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The Impact of the Corporate Social Responsibility on China Textile & Apparel's Competitiveness 被引量:2
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作者 Qijun Jiang 《Chinese Business Review》 2005年第10期56-63,共8页
This paper introduces the situation and the comparative advantage of Chinese textile & apparel industry. The negative impact of Corporate Social Responsibility on Chinese textile & apparel's competitiveness is that... This paper introduces the situation and the comparative advantage of Chinese textile & apparel industry. The negative impact of Corporate Social Responsibility on Chinese textile & apparel's competitiveness is that it will alter corporation's pricing strategies and lack of green competitiveness. The positive impact is that it will uphold enterprise competitiveness and upgrade enterprise strategy resilience. Chinese textile and apparel should mix CSR strategy into enterprise production, management, employees' training as well as the marketing in order to improve its competitiveness. 展开更多
关键词 Corporate Social Responsibility (CSR) competitiveness textile apparel industry
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