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A Study of Simile Translation in Red Sorghum Based on Relevance-Adaptation Model
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作者 姜焕焕 《海外英语》 2021年第9期216-217,220,共3页
In Red Sorghum, Mo Yan used about 200 similes, and Howard Goldblatt did an excellent job in translating them intoEnglish. The researcher aims to study the translation of similes in Red Sorghum based on Relevance-Adapt... In Red Sorghum, Mo Yan used about 200 similes, and Howard Goldblatt did an excellent job in translating them intoEnglish. The researcher aims to study the translation of similes in Red Sorghum based on Relevance-Adaptation Model. During theprocess of simile translation, a translator should first make a relevance assumption based on context to find the author's intention;second he should make a relevance adaptation to render the translated text conform to the tradition of the target language;last, aproper choice of utterance style should be made. The findings are as follows: for C-E translation, apart from translating a simile intoa simile, a translator can also translate it into a metaphor, paraphrase it or even omit the translation of it. Based on Relevance-Ad-aptation Model, this paper enriches studies on simile translation as well as on Red Sorghum. 展开更多
关键词 relevance-adaptation model Red Sorghum:A Novel of China SIMILE translation strategy
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关联-顺应语用模式与商标翻译:跨文化交际观 被引量:1
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作者 赵耀 《重庆教育学院学报》 2012年第4期82-84,共3页
商标翻译是一种特殊的跨文化交际形式,商标译名的质量直接影响到跨文化交际的成败。然而到目前为止,商标翻译仍缺乏一种普遍、有效的理论指导原则。本文从跨文化交际的角度出发,将关联-顺应语用模式引入商标翻译中,旨在为商标翻译提供... 商标翻译是一种特殊的跨文化交际形式,商标译名的质量直接影响到跨文化交际的成败。然而到目前为止,商标翻译仍缺乏一种普遍、有效的理论指导原则。本文从跨文化交际的角度出发,将关联-顺应语用模式引入商标翻译中,旨在为商标翻译提供一种宏观的理论指导,从而使商标译者有章可循。 展开更多
关键词 关联-顺应语用模式 商标翻译 跨文化交际
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