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On Peer Feedback Strategies of Process Writing in College English Class
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作者 彭敏 《海外英语》 2017年第13期235-236,共2页
Peer feedback is an indispensable part in process writing. However, in college English class, students pay less attention to peer feedback than teachers' feedback. What's more, without teachers' guidance, ... Peer feedback is an indispensable part in process writing. However, in college English class, students pay less attention to peer feedback than teachers' feedback. What's more, without teachers' guidance, most of students don't know how to give feedbacks and what feedbacks should be given. Therefore, some strategies should be used to help students to make more effective feedbacks and stimulate students' interest to actively learn from their peers. 展开更多
关键词 peer feedback teaching strategies process writing college English class
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Numerical analysis of hydraulic fracture propagation in deep shale reservoir with different injection strategies
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作者 Yingjie Xia Mingyu Yao +2 位作者 Tianjiao Li Hai Yang Chun'an Tang 《Journal of Rock Mechanics and Geotechnical Engineering》 SCIE CSCD 2024年第9期3558-3574,共17页
Deep shale reservoirs are characterized by elevated breakdown pressures,diminished fracture complexity,and reduced modified volumes compared to medium and shallow reservoirs.Therefore,it is urgent to investigate parti... Deep shale reservoirs are characterized by elevated breakdown pressures,diminished fracture complexity,and reduced modified volumes compared to medium and shallow reservoirs.Therefore,it is urgent to investigate particular injection strategies that can optimize breakdown pressure and fracturing efficiency to address the increasing demands for deep shale reservoir stimulation.In this study,the efficiency of various stimulation strategies,including multi-cluster simultaneous fracturing,modified alternating fracturing,alternating shut-in fracturing,and cyclic alternating fracturing,was evaluated.Subsequently,the sensitivity of factors such as the cycle index,shut-in time,cluster spacing,and horizontal permeability was investigated.Additionally,the flow distribution effect within the wellbore was discussed.The results indicate that relative to multi-cluster simultaneous fracturing,modified alternating fracturing exhibits reduced susceptibility to the stress shadow effect,which results in earlier breakdown,extended hydraulic fracture lengths,and more consistent propagation despite an increase in breakdown pressure.The alternating shut-in fracturing benefits the increase of fracture length,which is closely related to the shut-in time.Furthermore,cyclic alternating fracturing markedly lowers breakdown pressure and contributes to uniform fracture propagation,in which the cycle count plays an important role.Modified alternating fracturing demonstrates insensitivity to variations in cluster spacing,whereas horizontal permeability is a critical factor affecting fracture length.The wellbore effect restrains the accumulation of pressure and flow near the perforation,delaying the initiation of hydraulic fractures.The simulation results can provide valuable numerical insights for optimizing injection strategies for deep shale hydraulic fracturing. 展开更多
关键词 Fracture propagation Numerical simulation Hydraulic fracturing Rock failure process analysis(RFPA) Injection strategy
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Problems and Strategies in Applications of Advanced Process Control in China
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作者 Luo Xionglin Zuo Xin 《Petroleum Science》 SCIE CAS CSCD 2005年第3期44-49,共6页
Advanced Process Control (APC) is necessary for oil refining and chemical process in China, but some problems have emerged in the application of APC techniques in this field. This paper discusses the conditions of A... Advanced Process Control (APC) is necessary for oil refining and chemical process in China, but some problems have emerged in the application of APC techniques in this field. This paper discusses the conditions of APC application concerning process design, distributed control system (DCS) choice and regular control. It analyzes the problems and strategies in APC application. Some suggestions are proposed for the enterprise to benefit from APC application. 展开更多
关键词 China petrochemical process advanced process control application PROBLEM STRATEGY
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Stock-Selection Strategies Optimization of Fund Management Companies by Analytic Hierarchy Process
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作者 王成兵 李智 《Journal of Donghua University(English Edition)》 EI CAS 2014年第4期538-544,共7页
Securities investment fund is one of the most important institutional investors in the securities market. The quality of the management of the securities investment fund by the fund management company not only directl... Securities investment fund is one of the most important institutional investors in the securities market. The quality of the management of the securities investment fund by the fund management company not only directly affects its survival and development,but also plays a decisive role in the stable operation of securities market and even the macroeconomy. As China is in rapid development of funds,scientific and effective investment strategies will be the only road for the long-term development of wellestablished fund management companies. We attempt to combine the value investment strategies with quantitative investment strategies to build a system of optimized investment strategies with the use of analytic hierarchy process so as to improve business performance of fund management companies and to foster the concept of value investment. Moreover,it possesses certain significance in enriching investment strategies for securities investment fund and promoting the healthy growth of the Chinese securities investment fund. 展开更多
关键词 analytic hierarchy process securities investment fund stock-selection strategies OPTIMIZATION
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Acute optic neuritis: a clinical paradigm for evaluation of neuroprotective and restorative strategies?
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作者 Sara S.Qureshi Elliot M.Frohman 《Neural Regeneration Research》 SCIE CAS CSCD 2015年第10期1599-1601,共3页
What makes the acute optic neuritis model unique in an era of trials for neuroprotective and myelin repair agents?Acute optic neuritis(AON)is a common,and often the earliest manifestation of central nervous system... What makes the acute optic neuritis model unique in an era of trials for neuroprotective and myelin repair agents?Acute optic neuritis(AON)is a common,and often the earliest manifestation of central nervous system(CNS)inflammatory demyelinating disorders like multiple sclerosis (MS) and neuromyelitis optica (NMO). 展开更多
关键词 RNFL a clinical paradigm for evaluation of neuroprotective and restorative strategies VEP
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A Techno-Economic Paradigm Perspective on the 'Third Industrial Revolution' and China's Strategies in Response
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作者 黄群慧 贺俊 《China Economist》 2013年第2期4-17,共14页
Built on artificial intelligence, digitalization, and information technologies, the "Third Industrial Revolution "" transforms large-scale assembly lines and flexible manufacturing system with fundamental modern ma... Built on artificial intelligence, digitalization, and information technologies, the "Third Industrial Revolution "" transforms large-scale assembly lines and flexible manufacturing system with fundamental modern manufacturing technologies and features personalized manufacturing, which is enabled by reconfigurable manufacturing system, and quick market response. It is a profound transformation of techno-economic paradigms, imbedded in the technology, management, and institutional systems. As this revolution deepens, it is likely that manufacturing and the manufacturing sector would acquire new definitions. In addition, the resource foundation and factor structure, which are central to the competitiveness of a nation and an enterprise, would perhaps be reconfigured, hence rewriting the landscape of global industrial competition. Under this scenario, the "smiling curve '" which used to portray the economic features of the value chain, may change into a "silence curve" or even "sadness curve ". The catching- up pathway of latecomer countries, as predicted by the traditional 'flying geese model", is likely to be blocked, solidifying the division of"core and periphery countries" which is unfavorable to developing countries. Industrial competition between countries would move from competition between enterprises and supply chains to competition in industrial ecosystems, matdng system adaptability and dynamics the key to long-term industrial competitiveness. As an effort to embrace the "Third Industrial Revolution" and meet the challenges brought by "multi-facets competition" with developed industrial nations in various links of value chain, in the future China should make appropriate adjustments in its strategies for economic transition and upgrading, global competition, technological innovation, industrial development and information technology. 展开更多
关键词 advanced manufacturing technology the Third Industrial Revolution techno-economic paradigm economic development strategy
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Developing Learners' Reading Strategies in English Classes
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作者 武海燕 《内蒙古师范大学学报(哲学社会科学版)》 1999年第S3期101-106,共6页
In foreign language learning, many learners seem to have difficulty in reading accurately and efficiently so as to understand as much of a text as one needs in order to achieve one’s purpose. To help learners become ... In foreign language learning, many learners seem to have difficulty in reading accurately and efficiently so as to understand as much of a text as one needs in order to achieve one’s purpose. To help learners become more effective readers, it is crucial to develop relevant reading strategies in the light of their needs. This essay is intended to exploit how to help learners improve their second or foreign language reading strategies on the basis of a general understanding of the relevant literature. Holding the belief that the strategies chosen for the learners to be developed in the classroom should suit their needs, this essay mainly focuses on developing the learners’ top-down reading strategies such as predicting topics, which seems particularly relevant to the group of learners that I am familiar with. In an attempt to exemplify how to help learners of English develop their relevant reading strategies in English classes, a description of classroom procedures will be offered. 展开更多
关键词 READING strategies INTERACTIVE process predicting TOPICS
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Using Learning Strategies:A Review in L2 Listening Research
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作者 田秀峰 《海外英语》 2013年第1X期66-67,72,共3页
This paper briefly reviews some significant learning strategies in L2 listening research.By pointing out both the feasibil ities and difficulties in implementing those strategies in Chinese EFL classrooms,it attempts ... This paper briefly reviews some significant learning strategies in L2 listening research.By pointing out both the feasibil ities and difficulties in implementing those strategies in Chinese EFL classrooms,it attempts to raise English language practitio ners'awareness of reforming the listening instruction and of utilizing strategic teaching approaches so as to enhance students'lis tening proficiency. 展开更多
关键词 learning strategies BOTTOM up TOP DOWN product-bas
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Strategies for enhancing peroxymonosulfate activation by heterogenous metal-based catalysis:A review 被引量:2
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作者 Jiahao Wei Fan Li +2 位作者 Lina Zhou Dandan Han Junbo Gong 《Chinese Journal of Chemical Engineering》 SCIE EI CAS CSCD 2022年第10期12-28,共17页
Sulfate radical-advanced oxidation processes(SR-AOPs)are promising technologies for organic pollutants elimination.Heterogeneous metal-based catalysis has been widely studied and applied to activate peroxymonosulfate(... Sulfate radical-advanced oxidation processes(SR-AOPs)are promising technologies for organic pollutants elimination.Heterogeneous metal-based catalysis has been widely studied and applied to activate peroxymonosulfate(PMS)for producing sulfate radicals.Developing highly efficient catalysts is crucial for future extensive use.Importantly,the catalytic activity is mainly determined by mass and electron transfer.This paper aims to overview the recent enhancement strategies for developing heterogeneous metalbased catalysts as effective PMS activators.The main strategies,including surface engineering,structural engineering,electronic modulation,external energy assistance,and membrane filtration enhancement,are summarized.The potential mechanisms for improving catalytic activity are also introduced.Finally,the challenges and future research prospects of heterogenous metal-based catalysis in SR-AOPs are proposed.This work is hoped to guide the rational design of highly efficient heterogenous catalysts in SR-AOPs. 展开更多
关键词 PEROXYMONOSULFATE Heterogeneous catalyst Sulfate radical-advancedoxidation processes(SR-AOPs) Water treatment Enhancement strategies
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The development of Fructus corni quality standard considering the effects of processing 被引量:2
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作者 Xingchu Gong Junlin Guo +1 位作者 Jingjing Pan Zhenfeng Wu 《Chinese Journal of Chemical Engineering》 SCIE EI CAS CSCD 2021年第1期77-84,共8页
The quality standards for Fructus Comi have been established based on the effects of the manufacturing processes.Three critical process parameters(CPPs)of extraction,filtration,and concentration to prepare Fructus Com... The quality standards for Fructus Comi have been established based on the effects of the manufacturing processes.Three critical process parameters(CPPs)of extraction,filtration,and concentration to prepare Fructus Comi concentrate were identified by Plackett-Burman design with a single batch of Fructus Corni,which were heating medium temperature,extraction time,and water addition.Morroniside yield,loganin yield,and dry matter yield were process critical quality attributes(CQAs).CPPs arranged with a Box-Behnken design were applied to treat different batches of Fructus Comi After constructing a model that included CPPs,material propertie s,and process CQAs,loganin content was found to be the critical material attribute(CMA).The design space was calculated with a probability method.According to the limits of process CQAs,the minimum content of loganin in Fructus Corni was calculated with an error propagation method,which was 6.92 mg·g^(-1).When the content of loganin in Fructus Corni reaches up to 6.92 mg·g^(-1),the material is considered high-quality and is most suitable for the process.High-quality material can be used for production of Fructus Comi concentrate.This method can also be used to set material quality standards for other Chinese medicines. 展开更多
关键词 Material quality standard Critical process parameters Control strategy LOGANIN Formulated granules
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Relationship analysis between livelihood assets and livelihood strategies:A Heihe River Basin example 被引量:1
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作者 Fang Su HaiYang Shang 《Research in Cold and Arid Regions》 2012年第3期265-274,共10页
The security and quality of the livelihood of farmers is of paramount concern in rural areas of China. Livelihood stability would force the related polity to act coordinately while eradicating poverty and promoting re... The security and quality of the livelihood of farmers is of paramount concern in rural areas of China. Livelihood stability would force the related polity to act coordinately while eradicating poverty and promoting resource sustainability. For this study, the livelihood approach was used as a framework of analysis that is based upon Sustainable Livelihoods Framework, the core of which is livelihood assets. Livelihood capitals provide substantial contributions to the well-being of numerous rural dwellers. However, the level and degree of reliance on livelihood capital differ across households. Factors that contribute to the economic reliance of households on a particular economic activity in general and on livelihood capital in particular may vary depending upon the type of resource endowment, household demographic, and economic characteristic as well as exoge- nous factors such as markets, prices, policies, and technologies. This study identifies factors that influence a household's live- lihood strategy choice with a particular focus on livelihood assets. The study applies a preliminary investigation concerning the relationship between livelihood assets and livelihood strategies, that is, the allocation of assets. Environmentally augmented household livelihood assets were collected from 300 sample households within the Heihe River Basin. Results show that physical assets possess a maximum value (0.609) for farmers and human assets possess a relatively high value (0.516) fol- lowed by social assets (0.354). Besides, financial and natural assets possess relatively low values (0.286 and 0.241, respec- tively). An increment of one unit should reduce the occurrence of choosing non-agricultural activities for natural capital while an increment of one unit should increase the occurrence of choosing non-agricultural activities for financial capital, while other variables remain constant. Governments, therefore, should enhance funding and technological support to achieve livelihood diversity and strengthen the facility of farmers by way of establishing relevant polity. It would enable farmers and provide themselves with the ability and asset reserves to transition from agricultural production to secondary and tertiary industries in order to improve the livelihood of farmers overall. 展开更多
关键词 sustainable livelihood livelihood assets livelihood strategies analytical hierarchy process
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“Toolbox”for the Processing of Functional Polymer Composites 被引量:1
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作者 Yun Wei Hongju Zhou +5 位作者 Hua Deng Wenjing Ji Ke Tian Zhuyu Ma Kaiyi Zhang Qiang Fu 《Nano-Micro Letters》 SCIE EI CAS CSCD 2022年第2期216-256,共41页
Functional polymer composites(FPCs)have attracted increasing attention in recent decades due to their great potential in delivering a wide range of functionalities.These functionalities are largely determined by funct... Functional polymer composites(FPCs)have attracted increasing attention in recent decades due to their great potential in delivering a wide range of functionalities.These functionalities are largely determined by functional fillers and their network morphology in polymer matrix.In recent years,a large number of studies on morphology control and interfacial modification have been reported,where numerous preparation methods and exciting performance of FPCs have been reported.Despite the fact that these FPCs have many similarities because they are all consisting of functional inorganic fillers and polymer matrices,review on the overall progress of FPCs is still missing,and especially the overall processing strategy for these composites is urgently needed.Herein,a"Toolbox"for the processing of FPCs is proposed to summarize and analyze the overall processing strategies and corresponding morphology evolution for FPCs.From this perspective,the morphological control methods already utilized for various FPCs are systematically reviewed,so that guidelines or even predictions on the processing strategies of various FPCs as well as multi-functional polymer composites could be given.This review should be able to provide interesting insights for the field of FPCs and boost future intelligent design of various FPCs. 展开更多
关键词 TOOLBOX Functional polymer composites processing strategy Morphology control
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The Rice Processing Industry in Nepal: Constraints and Opportunities 被引量:2
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作者 Krishna Dev Joshi Santosh Upadhyay +3 位作者 Pashupati Chaudhary Suchit Shrestha Kamal Bhattarai Bhaba Prasad Tripathi 《Agricultural Sciences》 2020年第11期1060-1080,共21页
A rice mill survey covering diverse rice processing companies in terms of their milling output, type of technology and year of establishment was conducted to understand the current situation of the rice milling indust... A rice mill survey covering diverse rice processing companies in terms of their milling output, type of technology and year of establishment was conducted to understand the current situation of the rice milling industry and to identify enablers and barriers to its growth in Nepal. Coarse rice varieties dominate Nepal’s rice processing industry, with a 42% share by total weight, followed by medium rice (34%) and fine varieties (less than 7%). Polished white rice (<em>Arwa</em>) was the dominant rice type in Nepal in the survey, followed by parboiled and steamed rice. The price and profit margins increased from coarse to fine rice varieties and from <em>Arwa</em> to parboiled and steamed rice. The cost of milling also followed a similar trend. The rice milling industry in Nepal largely influences the adoption or non-adoption of any specific type of rice variety by dictating specific brands in the market and this has important implications for rice research and development. The rice processing industry of Nepal was unable to compete with the Indian rice milling industry because of: 1) low profit margins due to the high cost of rice production and procurement, 2) a lack of economies of scale, 3) a lack of milling technologies for long and extra-long and steamed rice in the country and a lack of investment to modernize rice milling technology, and 4) unavailability of paddy throughout the year locally. Millers were willing to upgrade their rice milling technology to include high throughput parboiling, steamed rice as well as long and extra-long grain rice. This will be a strategic decision in counteracting the ever-increasing rice imports in Nepal. We believe that the findings of the study will be vital for formulating an appropriate rice research, development and rice processing strategy for Nepal to achieve food and nutritional security and the Sustainable Development Goals. 展开更多
关键词 Rice Industry Grain Quality Economy of Scale Rice Varieties Rice Imports Value Chain processing Technology Efficiency Profit Margins New Strategy Nepal
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A study of control strategies for a clarifier at an industry wastewater treatment plant 被引量:1
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作者 王鹤 Xiong Changxue Xu Long 《High Technology Letters》 EI CAS 2006年第1期82-85,共4页
Control of clarifier in the activated sludge process is critical for ensuring effective wastewater treatment. This paper is to study appropriate control strategies for a clarifier in an industrial wastewater treatment... Control of clarifier in the activated sludge process is critical for ensuring effective wastewater treatment. This paper is to study appropriate control strategies for a clarifier in an industrial wastewater treatment plant. Five control strategies are proposed, implemented and evaluated in a simulation software (West ++). The sludge blanket height and the effluent suspended solids concentration were proposed as the measured variable. The manipulated variable was the quantity of polymer added to the system. The strategies were evaluated in terms of their ability to maintain the sludge blanket height below 1.5m, their polymer requirements, their sensitivity to poor tuning and the required control action. 展开更多
关键词 wastewater treatment activated sludge process control strategy polymer dosage
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Interaction between semantic and phonological processes in stuttering Evidence from the dual-task paradigm
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作者 Luping Song Danling Peng Nlng Nlng 《Neural Regeneration Research》 SCIE CAS CSCD 2010年第18期1435-1440,共6页
Stuttering is a common neurological deficit and its underlying cognitive mechanisms are a matter of debate, with evidence suggesting abnormal modulation between speech encoding and other cognitive components. Previous... Stuttering is a common neurological deficit and its underlying cognitive mechanisms are a matter of debate, with evidence suggesting abnormal modulation between speech encoding and other cognitive components. Previous studies have mainly used single task experiments to investigate the disturbance of language production. It is unclear whether there is abnormal interaction between the three language tasks (orthographic, phonological and semantic judgment) in stuttering patients. This study used dual tasks and manipulated the stimulus onset asynchrony (SOA) between tasks 1 and 2 and the nature of the second task, including orthographic, phonological, and semantic judgments. The results showed that the performance records of orthographic judgment, phonological judgment, and semantic judgment were significantly reduced between the patient and control groups with short SOA (P 〈 0.05). However, different patterns of interaction between task 2 and SOA were observed across subject groups: subjects with stuttering were more strongly modulated by SOA when the second task was semantic judgment or phonological judgment (P 〈 0.05), but not in the orthographic judgment experiment (P 〉 0.05). These results indicated that the interaction mechanism between semantic processing and phonological encoding might be an underlying cause for stuttering. 展开更多
关键词 STUTTERING semantic processing phonological processing INTERACTION dual-task paradigm
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Edge Intelligence with Distributed Processing of DNNs:A Survey
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作者 Sizhe Tang Mengmeng Cui +1 位作者 Lianyong Qi Xiaolong Xu 《Computer Modeling in Engineering & Sciences》 SCIE EI 2023年第7期5-42,共38页
Withthe rapiddevelopment of deep learning,the size of data sets anddeepneuralnetworks(DNNs)models are also booming.As a result,the intolerable long time for models’training or inference with conventional strategies c... Withthe rapiddevelopment of deep learning,the size of data sets anddeepneuralnetworks(DNNs)models are also booming.As a result,the intolerable long time for models’training or inference with conventional strategies can not meet the satisfaction of modern tasks gradually.Moreover,devices stay idle in the scenario of edge computing(EC),which presents a waste of resources since they can share the pressure of the busy devices but they do not.To address the problem,the strategy leveraging distributed processing has been applied to load computation tasks from a single processor to a group of devices,which results in the acceleration of training or inference of DNN models and promotes the high utilization of devices in edge computing.Compared with existing papers,this paper presents an enlightening and novel review of applying distributed processing with data and model parallelism to improve deep learning tasks in edge computing.Considering the practicalities,commonly used lightweight models in a distributed system are introduced as well.As the key technique,the parallel strategy will be described in detail.Then some typical applications of distributed processing will be analyzed.Finally,the challenges of distributed processing with edge computing will be described. 展开更多
关键词 Distributed processing edge computing parallel strategies acceleration of DNN processing
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Novel modelling strategies for high‑frequency stock trading data
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作者 Xuekui Zhang Yuying Huang +1 位作者 Ke Xu Li Xing 《Financial Innovation》 2023年第1期1030-1054,共25页
Full electronic automation in stock exchanges has recently become popular,generat-ing high-frequency intraday data and motivating the development of near real-time price forecasting methods.Machine learning algorithms... Full electronic automation in stock exchanges has recently become popular,generat-ing high-frequency intraday data and motivating the development of near real-time price forecasting methods.Machine learning algorithms are widely applied to mid-price stock predictions.Processing raw data as inputs for prediction models(e.g.,data thinning and feature engineering)can primarily affect the performance of the prediction methods.However,researchers rarely discuss this topic.This motivated us to propose three novel modelling strategies for processing raw data.We illustrate how our novel modelling strategies improve forecasting performance by analyzing high-frequency data of the Dow Jones 30 component stocks.In these experiments,our strategies often lead to statistically significant improvement in predictions.The three strategies improve the F1 scores of the SVM models by 0.056,0.087,and 0.016,respectively. 展开更多
关键词 High-frequency trading Machine learning Mid-price prediction strategy Raw data processing Multi-class prediction Ensemble learning
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Analysis on Development Characteristics of Agricultural Product Processing Industry under the New Normal
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作者 Jianhua Zhao Ligui Chen Peixiong Zhang 《Plant Diseases and Pests》 CAS 2021年第5期35-38,共4页
From the beginning of the 21^(st)century to 2013,the economic income of main business of agricultural products processing enterprises in China had maintained above double digits for a long time.The current traditional... From the beginning of the 21^(st)century to 2013,the economic income of main business of agricultural products processing enterprises in China had maintained above double digits for a long time.The current traditional high-speed growth will be transformed to high-quality,mediumhigh-speed development,and the development trend is in line with economic laws and macro situation characteristics.With the acceleration of spa-tial distribution and cluster development of agricultural processing industry,the late-mover advantages in the central and western regions of China are gradually emerging.With the support of Internet+and e-commerce online shopping platforms,the integrative development with related industries has been deepened.Led by the new concept of green development,the demand of processing industry of green,healthy,specific functional food(such as diabetes,hypertension and other specific groups)is booming.In the aspect of development strategy,it is appropriate to build multivariate information service platform,improve the technical cooperation platform,and provide software and hardware facilities for further development of agricultural product processing industry.Combined with local economic development advantages,resource advantages and industrial advantages and other factors,the way of differentiation,regionalization and characterization should be taken according to local conditions and following the law,so as to energize the rural revitalization. 展开更多
关键词 Agricultural product processing industry Development strategy
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International Development Strategies of Luxury-goods Players in China
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作者 Fabrizio Mosca Piergiorgio Re 《Chinese Business Review》 2014年第6期367-381,共15页
The aim of this paper is to study and analyse the intemationalisation strategies chosen by the main luxury-goods players in the Chinese market, demonstrating the business intemationalisation processes. The research qu... The aim of this paper is to study and analyse the intemationalisation strategies chosen by the main luxury-goods players in the Chinese market, demonstrating the business intemationalisation processes. The research questions are: ttow luxury companies have developed distribution strategies in the Chinese markets? What are the main formats of distribution for the Chinese markets? Are there any differences in the internationalization process between the main players of the luxury markets and the smaller ones? The methodology is based on the analysis on multiple-case ~.nalysis on a sample of luxury-goods companies and identifies and compares the different strategies used by the players analysed. The research process starts from identifying and selecting the most well-known companies operating in the luxury branded sector, which have established a presence in the Chinese market with their own brand, collecting secondary data for the selected companies (website, corporate profile, articles on websites and in trade magazines and interviews with the management), analysing the data collected and interpreting the main results to have emerged from the research. The main findings and conclusions are that the route to development in the Chinese market taken by the players in the luxury-goods sector, historically undertaken by delocalising production operations, has in recent years begun to accelerate with new forms in play, principally linked to distribution. The Chinese market tbr luxury brands is ever more an outlet market rather than a production hub. The ability to create brand awareness will become a key factor for successful consolidation of the competitive position in this market, an operation that can only be performed through distribution. Moreover, Chinese high-end consumers are becoming ever more demanding, seeking out an ever more sophisticated shopping experience. Just as happening in other markets, opening directly operated stores is a strategic choice for reaching and convincing end-consumers, since these stores become their point of contact with the brand. Creating a shopping experience plays a central role in communicating the values, heritage and spirit of the brand to consumers. Global luxury-goods enterprises are multiplying their investment in opening new sales outlets, using different formats to create distribution system that is predominantly selective but that ensures adequate distribution coverage. The development of direct distribution channels, alongside the more traditional forms of indirect presence, is accompanied by the more innovative players developing the digital channel to accompany and support their retailing activities. 展开更多
关键词 marketing luxury goods intemationalization process Chinese market global distribution strategies
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Contextual Influences" Online Service Failure and Recovery Strategies
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作者 Fehmi Azemi Wilson Ozuem Yllka Azemi 《Chinese Business Review》 2015年第8期382-389,共8页
In recent years, service failure and recovery strategies have generated considerable interest among both researchers and marketers. The Internet environment has transformed the concepts of service failure and recovery... In recent years, service failure and recovery strategies have generated considerable interest among both researchers and marketers. The Internet environment has transformed the concepts of service failure and recovery strategies from a dyadic customer-provider focus into a multidimensional web quality scope. In traditional encounters, the research spectrum of service failure and recovery strategies is very much developed from a customer service approach and the responsibility of recovery has been traditionally assumed to be something that is assigned to the marketer. Studies pay little or no attention to the multidimensional nature of service failures contingent to recovery strategies in developing countries. To date, empirical studies have focused on service failures and recovery strategies in developed countries. This paper aims to provide some insights on the need for a context-specific development of recovery programmes and strategies suitable for developing countries. 展开更多
关键词 online service failure recovery strategy recovery expectations customer satisfaction post-recovery behaviour failure-recovery process
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