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On the Image Reconstruction of Zhuge Liang in ACGN Games Based on the Perspective of the Tipping Point Theory
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作者 Li Hao Chen Haiyan Chang Baoqing 《Contemporary Social Sciences》 2023年第1期116-130,共15页
Zhuge Liang,a well-known figure with rich cultural implications in Chinese history,has exerted profound influences on the spiritual life of the Chinese nation.In the ACGN context,new cultural implications have been at... Zhuge Liang,a well-known figure with rich cultural implications in Chinese history,has exerted profound influences on the spiritual life of the Chinese nation.In the ACGN context,new cultural implications have been attached to him,which offset some of the classic implications of the character forged over a long history.Meanwhile,the inherent traditional cultural spirit embodied by him is being reconstructed.In terms of content design,the ACGN games based on traditional realism tend to refresh people’s collective memories of Zhuge Liang to enhance the stickiness factor of the games,thus creating a sense of familiarity to make the transmitted information easier for the game players to accept.The modern fashionable games,however,are good at leveraging the advantages of technologies to form a tipping point and incorporating fashion elements into the traditional image of Zhuge Liang to attract players,thus enhancing the communication effect.In terms of environmental construction,the ACGN games have created a new industrial environment featuring“ACGN+traditional culture,”which changes the traditional image of Zhuge Liang by means of ACGN game technology while retaining its basic cultural characteristics to provide players with a better immersive and interactive experience. 展开更多
关键词 Zhuge Liang Three Kingdoms culture ACGN culture the tipping point the stickiness factor power of context
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The Tipping Point
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作者 Richard Thomas 《ChinAfrica》 2014年第3期32-32,共1页
THE worst year on record for rhino poaching in South Africa's history makes 2013 a dismal period for the endangered animal. Figures released by the South African Department of Environmental Affairs in January show th... THE worst year on record for rhino poaching in South Africa's history makes 2013 a dismal period for the endangered animal. Figures released by the South African Department of Environmental Affairs in January show that in 2013, just over 1,000 rhinos were illegally killed in South Africa - the equivalent of nearly three animals a day. The figure is more than 1.5 times the official figure of 668 rhinos killed for their horns in 2012. This brings South Africa's white rhino population ever closer to the tipping point, where deaths outnumber births and the population begins a serious decline. 展开更多
关键词 the tipping point
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