Exploration of the Cultural Connotation of “Traditional Festivals” Eco-Curriculum in Primary Schools

Chinese traditional festivals with rich historical and cultural connotations fully reflect Chinese children’s national cultural emotions and values.It is of great significance to explore the cultural connotations behind traditional festivals in primary school’s civics and political curriculum,and to cultivate primary school students’traditional cultural identity and increase their cultural self-confidence and patriotism through multi-channel and multi-form innovative educational strategies and curriculum design.

Chinese Cultural Soft Power Research:Based on Li Ziqi Case

The purpose of this research is about the soft power of Chinese culture,taking Li Ziqi as a case.Li Ziqi’s videos has been recognized and appreciated by the government for its shaping of China’s national image in the cultural dimension,judging from the attitude of official media such as People’s Daily and CCTV to its reporting.China also explores more possibilities for shaping its national image and presents a more diversified,richer,and wonderful China.With“high-speed rail”,“China C919 Plane”,and other aspects,Li Ziqi is also a manifestation of China’s cultural soft power.

Cultivation of Cultural Subjectivity from the Perspective of Cultural Self-Confidence

Economic and cultural globalization has strong impacts on the culture of each country.How to maintain the integrity of the local culture in the course of globalization and how to develop on the basis of the inheritance and innovation are the questions worthy of being studied.This paper firstly expounds the important meaning of cultural subjectivity in the view of cultural self-confidence,then explores the roots for the loss of cultural subjectivity consciousness and finally indicates the strategies of cultivating cultural subjectivity.Cultivating cultural subjectivity is an effective way to maintain the integrity of the local culture and the cultural self-confidence.

On Cultural Self-Confidence and Communication from the Perspective of“Belt and Road”Initiative

An important part of the "Belt and Road " Initiative is to achieve people-to-people bonds. People-to-people bonds are certainly based on cultural self-confidence and cultural self-awareness. Cultural self-confidence is an important cultural strategy put forward by the party and the country in the vision of contemporary society,and an important deployment to realize the great rejuvenation of the Chinese nation. This paper first gives a brief overview of the advantages of cultural self-confidence in external communication,and then analyzes the opportunities and challenges that cultural self-confidence faces in external communication in the newera. Finally,it focuses on exploration on the external communication ways of cultural self-confidence in the "Belt and Road"Initiative. O nly based on the deep understanding of local culture can we can shape the soul of culture in the process of further opening-up and external communication to the outside world,and enhance the cultural self-aw areness of the people; build a solid foundation of culture and promote cultural exchanges with other countries.

System Path of China＇s Cultural Soft Power Construction

论文对中国文化软实力建设的系统路径进行了论述,认为：中国文化软实力建设是宏大的系统工程,既需要党委领导和政府引导,也需要社会各界共同努力,还需要提升文化产业竞争力、培育开发急需人才、建立多元投资体系、完善文化基础设施.

Metaphor: Its Power and Cultural Value

The essay consists of two parts: the first part is devoted to demonstrating the power of metaphor in language and cognition. The second part deals with the cultural value of metaphor, in which investigation generation and interpretation of metaphor are involved.

Cultural Soft Power-based Brand Culture Marketing Strategies of Tourist Destinations

On the basis of analyzing defi nitions and signifi cance of cultural soft power, signifi cant value of brand culture marketing of Chinese tourism destinations was clarified. Basic contents of cultural soft power-based brand culture marketing of tourism destinations were explored from two perspectives: resource characteristics and marketing strategies of brand culture of tourism destinations.

On the Dissemination and Acceptance of Dongpo Culture in the UK and the US

This study delves into the intricate dissemination and acceptance of Dongpo Culture,epitomized by Su Shi,in the UK and the US,aiming to bolster the global recognition of Chinese literary and cultural values and advance the national strategy of“Going Out”.Su Shi’s multifaceted contributions—spanning literature,philosophy,calligraphy,and art—serve as a pinnacle of Northern Song Dynasty culture.This research evaluates the varied translations,monographs,biographies,journal articles,and doctoral dissertations about Su Shi in these Western nations,using literature analysis,typical analysis,and comparative methods.The findings reveal a robust interest in Su Shi studies in the US,marked by a proliferation of scholarly works and translations across diverse disciplines,such as literature,art,and aesthetics,establishing the US as a leading center for Dongpo Culture studies.Conversely,the UK,despite its early engagement,shows limited scholarly outputs and significant research papers on the subject.By examining Dongpo Culture’s overseas communication path and influence paradigm,this paper seeks to enhance China’s cultural soft power and self-confidence.It underscores the vital role of international cultural exchange in constructing a positive image of China’s national identity,facilitating its peaceful rise,and providing strategic insights for the global promotion of Chinese culture.

Culture Crisis and Culture Self-confidence

The cultural crisis is an inevitable process for any nation and country in the process of modernization. But the crisis is not terrible. With the cultural conflict, it contributes to integration and regeneration. Therefore, when Western learning spread to the East, which means the tradition turns to the modernization, the Eastern learning also spreaded to the West, which means using traditional approaches to solve the problems of modernization. The key to this problem is to construct a new cultural value system that meets the needs of modernization and the future society in the clash and crisis of culture. Chinese should be more confident in meeting foreign culture nowadays. There is no need to be afraid of the mingling of gold and sand, let alone the loss of national unique quality. In an era of reconstruction of the world order, China needs a globalized cultural narrative to rebuild the position of China and Asia in the world＇s cultural history and retrieve the lost position of Chinese culture. To this end, we can learn from nutrients of history and culture, establish self-confidence.

The Rise of China with Cultural Soft Power in the Age of Globalization

Culture has been exerting an even greater influence on China’s image construction and nation branding in today’s globalizing world.As“culture”is the core of Chinese soft power strategy,the concept of“soft power”has been redefined as“cultural soft power”in the Chinese context.Cultural instruments,including the Chinese language as well as traditional and popular cultures,are widely implemented as the“charm”tools to wield and project China’s soft power.Cultural diplomacy is also viewed as an effective way to promote an understanding of China’s ideals,support Chinese economic goals and enhance Chinese national security in subtle,wide-ranging,and sustainable ways.Although Chinese soft power is still in its“embryonic phase”,partly due to its close link to the country’s economic performance and huge market attraction as well as the disadvantages generated by the political and ideological issues,it has contributed greatly to expand China’s international influence and create a circle of like-minded allies on its periphery,in which process its increasing importance shall not be neglected.

Marie Corelli＇s The Secret Power in Bengali Rendering： Translation, Indianisation and Cultural Criss-crossing

Since the 1980s and 1980s, a new trend in the discipline of Translation Studies has emerged beyond the boundaries of Europe. Scholars from post-colonial nations like Canada, India, China, Africa, and Latin America have argued that translation was used in the past as a means of depriving the colonised people of their voice. In the colonial structure, the hegemonic culture used to dominate, making the others subservient. Translation in the colonial period reflected that hierarchy. In this light, decades after the independence of India, translation from a reverse direction, that is, rendering popular English texts in minority languages, may be seen as a process of＂writing back＂. Even if the original text concerned is not a ＂political＂ writing, and the translation is apparently meant for ＂safer-zones＂ such as ＂young students＇ literature＂, a tendency of claiming cultural equality, overlapping the translator＇s own cultural and literary heritage with the original author＇s, can be discovered. This paper attempts to focus on these issues in a particular text—the 1995 Bengali translation of Marie Corelli＇s 1921 science-fiction, The Secret Power. The purpose of this paper is to explore how Sudhindranath Raha has intermingled Biblical references and Western contexts with allusions to Indian culture and Sanskrit literature, thereby claiming a space for mutual understanding and respect between two cultures.

On Impacts of Cultural Soft Power on Translation -by Analyzing Popularity of Yu Hua’s Works in US

With the emergence of the Cultural School in the 1990s, researchers began to deem that translation is inevitably associated with political tendencies and aspirations of social groups, and the relationship between source language and target language has never gone beyond politics and are always entangled with power. From political perspective, this thesis will take the popularity of Yu Hua’s works in US into account to analyze and explore how cultural soft power, has impacts on translation activities, especially translation direction and source text selection.

COVID-19,“Moral Panic”and Cultural Power in Digital Age

The outbreak of COVID-19 in late 2019 is still spreading all over the world.This sudden epidemic has not only led to a devastating disaster,but also triggered the psychological panic of all mankind.This psychological panic is mainly embodied at ontological level of life morality panic,and its essence is the panic which might end individual’s hope for freedom.However,when ontological thinking of life morality comes to practical level,some digital narratives that pay too much attention to“user experience”will cause panic at the level of moral practice in audience,and then arouse populist feelings hidden in people.The increasingly updated digital technology not only enhances independent expression and communication ability of social individuals,but also leads to a gradually enlarged vicious circle between digital production mechanism and feelings of“moral panic populism”.The rational implementation of cultural power through digital media may appropriately solve this problem.

Exploring the Promotion Path of Urban Reading from the Perspective of Urban Cultural Soft Power

As a form of urban culture,urban reading plays an important role in the improvement of the citizens’quality,urban quality,and urban spirit.In the new era,there are imbalances in the supply and demand,content construction,regional structure,and ecological structure of urban reading.It is necessary to analyze and grasp its development trend,optimize the development path of urban reading,and promote the improvement of urban cultural soft power.

A Study on the Current Status of China's Cultural Soft Power

The concept of"cultural soft power"originates fromthe concepts of"soft power"and"cultural power".Based on the definition and connotation of"cultural soft power",this essay analyzes the current status of China’s cultural soft power construction,including both its achievements and weak points and tries to give some suggestions on how to further i prove China’s cultural soft power.

Cultural tightness,trust,and power in enforcing tax compliance

The so-called Cultural Tightness–Looseness(CTL)concept intends to describe the socio-cultural foundation of societies by the strictness of social norms.In this paper,CTL is used to investigate its relevance to enforcing tax compliance.The CTL concept is formalised by structural payoff matrices for the confrontation between citizens and officials.Social norms and their impacts on the behaviour of the parties in a conflict are used to define several variants of tight and loose societies.The payoff matrices are employed to classify respective forms of societies.For a dynamic analysis,‘power’and‘trust’,as policy measures of behaviour control,are introduced to determine which instrument or combination of instruments emerges as the most relevant and effective option in the respective societal setting.The result is that‘trust’emerges in tight societies as the more important instrument of behaviour control,whereas‘power’appears as the more crucial tool in loose societies.Therefore,it is concluded that power or the‘cops and robbers’approach is usually applied in loose societies to enforce tax compliance.By contrast,‘trust’via the provision of information and support for paying taxes can be more often used in tight societies.

Non-dominated sorting culture differential evolution algorithm for multi-objective optimal operation of Wind-Solar-Hydro complementary power generation system

Due to the intermittency and instability of Wind-Solar energy and easy compensation of hydropower, this study proposes a Wind-Solar-Hydro power optimal scheduling model. This model is aimed at maximizing the total system power generation and the minimum ten-day joint output. To effectively optimize the multi-objective model, a new algorithm named non-dominated sorting culture differential evolution algorithm(NSCDE) is proposed. The feasibility of NSCDE was verified through several well-known benchmark problems. It was then applied to the Jinping Wind-Solar-Hydro complementary power generation system. The results demonstrate that NSCDE can provide decision makers a series of optimized scheduling schemes.

The Enlightenment of the Concept of Cultural Confidence on International Chinese Education and Cultural Propagation

Cultural self-confidence is the full affirmation and active practice of a people,a country and a political party of its own cultural value,and the firm confidence in its cultural vitality.As an important hub and window for cultural exchanges between China and foreign countries,international Chinese education shoulders the important task of language and cultural propagation.In the mutual learning and exchanges between Chinese and foreign cultures,international Chinese education must insist on cultural self-confidence in teachers,teaching,teaching materials,etc.,"tell Chinese stories and spread Chinese voice",and show the world a rich,stereo,and vivid image of China.