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Application of Data mining in Enterprise Network Marketing
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作者 DanDan Xiao Feng Ye 《International English Education Research》 2015年第1期43-45,共3页
With the rapid development of the Internet, market has been increasingly competitive and competition means are various. Internet Marketing has become a new way for enterprises to grow. Data mining of enterprise networ... With the rapid development of the Internet, market has been increasingly competitive and competition means are various. Internet Marketing has become a new way for enterprises to grow. Data mining of enterprise network marketing has become the new darling of many business managers.The marketing data will become a key to develop a corporate marketing strategy as an important basis tool. However, many companies now make mistakes in marketing data. They can't fully exploit the marketing data.lt can affect the development of enterprise network marketing strategy. This paper is based on the concept of marketing data and outline the importance of data mining for network marketing, then analyze a significant impact on the entemrise network marketin~ strate^w made by marketinR data mininR. 展开更多
关键词 Data mining Network marketing marketing strategy application
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Research on the application of the data mining technology in the electronic commerce network marketing
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作者 Shi Yuanmin 《International English Education Research》 2014年第2期50-52,共3页
With the rapid development of China's reform and opening up and the socialist market economy, the development of Internet technology has promoted the prosperity of e-commerce, and further promoted the rapid developme... With the rapid development of China's reform and opening up and the socialist market economy, the development of Internet technology has promoted the prosperity of e-commerce, and further promoted the rapid development of China's economy. Data mining technology is an advanced science and technology, which has important implications for the e-commerce data processing. Through the summary of the data mining technology, this article puts forward the application of data mining technology in electronic commerce, in order to better promote the development of electronic commerce. 展开更多
关键词 Electronic commerce network marketing data mining application
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Analysis and Visualization of Marketing, Statistical and Macroeconomic Data With GIS
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作者 Krassimira Schwertner 《Economics World》 2017年第5期389-398,共10页
The most common way to analyze economics data is to use statistics software and spreadsheets.The paper presents opportunities of modern Geographical Information System (GIS) for analysis of marketing, statistical, a... The most common way to analyze economics data is to use statistics software and spreadsheets.The paper presents opportunities of modern Geographical Information System (GIS) for analysis of marketing, statistical, and macroeconomic data. It considers existing tools and models and their applications in various sectors. The advantage is that the statistical data could be combined with geographic views, maps and also additional data derived from the GIS. As a result, a programming system is developed, using GIS for analysis of marketing, statistical, macroeconomic data, and risk assessment in real time and prevention. The system has been successfully implemented as web-based software application designed for use with a variety of hardware platforms (mobile devices, laptops, and desktop computers). The software is mainly written in the programming language Python, which offers a better structure and supports for the development of large applications. Optimization of the analysis, visualization of macroeconomic, and statistical data by region for different business research are achieved. The system is designed with Geographical Information System for settlements in their respective countries and regions. Information system integration with external software packages for statistical calculations and analysis is implemented in order to share data analyzing, processing, and forecasting. Technologies and processes for loading data from different sources and tools for data analysis are developed. The successfully developed system allows implementation of qualitative data analysis. 展开更多
关键词 GIS statistical analysis marketing data analysis location analytics WEB business software application management information systems
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Social Psychology in the Marketing
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作者 Qi Chen 《International Journal of Technology Management》 2013年第8期13-15,共3页
Marketing psychology is science which studies socio-economic phenomena, and explain the application of social market, using psychological methods and theoretical, and is in-depth community school of learning; After ne... Marketing psychology is science which studies socio-economic phenomena, and explain the application of social market, using psychological methods and theoretical, and is in-depth community school of learning; After nearly 20 years development, Chinese marketing psychology still emphasis on Western-style research, and seems to having divorced from a hot issue of market economy in a way yet to be in efforts to be used in marketing among psychology. Through the discussion of the applications of marketing psychology, trying to appeal to all the scholars return to create the purposes of marketing psychology, like other disciplines, like out of development path of striving to become typical combined with Chinese social market economy and psychology. 展开更多
关键词 marketing PSYCHOLOGY application group behavior SALES
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Renewable Polymers in Biomedical Applications:From the Bench to the Market
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作者 Rauany Cristina Lopes Tamires Nossa +3 位作者 Wilton Rogério Lustri Gabriel Lombardo Maria Inés Errea Eliane Trovatti 《Journal of Renewable Materials》 EI CAS 2024年第4期643-666,共24页
Polymers from renewable resources have been used for a long time in biomedical applications and found an irreplaceable role in some of them.Their uses have been increasing because of their attractive properties,contri... Polymers from renewable resources have been used for a long time in biomedical applications and found an irreplaceable role in some of them.Their uses have been increasing because of their attractive properties,contributing to the improvement of life quality,mainly in drug release systems and in regenerative medicine.Formulations using natural polymer,nano and microscale particles preparation,composites,blends and chemical modification strategies have been used to improve their properties for clinical application.Although many studies have been carried out with these natural polymers,the way to reach the market is long and only very few of them become commercially available.Vegetable cellulose,bacterial cellulose,chitosan,poly(lactic acid)and starch can be found among the most studied polymers for biological applications,some with several derivatives already established in the market,and others with potential for such.In this scenario this work aims to describe the properties and potential of these renewable polymers for biomedical applications,the routes from the bench to the market,and the perspectives for future developments. 展开更多
关键词 POLYMERS RENEWABLE biomedical applications MARKET
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Applications of Blockchain Technology in marketing—A systematic review of marketing technology companies
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作者 Valerio Stallone Martin Wetzels Michael Klaas 《Blockchain(Research and Applications)》 2021年第3期79-87,共9页
Given the emerging nature of integrating Blockchain Technology(BCT)into several business fields concerning the interaction between companies and their customers,this study aims to investigate the applications of BCT i... Given the emerging nature of integrating Blockchain Technology(BCT)into several business fields concerning the interaction between companies and their customers,this study aims to investigate the applications of BCT in marketing through an accurate procedure of locating,selecting and analyzing existing companies using BCT in marketing.A sample that consists of 800 companies was identified using web-scraping methods.The data set was collected from initial coin offerings(ICO)websites as well as from an existing,older landscape of applications.The data set was then intensively analyzed in order to be categorized into five fields of marketing technology.Advertising and ecommerce outgrew the other fields of social&relationship,content&experience and data in absolute numbers,revealing the focus of practitioners in the past as well as gaps for the future.The authors provided future directions for researchers on and development of tools to systematically generate knowledge and improve the application of BCT and the work of practitioners in marketing. 展开更多
关键词 Blockchain marketing Blockchain applications Blockchain in marketing
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Securing Stock Transactions Using Blockchain Technology: Architecture for Identifying and Reducing Vulnerabilities Linked to the Web Applications Used (MAHV-BC)
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作者 Kpinna Tiekoura Coulibaly Abdou Maïga +1 位作者 Jerome Diako Moustapha Diaby 《Open Journal of Applied Sciences》 2023年第11期2080-2093,共14页
This paper deals with the security of stock market transactions within financial markets, particularly that of the West African Economic and Monetary Union (UEMOA). The confidentiality and integrity of sensitive data ... This paper deals with the security of stock market transactions within financial markets, particularly that of the West African Economic and Monetary Union (UEMOA). The confidentiality and integrity of sensitive data in the stock market being crucial, the implementation of robust systems which guarantee trust between the different actors is essential. We therefore proposed, after analyzing the limits of several security approaches in the literature, an architecture based on blockchain technology making it possible to both identify and reduce the vulnerabilities linked to the design, implementation work or the use of web applications used for transactions. Our proposal makes it possible, thanks to two-factor authentication via the Blockchain, to strengthen the security of investors’ accounts and the automated recording of transactions in the Blockchain while guaranteeing the integrity of stock market operations. It also provides an application vulnerability report. To validate our approach, we compared our results to those of three other security tools, at the level of different metrics. Our approach achieved the best performance in each case. 展开更多
关键词 Stock Market Transactions Action Smart Contracts ARCHITECTURE Security Vulnerability Web applications Blockchain and Finance Cryptography Authentication Data integrity Transaction Confidentiality Trust Economy
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Marketing Strategies under the Guidance of the Principle Giving Priority to Efficiency
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作者 Guangzeng ZHANG 《International Journal of Technology Management》 2013年第7期70-72,共3页
To realize profit making as well as a steady growth, enterprises should have the marketing strategies meeting the development.In this paper, the experience of enterprise marketing is discussed through the analysis on ... To realize profit making as well as a steady growth, enterprises should have the marketing strategies meeting the development.In this paper, the experience of enterprise marketing is discussed through the analysis on Wanda and Baogang Group successfully applying the principle giving priority to efficiency and achieving outstanding marketing strategies, and also the problems necessary for enterprises to focus in making marketing strategies are analyzed, aiming at providing certain reference for enterprises to make marketing strategies. 展开更多
关键词 Giving Priority to Efficiency marketing Strategy application PROBLEMS
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Investigain:A Productive Asset Management Web Application
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作者 Rabbani Rasha Mohammad Monirujjaman Khan +1 位作者 Mehedi Masud Mohammed AAlZain 《Computer Systems Science & Engineering》 SCIE EI 2021年第8期151-164,共14页
The Investigain is a progressive web application to make mutual funds investments through a Systematic Investment Plan.The application utilizes the web’s modern capabilities,such as Asynchronous JavaScript and XML(AJ... The Investigain is a progressive web application to make mutual funds investments through a Systematic Investment Plan.The application utilizes the web’s modern capabilities,such as Asynchronous JavaScript and XML(AJAX),JavaScript,and Hypertext Marker Language(HTML5).The application also uses a powerful relational database management system,such as MySQL,to display asset management information.The application has two portals,one for investors and one for a particular asset manager or asset management company.Each investor has an account in the investor portal.The investor can view his/her profile,current balance,balance history,dividends,the units of mutual funds bought,unit price,the value of each mutual fund,and can pay installments using an embedded online payment gateway.Asset managers can monitor all investments,manage user accounts,and reimburse dividends using the admin portal.This paper also presents the experimental results of using the Investigain application,compares them with existing systems,and details the application’s prospect to improve its socio-economic conditions.The system’s frontend is designed with Bootstrap and jQuery frameworks.The backend is designed using Hypertext Preprocessor(PHP)server-side scripting language.The system demonstrated increased satisfaction from its clients. 展开更多
关键词 Asset management mutual fund web application systematic investment plan inVESTMENT WEB inTERNET net asset value capital market
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Riemann Hypothesis, Catholic Information and Potential of Events with New Techniques for Financial and Other Applications
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作者 Prodromos Char. Papadopoulos 《Advances in Pure Mathematics》 2021年第5期524-572,共49页
In this research we are going to define two new concepts: a) “The Potential of Events” (EP) and b) “The Catholic Information” (CI). The term CI derives from the ancient Greek language and declares all the Catholic... In this research we are going to define two new concepts: a) “The Potential of Events” (EP) and b) “The Catholic Information” (CI). The term CI derives from the ancient Greek language and declares all the Catholic (general) Logical Propositions (<img src="Edit_5f13a4a5-abc6-4bc5-9e4c-4ff981627b2a.png" width="33" height="21" alt="" />) which will true for every element of a set A. We will study the Riemann Hypothesis in two stages: a) By using the EP we will prove that the distribution of events e (even) and o (odd) of Square Free Numbers (SFN) on the axis Ax(N) of naturals is Heads-Tails (H-T) type. b) By using the CI we will explain the way that the distribution of prime numbers can be correlated with the non-trivial zeros of the function <em>ζ</em>(<em>s</em>) of Riemann. The Introduction and the Chapter 2 are necessary for understanding the solution. In the Chapter 3 we will present a simple method of forecasting in many very useful applications (e.g. financial, technological, medical, social, etc) developing a generalization of this new, proven here, theory which we finally apply to the solution of RH. The following Introduction as well the Results with the Discussion at the end shed light about the possibility of the proof of all the above. The article consists of 9 chapters that are numbered by 1, 2, …, 9. 展开更多
关键词 Twin Problem Twin’s Problem Unsolved Mathematical Problems Prime Number Problems Millennium Problems Riemann Hypothesis Riemann’s Hypothesis Number Theory information Theory Probabilities Statistics Management Financial applications Arithmetical Analysis Optimization Theory Stock Exchange Mathematics Approximation Methods Manifolds Economical Mathematics Random Variables Space of Events Strategy Games Probability Density Stock Market Technical Analysis Forecasting
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Application of Virtual Fitting Technology and Impac on the Clothing Market
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作者 FU Yihan XU Weiwei +2 位作者 LIU Lu SONG Xiaohan XU Zengbo 《International English Education Research》 2017年第2期4-6,共3页
List the advantages of virtual fitting technology, summarize virtual insufficient in the development of present situation and the fitting technique of application examples. Analyze the influence of virtual fitting to ... List the advantages of virtual fitting technology, summarize virtual insufficient in the development of present situation and the fitting technique of application examples. Analyze the influence of virtual fitting to the clothing market entity stores and clothing market e-commerce. According to the present situation of the virtual fitting, realize the sustainable ideas of the future direction of life. 展开更多
关键词 Virtual fitting application examples: Clothing market Virtual fitting technology into daily life
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The In-orbit Application of 25Nms Gyroscope Fills the Gap in Domestic Market
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《Aerospace China》 2012年第3期16-16,共1页
After the successful launch of Yaogan 14, the 25Nms control moment gyroscope onboard the Yaogan 14 satellite successfully finished the attitude maneuver commands to the satellite and operates in a normal state. The su... After the successful launch of Yaogan 14, the 25Nms control moment gyroscope onboard the Yaogan 14 satellite successfully finished the attitude maneuver commands to the satellite and operates in a normal state. The successful maiden use of the 25Nms gyroscope fills the gap in the field of small control moment gyroscopes in 展开更多
关键词 The in-orbit application of 25Nms Gyroscope Fills the Gap in Domestic Market
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高纯溶剂应用及行业高质量发展展望 被引量:3
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作者 全灿 《化学试剂》 CAS 2024年第1期1-7,共7页
化学工业是国民经济的基干产业,在区域经济的许多部门发挥着至关重要的作用。高纯溶剂作为基础化工材料,服务国民经济主战场,与人们生产生活密接相关。绿色溶剂助力实现人类命运共同体和联合国可持续发展目标。首先介绍高纯溶剂的国内... 化学工业是国民经济的基干产业,在区域经济的许多部门发挥着至关重要的作用。高纯溶剂作为基础化工材料,服务国民经济主战场,与人们生产生活密接相关。绿色溶剂助力实现人类命运共同体和联合国可持续发展目标。首先介绍高纯溶剂的国内外市场应用,国际高纯溶剂行业发展趋势、市场以及增长动能,在此基础上,应我国高质量发展需求,展望高纯溶剂如何服务我国国民经济主战场,如何服务国家重大需求,重点介绍高纯溶剂标准物质研制以建立溯源性、电子级高纯溶剂标准化满足半导体行业重大需求以及生物基溶剂满足行业绿色环保发展需求。 展开更多
关键词 高纯溶剂 市场 应用 高质量发展 标准物质 电子级 生物基溶剂
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高阻隔包装薄膜发展现状及产业化建议
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作者 刘春阳 《当代石油石化》 CAS 2024年第7期21-25,共5页
分析了高阻隔包装薄膜在包装市场的应用,对聚偏氯乙烯(PVDC)、乙烯–乙烯醇共聚物(EVOH)、聚酰胺(PA)、聚萘二甲酸乙二醇酯(PEN)以及热塑性聚乙烯醇(TPVA)等阻隔材料进行了介绍,总结了高阻隔包装薄膜的制备方式及未来发展趋势,提出高阻... 分析了高阻隔包装薄膜在包装市场的应用,对聚偏氯乙烯(PVDC)、乙烯–乙烯醇共聚物(EVOH)、聚酰胺(PA)、聚萘二甲酸乙二醇酯(PEN)以及热塑性聚乙烯醇(TPVA)等阻隔材料进行了介绍,总结了高阻隔包装薄膜的制备方式及未来发展趋势,提出高阻隔包装薄膜产业化的发展建议。 展开更多
关键词 高阻隔 包装薄膜 阻隔材料 制备方法 应用市场
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数字营销赋能高校科技成果转化的应用场景研究
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作者 林小兰 《盐城师范学院学报(人文社会科学版)》 2024年第3期115-124,共10页
我国高校尤其是部分研究型大学汇聚了大量高水平人才、国家级科技创新平台、重大科研基础设施等优质创新资源,促进高校科技成果转化是加快实现高水平科技自立自强的重要环节。数字营销赋能高校科技成果转化的应用场景主要有研发设计场... 我国高校尤其是部分研究型大学汇聚了大量高水平人才、国家级科技创新平台、重大科研基础设施等优质创新资源,促进高校科技成果转化是加快实现高水平科技自立自强的重要环节。数字营销赋能高校科技成果转化的应用场景主要有研发设计场景、研发中试场景、商业模式场景和沟通场景等。数字营销赋能高校科技成果转化的策略主要有建立云平台、数字化设计平台,创设知识共享的智能化服务平台,建立价值共创、线上线下共生商业模式,开展数字内容营销、数字品牌营销等。 展开更多
关键词 数字营销 高校科技成果转化 应用场景 智能化服务平台 共生商业模式
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益生菌成品循证研究对提升新质生产力的全球策略启示
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作者 王强 郭智 +1 位作者 向晓晨 沈关心 《中国食品药品监管》 2024年第7期122-133,共12页
当前,公众养生保健方式多样化且便捷化,健康意识不断增强,推动了保健食品行业向上发展。益生菌作为增长最迅速的细分领域之一,已成为保健食品行业的焦点。为推动益生菌产业新质生产力和行业健康发展,本文从监管引导、行业协会推动、激... 当前,公众养生保健方式多样化且便捷化,健康意识不断增强,推动了保健食品行业向上发展。益生菌作为增长最迅速的细分领域之一,已成为保健食品行业的焦点。为推动益生菌产业新质生产力和行业健康发展,本文从监管引导、行业协会推动、激发市场潜能、打造新场景新业态以及公众需求导向等方面入手,提出了提升益生菌基础研究、提高生产质量、加强成品循证研究等发展策略,以期为推动我国益生菌产业高质量发展提供借鉴。 展开更多
关键词 益生菌 市场潜力 成品循证研究 安全性 临床应用 新质生产力
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赣南客家旅游服饰的创新设计与市场应用探索
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作者 吴岚 杨卿艺 《西部皮革》 2024年第17期104-106,共3页
文章旨在探讨赣南客家旅游服饰的创新设计思路及其在旅游市场中的应用。通过对传统客家服饰元素进行提取与再创造,结合现代审美与市场需求,设计出既具有文化内涵又符合实用性的旅游服饰。同时分析了赣南客家旅游服饰市场的现状和问题,... 文章旨在探讨赣南客家旅游服饰的创新设计思路及其在旅游市场中的应用。通过对传统客家服饰元素进行提取与再创造,结合现代审美与市场需求,设计出既具有文化内涵又符合实用性的旅游服饰。同时分析了赣南客家旅游服饰市场的现状和问题,以及这些创新设计在旅游市场中的接受度及潜在价值,探讨了赣南客家旅游服饰在市场中的潜在应用领域,为赣南客家服饰文化的传承与发展提供新的思路。 展开更多
关键词 客家服饰 创新设计 应用市场
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重包装膜(FFS)应用现状及发展综述 被引量:1
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作者 崔宇辉 刘春阳 《山东化工》 CAS 2024年第5期81-82,85,共3页
从全球范围内和中国国内两个层面探讨了重包装膜(Form Fill Seal Films)的应用现状及发展趋势。探讨了市场竞争、技术创新和可持续发展等方面的问题。
关键词 重包装膜 应用 市场 发展前景
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PBT纤维产业链关键技术进展及应用前景
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作者 张恒 纪晓寰 +1 位作者 孙宾 王鸣义 《纺织导报》 CAS 2024年第2期30-36,共7页
文章综述了近10年聚对苯二甲酸丁二醇酯(PBT)纤维的原料、合成、纺丝成形及产品加工等环节的关键技术进展,得出:生物基原料以及生物化工技术的应用对进一步降低PBT原料成本具有优势;优化PBT合成工艺、采用新型耐水解钛系催化剂有利于降... 文章综述了近10年聚对苯二甲酸丁二醇酯(PBT)纤维的原料、合成、纺丝成形及产品加工等环节的关键技术进展,得出:生物基原料以及生物化工技术的应用对进一步降低PBT原料成本具有优势;优化PBT合成工艺、采用新型耐水解钛系催化剂有利于降低产品生产成本、提升产品性能;直接纺丝将成为提升PBT纤维综合竞争力的有效途径,单丝、复合纺丝、熔喷等纤维成形技术将获得长足进步;应用技术的发展将帮助PBT纤维开拓技术纺织品新市场,市场前景可期。 展开更多
关键词 PBT纤维 加工技术 生物可降解 技术纺织品 应用市场
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Internet在电力市场中的应用 被引量:9
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作者 吴复立 文福拴 《电力系统自动化》 EI CSCD 北大核心 2003年第5期1-5,共5页
首先简要论述了在电力市场环境下为确保电力系统的安全、可靠运行而对信息的要求 ,阐明了信息系统应该具有的特征与功能 ,指出了 Internet是理想的解决办法。之后 ,介绍了与 Internet相关的一些事务 ,重点放在如何保证 Internet的性能... 首先简要论述了在电力市场环境下为确保电力系统的安全、可靠运行而对信息的要求 ,阐明了信息系统应该具有的特征与功能 ,指出了 Internet是理想的解决办法。之后 ,介绍了与 Internet相关的一些事务 ,重点放在如何保证 Internet的性能和安全性方面。在此基础上 ,概述了电力市场中 Internet的应用现状 ,介绍了 Internet应用的一个重要分支 (即 Web服务方面 )的研究与技术进展情况及其可能对将来 Internet在电力市场中的应用所带来的影响。最后 ,介绍了应用服务提供者模型并展望了其在电力市场中广阔的应用前景。 展开更多
关键词 电力系统 电力市场 inTERNET 通信系统
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