This study is the first phase of research results from the student innovation project“Yunqiao Sunshine Health and Wellness Homestay”group at Chengdu Normal University.By analyzing the current state of the Sunshine H...This study is the first phase of research results from the student innovation project“Yunqiao Sunshine Health and Wellness Homestay”group at Chengdu Normal University.By analyzing the current state of the Sunshine Health and Wellness Tourism Area economy in the Panxi region of Sichuan,local policies,and the current state of Sunshine Health and Wellness homestays and hotels,this paper proposes the possibility of developing Sunshine Health and Wellness homestays and hotels through traditional Chinese medicine(TCM)health preservation methods.It also proposes development strategies for such hotels through a market survey SWOT analysis.展开更多
The traditional Chinese medicine(TCM)culture has seen an unprecedented rise in popularity across the world in recent years,as China’s international stature has improved,and its cultural soft power has grown.At the sa...The traditional Chinese medicine(TCM)culture has seen an unprecedented rise in popularity across the world in recent years,as China’s international stature has improved,and its cultural soft power has grown.At the same time,people are becoming more aware of all kinds of respiratory and cerebrovascular diseases,along with other health-concerning factors.Therefore,people are gradually casting their eyes on TCM dietotherapy culture,which has been studied by the Chinese people for thousands of years and has made indelible contributions to the prevention and treatment of diseases and the Chinese nation’s longevity.However,its principle of action,prevention and control efficacy,as well as standards have been questioned;thus,its development prospects are of concern to the people.On this basis,this study explores the development status,transmission channels,and development prospects of TCM dietotherapy culture.展开更多
文摘This study is the first phase of research results from the student innovation project“Yunqiao Sunshine Health and Wellness Homestay”group at Chengdu Normal University.By analyzing the current state of the Sunshine Health and Wellness Tourism Area economy in the Panxi region of Sichuan,local policies,and the current state of Sunshine Health and Wellness homestays and hotels,this paper proposes the possibility of developing Sunshine Health and Wellness homestays and hotels through traditional Chinese medicine(TCM)health preservation methods.It also proposes development strategies for such hotels through a market survey SWOT analysis.
基金Shaanxi University Philosophy and Social Sciences Characteristic Discipline Project Research on the Inheritance and Development of Traditional Chinese Medicine Characteristic Culture(Project Number:SJW200906).
文摘The traditional Chinese medicine(TCM)culture has seen an unprecedented rise in popularity across the world in recent years,as China’s international stature has improved,and its cultural soft power has grown.At the same time,people are becoming more aware of all kinds of respiratory and cerebrovascular diseases,along with other health-concerning factors.Therefore,people are gradually casting their eyes on TCM dietotherapy culture,which has been studied by the Chinese people for thousands of years and has made indelible contributions to the prevention and treatment of diseases and the Chinese nation’s longevity.However,its principle of action,prevention and control efficacy,as well as standards have been questioned;thus,its development prospects are of concern to the people.On this basis,this study explores the development status,transmission channels,and development prospects of TCM dietotherapy culture.