The Difficulties and Obstacles of Socialized Service in University Library

University library plays an important role in serving all lecturers and students as it is a place where books and other information resources are collected and gathered for the purposes of reading and reference.As time goes by,university libraries have gradually open to the public to fully make use of its function as an educational and social platform.The socialized service of university library has the advantages of promoting cultural virtue and moral integrity to the public.However,there remain many issues during the development of socialized service in the university library.Besides,analyzing the difficulties and obstacles faced in socialized services of the university library,this paper aims to provide countermeasures to solve the problems.

Research on the Status Quo and Countermeasures of Socialized Service Based on University Library

With the continuous improvement of China’s social and economic level,education,especially college education,has been highly valued by people and has achieved certain results.For the development of colleges and universities,library construction is an important part of it and to a certain extent promotes the stable development of colleges and universities.Judging from the actual development of domestic university libraries,many university libraries have gradually entered the path of socialized service.Due to the profound influence of traditional education mode and test-oriented education concept,many university libraries in China are currently developing socialization.There are some problems that need to be solved in the service work process.The existence of these problems makes many domestic university libraries unable to play their own roles and individual values,and it also seriously affects the rapid development of China’s college education.Based on this situation,the author makes an in-depth analysis and discussion on the status quo and optimization strategies of the socialization service of university libraries in China,hoping to provide reference for the social service work of college libraries nationwide.

The Optimization Path of Research Support Services in University Libraries from the Perspective of Affordance Theory

University libraries,as an integral component of university research capabilities,are tasked with serving education by providing research support to faculty and students.This study adopts an affordance research perspective originating from ecological psychology to explore the optimization path of research support services in libraries in the new media era.Based on the characteristics of university library services,this research analyzes three aspects:production affordance,mobile affordance,and social affordance,and proposes practical recommendations to guide future research service practices of university libraries.

New Measures of Chinese University Library Knowledge Service under the Cloudization Background

This article mainly explores and analyzes the application of network broadcast in the lecture service of university library under the cloudization background. By using the online survey method to investigate the lectures in some universities, it introduces the classification and characteristics of the network broadcast and obtains the advantage of network broadcast applied to lecture training through making contrast between the means of network multimedia. The result shows that the introduction of network broadcast can realize more customized, virtual and specialized lecture services, and facilitate the transformation of university library services in the digital era.

Improving the Service Level of University Library by Using Micro-Blog and WeChat

In order to improve the service level of the University Library and increase the utilization rate of the students' libraries, the domestic libraries began to use micro-blog and WeChat. The use of micro-blog and WeChat is in line with the characteristics of college students and can improve the service level of University libraries effectively. In this article, I will start with introducing micro- blog and WeChat, briefly describe the current situation of using micro-blog and WeChat in university libraries, and the measures to improve the service level of university libraries by using micro-blog and WeChat.

Based on the Construction of University Library and the Evaluation of Space Service Quality

In order to strengthen the construction of university library,promote the sustainable development of university library,and provide a good library space environment for university students,this paper expounds the quality evaluation of university library by establishing the evaluation index of space service quality,and puts forward the ways to improve the service quality of University Library for reference.

Marketing Strategies for Reading Promotion Activities in Academic Libraries:A Case Study of the University of Shanghai for Science and Technology

In the contemporary digital age,traditional reading habits have been compromised by digital media,a situation that has forced academic libraries to adopt proactive marketing approaches to promote reading among students and faculty.This article investigates the implementation of marketing strategies in promoting reading activities within academic libraries,taking the University of Shanghai for Science and Technology as a case study.The paper explores various marketing strategies employed by academic libraries,including market segmentation,utilization of new media platforms,and the creation of personalized content for readers.Drawing from an extensive literature review and real-world examples,the study establishes a framework for marketing reading promotion activities tailored to academic libraries.These findings underscore how effective marketing strategies can enhance user participation,expand library influence,and optimize resource utilization.

Research on the One-Stop Information Service Model for University Library

Following the advent of and continuous progress of technology,computer network and information management have gradually being incorporated into the daily operation and management of university libraries all around the world.The service system of university libraries has also transformed from the conventional reference consulting model into a knowledge-based service model.This transformation has improved the professionalism and individualism of university libraries.Therefore,establishing a competent one-stop information service model has significant and important values.In this work,we analyzed the basic functionalities and the feasibility of one-stop information service model for university libraries.We also discussed in details the construction methodology for different modes,for reference only.

Activity-Based Costing of Library Services in Universities——A Case Study of a Private University

An organization’s costing system is a system that helps the management with the strategy planning while the system plays an important role in providing accurate cost information about the products and customers.In other words,the costing management system is important to provide timely and quality information to help managers in their decision-making process.Producing quality graduates is the main objective of any university and the cost of quality or the cost of poor quality is one that is often difficult to measure in higher education.This can be partly attributed to the fact that most accounting systems are not structured to capture important cost-of-quality information.In order to succeed,many organizations tend to shift from conventional or traditional costing system to Activity-based costing(ABC).ABC provides both higher education administrators and policymakers with better information on which to base decisions.The use of multiple cost pools and drivers under ABC leads to more detailed and accurate product costing than that provided by traditional cost systems.This paper attempts to investigate the possibilities and limitations of implementing ABC in universities.More specifically the study makes use of the case study method to illustrate the implementation of activity-based costing of library services in a private university in the Kingdom of Bahrain.The research methodology of the case study is a combination of both descriptive and quantitative analyses.The study identified six categories of cost pools which are related to the activities of the library as well as 17 relevant cost drivers.Accordingly,ABC should lead to a better understanding of what drives costs and,by extension,what changes are necessary to reduce costs.Unnecessary activities that do not add value to services can be identified and eliminated.Further ABC is feasible in an academic library and that much can be gained from the process of analyzing activities.However,more work needs to be done in terms of designing accounting and other information systems to capture cost and activity transaction data in a more routine and disaggregated form for ABC analysis.

Discussion and Reflections on University Library of Subject Knowledge-based Service Model

With the rapid development of computer technology and network technology, the service model of university library gradually goes to the intelligent, personalized directionfrom the traditional single reference, but there are many shortcomings. It cannot fully satisfy the increasing needs for the division Health research and information, it must actively build the University Library subject Knowledge service Model of a science. This paper introduces the subject of service concepts of library knowledge, proposes effective method to build service model of university library knowledge, and strengthens academic knowledge service countermeasures to promote the development of knowledge- disciplinary university library services.

The development history and enlightenment of the scientific data services of American university libraries

In the era of the big data. the national strategies and the rapid development of computers and storage technologies bring opportunities and challenges to the library＇s data services. Based on the investigation literature of the scientific data services in the university libraries in the United States, the development process of the scientific data is analyzed from three aspects of the service types, the service mode and the service contents. The author of this paper also proposes opportunities and challenges from 5 aspects of the policy support. strengthening the publicity, the self learning, the self positioning and relying on the embedded subject librarians, to promote the development of the library scientific data services.

Adjusting the information service strategies according to users' requirements—A survey of the library users' information requirements in the four library systems of Zhejiang province

Based on a survey of the circumstances of the information requirements in social science from more than 3,800 library users in 48 libraries of the four major library systems in Zhejiang Province,this paper analyzes the present main characteristics of the users' requirements to the social science document information and puts forward some proposals for adjusting the document information service strategies for the library and information institutions.

The Comparative Study on the Subject Librarians System of University Libraries at Home and Abroad

本文通过对国内外高校图书馆学科馆员的职责、素质、管理模式和服务模式等进行比较研究，提出构建阶梯式学科馆员服务模式。

The Analysis on the Research Hotspot and Trend of Think Tanks of Chinese University Libraries

To objectively reflect the relevant situation of researches on think tank service of Chinese university libraries, this paper uses CNKI Database as the retrieval source, the bibliometric analysis method, and CiteSpace, a citation network analysis tool, to make quantitative analysis on the literature data of researches on the think tank service of university libraries;draw the knowledge map of literature authors, organization distribution, keyword co-occurrence, research hotspot distribution, etc.;objectively and comprehensively analyzes the hot topics and cutting-edge trends of researches on the think tank service of libraries, the research includes the following aspects: First, the status quo and orientation of the existing university library think tanks in China;second, it is recommended to carry out research on policy support and system guarantee for university library think tank services;third, integrate big data technology is merged into the construction of university libraries think tanks;fourth, the transformation of library and information institutions to new types of think tanks, including the transformation of knowledge services, disciplinary services, and characteristic think tanks, in order to provide reference for researches and practical work of think tank service of libraries in China.

The college students' response to customized information services based on Library2.0 technologies at universities in Nanjing

Through a questionnaire survey of students’ response from 6 universities in Nanjing, this paper aims to determine their varying degrees of satisfaction about the customized information service based on Library2.0 technologies. In so doing, the authors carefully examined the data collected from the returned questionnaires about such key issues as the students’ perceptions about the customized information service via a Library2.0platform, self-initiated use experience of such a mechanism, their achieved information searching results vis-à-vis their expectations, etc. In addition, the authors also made a comparative study between information providers(i.e. librarians) and information consumers(i.e. students) at Chinese and American academic libraries.

Research on the Construction of Chinese Universities from Intelligent Library to Smart Library

The study aims to discuss the construction and development of university library,and transform the management and operation mode of university library,thereby realizing the transformation and upgrading to smart library.Taking Anhui University of Finance and Economics as the research object,first,based on the literature and data combined with questionnaire design and expert interview,data statistics was made on the development of smart library.Second,analytical hierarchy process(AHP)and big data analysis were applied to complete the construction of the smart library system.Third,based on the data analysis method,the problems in the construction of the smart library were discussed.The results showed that the Chinese smart library started late and developed rapidly after 2012;from information perception to smart service,the construction of smart library system had realized the transformation and upgrading of library construction;the key to solve the construction of smart library was to standardize library construction,realize resource co-construction and sharing,promote technological innovation,and strengthen the construction of smart librarians.To sum up,the construction of smart library is expected to make the library and librarians become the cooperative objects of teaching and scientific research in colleges and universities.

The Ethical Dilemmas and Beyond Demands of Colleges and Universities＇ Social Services

Social Services ethical behavior is the norm university college norms and values of social service selection. The current lot of negative factors that exist in society, leading to social service ethic universities face many practical difficulties： for guiding spirit of paranoia shaken ethical orientation of social services for the blind t,argets deep extension of the apparent deviation ethics of social services, the service Preference object affects the ethical tone of social services for their properties to accommodate non-independent eroding the foundation of ethics established by the social services. Therefore, the identification of good ethical order, to call college cultural consciousness, lifting universities utilitarian development difficulties, reasonably determine the role of university social services, the ability to face the limits of educational services, social services, colleges and universities to guide ethical behavior.

Dilemma and Exploration of Resource Sharing in University Museums of Natural History——using Natural History Museum of Zhengzhou Normal University as an example

A natural history museum is a museum for collection, researching and presenting natural environment and natural heritages about natural history. In the research, based on the analysis on necessity of university museums’ services to society in resources sharing, the difficulties and dilemmas were summarized in sharing resources of museums and the approaches for resources sharing were explored with the case of Natural History Museum of Zhengzhou Normal University in order to investigate the way for better services of university museum to the public.

Study on Social Service Transformation of New Established Undergraduate Institutions in China: Based on Text Analysis on News on Official Website

The transformation of social services is one of the key tasks for the undergraduate university changing to be an applied university. This article made a text analysis on the news about social service from the column of "university events”. It shows that the social service of newly-building undergraduate university has distinctive features and has an orientation of "localness, application, openness”, which is a natural advantage. It also has the following problems: too many plans lacking systematicness, core competence and sense of participation, lower service level, out-of-date philosophy and so on. It is suggested that newly-building undergraduate university make an inner-driven transformation, with direct and active service to others.

A preliminary study of Lib-PassPort:JALIS' regional interlibrary loan management system

This paper reviews the development of Lib-PassPort service program by Jiangsu Academic Library & Information System(JALIS). The service has realized a reader self-directed method of interlibrary loan of printed books at more than 130 university libraries within Jiangsu Province of China in the last 5 years and with a cumulative interlibrary circulation of nearly 190,000 volumes. The paper describes the framework of the clientele, structure, functions, policies, and management mechanisms of the services, and demonstrates its contribution to the improved accessibility of library materials in the region.