From the viewpoint of market behavior to a certain software development company, it's very important to decide the suitable price to deploy its product. Especially face to the opponents who sale the congener produ...From the viewpoint of market behavior to a certain software development company, it's very important to decide the suitable price to deploy its product. Especially face to the opponents who sale the congener product in the current market. According to the requirement of market economy and software engineering, accurate estimation of software price and its amount of sales are useful to a certain software provider to build a proper development project and software products' target parameters. Here we analysis the factors which affect the price of the congener software product in the same market, and calculate the weight of these factors to it's price on the current market. With the help of principles of the non cooperative games, we built a model base on AHP methods. Use this model, we can get the optimal price to release our software product and the biggest turnover. At the end of this paper, we use a numerical example to explain how to use our model.展开更多
基金Supported by the National Fund of Machine Development(96 JA0 2 0 5 )
文摘From the viewpoint of market behavior to a certain software development company, it's very important to decide the suitable price to deploy its product. Especially face to the opponents who sale the congener product in the current market. According to the requirement of market economy and software engineering, accurate estimation of software price and its amount of sales are useful to a certain software provider to build a proper development project and software products' target parameters. Here we analysis the factors which affect the price of the congener software product in the same market, and calculate the weight of these factors to it's price on the current market. With the help of principles of the non cooperative games, we built a model base on AHP methods. Use this model, we can get the optimal price to release our software product and the biggest turnover. At the end of this paper, we use a numerical example to explain how to use our model.
