Mediatic sporting events are increasingly used in the geopolitical arena to gain consensus, at the same time emerging as platforms for the discussion of social issues, such as human rights and sustainability. This art...Mediatic sporting events are increasingly used in the geopolitical arena to gain consensus, at the same time emerging as platforms for the discussion of social issues, such as human rights and sustainability. This article presents an investigation into the role of mediatic sporting events and digital platforms in sparking political debate and social engagement to bring about change, including discussions on global and local interests and the performances of activist fans to promote debate on specific issues. The investigation employs a quantitative methodology. The initial inductive analysis uses a matrix of cultural key-frames of the empowerment and protest that accompany media sporting events, verifying their presence and effectiveness in different communication milieus. An analysis of the representation of protests on social media was performed through content analysis. The results of the investigation show that mediatic sporting events are to be understood as a diverse range of generators of multiple political effects: from the exercise of power to mass mobilization and media criticism.展开更多
Establishment of operation and management model of sports events is the inevitable history development of "sports competition showing business" in China;the essence implies in development of dialectical rela...Establishment of operation and management model of sports events is the inevitable history development of "sports competition showing business" in China;the essence implies in development of dialectical relations of the three aspects of "reason","law," "emotion",which can also be understood as "reason" first,"law" as basis,"feeling" secondary;establishment of operation and management model of sports events with Chinese characteristics.展开更多
This paper studies English training for student volunteers at large scale sports events with a comprehensive investigation of the undergraduate student volunteers from Capital University of Physical Education who have...This paper studies English training for student volunteers at large scale sports events with a comprehensive investigation of the undergraduate student volunteers from Capital University of Physical Education who have taken part in large scale sports events.By examining the current volunteer training situation,the author finds that there is a sever lack of professional and systematical English training for student volunteers at large scale sports events.The study shows focusing on sports events knowledge and requirements of the volunteers’specific job is crucial to the service level of the volunteers.The study concludes that the problem can be solved by developing new course books,innovating new flexible training methods,and offering more comprehensive training content.The recommended training methods include intensive group training,computer aided teaching,task training and on-the-spot training to make them fit their work soon.展开更多
Don＇t be surprisod if someone tolls you that you can win a world championship by playing online games.Competitive online gaming,or eSports,has debuted as a demonstration sport at the 18th Asian Games held in Jakarta.
How are the winners determined in most of the events that make up the Olympic Games? Theyare,of course,the athletes who run or swim faster,jump higher,lift heavier,throw further.But how is their prowess measured? By t...How are the winners determined in most of the events that make up the Olympic Games? Theyare,of course,the athletes who run or swim faster,jump higher,lift heavier,throw further.But how is their prowess measured? By the SI (Système inter-national) International System of Units,which展开更多
文摘Mediatic sporting events are increasingly used in the geopolitical arena to gain consensus, at the same time emerging as platforms for the discussion of social issues, such as human rights and sustainability. This article presents an investigation into the role of mediatic sporting events and digital platforms in sparking political debate and social engagement to bring about change, including discussions on global and local interests and the performances of activist fans to promote debate on specific issues. The investigation employs a quantitative methodology. The initial inductive analysis uses a matrix of cultural key-frames of the empowerment and protest that accompany media sporting events, verifying their presence and effectiveness in different communication milieus. An analysis of the representation of protests on social media was performed through content analysis. The results of the investigation show that mediatic sporting events are to be understood as a diverse range of generators of multiple political effects: from the exercise of power to mass mobilization and media criticism.
文摘Establishment of operation and management model of sports events is the inevitable history development of "sports competition showing business" in China;the essence implies in development of dialectical relations of the three aspects of "reason","law," "emotion",which can also be understood as "reason" first,"law" as basis,"feeling" secondary;establishment of operation and management model of sports events with Chinese characteristics.
文摘This paper studies English training for student volunteers at large scale sports events with a comprehensive investigation of the undergraduate student volunteers from Capital University of Physical Education who have taken part in large scale sports events.By examining the current volunteer training situation,the author finds that there is a sever lack of professional and systematical English training for student volunteers at large scale sports events.The study shows focusing on sports events knowledge and requirements of the volunteers’specific job is crucial to the service level of the volunteers.The study concludes that the problem can be solved by developing new course books,innovating new flexible training methods,and offering more comprehensive training content.The recommended training methods include intensive group training,computer aided teaching,task training and on-the-spot training to make them fit their work soon.
文摘Don＇t be surprisod if someone tolls you that you can win a world championship by playing online games.Competitive online gaming,or eSports,has debuted as a demonstration sport at the 18th Asian Games held in Jakarta.
文摘How are the winners determined in most of the events that make up the Olympic Games? Theyare,of course,the athletes who run or swim faster,jump higher,lift heavier,throw further.But how is their prowess measured? By the SI (Système inter-national) International System of Units,which
