Explore the Culture Brand Management Strategy of New Media From Li Ziqi’s Return to“Continuous Hot”

“Li Ziqi”is not only a Chinese girl,but also a cultural brand of new media with certain international influence.Currently,she has more than 20 million fans on the YouTube platform.In July 2021,she stopped making works,and then gradually faded from the public eye.Until November 12,2024,she released her new work“Carved Lacquer With Hidden Flowers,Carrying Auspiciousness!”For a while,the whole network was boiling,netizens rushed to tell each other,the video has been played more than 100 million times,and she easily returned to the“top of flow rate”.In today’s ever-changing world,why does her work continue to be popular after she stopped working for 1,200 days?The way of management is worth thinking about.This paper analyzes the Weibo comments data of her first work of comeback,to explore the cultural brand management strategy of new media.

A Study on the Path of Promoting External Dissemination of Regional Culture with Translation Technology under the Background of New Quality Productivity

With the introduction of the concept of new quality productivity characterized by high technology,efficiency,and quality,various industries in China have ignited a high spirit of innovation and development.Against this background,this article analyzes the significance and current situation of the external dissemination of regional culture and combines the application of translation technology empowered by new quality productivity to explore a path suitable for the wider,more effective,and higher-quality external dissemination of regional culture.The aim is to provide practical experience for promoting the effective dissemination of regional culture in China to the world and better build a cultural power.

A Study on the Pedagogical Application of Chinese New Year Culture in International Chinese Language Education

Culture teaching is an inseparable part of International Chinese Language Education,and it has great significance in international Chinese language teaching.Students can enhance their interest in Chinese language learning and improve their learning effect through understanding the excellent traditional Chinese culture,at the same time,culture teaching can help to disseminate the Chinese culture and promote the development of a multicultural world.Taking the teaching of Chinese New Year culture as an example,we analyze the current teaching materials involving Chinese New Year culture with high popularity and acceptance,put forward effective teaching methods matching the feasibility of teaching Chinese New Year culture,and then present the specific teaching design of Chinese New Year culture,in order to provide references for the teaching of culture in International Chinese Language Education.

Constructing ecological system of digital culture industries in the new era

Developing digital culture industries is one of the important social planning strategies in China in the new era.China’s digital culture industries has continued to grow in recent years,but there are still a series of problems such as imperfect industrial ecological chain structure,lack of development and innovation content,and small scale of ecological platform.At this stage,in order to build a sustainable ecological system for the development of digital culture industries in the new era,we should focus on the development of key areas related to digital culture industries,guide the development of industrial agglomeration,cultivate large-scale leading enterprises,strengthen the support of industry chain,build an innovative ecological model,and increase policy support.Only in this way can the digital culture industries be pushed into a benign ecological system as soon as possible and cultivated into a new momentum for the development of China’s culture industries in the new era.

Influential Factors of Restorer of New Cytoplasmic Male Sterile(NER) on Anther Culture

Some influential factors of anther culture were studied preliminarily by conducting anther culture of the restorers of new cytoplasmic male sterile （NER）. Several results were obtain from this experiment and they were listed as follow：① MS cultrure medium with such hormones as 2,4-D 2 mg/L,6-BA 0.5 mg/L, NAA 0.5 mg/L was the best suitable for callus induction of NER. ②The difference of induction rate was significantly different between different plant age groups. From the 110th day to 141th day,the induction rate was increased with the increase of age and the difference of induction rate reached 0.01 significant difference level. The induction rate reached the highest value in the 141th day then it declined gradually. ③The combined use of 2, 4-D and 6-BA with proper increase of 2,4-D was good for inducing callus. ④The green plantlet induction rate of NER was increased when the concentration of 6-BA increased from 2 mg/L to 4 mg/L. Adding ZT from 0.5 mg/L to 2 mg/L. 6-BA would led 2.47% increase of green plantlet olantlet induction rate.

Analysis of Communication Model of Chinese Traditional Culture in the New Media Era

Nowadays,the communication of traditional culture is facing various challenges,including limitations of traditional culture itself,decrease of inheritors,poor construction of structure,and heterization of connotation,as well as conflicts between Chinese and foreign cultures in the context of globalization.New media has provided more opportunities for the communication of outstanding Chinese traditional culture.This paper analyzed the role of new media in completing the structure and expanding the scope of communication of outstanding Chinese traditional culture,and proposed strategy for optimizing the communication route from the perspective of improving environment,changing content,and adjusting strategy.The contributions of new media to the communication of Chinese traditional culture should be highly appreciated.

A Comparative Analysis of the Prototype of the New Culture of Japan and the Prototype of Donghua

The prototype of the new culture of Japan and Donghua prototype has the characteristics of simple and easy to learn, strong teaching ability, flexible and changeable. By using the prototype, we can also greatly reduce the calculation, and simplify the work of drawing the base line.As long as they are similar to the drawing line drawing, you can deal with a variety of other complex design lines.It is less dependent on the experience of the operator, its comprehensive performance is better than the domestic popular various clothing plate making technology, is a combination of art and technology to achieve a more effective tool,ilt is also an ideal technology platform for the realization of complex costume design. There are similarities and differences between the prototype of Japanese new culture and the prototype ofDonghua, This article is in the two prototype of the draw and the different types of differences in the study.

The Strategy of Integrating Enterprise Culture into College English Teaching Under the New Curriculum Reform

With the overall promotion of the new curriculum reform, teachers’ teaching ideas have greatly changed. Under this background, how to apply the concept of new curriculum reform guide the reform of college English teaching is an important task. Therefore, it is very important to study the teaching strategies of college English teaching. Culture and language are complementary and inseparable, which requires us to carry out cultural teaching during English teaching process. In this paper, we focus on the strategy of integrating enterprise cultures into college English teaching, and discuss several cultural teaching problems in college English class. As a language required course, English not only strengthen the learners’ language skills, but also enhance humanistic quality of students. However, current college English teaching takes the examination as the goal, which cannot meet the needs of the learner’s professional stuff. We propose the strategy of integrating the professional background into English teaching, in order to improve the students’ ability of comprehensive application of English and the professional quality.

The Influence of Consumer Culture on American New Woman and Their Literary Image in the Early 20th Century

By the study of three great American literary works, The Great Gatsby, Tender is the Night and The Age of Innocence, this paper aims to give a holistic interpretation of"New Woman"and their intrinsic relationship with consumer culture in the light of Baudrillard's theories about the consumer society and the consumer culture.

Reshaping the New Paradigm of Classroom Culture Construction in Colleges and Universities

The classroom is an important place for“three guarantees”education.Classroom culture refers to a group culture with both teachers and students as the main body,the classroom space as the carrier,and spiritual connotation as the core.The creation of classroom culture with school characteristics,characteristics of the times,and Chinese characteristics can reflect the aesthetic perspective and value orientation of the school,which has far-reaching significance for the growth of students and their future development.This paper takes the construction of classroom culture in colleges and universities as the research subject,obtains real data,and conducts variable analysis through questionnaire survey and structured interview,with the aim of enriching the educational function of the classroom.It involves how the classroom culture pays attention to the current life,needs,and desires of college and university students,along with the problems and functions that should be improved in the traditional construction.This paper also discusses and reshapes the new paradigm of classroom culture construction in colleges and universities based on the combination of student growth,subject areas,school culture,and advanced technology.

Outline of the Construction of Chinese Human Rights Culture in the New Era

in the broadest sense,respecting and protecting human rights is a major achievement in the progress of human civilization.human rights culture is the most essential feature of human rights.from the perspective of the development of human civilization,human rights culture reflects a country’s thinking and wisdom as well as its civilization level and represents a country’s cultural soft power.Chinese human rights culture in the new era is a socialist human rights culture in a broad sense,a human rights culture in the new stage of development of socialism with Chinese characteristics in a narrow sense,and an ideological spirit and moral strength of Chinese human rights culture in a certain historical period.at a new historical starting point,strengthening the construction of China’s human rights culture in the new era and gathering the strength of China human rights culture have important practical significance and far-reaching historical significance for building China’s human rights theory,developing advanced socialist culture with Chinese characteristics,consolidating the confidence in socialist culture with Chinese characteristics,building a country with a strong socialist culture,and enhancing China’s cultural soft power.

Construction Innovation of Traditional Sports Culture from the Perspective of Sports New Connotations

This paper suggests effectively integrating national spirits,national ethos and social responsibilities through the inheritance and development direction of traditional Chinese culture to enhance the significance and national value of traditional Chinese sports culture and proposes scientifically constructing the goals of the development of traditional sports culture with respect to the general characteristics of regional humanity and cultural development,thus building up an innovative development path for the construction of traditional sports culture,satisfying the new requirements for traditional sports culture to develop with the times,and fueling the construction and formation of the new normal of its development.

Study on New Rural Residential Construction and Residential Culture in Longnan Region of Gansu Province

Residential construction is the important part of new rural construction,also the great event relating to the living of the general farmers,but also the physical appearance of rural area.Taking advantage of the post-quake reconstruction and new rural construction,combining with the inheritance and development of traditional culture,the new rural construction should be the first to be launched,constructing applicable and beautiful residences with rich residential cultural connotation.Longnan Region is economically underdeveloped,but it is with a beautiful environment and the forest coverage rate is high.Therefore,the discussion and investigation on the residential style and culture in this district are of great significance to the construction of the ethnic,economic and beautiful residential construction mode during new residential construction in Longnan Region.Through the analysis of the economic situation,environmental condition of Longnan Region and the analysis of the structure,function,architectural composition and existing problems of the present residence,the author discussed the style and structure of the present residence.The author also studied the protection and inheritance of the residential culture in Longnan Region,emphasizing the inheritance and development of residential culture and gave new cultural connotation to the new rural residential construction.All these provided reference for the new rural construction and planning in this area.

The Study on Landscape Factors,Pattern and Design in New Countryside Construction in Mountainous Areas of China

With the vigorous development of China urbanization and increase of people's environmental consciousness,landscape design had received more and more attentions in urban construction and planning.However,the planning for mountainous new countryside construction and landscape design had not been emphasized.Hence,how to make use of natural and cultural landscape factors in mountainous areas to conduct landscape design in new countryside construction was an issue needed to be highlighted.According to the field study of natural villages and residences of Longnan City in Gansu Province,the paper had discussed the composition of mountainous settlements and residences,the composition of mountainous rural landscape factors and landscape planning principles,hoping to provide reference for rural landscape design and new countryside construction.

Development and Utilization of Catering Culture and New Countryside Construction in Guizhou of China

The paper pointed out that catering cultural resources played an important role in vitalizing Guizhou,promoting rural tourism development,innovating characteristic mountainous economy,increasing villagers' income and constructing ecological civilization.It emphasized that development and utilization of catering resources could contribute to promotion of economic development and preservation of good ecology on condition that natural environment was not destroyed.Advantages and potentials for development and utilization of catering culture in Guizhou had been analyzed,which lied in diversified food production methods,abundant food materials,obvious regionality,colorful national catering cultures,green foods and so on.It proposed that Guizhou catering culture had gained attention of relevant departments currently and had been developed to a certain degree.Its development status was introduced in brief.On this basis,it put forward relevant strategies,emphasized depending on government's guidance,stimulating villagers' activity,rooting in the soil of Guizhou historical culture,paying attention to establishment and protection of native catering cultural brand,and doing well in sales promotion.

A Study on Rural Cultural Communication of Short Videos From the Perspective of Mediation-Taking the Popularization of “Village BA” (Village Basketball Association) in Qiandongnan as an Example

With the rise of new media and short videos shaping the new communication environment,rural culture has been mediated and transformed to spread to a wider region.As a cultural achievement of rural revitalization,“Village BA”(Village Basketball Association)demonstrates Chinese modernization.The use of short videos,mass rural movements,and“spectacle”spaces to attract spectators has become a key issue in the dissemination of rural culture.

Planning for Harmonious Rural Construction and New Business Format Development:A Case Study of Selected Villages in Yuan’an County,Yichang City

In light of the national focus on developing livable and harmonious villages and fostering high-quality development in the central region,alongside the establishment framework of modern industrial system in Hubei Province and the actual situation of the villages in Yuan’an County,this paper analyzes the region’s strengths,which include its ecological environment,natural climate,key industries,and tourism resources,as well as the challenges in industrial structure,infrastructure,public services and population loss.Additionally,it presents concrete strategies for the development of relevant villages in the Yuan’an region,elucidates the development concepts of one product for one village,village linkage,industrial integration,and business format renewal through various practical case studies in rural planning and design.Furthermore,it emphasizes the powerful impetus of emerging rural business formats,including cultural tourism,digital village,great health,and study tour education,in advancing rural revitalization in the contemporary era,thus serving as a valuable reference for promoting high-quality development and fostering urban-rural integration in the central region.

Isolation and diagnosis of Helicobacter pylori by a new method: Microcapillary culture

AIM:To investigate the performance of the microcapillary culture method(MCM) in Helicobacter pylori(H.pylori) isolation and diagnosis.METHODS:Microcapillary culture(MC),classical culture(CC),rapid urease(CLO) test,and histopathologic examination(HE) were performed with biopsy samples.Homogenized biopsy samples were loaded into capillary tubes and incubated for 48 h at 37 ℃ without providing a microaerophilic environment.Additionally,three or four loops of the homogenized sample were inoculated in a ready-to-use selective medium(Becton Dickinson,Helicobacter Agar,Modified) specific for the isolation of H.pylori and incubated at 37 ℃ in a microaerophilic atmosphere provided by Campy Gen(Becton Dickinson,Gas Pack).Bacteria reproducing in microcapillary tubes were evaluated in an inverted microscope and also were evaluated after performing a CC with the content.Results obtained by CC,CLO test,and HE were compared with those of MC.The diagnostic performances of the methods used in this study were evaluated for specificity,sensitivity,positive predictive value(PPV),negative predictive value(NPV),and CI.RESULTS:H.pylori was found positive by CLO test +HE and/or CC culture in 26 patient antrum and corpus biopsy samples.In 25(25/26) patient biopsy samples,H.pylori was isolated by MCM,whereas in only 14(14/26) patient biopsy samples,H.pylori was isolatedby CC.CLO test and HE were found positive in 17(17/26) patient biopsy samples.Comparing the results of the isolation of H.pylori by MCM,CC,CLO test,and HE,the sensitivity of the MCM was found as 96%,the specificity as 80%,the PPV as 83%,the NPV as 95%,and the 95%CI as 0.76(χ2 =31.51,P < 0.01) whereas the sensitivity of the CC was found as 54%(χ2 =19.15,P < 0.01),and the sensitivity of the CLO test and HE were found as 65%(χ2 =25.26,P < 0.01).CONCLUSION:This new microcapillary cultivation method for H.pylori has high diagnostic sensitivity compared with CC,HE,and CLO tests.

Rural Tourism, Shanxi Merchants’ Culture and New Rural Construction of Socialism

Rural tourism was a new form of tourism gradually emerging in China in recent years. It satisfied urban residents' pursuit of nature and had a promising market prospect. New rural construction of socialism was an important historical task in the process of economic and social development of China at present and in future period. New rural construction was the important basis of rural tourism development and meanwhile rural tourism development could promote new rural construction. Shanxi Merchant's Culture of Xi Village in Jinzhong City was a kind of excellent rural tourism resource. Developing rural tourism was one of the effective ways to promote new rural construction of socialism in Xi Village.