Impact of Tourists'Perceived Value on Behavioral Intention for Mega Events:Analysis of Inbound and Domestic Tourists at Shanghai World Expo

Based on the survey data for 2120 inbound and domestic tourists at the Shanghai World Expo,a structural equation model was constructed for the relationship among tourists' perceived value dimensions,behavioral intention and revisit intention.Additionally,the influence of tourists' perceived value dimensions on the behavioral intention and revisit intention was explored.The results show that the utilitarian value and enjoyment value significantly affect the inbound and domestic tourists' behavioral intention,while the convenience value and aesthetic value have no significant influence.The service value only significantly affects the domestic tourists' behavioral intention,and the aesthetic value only significantly affects the inbound tourists' behavioral intention.The utilitarian value,service value and enjoyment value significantly affect the inbound and domestic tourists' revisit intention,while the convenience value only significantly affects the domestic tourists' revisit intention.The utilitarian value is the primary factor affecting the inbound tourists' behavioral intention and revisit intention,and the perceived price has no significant effect on either inbound or domestic tourists' behavioral intention or revisit intention.The study explores the relationships between tourists' perceived value,behavioral intention and revisit intention,analyzes the divergence and causation,theoretically enriches the research field of tourism geography and behavioral geography,and has great practical significance to the sustainable development of mega events in China,including the further development of the Shanghai World Expo.

Underground Space Landscape Design of Business Zone B of Shanghai World Expo

Business Zone B of Shanghai World Expo is the dynamic cluster area of well-known enterprise headquarters,and it has created the scheme layout of integrated design above and below ground according to regional planning characteristics and the characteristics of the times.The underground space landscape design of Business Zone B of Shanghai World Expo is a typical case of underground space development in China,and the summary of design strategy is helpful for improving underground space landscape design level in China.The existing problems in landscape design of Business Zone B of Shanghai World Expo are found through fi eld investigation,and the law of underground space landscape design in Business Zone B is summarized.Due to the fact that the development of underground space can not be reversed,the optimization design strategy of underground space landscape,such as strengthening the connectivity of underground space,enriching the sunken square and courtyard,and creating good physical environment of underground space,is put forward to improve the status quo of underground space environment.The construction level of underground space landscape in China has been constantly improving.As long as the urban planning is reasonable and pays attention to the application of integrated design of ground and underground,architectural technology and art combination in underground space environment,the construction of urban underground space landscape will become more ecological,humanized and diversifi ed.

China＇ s Security Measures for 2010 Shanghai World Expo： A Retrospect

The security threats to Shanghai World Expo were multi-faceted, ranging from terrorist threat to ethnic separatist threat, from foreign diplomatic and political disputes to domestic mass disturbances as well as serious social crimes The first was from terrorist threat, and the global Jihad network in Eurasia was looming in the early 21st century, which was guided by radical ideologies; the second threat was from ethnic separatist groups; the third threat was related with foreign personnel and diplomats＇ security; the fourth threat was from mass disturbances, and the fifth was from serious social crimes. China＇s measures to these potential multi-faceted challenges were serious and various, including preventing terrorist attacks through international cooperation, lessening ethnic separatists＇ dissatisfaction and avoiding possible mass demonstration, reducing the chance of domestic mass disturbances, guaranteeing public transportation and aerospace security, making extensive use of advanced technologies and referring to other countries＇ expertise in security check, seeking help from other provinces bordering Shanghai, and strengthening control over explosive materials, etc.. Nevertheless, the efficacy of the above-mentioned countermeasures was problematic, for they were more defensive than offensive, more passive than proactive, and more tactical than strategic.

Role Orientation of Shanghai World Expo Group

Reporter: What is the development goal for Shanghai World Expo (Group) Co., Ltd.? Mr. Chen Xianjin: Our goal lies in 2 aspects: one is how to hold a successful world expo; the other is how to achieve World Expo Group into a 1st-class enterprise in China with most competitiveness. The 2 goals take overall development of Shanghai into consideration, while Shanghai

THREE ASPECTS ON SOLVING QUEUING SERVICE SYSTEM IN SHANGHAI WORLD EXPO

This paper analyzes the queuing problem that was experienced during the Shanghai World Expo of 2010. The queuing problem will be discussed at three levels. The three levels include the physical, psychological, and social aspects of the queuing problem. The collective behavior of visitors is studied through analyzing the information from the different sources, such as, the network of electronic eyes, the evaluation platform based on mobile phone system and the Internet. A hybrid information network technology is implemented. Based on the Wuli-Shili-Renli （WSR） system methodology, a new theoretical analysis framework for the queuing problem is proposed.

2010 World Expo and Urban Life Quality in Shanghai in Terms of Sustainable Development

Based on sustainable development theory and the UN's Human Development Index, this thesis puts forward what the quality of urban life implies, makes a study of the world Expo's potential influences on the urban life of Shanghai and advances the strategy and measures to strengthen the life-quality-facing urban

Standardization Contributes to preparation for Expo 2010 Shanghai

The task of standardization includes the formulation, organization, and supervision of standards, as well as the implementation of those standards. This paper outlines how standardization was illustrated, analyzed, and brought forward developmentally, while emphasizing implementation and supervision in accordance with the target and scope of the Expo 2010 Shanghai China Informatization.

上海世博温室外表皮玻璃幕墙与主体结构一体化设计

对传统幕墙的设计方法和特点进行了分析,发现传统幕墙的设计方法已不能适用于不断发展的特殊建筑效果需求。基于上海世博温室新型幕墙体系分析了一体化设计的技术难点,提出将主体结构与外表皮幕墙进行一体化设计,并给出主体结构与幕墙一体化设计方法、一体化有限元建模方法以及相互连接边界条件的假定方法,进一步对上海世博温室一体化整体模型进行详细计算分析,得到每块玻璃和连接件的变形和应力。为了验证一体化计算的可靠性,将一个单元的主体结构变形反加至对应玻璃上进行单独有限元分析。结果表明:一体化分析方法可行有效,该设计方法可优化幕墙连接框材料用量,可优化传统幕墙设计构造缝宽,提升了建筑整体效果。

大跨铝合金结构设计技术研究与工程实践

首先总结了铝合金结构的特点与发展情况,分析了大跨铝合金结构在国内外的工程应用及设计技术特点。结果显示在国内已形成一整套完善的大跨度铝合金结构设计理论、设计方法、加工制作及施工安装技术,某些设计技术已领先。进一步从铝合金材料、结构体系、构件截面形式、连接节点等分析了技术发展创新的重点和难点,给出了上海辰山植物园和上海世博温室两个铝合金结构的典型示范案例,阐述了解决大跨度铝合金结构支座温度应力等关键问题的思路和方法,在设计技术的开发创新及应用方面起到一定的示范作用。

巨构空间转型的多重可能——上海世博园“一轴四馆”区空间重构的教学实验

2023年同济大学本科毕业设计以上海世博会“一轴四馆”区为研究对象,通过空间的加密完成重构,进行了一次在巨构建筑空间中补充日常性的探索。实验以形态类型学作为设计操作工具,针对尺度失衡、活力缺失的空间问题,从宏观结构、中观街坊、微观建筑设计3个层面展开。通过“网格”“坊中市”“类型拼贴”3组方案,探寻“一轴四馆”区域再城市化改造的多重可能,以期营造出尺度宜人、功能混合的多样空间,使其从被巨构建筑控制的消极空间转型成高密、多样、日常性的城区。

国际博览会会徽设计中的国家形象--以上海世博会、北京园艺博览会为例

随着我国国力的日益增长,我国经常性举办大型国际博览会活动。毫无疑问,国际博览会的视觉形象必将成为参会各国乃至全世界的关注热点。而会徽设计作为这些国际展会活动的主体视觉表达,直接影响到展会举办国“国家形象”的有效传播,同时也成为向世界展示其风采的重要途径。上海世博会和北京园艺博览会会徽设计在发布之后受到民众的广泛认可,并在全球范围内产生了积极影响。本文以上海世博会和北京园艺博览会会徽设计为研究对象,深入挖掘其背后所代表的文化符号,探讨其在具体设计构思与表现方面是如何体现“中国国家形象”的,并阐述其对国家形象构建的积极意义。

Shanghai on the World Expo Stage

This year, China has been hit by abnormal weather-spring seems reluctant to arrive as north China is plagued by low temperatures and strong winds and the south is drenched in lasting rainfall. In spite of the climate, the pulse of spring is vibrant at the Expo site. Before the opening ceremony, Shanghai Mayor Han Zheng said the six trial runs for the Expo had achieved their expected results with flying colors.

A Long Love Affair The World Expo has long captivated Shanghai

It is no secret that Shanghai’s drive to hold a successful World Expo in 2010 has been generously backed with human resources and money by the Central Government. But it might come as a surprise

重大事件游客感知价值维度模型及实证研究——以2010上海世博会国内游客为例

文章采用SPSS18.0和AMOS17.0数据分析软件对上海世博会国内游客调研数据进行分析与处理,构建重大事件国内游客感知价值的测量维度模型,并进行测度研究,结果显示:①上海世博会国内游客感知价值包括服务价值、美感价值、效用价值、愉悦价值、感知价格、方便价值等6个测量维度。②上海世博会游客感知价值在服务价值、美感价值、效用价值、愉悦价值等维度上测量均值较高,整体感知价值达到满意水平;相对而言,感知价格、方便价值等维度均值偏低,需求刚性、不规则性和市场供求关系是主因。③感知价值与各测量维度之间存在多元线性关系,其相关性强弱依次是效用价值、愉悦价值、美感价值、服务价值、感知价格、便利价值。该研究结论推进了游客感知价值理论和测度方法的实证应用,对世博会等同类国际性重大事件的可持续发展具有一定的理论和现实意义。

文化创意旅游需求及其差异性分析——以上海世博会为例

大众对文化和精神的消费需求为文化创意产业的发展提供了广阔的市场前景,世博会就是文化创意旅游产业在特定空间高度集聚而成的产物。文章基于旅游者的问卷调查,从核心内容和衍生产品两方面对上海世博会文化创意旅游需求及其差异性进行分析。结果显示,旅游者对文化创意旅游需求呈现多元性、娱乐性、符号性、实用性和虚拟性体验的趋势。在核心内容的需求方面,旅游者需求较高的依次为:展馆、文化演艺活动和论坛;在衍生产品的需求方面,旅游者对特许旅游纪念品中的世博护照、海宝和世博纪念徽章的需求较大,对出版发行服务中地图的需求较多,对网络文化服务的需求度正逐步提高。分析发现,基于不同的人口统计学特征和旅游行为特征,旅游者文化创意旅游需求存在显著差异,主要体现在年龄和月均收入因素的影响,而性别、职业、文化程度、进园次数和出游方式的影响较小,文章并据此探讨未来文化创意旅游的发展方向。

上海世博会环境空气质量状况和原因分析

通过2001—2010年世博会同期上海市环境空气质量变化趋势和特征分析,简析上海世博会期间环境空气质量改善和世博后空气污染反弹问题的原因。结果表明,世博期间上海市环境空气质量优良率高达98.4%,为历年同期最佳;大气污染防控措施成效显著,尤其是脱硫措施实施效果明显;世博后由于季节变换、沙尘影响和监管力度减弱等因素导致空气污染有所反弹。

北京奥运会与上海世博会旅游业效应及对比分析

分析了2008北京奥运会和2010上海世博会将给旅游业带来的期间效应、长期效应以及空间效应,并对其影响力进行了比较分析。提出北京和上海应该借鉴2000年悉尼奥运会等活动的成功经验,延长事前效应和后续效应,以增强奥运会和世博会对旅游业的影响力。

上海世博会旅游者空间扩散网络分析

文章运用社会网络分析方法,以长三角16个地级城市为节点,构建了世博会客流向长三角区域空间扩散的网络,并对网络的整体特征和节点特征进行评价,分析了每个城市的集聚、中转和扩散客流的能力。网络的整体密度是0.2583,整体旅游流互动不明显,网络直径是4,旅游者至多在旅游线路中安排4个旅游城市。上海、苏州、杭州等节点城市在世博会客流空间扩散网络中处于竞争优势,对客流的虹吸效应较强。上海、苏州、杭州的集聚、中转、扩散能力最强,在网络中位于核心;南京、无锡、嘉兴的集聚、中转、扩散客流能力次之,是次级核心节点城市;常州、宁波、绍兴、扬州、镇江等城市是次级边缘节点城市;湖州是孤岛型城市,其余城市为边缘节点城市。受空间距离、旅游地资源、旅游地旅游发展情况等影响,长三角城市在接受世博会客流的空间扩散的效应中呈现一定的差异。从长三角区域整体来说,上海世博会对旅游客流的集聚效应要强于其对周边地区的空间辐射效应。

2010年上海世博会运行综合管理系统研究

从2010年上海世博会运行管理的需求出发,构建了运行综合管理的系统框架,研究了实现此功能框架的关键技术,包括子系统集成与协同工作方案、决策指挥控制的技术体系和管理体系、门户技术以及安全管理技术等。

建设第三空间 强化社会参与

文章以人物访谈的形式,探讨了世界领域下的图书馆事业,上海世博会的第三空间和图书馆的未来等热点问题。