Urban night tourism is a new form of urban tourism development and an important driving force for the prosperity of urban night economy.As the most prestigious business card among many night tour projects in Guangzhou...Urban night tourism is a new form of urban tourism development and an important driving force for the prosperity of urban night economy.As the most prestigious business card among many night tour projects in Guangzhou,the Pearl River water night tour has contributed to the development of Guangzhou s night economy,which cannot be underestimated.However,in the process of rapid development,there are also problems such as diversified operators,insufficient integration of intangible cultural elements,excessive commercial attributes,issues of tourism facilities and service facilities.Under the new stage of integrated development of culture and tourism,how to use mutual promotion of culture and tourism in the Pearl River night tour to seek innovative paths for high-quality development in the future is the main problem expected to be solved in this paper.Therefore,based on the perspective of culture and tourism integration,this paper analyzes the general situation and development status of the Pearl River night tour,and proposes five development strategies:the overall planning of culture and tourism integration,the deep integration of intangible cultural elements,the balance of commercial attributes and tourism attributes,the high integration of culture,business,tourism and education,and the creation of tourism atmosphere,in order to provide inspiration for the healthy,orderly and high-quality development of the Pearl River night tour.展开更多
Night tourism often involves a large number of lighting facilities,which consume a large amount of energy.Therefore,one of the unique low energy consumption natural ecological tourism activities—firefly night tour ha...Night tourism often involves a large number of lighting facilities,which consume a large amount of energy.Therefore,one of the unique low energy consumption natural ecological tourism activities—firefly night tour has attracted attention and become an important breakthrough point for night tourism in tourist destinations.In this paper,Guangzhou firefly night tour project is taken as the research object.Based on the comprehensive economic,environmental,and socio-cultural benefits brought by the development of firefly night tour,the resources distribution,current development status,and existing problems of firefly night tour in Guangzhou are analyzed,and its high-quality development paths are proposed from three levels:government,industry,and tourist.The aim is to explore a new model for the economic development of Guangzhou night tour,boosting the transformation and upgrading of the night tourism economy,while also providing reference ideas and value for the development of night tourism economy in other tourist destinations.展开更多
基金the"14 th Five-year"Plan Project for the Development of Philosophy and Social Sciences of Guangzhou(2023GZGJ83)the Guangdong Ploytechnic of Industry and Commerce Project(2023-SKJ-20).
文摘Urban night tourism is a new form of urban tourism development and an important driving force for the prosperity of urban night economy.As the most prestigious business card among many night tour projects in Guangzhou,the Pearl River water night tour has contributed to the development of Guangzhou s night economy,which cannot be underestimated.However,in the process of rapid development,there are also problems such as diversified operators,insufficient integration of intangible cultural elements,excessive commercial attributes,issues of tourism facilities and service facilities.Under the new stage of integrated development of culture and tourism,how to use mutual promotion of culture and tourism in the Pearl River night tour to seek innovative paths for high-quality development in the future is the main problem expected to be solved in this paper.Therefore,based on the perspective of culture and tourism integration,this paper analyzes the general situation and development status of the Pearl River night tour,and proposes five development strategies:the overall planning of culture and tourism integration,the deep integration of intangible cultural elements,the balance of commercial attributes and tourism attributes,the high integration of culture,business,tourism and education,and the creation of tourism atmosphere,in order to provide inspiration for the healthy,orderly and high-quality development of the Pearl River night tour.
基金the 14th Five-year Plan Project for the Development of Philosophy and Social Sciences of Guangzhou(2023GZGJ83)the 2021 General University Key Scientific Research Project of Department of Education of Guangdong Province(2021ZDZX4104)+1 种基金Project of Guangdong Provincial Department of Education(2021GDJG600,2021ZQXY45)the Guangdong Ploytechnic of Industry and Commerce Project(2023-SKJ-20).
文摘Night tourism often involves a large number of lighting facilities,which consume a large amount of energy.Therefore,one of the unique low energy consumption natural ecological tourism activities—firefly night tour has attracted attention and become an important breakthrough point for night tourism in tourist destinations.In this paper,Guangzhou firefly night tour project is taken as the research object.Based on the comprehensive economic,environmental,and socio-cultural benefits brought by the development of firefly night tour,the resources distribution,current development status,and existing problems of firefly night tour in Guangzhou are analyzed,and its high-quality development paths are proposed from three levels:government,industry,and tourist.The aim is to explore a new model for the economic development of Guangzhou night tour,boosting the transformation and upgrading of the night tourism economy,while also providing reference ideas and value for the development of night tourism economy in other tourist destinations.