This study investigates how cognitive psychology principles can be integrated into the information architecture design of short-form video platforms,like TikTok,to enhance user experience,engagement,and sharing.Using ...This study investigates how cognitive psychology principles can be integrated into the information architecture design of short-form video platforms,like TikTok,to enhance user experience,engagement,and sharing.Using a questionnaire,it explores TikTok users’habits and preferences,highlighting how social media fatigue(SMF)impacts their interaction with the platform.The paper offers strategies to optimize TikTok’s design.It suggests refining the organizational system using principles like chunking,schema theory,and working memory capacity.Additionally,it proposes incorporating shopping features within TikTok’s interface to personalize product suggestions and enable monetization for influencers and content creators.Furthermore,the study underlines the need to consider gender differences and user preferences in improving TikTok’s sharing features,recommending streamlined and customizable sharing options,collaborative sharing,and a system to acknowledge sharing milestones.Aiming to strengthen social connections and increase sharing likelihood,this research provides insights into enhancing information architecture for short-form video platforms,contributing to their growth and success.展开更多
The current study used the structural components of Facebook games to select predictors of Problematic Video Game Play (PVGP) in relation to Facebook games. Based upon how game design and structure may interact with p...The current study used the structural components of Facebook games to select predictors of Problematic Video Game Play (PVGP) in relation to Facebook games. Based upon how game design and structure may interact with personality characteristics, the current study examined the effects of hypercompetitiveness, narcissism, reward responsiveness and psychological absorption on PVGP for a group of Facebook gamers. Moreover, the present study also observed how results may differ between Facebook gamers (n = 102), and a group of other (non-Facebook) gamers (n = 132). The Facebook group comprised 84% of females with an average age of 40.39 (SD = 14.00), whereas the other group of gamers consisted of 61% of males with an average age of 24.70 (SD = 7.86). Participants completed an online survey. Structural Equation Modelling (SEM) revealed that an interaction between hypercompetitiveness and narcissism was the only significant predictor of PVGP for Facebook gamers. In contrast, a second structural model revealed that both hypercompetitiveness and psychological absorption were significant predictors of PVGP for other types of gamers. The findings from this study had important implications regarding the structure of video games and demographic differences between Facebook Gamers and other types of gamers.展开更多
文摘This study investigates how cognitive psychology principles can be integrated into the information architecture design of short-form video platforms,like TikTok,to enhance user experience,engagement,and sharing.Using a questionnaire,it explores TikTok users’habits and preferences,highlighting how social media fatigue(SMF)impacts their interaction with the platform.The paper offers strategies to optimize TikTok’s design.It suggests refining the organizational system using principles like chunking,schema theory,and working memory capacity.Additionally,it proposes incorporating shopping features within TikTok’s interface to personalize product suggestions and enable monetization for influencers and content creators.Furthermore,the study underlines the need to consider gender differences and user preferences in improving TikTok’s sharing features,recommending streamlined and customizable sharing options,collaborative sharing,and a system to acknowledge sharing milestones.Aiming to strengthen social connections and increase sharing likelihood,this research provides insights into enhancing information architecture for short-form video platforms,contributing to their growth and success.
文摘The current study used the structural components of Facebook games to select predictors of Problematic Video Game Play (PVGP) in relation to Facebook games. Based upon how game design and structure may interact with personality characteristics, the current study examined the effects of hypercompetitiveness, narcissism, reward responsiveness and psychological absorption on PVGP for a group of Facebook gamers. Moreover, the present study also observed how results may differ between Facebook gamers (n = 102), and a group of other (non-Facebook) gamers (n = 132). The Facebook group comprised 84% of females with an average age of 40.39 (SD = 14.00), whereas the other group of gamers consisted of 61% of males with an average age of 24.70 (SD = 7.86). Participants completed an online survey. Structural Equation Modelling (SEM) revealed that an interaction between hypercompetitiveness and narcissism was the only significant predictor of PVGP for Facebook gamers. In contrast, a second structural model revealed that both hypercompetitiveness and psychological absorption were significant predictors of PVGP for other types of gamers. The findings from this study had important implications regarding the structure of video games and demographic differences between Facebook Gamers and other types of gamers.
