Mediatic sporting events are increasingly used in the geopolitical arena to gain consensus, at the same time emerging as platforms for the discussion of social issues, such as human rights and sustainability. This art...Mediatic sporting events are increasingly used in the geopolitical arena to gain consensus, at the same time emerging as platforms for the discussion of social issues, such as human rights and sustainability. This article presents an investigation into the role of mediatic sporting events and digital platforms in sparking political debate and social engagement to bring about change, including discussions on global and local interests and the performances of activist fans to promote debate on specific issues. The investigation employs a quantitative methodology. The initial inductive analysis uses a matrix of cultural key-frames of the empowerment and protest that accompany media sporting events, verifying their presence and effectiveness in different communication milieus. An analysis of the representation of protests on social media was performed through content analysis. The results of the investigation show that mediatic sporting events are to be understood as a diverse range of generators of multiple political effects: from the exercise of power to mass mobilization and media criticism.展开更多
How are the winners determined in most of the events that make up the Olympic Games? Theyare,of course,the athletes who run or swim faster,jump higher,lift heavier,throw further.But how is their prowess measured? By t...How are the winners determined in most of the events that make up the Olympic Games? Theyare,of course,the athletes who run or swim faster,jump higher,lift heavier,throw further.But how is their prowess measured? By the SI (Système inter-national) International System of Units,which展开更多
Don＇t be surprisod if someone tolls you that you can win a world championship by playing online games.Competitive online gaming,or eSports,has debuted as a demonstration sport at the 18th Asian Games held in Jakarta.
Mega sport events have been in the focus of scientific work since years. Most of the authors deal with effects, impacts or thelegacy of them, concentrating on economic aspects in that field. This study uses a stakehol...Mega sport events have been in the focus of scientific work since years. Most of the authors deal with effects, impacts or thelegacy of them, concentrating on economic aspects in that field. This study uses a stakeholder approach and tries to examine peculiarlythe whole range of the Olympic Games of Rio 2016 by using a qualitative research method. Stakeholders from Latin America wereasked about their expectations and perceived experiences regarding the first games in South America. Even if from differentperspectives, respondents expected and perceived both positive and negative effects through RIO 2016. Their wishes were related totheir individual development, further development of sports, intercultural exchange, and social learning. A similarly varied picture maybe observed regarding the experiences perceived. In order to determine a comprehensive picture of RIO 2016 and its legacy, it isimportant to do a short-term as well as a long-term investigation.展开更多
文摘Mediatic sporting events are increasingly used in the geopolitical arena to gain consensus, at the same time emerging as platforms for the discussion of social issues, such as human rights and sustainability. This article presents an investigation into the role of mediatic sporting events and digital platforms in sparking political debate and social engagement to bring about change, including discussions on global and local interests and the performances of activist fans to promote debate on specific issues. The investigation employs a quantitative methodology. The initial inductive analysis uses a matrix of cultural key-frames of the empowerment and protest that accompany media sporting events, verifying their presence and effectiveness in different communication milieus. An analysis of the representation of protests on social media was performed through content analysis. The results of the investigation show that mediatic sporting events are to be understood as a diverse range of generators of multiple political effects: from the exercise of power to mass mobilization and media criticism.
文摘How are the winners determined in most of the events that make up the Olympic Games? Theyare,of course,the athletes who run or swim faster,jump higher,lift heavier,throw further.But how is their prowess measured? By the SI (Système inter-national) International System of Units,which
文摘Don＇t be surprisod if someone tolls you that you can win a world championship by playing online games.Competitive online gaming,or eSports,has debuted as a demonstration sport at the 18th Asian Games held in Jakarta.
文摘Mega sport events have been in the focus of scientific work since years. Most of the authors deal with effects, impacts or thelegacy of them, concentrating on economic aspects in that field. This study uses a stakeholder approach and tries to examine peculiarlythe whole range of the Olympic Games of Rio 2016 by using a qualitative research method. Stakeholders from Latin America wereasked about their expectations and perceived experiences regarding the first games in South America. Even if from differentperspectives, respondents expected and perceived both positive and negative effects through RIO 2016. Their wishes were related totheir individual development, further development of sports, intercultural exchange, and social learning. A similarly varied picture maybe observed regarding the experiences perceived. In order to determine a comprehensive picture of RIO 2016 and its legacy, it isimportant to do a short-term as well as a long-term investigation.
