Translation Strategies of Red Tourism Terms in the Central Plains-Taking Red Central Plains as an Example

In recent years,the Red Tourism in Central Plains has gradually become a new type of thematic tourism form,which is an important carrier to carry out patriotism and revolutionary traditional education and carry forward the national spirit.The translation of red tourism publicity is an important window for spreading Chinese culture,and the translation of professional terms is an important link in the red tourism publicity.How to spread the red culture of the Central Plains,glow the charm of the Central Plains culture,enhance the influence of the Central Plains culture,and spread the Central Plains culture to the world has become the mission of every child of the Central Plains.This paper adopts the case analysis method,combined with the specific and typical cases in“Red Central Plains”,and uses different translation strategies and methods to explore the difficulties and solutions of the translation of terms in the red tourism text.

Development of Yimeng Red Tourism Resources from the Perspective of Tourist Perception

In this paper,the connotation of red tourism is explained from a new perspective firstly.On the basis of summarizing and evaluating the red tourism resources in Yimeng,combined with the current development status of red tourism in Yimeng region,based on the subjective evaluation of tourists on the development of red tourism in Yimeng region,several targeted suggestions for the development of red tourism in Yimeng are proposed.

Research on Coordinating Development between Red Tourism and Economy in Bancang Town,China

The development idea of YANG Kai-hui Memorial(one of national top hundred red classical tourist areas)would be organically combined with the good opportunity of "demonstration area of new rural community construction and pilot spot of urban and rural integration construction" in Bancang Town.The paper had analyzed the unique natural,social and economic condition in Bancang Town;and tourists,shop owners and government workers had been interviewed and surveyed.It was hoped to offer advices on coordinated development between scenic area and Bancang Town.It was of far-researching significance to integration and sustainable utilization of local resources and to promotion of local economic development.

Landscape Design of Parks Based on Red Tourism——With the Memorial Park of Soviet Republic of China in Ruijin,Jiangxi Province as a Study Case

Red tourism is a derivative product of organized patriotic education and revolutionary education activities.Memorial Park of Soviet Republic of China in Ruijin City,Jiangxi Province,as a representative of red tourism destination,is designed with red and patriotic education as the principal line to carry forward revolutionary traditions and spirits of Red Army,as well as create "red" garden landscapes with strong patriotism,time spirits and leisure elements.

Exploration on the Value and Path of Red Tourism Integrated into Ideological and Political Courses in Colleges and Universities

The state has issued a series of policy documents to vigorously promote the construction and development of ideological and political courses in colleges and universities.Red tourism provides a broader vision and deeper meaning for deepening the educational function of ideological and political courses.Using research methods such as literature research and case analysis,the restrictive factors that affect the effect of ideological and political education are discussed,and new ideas and new ways are put forward,such as promoting the synchronous construction of the first classroom and the second classroom of ideological and political courses,and integrating the small classroom of ideological and political education into the large classroom of society.The research could provide useful reference for the deepening development of red tourism in the new era and the multi-dimensional expansion of ideological and political courses in colleges and universities.

Research on Countermeasures and Development Status of Red Tourism in Shandong

As a new tourism pattern, red tourism develops rapidly in China. In Shandong, not only the red cultural heritage is rich, but also the red tourism resources are rich, but the development is not very successful now. The paper aims at surveying the status of Shandong red tourism, and analyzes the evaluation of tourists on red tourist attractions by the way of market research. The research indicates that red tourism has the problems including improper publicity, single development model and imperfect infrastructures, for which the paper proposes the suggestions such as multi-channel publicity and multi-mode development. The research results of the paper not only provides scientific basis for developing red tourism in Shandong, but also provides reference for practical management on red tourism.

A Probe into C-E Translation of Publicity Materials of Red Tourism in Hu.nan Province

Hunan Province is rich in red tourism resources, and many scenic spots in the region proudly echo the glory of China's revolutionary history. Publicity materials of red tourism in Hunan Province play the role of publicizing and promoting historical sites and places linked with China's revolutionary history. However, at present the C-E translation of publicity materials of red tourism in Hunan province is far from satisfaction. Reasonable application of eco-translatology in C-E translation of publicity materials of red tourism in Hunan Province will allow the translator to enjoy a much greater degree of flexibility in translating and produce appropriate translation which produce functionally the same effect on the target readers as the original on the readers.

The Design and Construction of Jiangxi Red Tourism Resource E-C/C-E Bilingual Parallel Corpus

On the basis of description of the necessity in construction of the Jiangxi red tourism resource E-C/C-E bilingual parallel corpus, this paper discusses the design and construction of the corpus. In its design, it describes the general design and the framework of the corpus, then it describes its construction including data collection, the standard for the sorted data, data selection, data digitalization, data tagging and data aligning. With the construction, it will not only realize purposes and functions of the corpus, but also provide others with ways or means to use the corpus and to establish such kind of corpus.

Research on the Impact of VR Technology Application on Red Tourism in Jiangxi Province

Jiangxi Province is rich in red tourism resources.However,its current situation in the development of red culture and the combination of tourism and VR technology is not optimistic.This paper takes the subsequent development of Jiangxi red tourism as the research object and looks through the historical background of Jiangxi red resources to analyze the current situation of the Jiangxi red tourism.In the meantime,it explores and investigates the current situation of the development of VR technology in Jiangxi,the degree of the combination between theory with practice and the possibility of VR technology application.On this basis,it studies how to reasonably apply VR technology to promote the sustainable development of red tourism in Jiangxi,how to pull the economic growth of Jiangxi,and how to achieve a win-win scenario for the modern economy and traditional culture of Jiangxi.

Red Tourism Magnet

Red scenic spots are no longer just spiritual assets in Chinathey have become a source of economic potential HAN Yongyi believes that the most memorable summer vacation he has experienced happened in 2011.In July the 29-year-old teacher from Shanghai embarked on a weeklong trip to some of China’s revolutionary sites in Jiangxi Province,a renowned revolution-era base in China.The trip,organized by his

An Empirical Study on Fuzzy Comprehensive Evaluation of Red Tourism Resources Based on AHP

Red tourism, which is featured with spiritual culture, resource fusion and historical socialization, is a remarkable innovation with Chinese characteristics. It is the shinning point of China’s tourism business development. This paper will show the objective and correct evaluation of red tourism resource. Firstly, it will create evaluation index system by theoretical analysis method and expert consultation method. Secondly, it will evaluate each object synthetically by fuzzy comprehensive evaluation method and analytic hierarchy process. Finally, through case study of General Zhang Aiping’s, Former Residence in Dazhou, Sichuan Province, conclusion and related suggestion will be achieved.

Tourists’ Perception of Celebrity Memorial Hall Under Red Tourism Back-ground:A Case Study of Wu Lanfu Memorial Hall

Wu Lanfu Memorial Hall is taken as research object. By combining web text analysis with questionnaire research, comprehensive analysis of tourist experience information (thematic background, scenic area services and hardware infrastructure) of research object is conducted under red tourism perspective. Via further correlation analysis, the dimensions that influence visitors’perception and experience of celebrity memorial hall are found, which attempts to contribute to the more comprehensive promotion of the tourism experience of red tourist attractions. Research results are as below. First, visitors are generally satisfied with the overall perception of celebrity memorial hall, and celebrity memorial hall occupies an indispensable position in the red tourism system. Second, visitors’ potential perception of memorial hall is quite different from their actual perception, and the quality of scenic spots does not match its potential perception. Third, celebrity effect plays a prominent role in red tourism attractions. Fourth, celebrity memorial hall play an important role in the inheritance and dissemination of red culture. Corresponding improvement suggestions are put forward in this paper based on above conclusions, and it aims to provide the reference for the development of red tourism and the spread of red culture in ethnic regions.

Inheritance of Red Culture and Perception of Tourism Development in Yimeng under the Background of Cultural and Tourism Integration

Developing red tourism is an important way to carry forward revolutionary culture and practice socialist core values.In this paper,effective comments on tourism websites such as“Ctrip”and“Tongcheng Travel”were selected as data sources,and with the help of network text analysis,the image perception and emotion of tourists in Linyi red tourism were analyzed.Besides,new ways to develop and utilize red tourism in Linyi City were put forward,such as innovating red tourism experiential products,promoting industrial linkage and common development,improving red tourism service facilities,and focusing on network marketing models,so as to reshape the red tourism value chain and enhance the comprehensive social effect.

Survey and Research the Ecology Development of Red Tourism Souvenirs Industry

Ecological development of tourist souvenir industry is to improve the red tourism ecological environment,which is an important measure to promote the sustainable development of the industry. This paper takes Shaoshan as the object of analysis, from the ecological level of Shaoshan red tourism souvenirs, the production process and manufacturing process, theme selector, quality and functional design, market operation, recycling of resources and ecological consumption behavior etc. It analyzes the existing problems of the ecological development of Shaoshan red tourism souvenirs, on this basis, it puts forward measures and suggestions of promoting the ecological development of Shaoshan red tourism souvenirs.

数字技术赋能红色旅游高质量发展的作用机理与路径探索

数字经济时代,红色旅游迎来了新的发展机遇,焕发出了新的生机。通过研究数字技术对于红色旅游高质量发展的赋能机理,提出了数字技术具备提升旅游企业生产运营效率、创新景区产品供给模式、满足游客消费需求升级和提高政府行政监管效能等效能的观点。进一步分析当前红色旅游发展与数字技术结合仍面临着产品单一、营销不足、数字鸿沟、管理不完善、人才供给不足等现实挑战,并针对上述困境,从丰富旅游数字化产品、创新数字化营销宣传、缩小数字化发展鸿沟、完善信息数字化监管、夯实旅游数字化人才队伍等方面对数字技术如何实现精准高效赋能红色旅游高质量发展进行了探索。

文旅融合下乡村红色文化旅游发展路径探究

红色基因能赋予乡村地区文化旅游产业发展以新内涵,通过大力挖掘及深度开发红色资源,使之有机植入并与文化旅游发展相融合,俨然已经成为新时期推动乡村地区文化旅游市场增长的新动能。通过运用文献分析法,分析归纳乡村红色文化旅游发展的现状及面临的困境,提出优化乡村红色文化旅游发展的路径。研究表明,文旅融合下的乡村红色文化旅游发展应以全域旅游理念推进深度开发、充分依托新技术加强营销推广、多措并举加快专业人才培养,从而推动乡村地区红色文化旅游产业的高质量发展,最终为乡村地区创造更多经济价值和社会效益。

“体验”视角下红色文创产品设计

在红色旅游市场趋于“年轻化”的时代背景下,富有创意的文创产品正受到年轻人的追捧,让游客从“旁观者”转变为“体验者”,在体验中与红色文化深入对话交流。文章从“体验”的视角出发,提出红色旅游“文创+”的新策略模式,将“个性化”“数字化”“沉浸式”三者融入到文创产品设计中,以期为产品设计研究提供新的思路,也在潜移默化中强化新时代红色教育,传承红色精神。

四川省红色旅游景点空间格局及旅游路径优化

以四川省为例,利用核密度、空间自相关等方法分析其红色旅游景点空间分布格局,进一步探索旅游优化路径。结果表明,四川省红色旅游景点呈集聚分布态势,主要集中在成都-广元-宜宾-雅安等地,形成了“两带三团四心”的双“C”型空间格局。热点区和次热点区占据四川省红色旅游景点空间区域的主要部分,空间关联性差异明显,区域发展均衡程度不高。基于红色旅游景点的空间结构特征及各地资源属性,从顶层规划设计、旅游空间结构和红色产品策划三个维度提出了旅游开发的优化途径。

乡村振兴视域下红色旅游的高质量发展

随着我国进入全面建设社会主义现代化国家的新阶段,乡村振兴战略逐步推进,将乡村红色旅游与优秀传统文化资源、自然资源、民俗文化、饮食文化相结合,对乡村经济的高质量发展具有重要意义。文章分析乡村红色旅游景区发展过程中存在的不足,通过完善基础设施通达度、利用科技革命打造农村红色文化创新高地、拓宽宣传渠道、加大人才引进力度、构建“红色文化+”发展模式,力争走出一条具有中国特色的红色旅游发展之路。

基于SWOT-AHP模型的达州、巴中红色旅游发展策略研究

无论是经济层面还是文化层面,亦或是地缘层面,巴中市与达州市都有同根性,因此有必要对其红色旅游进行区域联动的发展研究.基于此背景,通过实地调研和阅读文献运用SWOT方法扫描以及定性分析达州、巴中红色旅游发展影响因素和指标体系.继而,以SWOT-AHP为分析模型,构建达州、巴中红色旅游发展评价体系,运用德尔菲法获取数据构造判断矩阵并借助Excel软件计算各因素指标相对权重.研究发现:达州、巴中红色旅游发展战略四边形战略重心P点位于第一象限SO开拓型战略区.因此,要求达州、巴中红色旅游联动发展应采取积极开拓发展策略,即:“抓实”政策机遇、挖掘资源优势、区域协同联动、产业融合发展的红色旅游发展策略.