comparative research on residents' effect perception,participation capacity and willingness on Pro-poor Tourism( PPT) is given based on the questionnaire carried out in Wulong County and Fengjie County in Three Gorges Area,Chongqing,China. Some technologies,such as SPSS 13. 0,ANOVA and T-test are applied to analyze the data and results show Wulong residents' perception behavior is better than that of Fengjie residents. Moreover,the residents with different demographic characteristics have different participation behavior.Finally,multiple regression analysis is applied to identify the key factors influencing residents' perception behavior,that is participation willingness and positive economic effect perception,positive social and cultural effect perception and participation capacity.

Research on the Current Condition of College Tourism Personnel Training Mode and Vocational Education Reforms

In this paper, we conduct research on the current condition of college tourism personnel training mode and vocational education reforms. Paying attention to the current social development innovation spirit, how to make students possess the necessary ability to innovate, is this the prime problem of the education. A lot of highly educated personnel in order to better adapt to social development and changes, constantly to learn knowledge, also has the characteristics of vocational college students. Our research combines the characteristics of the college tourism personnel training mode with the education reform which will enhance the performance of the teaching process.

A Training Mode for Innovative and Entrepreneurial Talents in Tourism Management in the Era of Internet Plus

The development of innovation and entrepreneurship education is gaining momentum.With the arrival of the Internet era,innovation and entrepreneurship have a better development platform.The tourist industry,as a “sunrise industry”,has great potential for development and has become a new economic growth point.In many areas,tourism has been identified as a pillar industry,a leading industry,and an industry receiving priority in developing.In the face of increasingly fierce competitive markets,it is particularly important to cultivate high-quality innovative and entrepreneurial talents in tourism management.For this purpose,this study analyzes the current situation of talent demand in China’s tourist industry and the problems existing in innovation and entrepreneurship education,draws on the successful experience of foreign colleges and universities in talent cultivation,and proposes and constructs a training mode for innovative and entrepreneurial talents in tourism management in the era of Internet Plus.

Pro-Poor Tourism: Critical Perspective and Implications for Future Research

Tourism is viewed as a medium to reduce poverty.The pro-poor tourism (PPT) approach has therefore emerged as the medium for tourism development to influence poverty reduction. The approach stresses on tourism development in ways to accrue net benefits to the poor through diverse strategies including those that generate employmentopportunities, infrastructural development, and skills enhancement of locals in entrepreneurial activities. Also stressed is the inclusion of the poor in tourism decision making. While the pro-poor tourism approach has gained scholarly attention, much of these studies turned to assessed PPT impactson poverty reduction in communities with limited discussion on products development. Yet, product development is considered to be the means by which tourism can contribute to local economic development and by extension, poverty reduction. This paper examines the PPT concept and argues for PPT works to examine how products are develop to influence poverty reduction with recommendations of making PPT work for the poor. This follows with implications for further research works on PPT and its development.

Innovation Research of International Talent Training Mode of Tourism Management Major in“The Belt and Road”Regions

The structural scarcity of international talents in tourism industry has become the bottleneck restricting tourism cooperation community of“the Belt and Road”countries and regions,and“the Belt and Road”regional tourism cooperation community has forced the cultivation and promotion of tourism management professionals.Therefore,the research on cultivation and promotion path of international tourism management professionals in“the Belt and Road”regions has become a hot topic in theoretical and practical circles.“The Belt and Road”initiative is put forward to force the innovation of international talent training mode of tourism management major.After investigation,the existing problems in the development of tourism management undergraduate major in colleges and universities are accurately grasped.Eventually,the international talent training mode of tourism management major in“the Belt and Road”regions is innovated from the following aspects:reforming mutual recognition credit system and international enrollment system,innovating the concept of personnel training,reforming practical talents system,innovating curriculum system,and establishing cultivation and promotion path platform for international talents.

Tourism Development Mode of Historical and Cultural Blocks from the Perspective of Urban Renewal Based on Online Review Data:A Case Study of Nanluoguxiang in Beijing

Under the background of urban renewal, this paper re-explores the tourism development modeof Nanluoguxiang historical and cultural block based on online review data, and puts forward correspondingdevelopment strategies. As a cultural label of a city, historical and cultural blocks should be updated first inorder to achieve sustainable development. By using multi-source big data review and qualitative researchmethods, the perception evaluation of tourists in Nanluoguxiang is obtained, and the shortcomings ofcurrent tourism development mode are analyzed. Furthermore, corresponding improvement strategies andsuggestions are put forward, in order to provide some effective ideas for the sustainable development ofhistorical and cultural blocks in the future.

Research of ＇Employment-oriented＇ Talent Cultivation Mode of Tourism Major in the Third Batch Colleges

Third batch colleges are the products of the popularity and the rapid development of higher education. Through taking advantage of the premium and sufficient educational resources of parent higher universities and combining the advantage of privately-funded colleges to absorb social capital, they have become a new educational form. The production and development of third batch colleges has solved the contradiction of higher education that demand exceeds supply. They have become an indispensable part of higher education and exert irreplaceable function. This paper collects the related data of the national undergraduate institutes and third batch colleges from 2008 to 2014 and analyzes the problems of third batch colleges in the talent cultivation mode. On the basis of this, it studies the talent cultivation mode of third batch colleges through taking the example of tourism major of third batch colleges, proposes the train of thought concerning the ＇employment- oriented＇ talent cultivation mode and also puts forward its development prospect.

Analysis on the Hotel Management Mode from the Perspective of Low-carbon Tourism

As the global warming is becoming more and more serious, people have gradually come to realize the important role of low- carbon life. Since a strategy of sustainable development was proposed in China, the concept of low-carbon tourism has emerged, requiring tourists to carry out energy conservation and environmental protection as much as possible in the process of travel. The hotels in scenic areas naturally become an important part of tourists in travel and play a crucial role in the development of low-carbon tourism. Therefore, a deep analysis on the present hotel management mode is necessary, promoting hotels to conform to the requirements of low-carbon tourism. In this paper, hotel management is discussed from the perspective of low-carbon tourism, so as to provide ideas of practical significance and guiding role and a basis for the future low-carbon tourism and hotel management.

On Tourism Development Modes of Intangible Cultural Heritage in China

How to conserve and develop the intangible cultural heritage is one of the hot topics in both tourism industry and academic research area. In the past, argument of conflict relationship between tourism and intangible cultural heritage has prevailed, however, more and more researches now question it. Based on the analysis of values and characteristics of intangible cultural heritage, this paper considers that the relationship can be beneficial to both with the appropriate and modest development, meanwhile, this paper summarizes seven tourism development modes, and at last it gives some advice on integrative adoption of those development modes after the thorough comparison of the seven modes.

乡村康养旅游的发展模式及现实路径——以盐城为例

乡村旅游和康养产业融合而生的乡村康养旅游是我国贯彻乡村振兴和健康中国两大战略的绝佳选择。乡村康养旅游发展的主要模式有优势资源依托型、特色文化驱动型、康疗服务植入型以及乡村康养综合型四类。文章认为,盐城具备乡村康养旅游发展的良好条件和一定基础,优势资源依托型和特色文化驱动型应是实现康养旅游全域发展的主要模式;盐城乡村康养旅游发展应坚持“点线面”相结合的现实路径,以“点”发力做到“点上出彩”,以“线”延伸坚持“线上联动”,以“面”覆盖实现“面上开花”。

新业态视域下高职旅游管理专业人才培养模式的构建研究

“互联网+大数据”新业态视域下高职旅游管理专业人才培养模式的构建与实践探索,不仅是适应时代发展和产业需求的需要,也是高职教育改革和质量提升的内在要求。文章阐述“互联网+大数据”在高职旅游管理专业人才培养中的应用价值,探讨“互联网+大数据”新业态视域下高职旅游管理专业人才培养模式构建原则,分析当前高职院校旅游管理专业人才培养存在的问题,并提出关注新型旅游业态、增加新兴课程、运用现代技术、丰富教师新业态经验、深化校企合作等高职旅游管理专业人才培养模式构建策略,以促进旅游产业的可持续发展和高质量发展。

乡村旅游驱动乡村振兴的典型模式与经验启示

乡村旅游是全面推进乡村振兴的重要动力和有效抓手。通过文献分析,结合乡村旅游开发的主要驱动要素,总结提炼了我国乡村旅游驱动乡村振兴的三种典型模式,即资源带动型、政府推动型和集体策动型模式。选取湖南省双源村、罗潭村、青苗村三个乡村为典型案例,就不同驱动模式下的做法与成效进行比较,得出了乡村旅游驱动乡村振兴的三点启示:一是坚持村民主体地位,促进集体经济发展;二是坚持市场导向原则,推动乡村品牌塑造;三是坚持产业融合理念,实现乡村经济转型。

Gradient Differentiation and Exploitation Mode of Tourist Resources in Hailuogou Scenic Area,China

Natural environment of Hailuogou Scenic Area(Conch Gully)was introduced,and it was pointed out that tourist resources in the study area showed gradient differentiation along the vertical height.In view of such gradient differentiation,resource contents and characteristics of its cultural heritages zone,geothermal resources zone,forest vegetation zone,and glacial resources zone were respectively analyzed.Based on the gradient differentiation of tourist resources in Hailuogou Scenic Area,suggestions were given for its further tourism development,and it was stressed that brand effects of the attractions should be enhanced,infrastructure construction and maintenance of newly-explored scenic spots should be improved,and more efforts should be devoted to explore disastrous landform resources.This research is of practical significance for studying spatial differentiation and evolution mechanism of tourist resources in mountainous areas in western China,and also provides scientific support for the exploration of tourist resources in mountainous areas.

Construction of Eco-agricultural Tourist Product Mode from the Perspective of Circular Economy

Concepts and connotations of circular economy and eco-agricultural tourism were introduced,and feasibility of applying circular economy in eco-agricultural tourism was further studied.It was stressed that development of eco-agricultural tourism complies with the theme of resource recycling,moreover,both eco-agricultural tourist products and circular economy value environment protection,and target at the win-win of ecological and economic benefits.From the perspective of circular economy,the construction of eco-agricultural tourist product mode was studied,construction of eco-agricultural tourist areas,catering and accommodation areas and traffic construction of eco-agricultural scenic areas were discussed.The study stressed that connotations of circular economy can be used to restrain eco-agricultural tourism,and realize recycling and sustainable development of resources.

新时代传统村落文旅融合创新发展路径研究——以广东省佛山市松塘村为例

传统村落有着独特的地域和民族特色,是新时代下推动农村发展、实施乡村振兴工作的重要文旅资源。文章以广东省佛山市松塘村为研究对象,在实地调研的基础上探究了松塘村依托丰富的文旅资源,打造了“一心双轴三方多维”的立体化文旅融合发展模式,具有跨界融合、历史交融、多方价值共创三个特征,并针对当前松塘文旅融合的存在问题,提出优化路径,深化松塘村的文旅融合发展,为南海区乃至我国其他地区传统村落的保护与利用工作提供借鉴,焕发传统村落新活力。